PR & Social Media Manager

📌 Core Information

🔹 Job Title: PR & Social Media Manager

🔹 Company: Mollie

🔹 Location: Amsterdam, Noord-Holland, Netherlands

🔹 Job Type: Full-time

🔹 Category: Marketing & Communications

🔹 Date Posted: April 10, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing global PR and organic social media strategies
• Crafting compelling stories and messaging that resonate with target audiences
• Collaborating with internal and external stakeholders to secure media coverage and amplify brand voice
• Tracking and analyzing media performance to optimize strategies and improve visibility

ASSUMPTION: This role requires a strategic mindset with a strong focus on execution. The ideal candidate will have a proven track record in PR and social media management, preferably in a B2B setting.

📋 Key Responsibilities

✅ PR Strategy & Execution: Own and develop the global PR strategy, aligned with brand narrative and company priorities. Shape storylines around key launches and themes, define and maintain a clear corporate narrative, and coordinate standard PR tactics.

✅ Social Media Strategy & Execution: Own the global organic social strategy, ensuring consistency across markets. Sync social strategy with brand, comms, and product marketing to support launches and thought leadership, and guide local teams on social execution.

✅ Media Relations & Crisis Communication: Collaborate with external PR agencies to activate earned media opportunities and coordinate announcements. Act as the first point of contact for crisis communication in close collaboration with leadership and brand.

✅ Performance Tracking & Optimization: Track media coverage and coordinate monthly PR reporting with agency partners. Monitor performance and learnings across launches and campaigns to continuously improve storytelling and media moments.

ASSUMPTION: This role involves a mix of strategic planning and hands-on execution. The ideal candidate will be comfortable working independently and collaborating with cross-functional teams.

🎯 Required Qualifications

Education: Bachelor's degree in Communications, Marketing, Journalism, or a related field.

Experience: 6+ years of experience in PR, corporate communications, and/or organic social media, ideally in a fast-paced B2B setting.

Required Skills:

• Proven track record in PR and social media management
• Excellent storytelling skills and a keen eye for newsworthiness
• Strong strategic thinking and ability to execute tactical plans
• Confident engaging with senior leadership and subject matter experts
• Fluency in English, with excellent written and verbal communication skills

Preferred Skills:

• Experience working with global teams and across multiple markets
• Familiarity with financial services or fintech industries
• Proficiency in using social media management tools and analytics platforms

ASSUMPTION: Candidates with a strong portfolio demonstrating their storytelling and PR skills will be given preference.

💰 Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (based on industry standards for a PR & Social Media Manager role in Amsterdam)

Benefits:

• Competitive benefits package, including health insurance and pension plan
• Flexible working hours and remote work options
• Opportunities for professional development and growth
• Dynamic and international work environment

Working Hours: Full-time position with core hours between 9:00 AM and 5:00 PM CET. Occasional evening and weekend work may be required to support global campaigns.

ASSUMPTION: Salary range is estimated based on industry standards and company size. Actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Mollie operates in the financial services industry, specifically in online payments and money management solutions for businesses.

Company Size: Mollie has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Mollie was founded in 2004 and has since grown to serve over 250,000 businesses across Europe.

Company Description:

• Mollie offers a single platform for businesses to get paid and manage their money, making payments, reconciliation, reporting, fraud prevention, and financing simple for all – from startups to enterprises.
• The company's mission is to make payments and money management effortless for every business in Europe.
• Mollie has a team of 750+ employees working from offices across the continent, including Amsterdam, Ghent, Lisbon, London, Maastricht, Milan, Munich, and Paris.

Company Specialties:

• Paysafecard, Mastercard, SEPA Credit Transfer, SOFORTbanking, SEPA Direct Debit, iDEAL, PayPal, Bancontact, Mobile, VISA, Maestro, Vpay, Fintech, Online payments, Amex, Giropay, EPS, applepay, payment service provider, Klarna, Apple Pay, Payment gateway, Tap to Pay, Unified Commerce, Embedded Finance, POS, AMEX, In3, and Business Banking

Company Website: https://www.mollie.com/

ASSUMPTION: Mollie's focus on simplifying payments and money management for businesses creates a unique work environment that combines financial services with a strong emphasis on user experience and innovation.

📊 Role Analysis

Career Level: This role is a mid-level position within the marketing and communications department, reporting directly to the Head of Communications.

Reporting Structure: The PR & Social Media Manager will report to the Head of Communications and collaborate with various internal teams, including product, finance, support, commerce, and engineering.

Work Arrangement: This is an on-site position, with the possibility of occasional remote work. The role requires regular collaboration with global teams and may involve working across different time zones.

