PR & Communications Executive

📌 Core Information

🔹 Job Title: PR & Communications Executive

🔹 Company: Informa Group Plc.

🔹 Location: Riyadh, Ar Riyāḑ, Saudi Arabia

🔹 Job Type: Full-time

🔹 Category: Information Services

🔹 Date Posted: April 16, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (Remote on Sundays, Work anywhere 1 month/year)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing PR strategies across earned, owned, and paid channels
• Building and maintaining relationships with clients' press office teams, journalists, influencers, and government officials
• Planning and coordinating promotional events, trade shows, and press conferences
• Evaluating event success and providing recommendations for future improvements

ASSUMPTION: This role requires a strategic thinker with strong communication skills and the ability to manage multiple projects simultaneously.

📋 Key Responsibilities

✅ Help create, develop, and implement cut-through PR strategies across earned, owned, and paid channels to promote all events within the portfolio

✅ Write, edit, seek business approval, and distribute press releases and by-lined press articles for top-tier media

✅ Monitor media coverage and prepare reports on earned PR activities

✅ Plan and coordinate promotional events, trade shows, and press conferences

✅ Evaluate the success of events and provide recommendations for future improvements

✅ Track and analyze the effectiveness of PR and marketing campaigns

✅ Prepare reports on campaign performance and provide insights for future strategies

ASSUMPTION: The role involves a mix of strategic planning, creative execution, and analytical evaluation to drive successful PR campaigns.

🎯 Required Qualifications

Education: Bachelor's degree in Public Relations, Communications, or a related field

Experience: 18 months to 2.5 years of experience working in an in-house press team or agency or corporate communications role

Required Skills:

• Strong organizational skills and the ability to manage multiple projects and priorities effectively in a fast-paced environment
• Excellent communication and problem-solving skills
• Exceptional writing and storytelling skills
• Willingness to build relationships and manage media
• Critical thinking and analytical skills

Preferred Skills:

• Experience in writing and editing press releases
• Experience managing brand reputation and crisis communications
• Proficiency in project management software and tools such as Airtable

ASSUMPTION: Candidates with relevant experience and a strong portfolio demonstrating their skills will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: SAR 15,000 - 25,000 per month (Estimated based on industry standards for the role, experience level, and location)

Benefits:

• Medical Insurance for individual
• Annual leave - 25 days
• Wellbeing Benefits
• Remote working on Sundays
• Working anywhere - 1 month every year

Local Relocation Package:

• Paid flight to Riyadh - individual
• 30 days accommodation or suitable serviced apartment from arrival date or a one-off payment of SAR 5,000
• Up to SAR 2,500 reimbursement of shipping goods/excess baggage costs

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications. The local relocation package is subject to eligibility.

📌 Applicant Insights

🔍 Company Context

Industry: Information Services, focusing on academic publishing, marketing services, data & intelligence, digital events, exhibitions, specialist content, research, consultancy, digital services, lead generation, B2B markets, and academic markets.

Company Size: 10,001+ employees, with a global presence across 30 countries

Founded: Informa Group Plc. was founded in 1998 through the merger of International Thomson Organization and International Data Group

Company Description:

• Informa champions specialists working in academic and business-to-business markets, connecting people with knowledge to help them learn more, know more, and do more.
• The company serves various markets, including Pharma, Medical & Biotech, Tech, Natural Products, Beauty & Aesthetics, Finance, Research & Advanced Learning, and more through its diverse brands.
• Informa is a leading international events, digital services, and academic knowledge business, headquartered in the UK and a member of the UK's FTSE 100 group of public companies.

Company Specialties:

• Academic Publishing
• Marketing Services
• Data & Intelligence
• Digital events
• Exhibitions
• Specialist content
• Research
• Consultancy
• Digital services
• Lead generation
• B2B markets
• Academic markets

Company Website: www.informa.com

ASSUMPTION: Informa's diverse portfolio of brands and global presence offer numerous opportunities for career growth and development.

📊 Role Analysis

Career Level: Mid-level professional with opportunities for growth and advancement within the company's global structure

Reporting Structure: The PR & Communications Executive will report directly to the Head of Communications or a similar role within the organization

Work Arrangement: Hybrid, with remote work on Sundays and the option to work anywhere for one month every year

Growth Opportunities:

• Progression to senior roles within the communications department or other departments within the organization
• Expanding responsibilities and managing a team as the company continues to grow
• Cross-functional collaboration and learning opportunities across Informa's diverse portfolio of brands

ASSUMPTION: The PR & Communications Executive role offers a unique opportunity to gain experience in a global organization and contribute to its continued growth and success.

