PPC Specialist

📌 Core Information

🔹 Job Title: PPC Specialist

🔹 Company: SupportYourApp

🔹 Location: Remote (Ukraine & Neighboring Countries)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: June 30, 2025

🔹 Experience Level: Intermediate (2-5 years)

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Developing and optimizing PPC campaigns across various platforms
• Analyzing campaign performance and improving ROI
• Collaborating with copywriters and designers to create effective ads
• Monitoring campaigns daily and generating weekly/monthly reports

ASSUMPTION: This role requires a strong focus on data analysis and continuous optimization. It's ideal for candidates who enjoy working with numbers and are comfortable using various analytics tools.

📋 Key Responsibilities

✅ Develop and launch PPC campaigns on Google Ads, Bing Ads, Meta Ads, and other platforms

✅ Analyze and optimize campaign performance to improve ROI

✅ Collaborate with copywriters and designers to create engaging ads

✅ Monitor campaigns daily and generate weekly/monthly performance reports

✅ Conduct market research and analyze competitors

ASSUMPTION: The role involves a mix of creative and analytical tasks. Successful candidates should be comfortable with both strategic planning and data-driven optimizations.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: Proven experience of 2+ years in PPC campaign management, with a focus on Google Ads (Search, GDN, Performance Max)

Required Skills:

• Proficient in Google Ads, Bing Ads, and Meta Ads
• Strong analytical skills and attention to detail
• Familiarity with Google Analytics 4, Looker Studio, Google Tag Manager, and Keyword Planner
• Proficiency in Excel, Google Sheets, PowerPoint, and Keynote
• Upper-Intermediate English

Preferred Skills:

• Experience with Facebook Ads, LinkedIn Ads, Quora Ads, or Bing Ads
• Knowledge of SEO tools (SE Ranking, Ahrefs, SEMRush, etc.)
• Experience with HubSpot
• Certifications in PPC, digital marketing, or related fields

ASSUMPTION: While specific platform experience is important, the ability to learn and adapt to new tools is equally valuable for this role.

💰 Compensation & Benefits

Salary Range: $25,000 - $35,000 per year (USD) - Based on industry standards for intermediate PPC specialists in remote roles

Benefits:

• Competitive compensation in USD
• Flexible working hours (40 hours per week)
• Remote work option (Ukraine & Neighboring Countries)
• Creative office environment in Kyiv, Ukraine
• Team communication and supportive management

Working Hours: Full-time (40 hours per week) with flexible scheduling

ASSUMPTION: The salary range is estimated based on industry standards for intermediate PPC specialists in remote roles. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: SupportYourApp is an international Support-as-a-Service company, providing secure technical, customer support, and CX services to growing companies around the globe.

Company Size: 1,001-5,000 employees - Large enough to offer diverse opportunities, yet small enough to maintain a personal touch.

Founded: 2010 - SupportYourApp has been operating for over 15 years, with a proven track record of success.

Company Description:

• SupportYourApp offers a wide range of services, including customer support, technical support, social media customer service, AI-powered support teams, system setup and integration, back-office services, KYC and ID verification, data annotation, and staff augmentation.
• The company operates in over 30 countries and speaks over 60 languages, providing a global perspective and diverse client base.
• SupportYourApp is committed to providing a positive experience for its team members, with an individual approach and refined processes for onboarding, learning, and human development.

Company Specialties:

• Customer Service Outsourcing
• Online Chat Outsourcing
• 24/7 Support Outsourcing Services
• Outsourced Call Center
• Technical Support
• AI-Powered Support Teams
• Social Media Customer Service
• Data Annotation
• Customer Support
• KYC and ID Verification
• Staff Augmentation
• CX Services
• System Setup and Integration
• Back-Office Services
• Reception Desk Services

Company Website: supportyourapp.com

ASSUMPTION: SupportYourApp's diverse range of services and global presence offer unique opportunities for professional growth and exposure to various industries.

📊 Role Analysis

Career Level: Intermediate - This role offers a balance between strategic planning and hands-on execution, providing opportunities for both immediate impact and long-term growth.

Reporting Structure: The PPC Specialist will report directly to the Marketing Manager and collaborate with various teams, including copywriters, designers, and data analysts.

Work Arrangement: Remote OK - This role can be performed remotely from Ukraine or neighboring countries, with the option to work from the creative office environment in Kyiv, Ukraine.

Growth Opportunities:

• Advancement to Senior PPC Specialist or Team Lead roles
• Expansion into related marketing roles, such as SEO or Social Media Marketing
• Opportunities to work with diverse clients and industries
• Potential to gain experience in international markets and cross-cultural teams

ASSUMPTION: The PPC Specialist role at SupportYourApp offers a strong foundation for career growth within the marketing field, with opportunities to specialize or expand into related areas.