Growth Opportunities:

• Progression to a senior or management role within the communications department
• Expanding responsibilities to cover additional markets or product lines
• Cross-functional collaboration and learning opportunities within Mollie's diverse team

ASSUMPTION: Given Mollie's growth and expansion across Europe, there are ample opportunities for career progression and development within the company.

🌍 Location & Work Environment

Office Type: Mollie's Amsterdam office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): Keizersgracht 126, Amsterdam, North Holland 1015, NL

Geographic Context:

• Amsterdam is a vibrant, multicultural city with a strong startup ecosystem and a thriving tech industry.
• The city offers a high quality of life, with excellent public transportation, cultural attractions, and recreational opportunities.
• Amsterdam is the financial capital of the Netherlands and a major hub for international business.

Work Schedule: The standard workweek is Monday to Friday, with core hours between 9:00 AM and 5:00 PM CET. Occasional evening and weekend work may be required to support global campaigns.

ASSUMPTION: Working in Amsterdam provides a unique blend of a dynamic, international city with a strong focus on work-life balance and sustainability.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR department
• On-site interview with the hiring manager and relevant team members
• Final interview with the Head of Communications

Key Assessment Areas:

• Candidates' understanding of Mollie's brand and mission
• Strategic thinking and problem-solving skills
• Storytelling and communication abilities
• Cultural fit and alignment with Mollie's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your previous PR and social media campaigns, demonstrating your ability to craft compelling stories and secure media coverage
• Research Mollie's company culture and values, and be prepared to discuss how your personal values align with the company's

ATS Keywords: PR strategy, social media management, corporate communications, storytelling, media relations, crisis communication, content strategy, performance tracking, collaboration, brand narrative, thought leadership, messaging, press releases, interview briefings, data analysis, best practices

ASSUMPTION: Mollie's hiring process is designed to assess candidates' skills and cultural fit, with a focus on finding the best match for the company's needs and the candidate's career goals.

🛠️ Tools & Technologies

• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
• Media monitoring and analytics tools (e.g., Mention, Brand24, Hootsuite Insights)
• PR distribution platforms (e.g., Cision, PR Newswire, Business Wire)
• Project management tools (e.g., Asana, Trello, Monday.com)

ASSUMPTION: The ideal candidate will have experience with relevant tools and platforms, but Mollie is also open to training the right candidate on their preferred tools.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric: We put our customers first in everything we do
• Innovative: We continuously challenge the status quo and strive for improvement
• Collaborative: We work together to achieve our goals and support each other's growth

Work Style:

• Dynamic and fast-paced environment
• Strong focus on collaboration and teamwork
• Opportunities for professional development and growth

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment, and are you comfortable working with global teams across different time zones?
• Are you passionate about Mollie's mission to make payments and money management effortless for every business in Europe?
• Do you align with Mollie's company values, and can you demonstrate how your personal values contribute to a positive work environment?

ASSUMPTION: Mollie's company culture emphasizes collaboration, innovation, and a customer-centric approach, creating an environment that values diversity, inclusion, and continuous learning.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a fast-paced environment
• Working with global teams and across different time zones
• Adapting to changes in the media landscape and industry trends
• Balancing strategic planning with hands-on execution

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a proactive approach to problem-solving.

📈 Similar Roles Comparison

• Compared to other PR & Social Media Manager roles, this position offers a unique opportunity to work in a fast-growing fintech company with a strong focus on innovation and customer experience
• Mollie's global presence and diverse team provide ample opportunities for career growth and development
• This role requires a strong blend of strategic thinking and hands-on execution, making it an excellent fit for candidates looking to expand their skillset and take on new challenges

ASSUMPTION: Candidates should consider their long-term career goals and whether Mollie's unique work environment and growth opportunities align with their aspirations.

📝 Sample Projects

• Developing and executing a global PR campaign to launch a new Mollie product or feature
• Crafting and distributing a press release announcing Mollie's expansion into a new European market
• Creating and implementing a social media strategy to amplify Mollie's brand voice and engage with target audiences

ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges that the PR & Social Media Manager may face in this role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the communications department?
• How does Mollie support the professional development and growth of its employees?
• What are the most significant challenges facing the company in the next 12-24 months, and how can this role contribute to addressing them?
• How does Mollie approach crisis communication, and what role would I play in managing a crisis situation?
• What are the key priorities for this role in the first 30-60-90 days?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and provides valuable insights into Mollie's company culture and work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your previous PR and social media campaigns, demonstrating your ability to craft compelling stories and secure media coverage
• Research Mollie's company culture and values, and be prepared to discuss how your personal values align with the company's
• Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.