🌍 Location & Work Environment

Office Type: Modern, professional office environment with a hybrid work arrangement

Office Location(s): Riyadh, Ar Riyāḑ, Saudi Arabia

Geographic Context:

• Riyadh is the capital and largest city of Saudi Arabia, with a population of over 7 million people
• The city is a major commercial hub and offers a mix of traditional and modern attractions, including historical sites, cultural centers, and bustling business districts
• Riyadh experiences a hot desert climate, with temperatures often exceeding 40°C (104°F) in the summer months

Work Schedule: Sunday to Thursday, 9:00 AM to 5:00 PM, with a one-hour lunch break (Flexible hours may be available)

ASSUMPTION: Riyadh offers a dynamic and multicultural work environment, with ample opportunities for professional growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-depth interview with the hiring manager or a panel of interviewers
• Final round interview or assessment, which may include a presentation or case study
• Job offer and onboarding

Key Assessment Areas:

• Communication skills and ability to articulate ideas clearly and concisely
• Problem-solving skills and ability to think critically and strategically
• Cultural fit and alignment with Informa's values and mission
• Portfolio or examples of previous work demonstrating relevant skills and experience

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experience for this role
• Prepare examples of your previous work that demonstrate your ability to develop and execute successful PR campaigns
• Research Informa's portfolio of brands and be prepared to discuss how your skills and experience align with the company's mission and values

ATS Keywords: Public Relations, Communications, Event Planning, Media Relations, Crisis Communications, Project Management, Strategic Planning, Writing, Storytelling

ASSUMPTION: Informa's recruitment process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best candidate for the role.

🛠️ Tools & Technologies

• Project management software (e.g., Airtable, Asana, Trello)
• PR and communications software (e.g., Muck Rack, Agility PR Solutions, Cision)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Google Workspace (Gmail, Google Drive, Google Docs)

ASSUMPTION: The PR & Communications Executive will be expected to have proficiency in relevant project management and PR software, as well as strong communication and analytical skills.

👔 Cultural Fit Considerations

Company Values:

• Informa's values include integrity, respect, responsibility, and excellence, with a focus on delivering exceptional customer experiences and driving sustainable growth
• The company encourages a culture of collaboration, innovation, and continuous learning
• Informa is committed to diversity, equity, and inclusion, fostering an inclusive work environment where all employees feel valued and respected

Work Style:

• Informa's work environment is dynamic, fast-paced, and collaborative, with a focus on driving results and continuous improvement
• The company encourages a healthy work-life balance, with flexible work arrangements and a focus on employee well-being
• Informa values creativity, strategic thinking, and a proactive approach to problem-solving

Self-Assessment Questions:

• Do you align with Informa's values, and how have you demonstrated these values in your previous roles?
• How do you approach building and maintaining relationships with clients' press office teams, journalists, influencers, and government officials?
• How do you balance strategic planning with creative execution and analytical evaluation in your PR campaigns?

ASSUMPTION: Informa's culture emphasizes collaboration, innovation, and continuous learning, with a focus on driving sustainable growth and delivering exceptional customer experiences.

⚠️ Potential Challenges

• The role may require working on weekends or outside of regular business hours to support events or manage crises
• The fast-paced and dynamic work environment may be challenging for candidates who prefer a more structured or predictable work environment
• The role may require travel to support events or meet with clients, partners, or media outlets
• The competitive nature of the PR and communications industry may present challenges in securing media coverage or building relationships with key influencers

ASSUMPTION: The PR & Communications Executive role offers a unique opportunity to gain experience in a global organization and contribute to its continued growth and success, but it also presents challenges that require a proactive and strategic approach.

📈 Similar Roles Comparison

• Compared to other PR and communications roles, this position offers a unique opportunity to work with a diverse portfolio of brands and gain experience in a global organization
• Informa's focus on academic publishing, marketing services, data & intelligence, digital events, exhibitions, specialist content, research, consultancy, digital services, lead generation, B2B markets, and academic markets sets it apart from other companies in the industry
• Career paths within Informa may include progression to senior roles within the communications department or other departments within the organization, as well as opportunities for cross-functional collaboration and learning

ASSUMPTION: The PR & Communications Executive role at Informa offers a unique opportunity to gain experience in a global organization and contribute to its continued growth and success, with numerous opportunities for career growth and development.

📝 Sample Projects

• Developing and executing a comprehensive PR strategy for a major tech event, including securing high-profile speakers, managing media relations, and coordinating promotional events
• Managing a crisis communications situation for a pharmaceutical company, including drafting and distributing press releases, coordinating with regulatory bodies, and monitoring media coverage
• Planning and executing a successful product launch event for a new line of beauty products, including coordinating with vendors, managing logistics, and securing media coverage

ASSUMPTION: The PR & Communications Executive role at Informa offers a unique opportunity to work on high-profile projects and gain experience in a dynamic and fast-paced work environment.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role fit into the overall communications strategy for the organization?
• What opportunities are there for professional development and growth within the company?
• How does Informa support work-life balance for its employees?
• What is the company's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to Informa's mission and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Informa Group Plc. careers portal
• Tailor your resume and cover letter to highlight your relevant skills and experience for this role
• Prepare examples of your previous work that demonstrate your ability to develop and execute successful PR campaigns
• Research Informa's portfolio of brands and be prepared to discuss how your skills and experience align with the company's mission and values
• Follow up with the hiring manager one week after submitting your application to inquire about the status of your application and express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.