🔹 Job Title: PPC Specialist
🔹 Company: Tango
🔹 Location: Tel Aviv-Yafo, Tel Aviv, Israel
🔹 Job Type: Full-time, On-site
🔹 Category: Marketing
🔹 Date Posted: April 27, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
Key aspects of this role include:
ASSUMPTION: This role requires a strong background in PPC and media buying, as well as excellent communication and analytical skills. The ideal candidate will be comfortable working independently and collaborating with cross-functional teams.
✅ Plan, execute, and optimize media buying campaigns to drive high-quality traffic
✅ Develop and maintain relationships with media partners, negotiate favorable terms, and manage advertising budgets effectively
✅ Create, manage, and optimize ad copy and landing pages to improve conversion rates
✅ Collaborate with internal teams (design, analytics) to ensure seamless campaign execution
✅ Generate comprehensive reports and insights
✅ Monitor campaign performance, analyze data, and make adjustments to maximize ROI
✅ Stay updated on the latest PPC trends, best practices, and platform updates
ASSUMPTION: This role requires a hands-on approach to building and optimizing PPC campaigns. The ideal candidate will be comfortable working with various advertising platforms and tools.
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2+ years of experience as a Media Buyer and PPC Specialist - MUST!
Required Skills:
Preferred Skills:
ASSUMPTION: This role requires a strong foundation in PPC and media buying. While experience with mobile app marketing is a plus, it is not a requirement for this role.
Salary Range: The salary range for this role is estimated to be between ₪25,000 - ₪40,000 per month, based on industry standards for a PPC Specialist with 2-5 years of experience in Tel Aviv. This is an estimate and the actual salary may vary based on the candidate's qualifications and experience.
Benefits:
Working Hours: Full-time position with standard working hours (8:30 AM - 5:30 PM, Sunday - Thursday). Occasional flexibility may be required to accommodate campaign deadlines.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary based on the candidate's qualifications and experience. Tango offers a competitive benefits package to attract and retain top talent.
Industry: Tango is a consumer services company specializing in live streaming and video technology. The company operates in a rapidly growing industry projected to reach $240 billion in the next few years.
Company Size: Tango is a mid-sized company with 201-500 employees. This size allows for a more agile and collaborative work environment, where employees have the opportunity to make a significant impact on the company's success.
Founded: Tango was founded in 2018 and has since grown to become a market leader in the live streaming industry.
Company Description:
Company Specialties:
Company Website: https://business.tango.me/about
ASSUMPTION: Tango is a fast-growing company with a strong focus on innovation and user experience. The company's success is driven by its talented and dedicated team, which fosters a culture of growth and learning.
Career Level: This role is suitable for a mid-level PPC Specialist with 2-5 years of experience. The ideal candidate will have a strong foundation in PPC and media buying, as well as excellent communication and analytical skills.
Reporting Structure: This role reports directly to the Marketing Manager and works closely with cross-functional teams, including design and analytics.
Work Arrangement: This is an on-site, full-time position with standard working hours. Occasional flexibility may be required to accommodate campaign deadlines.
Growth Opportunities:
ASSUMPTION: This role offers significant growth potential for the right candidate. Tango's fast-paced environment and commitment to employee development make it an excellent place for ambitious professionals to grow their careers.
Office Type: Tango's headquarters is located in Mountain View, California, with additional offices in Tel Aviv, Limassol, Warsaw, Dubai, and Kyiv. The Tel Aviv office is a vibrant and collaborative workspace that fosters creativity and innovation.
Office Location(s): 52 Derech Menachem Begin, Tel Aviv-Yafo, 6407807, Israel
Geographic Context:
Work Schedule: Full-time position with standard working hours (8:30 AM - 5:30 PM, Sunday - Thursday). Occasional flexibility may be required to accommodate campaign deadlines.
ASSUMPTION: Tango's Tel Aviv office offers a dynamic and collaborative work environment, with ample opportunities for professional growth and development. The city's thriving tech industry and vibrant culture make it an attractive place to live and work.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: PPC, Media Buying, Digital Marketing, Campaign Management, Ad Copy, Landing Page Optimization, Performance Attribution, Affiliate Platforms, Google Ads, Bing Ads, Facebook Ads, Instagram Ads
ASSUMPTION: Tango's application process is designed to assess the candidate's technical skills, communication abilities, and cultural fit. The company values candidates who can demonstrate a strong track record of success in PPC and media buying, as well as excellent communication and analytical skills.
ASSUMPTION: This role requires proficiency in various PPC and media buying platforms, as well as data analysis tools. The ideal candidate will be comfortable working with these tools and technologies to optimize campaign performance and drive results.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Tango values candidates who are innovative, collaborative, and results-driven. The ideal candidate will be comfortable working in a fast-paced, dynamic environment and have a strong track record of success in PPC and media buying.
ASSUMPTION: This role presents several challenges, including managing multiple campaigns and deadlines, keeping up with the latest PPC trends, and analyzing large datasets. The ideal candidate will be comfortable working in a fast-paced, dynamic environment and have strong analytical and organizational skills.
ASSUMPTION: This role is similar to other PPC Specialist roles in the marketing industry, but with a focus on live streaming and video technology. Tango's fast-paced, dynamic environment may offer more opportunities for growth and development than more established companies.
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they may encounter in this role. The ideal candidate will have experience with similar projects and be able to demonstrate their ability to drive results.
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the team, and the company. The ideal candidate will use these questions to demonstrate their interest in and understanding of the role and the company.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.