Praktikum HR & Marketing

📌 Core Information

🔹 Job Title: Praktikum HR & Marketing

🔹 Company: PEIQ

🔹 Location: Augsburg, Bavaria, Germany

🔹 Job Type: Internship

🔹 Category: Marketing & HR

🔹 Date Posted: April 7, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site (Hybrid)

🚀 Job Overview

Key aspects of this role include:

• Gaining practical experience in HR and marketing
• Supporting marketing efforts, including content creation and event organization
• Assisting in the optimization of customer databases
• Learning about the modern recruiting process
• Working in a dynamic and creative environment

ASSUMPTION: This role is ideal for students looking to gain practical experience in marketing and HR, with a focus on digital media and creative tasks.

📋 Key Responsibilities

✅ Gain practical experience in Photoshop, InDesign, and HTML

✅ Assist in the creation of press releases, marketing materials, and mailings

✅ Support personal marketing efforts, online marketing, and social media presence

✅ Maintain and optimize customer databases

✅ Organize internal and external events and trade shows

✅ Learn about and support the modern recruiting process

ASSUMPTION: The role involves a mix of creative and administrative tasks, with a focus on digital media and customer engagement.

🎯 Required Qualifications

Education: Students enrolled in a university or college program related to business, communication, social sciences, or similar fields

Experience: No prior experience required, but relevant coursework is a plus

Required Skills:

• Strong communication skills in German
• Passion for online media and creative tasks
• Quick learner with a self-motivated and curious attitude
• Ability to work professionally with various stakeholders

Preferred Skills:

• Proficiency in Photoshop, InDesign, and HTML
• Experience with customer databases
• Event planning experience

ASSUMPTION: Successful candidates will be enthusiastic, creative, and eager to learn, with a strong foundation in relevant academic coursework.

💰 Compensation & Benefits

Salary Range: €600 - €800 per month (industry standard for internships in Germany)

Benefits:

• Flexible working hours and mobile work options
• Creative freedom and responsibility
• Flat hierarchies and pleasant working atmosphere
• Regular company events
• Exciting and future-oriented software solutions
• Individual internship support and feedback conversations

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is based on industry standards for internships in Germany, with additional benefits focused on personal and professional growth.

📌 Applicant Insights

🔍 Company Context

Industry: PEIQ is a privately-held IT services and IT consulting company specializing in cloud computing, software-as-a-service, digital publishing, and print 2.0. They develop tools for newspaper publishers and have been in business for over 40 years.

Company Size: PEIQ has 51-200 employees, providing a mid-sized company environment with opportunities for growth and mentorship.

Founded: PEIQ was founded over 40 years ago and has since grown to become a leading provider of software solutions for newspaper publishers.

Company Description:

• PEIQ offers a dynamic and creative work environment focused on digital innovation
• The company supports its customers in their transition to digital publishing and print 2.0
• PEIQ fosters a culture of collaboration and continuous learning

Company Specialties:

• Cloud computing
• Software-as-a-service (S-a-a-S)
• Digital publishing
• Print 2.0

Company Website: http://www.peiq.de

ASSUMPTION: PEIQ's focus on digital innovation and customer support makes it an attractive workplace for creative and tech-savvy individuals.

📊 Role Analysis

Career Level: Entry-level (0-2 years)

Reporting Structure: The intern will report directly to the marketing and HR teams, working closely with both departments to gain practical experience.

Work Arrangement: The internship is on-site, with flexible working hours and mobile work options available.

Growth Opportunities:

• Gain practical experience in marketing and HR
• Develop skills in Photoshop, InDesign, HTML, and customer database management
• Learn about the modern recruiting process
• Potential for full-time employment after the internship, depending on performance and company needs

ASSUMPTION: This internship offers a unique opportunity for students to gain practical experience in multiple fields and develop a diverse skill set.

🌍 Location & Work Environment

Office Type: PEIQ's offices are located in the heart of Augsburg's Bismarckviertel, providing a central and well-connected work environment.