🌍 Location & Work Environment

Office Type: Creative office environment in Kyiv, Ukraine, with remote work options

Office Location(s): Kyiv, Ukraine; Remote (Ukraine & Neighboring Countries)

Geographic Context:

• Kyiv, Ukraine - A vibrant city with a rich cultural heritage and a thriving tech industry
• Remote work - Offers flexibility and the opportunity to work from various locations within Ukraine or neighboring countries

Work Schedule: Full-time (40 hours per week) with flexible scheduling

ASSUMPTION: The remote work option provides flexibility and the opportunity to work from various locations, while the creative office environment in Kyiv offers a collaborative and engaging workspace.

💼 Interview & Application Insights

Typical Process:

• Online application review
• Phone or video screening
• Technical assessment (PPC campaign analysis)
• Final interview with the Marketing Manager

Key Assessment Areas:

• PPC campaign management skills
• Analytical thinking and problem-solving
• Communication and collaboration skills
• Cultural fit and alignment with company values

Application Tips:

• Highlight relevant PPC experience and achievements in your resume
• Tailor your cover letter to demonstrate your understanding of the role and company
• Prepare for the technical assessment by brushing up on your PPC skills and familiarizing yourself with the latest trends and best practices
• Research SupportYourApp's services and clients to show your interest in the company and its mission

ATS Keywords: PPC, Google Ads, Bing Ads, Meta Ads, Google Analytics 4, Looker Studio, Google Tag Manager, Keyword Planner, Excel, Google Sheets, PowerPoint, Keynote, Upper-Intermediate English, Attention to Detail, Market Research, Campaign Optimization, ROI, Reporting

ASSUMPTION: The application process at SupportYourApp is designed to assess both technical skills and cultural fit, with a focus on PPC campaign management and analytical thinking.

🛠️ Tools & Technologies

• Google Ads
• Bing Ads
• Meta Ads
• Google Analytics 4
• Looker Studio
• Google Tag Manager
• Keyword Planner
• Excel
• Google Sheets
• PowerPoint
• Keynote

ASSUMPTION: The tools and technologies listed are essential for the PPC Specialist role at SupportYourApp. Familiarity with these platforms is crucial for success in the position.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Continuous improvement
• Collaboration and teamwork
• Integrity and transparency

Work Style:

• Data-driven and analytical
• Creative and strategic
• Adaptable and flexible
• Collaborative and communicative

Self-Assessment Questions:

• Do you enjoy working with data and using it to inform strategic decisions?
• Are you comfortable working in a remote or hybrid environment?
• Do you thrive in a collaborative, team-based setting?

ASSUMPTION: SupportYourApp values candidates who are customer-focused, data-driven, and collaborative, with a strong commitment to continuous improvement and integrity.

⚠️ Potential Challenges

• Managing multiple PPC campaigns simultaneously, requiring strong organizational skills and time management
• Keeping up with the latest trends and best practices in PPC, necessitating continuous learning and adaptation
• Collaborating effectively with remote team members and clients, demanding strong communication skills and cultural sensitivity
• Working with tight deadlines and performance targets, requiring resilience and a results-driven mindset

ASSUMPTION: The PPC Specialist role at SupportYourApp presents unique challenges that require strong organizational skills, adaptability, and a results-driven mindset.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses heavily on data analysis and optimization, requiring strong analytical skills and a strategic mindset
• Compared to other PPC Specialist roles, this position offers a unique blend of creative and analytical tasks, with opportunities to work with diverse clients and industries
• Career progression in this role may lead to senior PPC specialist or team lead positions, or expansion into related marketing fields such as SEO or social media marketing

ASSUMPTION: The PPC Specialist role at SupportYourApp offers a unique blend of creative and analytical tasks, with opportunities for career growth and exposure to diverse clients and industries.

📝 Sample Projects

• Developing and launching a comprehensive PPC campaign for a new product launch
• Optimizing an existing PPC campaign to improve ROI by 20% within three months
• Conducting market research and competitor analysis to inform strategic PPC campaign planning

ASSUMPTION: The sample projects listed provide a snapshot of the types of tasks and responsibilities that a PPC Specialist at SupportYourApp might encounter in their day-to-day work.

❓ Key Questions to Ask During Interview

• Can you describe the typical PPC campaign structure and strategy for your clients?
• How does the PPC team collaborate with other departments, such as copywriting and design?
• What opportunities are there for professional growth and development within the PPC team and the company as a whole?
• How does SupportYourApp support work-life balance for its remote employees?
• Can you provide examples of how the company has adapted its PPC strategies to accommodate changes in the market or client needs?

ASSUMPTION: The key questions listed are designed to provide insight into the day-to-day responsibilities, team dynamics, and growth opportunities for the PPC Specialist role at SupportYourApp.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your PPC experience and achievements
• Write a cover letter that demonstrates your understanding of the role and company
• Prepare for the technical assessment by brushing up on your PPC skills and familiarizing yourself with the latest trends and best practices
• Follow up with the hiring manager one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.