📌 Core Information
🔹 Job Title: PPC Campaign Manager
🔹 Company: GO Moblin
🔹 Location: Netanya, Central, Israel
🔹 Job Type: Full-time, Hybrid (2 office days per week)
🔹 Category: Marketing
🔹 Date Posted: May 14, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Managing high-budget campaigns for leading companies
- Analyzing campaign performance and drawing conclusions
- Optimizing campaigns across various platforms (Google, Facebook, DV360)
- Collaborating with cross-functional teams to achieve business results
ASSUMPTION: This role requires a balance of strategic thinking and hands-on execution. The ideal candidate will have a strong analytical mindset and be comfortable working with large datasets.
📋 Key Responsibilities
✅ Manage campaigns for leading companies with high advertising budgets
✅ Analyze campaign performance, draw conclusions, and optimize campaigns
✅ Work with Google, Facebook, DV360, and other platforms to maximize results
✅ Collaborate with cross-functional teams to achieve business objectives
ASSUMPTION: The role may involve some evening or weekend work, especially during campaign launches or critical periods.
🎯 Required Qualifications
Education: Relevant degree or diploma in Marketing, Business, or a related field (preferred)
Experience: At least 2 years of experience in campaign management
Required Skills:
- Proven expertise in Google Ads and Facebook Ads
- Strong analytical skills and proficiency in Excel
- Fluency in Hebrew and English
- Experience with additional platforms like DV360, TikTok, Outbrain, Taboola (advantage)
Preferred Skills:
- Experience with data visualization tools (e.g., Tableau, Power BI)
- Knowledge of SQL or other programming languages
- Familiarity with eCommerce platforms
ASSUMPTION: While not explicitly stated, having a valid driver's license and access to a vehicle may be beneficial for this role due to the hybrid work arrangement.
💰 Compensation & Benefits
Salary Range: The salary range for this role in Israel is typically between ₪25,000 - ₪40,000 per month, depending on experience and qualifications.
Benefits:
- Hybrid work arrangement (2 office days per week)
- Opportunities for professional growth and development
- Fun and vibrant office environment
Working Hours: Full-time (40 hours per week), with some flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience.
📌 Applicant Insights
🔍 Company Context
Industry: GO Moblin operates in the digital marketing industry, focusing on performance marketing, data-driven strategies, and innovative solutions for clients.
Company Size: GO Moblin is a mid-sized company with 51-200 employees, offering a dynamic and collaborative work environment.
Founded: The company was founded in 2006 and has since grown to become one of Israel's leading digital marketing agencies.
Company Description:
- GO Moblin is an award-winning digital agency specializing in digital marketing, data management, and web development
- The company works with top brands across various industries, delivering results-driven campaigns
- GO Moblin offers a full range of digital marketing services, including SEM/PPC, social media marketing, programmatic media, analytics, eCommerce, creative services, and more
Company Specialties:
- Digital Marketing
- Digital Media Management & Optimization
- Mobile Marketing
- Web Analytics
- Search Engine Optimization
- Automated campaigns & Real Time Bidding (RTB)
- PPC
- SEO
- Digital Strategy
- Social Media
- Content Marketing
- Web & App Development
- eCommerce
- Programmatic Media Buying
- Creative
- Data Planning
- Digital Data Management
- Performance Marketing
- Data Driven Marketing
Company Website: http://www.gim.co.il
ASSUMPTION: GO Moblin's diverse range of services and expertise make it an attractive choice for candidates seeking a well-rounded digital marketing experience.
📊 Role Analysis
Career Level: This role is suitable for mid-level marketing professionals looking to advance their careers in PPC campaign management.
Reporting Structure: The PPC Campaign Manager will report directly to the Head of PPC or a similar role within the company's marketing department.
Work Arrangement: The role follows a hybrid work arrangement, with employees required to be on-site for 2 days per week.
Growth Opportunities:
- Potential career progression into senior roles within the PPC team or other marketing departments
- Opportunities to work on diverse campaigns across various industries
- Access to professional development resources and training
ASSUMPTION: Given the company's size and growth trajectory, there may be opportunities for career advancement within GO Moblin.