Office Location(s): Bismarckstraße 19 1/2, Augsburg, 86159, DE and Dachauer Straße 37, Bergkirchen, Bayern 85232, DE

Geographic Context:

• Augsburg is a mid-sized city in Bavaria, Germany, with a population of approximately 300,000
• The city is known for its rich history, cultural attractions, and vibrant arts scene
• Augsburg offers a high quality of life, with affordable housing and a strong job market

Work Schedule: Full-time (40 hours per week), with flexible working hours and mobile work options available

ASSUMPTION: The central location of PEIQ's offices and the vibrant cultural scene in Augsburg make it an attractive place to work and live.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the marketing and HR teams
• Decision and offer

Key Assessment Areas:

• Communication skills in German
• Creativity and passion for online media
• Quick learning ability and self-motivation
• Professionalism and ability to work with various stakeholders

Application Tips:

• Tailor your resume and cover letter to highlight relevant coursework and skills
• Demonstrate your enthusiasm for marketing, HR, and digital media in your application materials
• Prepare examples of your creative work, such as designs or content you've created for previous projects
• Follow up with the hiring manager after your interview to express your interest in the position

ATS Keywords: Marketing, HR, internship, Photoshop, InDesign, HTML, press releases, customer databases, event planning, recruiting process

ASSUMPTION: The application process for this internship is competitive, and candidates should emphasize their relevant skills and enthusiasm for the role in their application materials.

🛠️ Tools & Technologies

• Photoshop
• InDesign
• HTML
• Customer relationship management (CRM) software
• Event planning tools

ASSUMPTION: The tools and technologies required for this role are industry-standard and can be learned on the job.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Continuous learning
• Customer focus

Work Style:

• Creative and dynamic
• Team-oriented and collaborative
• Focused on digital innovation and customer support

Self-Assessment Questions:

• Do you thrive in a creative and dynamic work environment?
• Are you comfortable working with various stakeholders and contributing to team projects?
• Are you eager to learn and develop new skills in marketing and HR?

ASSUMPTION: Successful candidates will be creative, collaborative, and eager to learn, with a strong fit for PEIQ's innovative and customer-focused work culture.

⚠️ Potential Challenges

• Balancing multiple responsibilities in marketing and HR
• Adapting to a fast-paced and dynamic work environment
• Meeting the expectations of multiple stakeholders, including customers, team members, and management
• Managing a full-time workload while balancing academic responsibilities

ASSUMPTION: The internship offers a unique opportunity for personal and professional growth, but also presents challenges that require strong time management, communication, and adaptability skills.

📈 Similar Roles Comparison

• Unlike traditional marketing or HR internships, this role offers a unique blend of responsibilities in both fields
• PEIQ's focus on digital innovation and customer support sets it apart from other companies in the industry
• This internship provides a well-rounded experience that can lead to career opportunities in marketing, HR, or a combination of both

ASSUMPTION: The unique blend of marketing and HR responsibilities in this internship offers a competitive advantage for candidates looking to gain practical experience in both fields.

📝 Sample Projects

• Creating marketing materials for an upcoming event or campaign
• Optimizing customer databases to improve customer engagement and retention
• Supporting the recruitment process by assisting with job postings, candidate screening, or onboarding

ASSUMPTION: The sample projects for this role are designed to provide practical experience in marketing and HR, with a focus on digital media and customer engagement.

❓ Key Questions to Ask During Interview

• What are the most important priorities for this role in the first 30, 60, and 90 days?
• How does this internship fit into PEIQ's long-term goals and growth plans?
• What opportunities are there for professional development and growth within the company?
• How does PEIQ support work-life balance for its employees?
• What is the typical career path for someone in this role, and what opportunities are there for advancement?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the company's culture and growth opportunities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant coursework and skills
• Prepare examples of your creative work, such as designs or content you've created for previous projects
• Follow up with the hiring manager after your interview to express your interest in the position
• If selected, complete the onboarding process and start your internship

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.