C
Full-time
On-site
London, London, City of, United Kingdom
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: PR Manager

πŸ”Ή Company: Colliers International EMEA

πŸ”Ή Location: London, West End headquarters

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: 2025-07-16

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing PR strategies to enhance Colliers' brand reputation
  • Building and maintaining strong relationships with key media contacts
  • Creating various content types to promote the firm across multiple channels
  • Monitoring media coverage and analyzing campaign performances

ASSUMPTION: This role requires a strategic mindset, excellent communication skills, and a proven track record in media relations. The ideal candidate will be comfortable working in a fast-paced environment and collaborating with various stakeholders.

πŸ“‹ Key Responsibilities

βœ… Develop and implement PR strategies: Craft and execute comprehensive PR plans to boost the firm's brand and reputation in the commercial real estate market, ensuring alignment with business goals and responding to market trends.

βœ… Media relations: Establish and maintain strong relationships with key media contacts, including trade, national, and broadcast media, in order to secure broad coverage for the business.

βœ… Content creation and management: Produce press releases, thought leadership articles, SEO-rich blogs, scripts, and briefing documents that ensure consistency with the firm's brand guidelines and messaging.

βœ… Media monitoring and reporting: Track media coverage and analyze campaign performances, preparing regular reports on PR activities and outcomes for stakeholders and senior management.

βœ… Event planning and support: Plan and execute events with journalists, including in-house presentations, meetings, and webinars. Support the business' wider corporate events, develop messaging, and presentations across mixed media channels.

βœ… Award entries: Monitor, compose, and enter compelling award entries for our departments and the whole UK business. Liaise with clients to secure testimonials and essential data for winning entries.

βœ… Internal communications: Ensure key business wins and achievements are promoted internally, in order to enable cross-selling. Work with the Internal Communications Manager to ensure up-to-date content is shared on the intranet and across other internal communications channels.

βœ… Crisis management: Implement crisis communication plans to protect the firm's reputation during challenging times, providing timely and effective communication to our people, stakeholders, and, where necessary, clients.

ASSUMPTION: This role requires a proactive approach to media relations, strong organizational skills, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: A degree in Journalism, PR, Marketing, Communications, or a related field is preferred but not essential.

Experience: At least three years' experience in a PR role, with a proven track record of securing impactful media coverage and managing successful PR campaigns. Experience in real estate or related sectors is desired but not essential.

Required Skills:

  • Exceptional written and verbal communication skills
  • Proven record of building a strong network of media contacts and experience in managing press relations, including complex situations
  • Strong analytical skills to assess PR campaign performance and make data-driven decisions
  • Collaborative mindset with experience working in cross-functional marketing and communications teams

Preferred Skills:

  • Experience in real estate or related sectors
  • Fluency in additional languages

ASSUMPTION: Candidates with relevant experience in a PR role and a strong portfolio of media coverage are likely to be competitive for this position.

πŸ’° Compensation & Benefits

Salary Range: Β£35,000 - Β£45,000 per annum, dependent on experience. This estimate is based on industry standards for a PR Manager role in London.

Benefits:

  • Competitive benefits package
  • Opportunities for professional development and growth
  • Collaborative and inclusive work environment

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM. Occasional flexibility may be required to accommodate events or deadlines.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Colliers International EMEA operates in the real estate industry, specializing in commercial real estate services, including brokerage sales and leasing, real estate management, valuation, consulting, project management, project marketing, and research.

Company Size: Colliers International EMEA is part of Colliers, a global leader in commercial real estate services with over 23,000 professionals operating through three industry-leading platforms – Real Estate Services, Engineering, and Investment Management. This size offers applicants opportunities for growth and exposure to diverse projects.

Founded: Colliers was founded in 1976 and has since grown into a publicly-traded company with a strong global presence.

Company Description:

  • Colliers is a global leader in commercial real estate services, providing strategic solutions to occupiers, developers, and investors at local, national, and international levels.
  • The company operates across core sectors such as office, industrial, retail, and hotel, as well as a range of specialized property types.
  • Colliers UK is headquartered in London, with over 1,200 professionals across 16 offices in the UK and Ireland.

Company Specialties:

  • Brokerage sales and leasing
  • Real estate management
  • Valuation
  • Consulting
  • Project management
  • Project marketing
  • Research

Company Website: www.colliers.com/en-gb

ASSUMPTION: Colliers' extensive global network and diverse service offerings provide applicants with opportunities to work on various projects and advance their careers.

πŸ“Š Role Analysis

Career Level: This role is a mid-level position within the Marketing & Communications team, offering opportunities for growth and advancement within the company.

Reporting Structure: The PR Manager will report directly to the Head of Marketing & Communications and work closely with various stakeholders across the business, including department heads, operational board members, and the wider Marketing & Communications team.

