📌 Core Information
🔹 Job Title: PR & Communications Manager
🔹 Company: eToro
🔹 Location: United Kingdom
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: 2025-04-08
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (London)
🚀 Job Overview
Key aspects of this role include:
- Growing eToro’s presence and protecting its reputation globally
- Supporting the wider PR team and providing assistance in multiple markets
- Managing media requests, coordinating media opportunities, and monitoring eToro’s reputation
- Collaborating with local PR agencies and regional managers
- Acting as a key part of the global PR team and promoting PR successes within eToro
ASSUMPTION: This role requires a proactive and solutions-driven individual with strong communication skills and a solid understanding of PR principles. Familiarity with fintech and financial services is advantageous but not required.
📋 Key Responsibilities
✅ Provide support in multiple markets and specific business areas, including:
- Assisting with day-to-day contact with local PR agencies
- Supporting the production of weekly, monthly, and quarterly updates for global PR evaluation
- Drafting and reviewing communications such as press releases, market commentary, and internal news roundups
- Working closely with the team on local or global surveys and reports
✅ Press office functions, including:
- Assisting with direct media requests
- Progressing appropriate opportunities put forward by PR agencies or generated in-house
- Managing the distribution of commentary from eToro’s global network of market analysts
- Coordinating media opportunities for eToro’s analysts and spokespeople
- Assisting with organizing media events and eToro’s attendance at events and conferences
- Coordinating submissions for awards and surveys
✅ Monitoring and managing eToro’s reputation globally, including:
- Reviewing daily press clippings
- Monitoring journalists’ requests and key debates
- Identifying story opportunities and potential issues
- Managing eToro’s media center and keeping it up to date
✅ Acting as a key part of the global PR team, including:
- Providing support for all markets as required
- Supporting coordination of PR activity between local marketing and PR teams and central teams in Israel and London
- Liaising with regional managers as required
- Helping to promote PR successes and educate on the value of PR within eToro
ASSUMPTION: This role requires a proactive and solutions-driven individual with strong communication skills and a solid understanding of PR principles. Familiarity with fintech and financial services is advantageous but not required.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field
Experience: 12 months plus PR experience (in-house or agency)
Required Skills:
- Fluent English; extra languages an advantage
- Excellent writing and verbal communication skills
- Understanding of fintech and financial services (advantageous)
- Pro-active and solutions-driven with a strong sense of responsibility
Preferred Skills:
- Experience working in a global organization
- Familiarity with media monitoring tools
- Knowledge of the fintech industry
ASSUMPTION: While not explicitly stated, it's assumed that candidates should have a strong understanding of PR principles and be comfortable working in a fast-paced, global environment.
💰 Compensation & Benefits
Salary Range: £35,000 - £45,000 per annum (based on industry standards for a PR & Communications Manager role in London)
Benefits:
- Competitive benefits package
- Opportunities for professional growth and development
- Dynamic and international work environment
Working Hours: Full-time, Monday to Friday, with occasional flexibility required to accommodate global time zones and events
ASSUMPTION: The salary range is estimated based on industry standards for a PR & Communications Manager role in London, considering the experience level and company size. The benefits package is assumed to be competitive and may include health insurance, pension contributions, and other perks common to the industry.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services, specifically Fintech
Company Size: 1,001-5,000 employees (global), with a smaller team dedicated to PR and communications
Founded: 2007, with headquarters in London, UK
Company Description:
- eToro is a global trading and investing platform that empowers users to invest, share, and learn
- The company offers a range of traditional and innovative assets, including stocks, cryptoassets, commodities, ETFs, and more
- eToro is known for its collaborative investment community, where users can trade directly, invest in portfolios, or copy other investors
Company Specialties:
- Social trading and investment
- Fintech and financial services
- Cryptocurrency and blockchain technology
Company Website: eToro.com
ASSUMPTION: eToro is a well-established and rapidly growing fintech company with a strong global presence. The company's success is driven by its innovative platform and commitment to empowering users to invest and learn together.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and progression
Reporting Structure: Based in London and reporting to the UK and DACH PR and Communications Manager
Work Arrangement: On-site (London), with occasional flexibility required to accommodate global time zones and events
Growth Opportunities:
- Progression to managing one or more PR markets in partnership with the local PR agency
- Expanding skills and knowledge in the fintech industry and global PR
- Potential opportunities to work on international projects and collaborate with global teams
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to take on more responsibility and advance their career within the global PR team.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace in central London
Office Location(s): 1 Canada Square, 42nd floor, London E145AB, GB