🌍 Location & Work Environment
Office Type: GO Moblin's office is located in the heart of Netanya, offering a vibrant and collaborative work environment.
Office Location(s): Poleg, P.O.B 8870, Netanya, 4250405, IL
Geographic Context:
- Netanya is a coastal city in central Israel, known for its beaches and vibrant culture
- The city offers a mix of urban and suburban living, with easy access to Tel Aviv and other major cities
- Netanya has a Mediterranean climate, with mild winters and hot, dry summers
Work Schedule: The role follows a full-time work schedule, with some flexibility for remote work on certain days.
ASSUMPTION: The hybrid work arrangement may provide a better work-life balance for candidates who prefer to work from home some days.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screening to assess cultural fit and basic qualifications
- In-depth interview with the hiring manager to discuss the role and candidate's experience
- Skills assessment or case study to evaluate the candidate's analytical and problem-solving skills
- Final interview with the team or a senior member of the department
Key Assessment Areas:
- Campaign management experience and strategies
- Analytical skills and data-driven decision-making
- Platform proficiency (Google Ads, Facebook Ads, DV360)
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant campaign management experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and company
- Prepare for the interview by researching GO Moblin's clients and campaigns
- Be ready to discuss your approach to campaign optimization and data analysis
ATS Keywords: PPC, Google Ads, Facebook Ads, DV360, campaign management, data analysis, optimization, marketing, digital marketing, performance marketing
ASSUMPTION: GO Moblin may use an Applicant Tracking System (ATS) to filter and rank candidates based on the keywords included in their resumes.
🛠️ Tools & Technologies
- Google Ads
- Facebook Ads
- DV360
- Excel
- Tableau or Power BI (preferred)
- SQL (advantage)
ASSUMPTION: The required tools and technologies may change or evolve over time, depending on the company's needs and industry trends.
👔 Cultural Fit Considerations
Company Values:
- Results-driven
- Innovative
- Collaborative
- Data-driven
- Fun and vibrant work environment
Work Style:
- Dynamic and fast-paced
- Data-driven and analytical
- Collaborative and team-oriented
- Results-focused and accountable
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working with large datasets and drawing insights from them?
- Do you enjoy collaborating with cross-functional teams to achieve shared goals?
ASSUMPTION: GO Moblin values candidates who are proactive, results-driven, and able to work effectively in a team environment.
⚠️ Potential Challenges
- The role may require working on evenings or weekends during campaign launches or critical periods
- The hybrid work arrangement may present challenges for candidates who prefer a fully remote or fully on-site work environment
- The role may involve managing multiple campaigns simultaneously, requiring strong organizational skills and time management
- The company's success depends on the candidate's ability to adapt to a fast-paced, ever-changing digital marketing landscape
ASSUMPTION: These challenges can be mitigated by effective communication, time management, and a willingness to adapt to new situations.
📈 Similar Roles Comparison
- Compared to other PPC campaign manager roles, this position offers a broader range of campaign types and industries, providing more diverse experience
- GO Moblin's focus on data-driven marketing and innovative strategies sets it apart from other digital marketing agencies
- This role offers opportunities for career growth and development within a mid-sized company, providing a balance between structure and flexibility
ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to similar positions in the industry.
📝 Sample Projects
- Managing a high-budget campaign for an eCommerce client, optimizing performance across multiple platforms
- Conducting a comprehensive analysis of a client's digital marketing strategy and recommending data-driven optimizations
- Collaborating with the creative team to develop and execute a targeted social media campaign for a B2B client
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and challenges that the PPC Campaign Manager may face in this role.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does GO Moblin support the professional development and growth of its employees?
- What is the typical career path for someone in this role, and what opportunities are there for advancement?
- How does the company approach work-life balance, particularly with the hybrid work arrangement?
- What are the most rewarding aspects of working at GO Moblin, according to current employees?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates the candidate's interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your campaign management experience and relevant skills
- Write a compelling cover letter that demonstrates your understanding of the role and company
- Prepare for the interview by researching GO Moblin's clients and campaigns, and practicing your responses to common interview questions
- Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