Work Arrangement: This role is based at Colliers' West End headquarters in London, with occasional flexibility required for events or deadlines.

Growth Opportunities:

  • Progression to a Senior PR Manager or PR Director role
  • Expanding responsibilities within the Marketing & Communications team
  • Opportunities to work on international projects and collaborate with global teams

ASSUMPTION: The PR Manager role offers a clear path for career progression within Colliers, with opportunities to take on more responsibilities and advance within the Marketing & Communications team or explore other areas of the business.

🌍 Location & Work Environment

Office Type: Colliers' West End headquarters is a modern, professional office environment with state-of-the-art facilities and amenities.

Office Location(s): 95 Wigmore Street, London W1U 1FD, UK

Geographic Context:

  • London is a major global city with a thriving real estate market, offering ample opportunities for professional growth and development.
  • The West End location provides easy access to public transportation, shopping, dining, and entertainment options.
  • London's diverse and multicultural environment fosters a dynamic and inclusive work atmosphere.

Work Schedule: The standard workweek is Monday to Friday, with occasional flexibility required to accommodate events or deadlines.

ASSUMPTION: The West End location offers a vibrant and dynamic work environment, with easy access to amenities and a diverse range of cultural experiences.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the HR team
  • Face-to-face interview with the Head of Marketing & Communications and a member of the Marketing & Communications team
  • Final interview with the Regional Director or a senior member of the leadership team

Key Assessment Areas:

  • Communication skills and media relations experience
  • Strategic thinking and PR campaign development
  • Cultural fit and alignment with Colliers' values
  • Problem-solving skills and adaptability

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare examples of successful PR campaigns you've managed and the outcomes achieved
  • Research Colliers and the real estate industry to demonstrate your understanding of the business and market trends

ATS Keywords: PR Manager, Media Relations, Content Creation, Strategic Thinking, Crisis Management, Event Planning, Team Collaboration, Analytical Skills, Communication Skills, Real Estate, Marketing & Communications

ASSUMPTION: The interview process for this role will focus on assessing the candidate's communication skills, strategic thinking, and cultural fit within Colliers' organization.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Media monitoring and analysis tools (e.g., Mention, Brand24)
  • Content management systems (e.g., WordPress, Hootsuite)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with industry-standard tools and technologies is expected for this role, with opportunities to learn and utilize new tools as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Client-focused
  • Enterprising
  • Collaborative
  • Expertise-driven
  • Inclusive

Work Style:

  • Fast-paced and dynamic environment
  • Collaborative and cross-functional teamwork
  • Opportunities for professional development and growth

Self-Assessment Questions:

  • Do you have a proven track record of securing impactful media coverage in a fast-paced environment?
  • Are you comfortable working with various stakeholders and managing multiple projects simultaneously?
  • Do you thrive in a collaborative and inclusive work environment, and are you committed to driving exceptional results for clients?

ASSUMPTION: Candidates who align with Colliers' values and work style, and can demonstrate a strong track record in media relations and PR campaign management, are likely to be a good fit for this role.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working with diverse stakeholders and adapting to their unique communication styles
  • Navigating a fast-paced and dynamic work environment
  • Developing and implementing strategic PR campaigns that align with business objectives and market trends

ASSUMPTION: The PR Manager role presents unique challenges that require strong organizational skills, adaptability, and strategic thinking to succeed.

πŸ“ˆ Similar Roles Comparison

  • Unlike other PR roles, this position focuses specifically on the real estate industry and requires a strong understanding of commercial real estate services
  • Colliers' global presence and diverse service offerings provide opportunities to work on various projects and collaborate with international teams
  • This role offers a clear path for career progression within the Marketing & Communications team or other areas of the business

ASSUMPTION: The PR Manager role at Colliers International EMEA offers unique opportunities for professional growth and development within the real estate industry.

πŸ“ Sample Projects

  • Developing and executing a comprehensive PR campaign to launch a new real estate development
  • Managing media relations for a high-profile real estate transaction, ensuring positive coverage and minimizing potential risks
  • Creating thought leadership content and securing placements in industry-leading publications to enhance Colliers' reputation as a thought leader in the real estate industry

ASSUMPTION: The PR Manager role at Colliers International EMEA offers opportunities to work on high-impact projects that drive business results and enhance the firm's reputation.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Marketing & Communications team?
  • How does this role contribute to Colliers' overall business strategy and growth objectives?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Colliers support the professional development and growth of its employees?
  • What is the company's approach to work-life balance, and how is it supported within the Marketing & Communications team?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to success within the organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare examples of successful PR campaigns you've managed and the outcomes achieved
  • Research Colliers and the real estate industry to demonstrate your understanding of the business and market trends
  • Follow up with the HR team one week after submitting your application to confirm receipt and inquire about the next steps in the interview process

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.