PR Manager | Betzillion

📌 Core Information 🔹 Job Title: PR Manager | Betzillion 🔹 Company: NetSolid Investments 🔹 Location: Kyiv, Ukraine 🔹 Job Type: Full-time 🔹 Category: Public Relations 🔹 Date Posted: May 14, 2025 🔹 Experience Level: Mid-level (2-5 years) 🔹 Remote Status: On-site 🚀 Job Overview Key aspects of this role include: - Developing and implementing PR strategies for Betzillion, a growing international IT company with Ukrainian roots. - Building and maintaining relationships with media outlets, influencers, and partners to increase brand recognition. - Collaborating cross-functionally with marketing, social media, and other teams to create synergies in PR activities. - Monitoring brand mentions and analyzing PR campaign performance. ASSUMPTION: This role requires a proactive, creative, and strategic thinker who can balance multiple tasks and thrive in a dynamic, growing environment. 📋 Key Responsibilities ✅ Develop and implement PR strategies from planning to execution, including complex communication initiatives. ✅ Create and promote information materials such as press releases, articles, and interviews. ✅ Build and maintain relationships with media outlets, journalists, bloggers, influencers, and industry-specific media. ✅ Increase brand awareness through external communications and public activities. ✅ Actively seek communication opportunities through partnerships, collaborations, events, and special projects. ✅ Generate creative ideas to strengthen the public image and attract new audiences. ✅ Collaborate with other teams to ensure synergy in PR activities. ASSUMPTION: This role requires a strong understanding of the PR lifecycle, from strategy development to execution and analysis. 🎯 Required Qualifications Education: Bachelor's degree in Communications, Marketing, Journalism, or a related field. Experience: At least 2 years of experience in PR, with a focus on strategy development and media interaction. Required Skills: - Proven experience in developing and implementing PR strategies. - Strong media relations skills and ability to pitch stories to journalists. - Proficiency in using brand monitoring tools such as Google Alerts, Mention, or YouScan. - Basic understanding of SMM and digital marketing. - Ability to analyze PR campaign performance and draw insights. Preferred Skills: - Basic skills in visual editing tools like Canva or Figma. - Experience in sports or betting industries. - Proven content writing skills for various formats and styles. ASSUMPTION: Candidates with experience in international PR or working with English-speaking markets will have an advantage. 💰 Compensation & Benefits Salary Range: Based on industry standards for mid-level PR professionals in Kyiv, the estimated salary range is ₴120,000 - ₴180,000 per month (gross). Final compensation will depend on the candidate's experience and skills. Benefits: - Full-time employment with a flexible work schedule. - 24 paid vacation days and a day off on your birthday. - Paid sick leave. - Professional development support and modern equipment for work. - Opportunity to work in a dynamic, growing environment with a focus on digital marketing and traffic projects. Working Hours: Full-time (40 hours per week), with the possibility of remote work discussed on a case-by-case basis. ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience. 📌 Applicant Insights 🔍 Company Context Industry: NetSolid Investments is a venture capital and private equity firm focused on supporting digital marketing and traffic projects. They invest not only financially but also share their expertise and energy to help entrepreneurs find new revenue streams and achieve operational efficiency. Company Size: With 11-50 employees, NetSolid Investments offers a mid-sized company environment where applicants can expect a more personal and collaborative work experience. Founded: The company was founded in 2019 and is headquartered in Tallinn, Estonia, with an office in Kyiv, Ukraine. Company Description: NetSolid Investments supports digital marketing and traffic projects by providing capital infusion and helping entrepreneurs find new revenue streams, achieve operational efficiency, and connect with the best partners worldwide. Company Specialties: The company specializes in supporting digital marketing and traffic projects, with a focus on SMART investments that involve not only financial backing but also expertise, experience, and energy. Company Website: netsolidinvest.com ASSUMPTION: NetSolid Investments' focus on digital marketing and traffic projects creates an environment where PR professionals can work on cutting-edge campaigns and gain valuable experience in a growing industry. 📊 Role Analysis Career Level: This role is at the mid-level (2-5 years of experience) and offers opportunities for growth and development within the company. Reporting Structure: The PR Manager will report directly to the Marketing Director and work closely with other teams, such as marketing, social media, and partners. Work Arrangement: This role is primarily on-site, with some flexibility for remote work discussed on a case-by-case basis. Growth Opportunities: - As Betzillion continues to grow and expand, there will be opportunities for the PR Manager to take on more responsibilities and advance their career. - Working in a dynamic, growing environment provides ample opportunities to learn and develop new skills. ASSUMPTION: The PR Manager's role will evolve as Betzillion grows, presenting new challenges and opportunities for professional development. 🌍 Location & Work Environment Office Type: NetSolid Investments has an office in Kyiv, Ukraine, where the PR Manager will be based. Office Location(s): The main office is located in Kyiv, with the possibility of remote work discussed on a case-by-case basis. Geographic Context: Kyiv is the capital and largest city of Ukraine, offering a vibrant cultural scene, rich history, and a growing tech industry. Work Schedule: Full-time (40 hours per week), with a flexible work schedule that allows for a healthy work-life balance. ASSUMPTION: The flexible work schedule and possibility of remote work make this role attractive to candidates seeking a good work-life balance. 💼 Interview & Application Insights Typical Process: 1. Online application submission. 