Geographic Context:
- London is a major global financial hub, with a vibrant and dynamic business environment
- The city offers a wide range of cultural, social, and recreational opportunities
- eToro's office is located in the heart of Canary Wharf, a bustling business district with excellent transport links
Work Schedule: Full-time, Monday to Friday, with occasional flexibility required to accommodate global time zones and events
ASSUMPTION: eToro's London office provides a modern and collaborative work environment, with easy access to public transportation and numerous amenities.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR team
- Face-to-face interview with the hiring manager and/or team members
- Final interview with the UK and DACH PR and Communications Manager
Key Assessment Areas:
- Communication skills and ability to articulate ideas clearly and concisely
- Understanding of PR principles and global PR landscape
- Problem-solving skills and ability to work independently
- Cultural fit and alignment with eToro's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of eToro's business and the global PR landscape
- Prepare examples of your work and be ready to discuss your approach to PR and communications
ATS Keywords: PR experience, communication skills, writing skills, media relations, analytical skills, team collaboration, event coordination, reputation management, market analysis, proactive problem-solving, financial services knowledge
ASSUMPTION: eToro's application process is designed to assess candidates' skills, experience, and cultural fit. The company values proactive and solutions-driven individuals with strong communication skills and a solid understanding of PR principles.
🛠️ Tools & Technologies
- Media monitoring and analysis tools (e.g., Mention, Brand24, or similar)
- Project management software (e.g., Asana, Trello, or similar)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Drive, Google Docs, etc.)
ASSUMPTION: eToro's global PR team uses a range of tools and technologies to monitor media coverage, manage projects, and collaborate with stakeholders. Familiarity with these tools is advantageous but not required.
👔 Cultural Fit Considerations
Company Values:
- Empowerment: eToro believes in empowering users to invest, share, and learn together
- Collaboration: The company fosters a collaborative work environment, both internally and with users
- Innovation: eToro is committed to driving innovation in the fintech industry
Work Style:
- Dynamic and fast-paced: eToro operates in a rapidly changing industry and values adaptability and quick decision-making
- Global and collaborative: The company's global presence requires effective communication and collaboration across time zones and cultures
- Data-driven: eToro uses data and analytics to inform decision-making and improve performance
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced work environment?
- Are you comfortable working collaboratively with global teams across different time zones?
- Do you have a strong data-driven approach to decision-making and problem-solving?
ASSUMPTION: eToro values proactive, collaborative, and data-driven individuals who are comfortable working in a dynamic and fast-paced global environment.
⚠️ Potential Challenges
- Managing multiple markets and stakeholders simultaneously
- Balancing global and local priorities and time zones
- Adapting to a fast-paced and ever-changing industry
- Protecting eToro's reputation in the face of potential crises or negative media coverage
ASSUMPTION: This role presents unique challenges and opportunities for growth, requiring a proactive and adaptable individual with strong communication skills and a solid understanding of global PR principles.
📈 Similar Roles Comparison
- Unlike traditional PR roles, this position requires a strong focus on global PR and managing multiple markets simultaneously
- eToro's global presence and collaborative work environment set it apart from other companies in the fintech industry
- This role offers significant growth opportunities and the chance to work on international projects
ASSUMPTION: While this role shares similarities with other PR and communications positions, its global focus and growth opportunities make it unique within the fintech industry.
📝 Sample Projects
- Managing eToro's response to a global financial crisis and its impact on the company's reputation
- Coordinating a global media campaign to launch a new product or feature
- Monitoring and analyzing media coverage to identify trends and opportunities for eToro
ASSUMPTION: These sample projects illustrate the global and collaborative nature of eToro's PR and communications efforts, requiring strong communication skills and a solid understanding of global PR principles.
❓ Key Questions to Ask During Interview
- How does this role fit into eToro's global PR strategy?
- What are the most significant challenges facing eToro's global PR efforts, and how can this role address them?
- How does eToro support the professional growth and development of its PR and communications team members?
- What opportunities are there for collaboration and knowledge-sharing with eToro's global teams?
- How does eToro measure the success of its PR and communications efforts, and what key performance indicators (KPIs) are used?
ASSUMPTION: These interview questions help candidates better understand eToro's global PR strategy, the challenges facing the team, and the opportunities for growth and collaboration within the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the eToro careers page
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of your work and be ready to discuss your approach to PR and communications
- Follow up with the eToro HR team one week after submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