2. Phone or video screening to assess communication skills and cultural fit. 3. In-depth interview with the Marketing Director and other team members to discuss the role, responsibilities, and expectations. 4. Final interview with the CEO to discuss the company's vision and long-term goals. Key Assessment Areas: - Communication skills and ability to build relationships with media outlets and partners. - Strategic thinking and ability to develop and implement PR strategies. - Creativity and ability to generate innovative ideas to strengthen the public image. - Analytical skills and ability to monitor brand mentions and evaluate PR campaign performance. Application Tips: - Tailor your resume and cover letter to highlight your PR experience, skills, and achievements. - Be prepared to discuss your understanding of the PR lifecycle and your ability to develop and implement strategies. - Showcase your creativity by providing examples of successful PR campaigns you've worked on. ATS Keywords: PR strategy development, media relations, brand monitoring tools, SMM understanding, PR campaign analytics, communication skills, creativity, initiative, strategic thinking, self-organization, visual editing skills, content writing, sports industry experience, betting industry experience. ASSUMPTION: Applicants should focus on demonstrating their PR experience, skills, and ability to develop and implement strategies in their application materials and interviews. 🛠️ Tools & Technologies - Brand monitoring tools: Google Alerts, Mention, YouScan, etc. - Visual editing tools: Canva, Figma, etc. - Project management tools: Asana, Trello, etc. - Communication tools: Slack, Microsoft Teams, etc. ASSUMPTION: The PR Manager will be expected to be proficient in using brand monitoring and visual editing tools, as well as other project management and communication tools as needed. 👔 Cultural Fit Considerations Company Values: - Innovation: Embracing new ideas and approaches to drive growth and success. - Collaboration: Working together to achieve common goals and support each other's growth. - Integrity: Acting with honesty and transparency in all aspects of work. - Continuous Learning: Fostering a culture of curiosity and a commitment to lifelong learning. Work Style: - Dynamic and fast-paced, with a focus on growth and innovation. - Collaborative and supportive, with a strong emphasis on teamwork and communication. - Results-driven, with a focus on achieving measurable outcomes and continuous improvement. Self-Assessment Questions: 1. How do you align with NetSolid Investments' values, particularly innovation and collaboration? 2. How comfortable are you working in a dynamic, fast-paced environment with a strong focus on growth and innovation? 3. How do you approach continuous learning and staying up-to-date with industry trends and best practices? ASSUMPTION: Candidates who demonstrate a strong alignment with NetSolid Investments' values and work style will be more likely to succeed in this role. ⚠️ Potential Challenges - Working in a fast-paced, dynamic environment may require adaptability and the ability to manage multiple tasks simultaneously. - As Betzillion continues to grow and expand, the PR Manager may face new challenges and opportunities that require quick thinking and adaptability. - The need to balance the demands of multiple stakeholders, including media outlets, partners, and internal teams, may require strong communication and negotiation skills. ASSUMPTION: Candidates who are adaptable, proactive, and able to manage multiple tasks effectively will be better equipped to overcome these challenges. 📈 Similar Roles Comparison - This role is similar to other PR Manager positions in growing tech companies, with a focus on developing and implementing PR strategies to increase brand awareness and recognition. - Unlike some other PR roles, this position requires a strong understanding of the digital marketing and traffic project landscape, as well as the ability to work with English-speaking markets. - This role offers the opportunity to work in a dynamic, growing environment with a focus on innovation and collaboration, providing ample opportunities for professional development and growth. ASSUMPTION: Candidates with experience in international PR or working with English-speaking markets will find this role particularly appealing. 📝 Sample Projects - Developing and implementing a PR strategy to launch a new product or service in an international market. - Building and maintaining relationships with media outlets, influencers, and partners to increase brand awareness and recognition. - Monitoring brand mentions and analyzing PR campaign performance to identify trends and make data-driven decisions. - Collaborating with other teams to create synergies in PR activities and ensure consistent messaging across channels. ASSUMPTION: These sample projects provide a snapshot of the types of tasks and responsibilities the PR Manager can expect to undertake in this role. ❓ Key Questions to Ask During Interview 1. What are the key priorities for this role in the first 30, 60, and 90 days? 2. How does this role fit into the overall marketing strategy for Betzillion? 3. What opportunities are there for professional development and growth within the company? 4. How does the company support work-life balance for its employees? 5. What are the biggest challenges facing the PR team currently, and how can this role help address them? ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the team they will be working with, as well as to demonstrate their interest in and enthusiasm for the position. 📌 Next Steps for Applicants To apply for this position: - Submit your application through this link: https://netsolid-invest.breezy.hr/p/bcec308f723e-pr-manager-betzillion - Tailor your resume and cover letter to highlight your PR experience, skills, and achievements. - Prepare examples of successful PR campaigns you've worked on to demonstrate your creativity and strategic thinking. - Follow up with the hiring manager one week after submitting your application to express your interest in the role and ask if they need any additional information. - Be prepared to discuss your understanding of the PR lifecycle and your ability to develop and implement strategies in your interview. ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.