π Core Information
πΉ Job Title: Praktikum im Bereich Customer Marketing bei Coty Luxury Schweiz
πΉ Company: Coty
πΉ Location: Zug, Switzerland
πΉ Job Type: Internship
πΉ Category: Marketing
πΉ Date Posted: 2025-07-07
πΉ Experience Level: Entry Level
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting the Customer Marketing Team in daily operations
- Focusing on Trade Marketing activities
- Developing and implementing marketing and sales activities
- Analyzing market trends and competitors
- Executing social media campaigns
ASSUMPTION: This role is designed for students or recent graduates seeking practical experience in the marketing field, with a focus on customer marketing and trade marketing within the luxury goods industry.
π Key Responsibilities
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Developing and implementing marketing and sales activities in coordination with various departments such as Sales, Trade Marketing, Customer Service, Training, etc.
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Analyzing market trends and competitors, identifying opportunities and risks
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Monitoring and evaluating the impact of implemented measures
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Planning and executing social media campaigns
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Assisting the Customer Marketing Team in daily operations
ASSUMPTION: The role requires a proactive and independent approach to work, with strong analytical and communication skills, as well as the ability to work effectively in a team.
π― Required Qualifications
Education: Successfully completed or ongoing studies in Marketing, Sales, or a related field
Experience: Initial practical experience in consumer goods or luxury marketing is an advantage
Required Skills:
- Strong analytical and communication skills
- Proficiency in German and English
- Excellent MS Office skills
- Ability to work independently and in a team
- Structured and goal-oriented approach to work
Preferred Skills:
- Experience with social media campaign management
- Knowledge of the luxury goods industry
ASSUMPTION: Candidates should be passionate about the beauty industry and eager to learn and contribute to the team's success.
π° Compensation & Benefits
Salary Range: As this is an internship, compensation is not specified. However, Coty offers competitive internship stipends and benefits packages.
Benefits:
- Gain practical experience in the marketing field
- Work alongside industry professionals
- Potential for the internship to be extended or converted to a full-time position
Working Hours: Full-time (40 hours/week) for a period of 6 months, with the possibility of extension
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing internships in Switzerland.
π Applicant Insights
π Company Context
Industry: Personal Care Product Manufacturing, with a focus on luxury goods
Company Size: 10,001+ employees
Founded: 1904
Company Description:
- Coty is a global leader in beauty, with a portfolio of iconic brands in fragrances, color cosmetics, and skin and body care
- The company is known for its innovative approach to the beauty industry and its commitment to sustainability
- Coty offers a dynamic and inclusive work environment, with opportunities for growth and development
Company Specialties:
- Fragrances
- Color Cosmetics
- Skin & Body Care
Company Website: www.coty.com
ASSUMPTION: Coty's extensive portfolio of brands and global presence provide interns with a wide range of learning opportunities and exposure to the beauty industry.
π Role Analysis
Career Level: Entry Level - Intern
Reporting Structure: The intern will report directly to the Customer Marketing Team
Work Arrangement: On-site, full-time (40 hours/week) for a period of 6 months, with the possibility of extension
Growth Opportunities:
- Potential extension of the internship
- Possibility of conversion to a full-time position
- Exposure to various aspects of marketing and the luxury goods industry
ASSUMPTION: This internship offers a unique opportunity for candidates to gain practical experience and contribute to the success of a global beauty company.
π Location & Work Environment
Office Type: Modern, professional office environment
Office Location(s): Zug, Switzerland
Geographic Context:
- Zug is a city in central Switzerland, located approximately 25 kilometers southeast of Zurich
- The city is known for its high quality of life and beautiful natural surroundings
- Zug is easily accessible by public transportation, with frequent train services to and from Zurich
Work Schedule: Full-time (40 hours/week), with the possibility of flexible working hours
ASSUMPTION: The internship is based in Zug, Switzerland, with the possibility of occasional travel to other Coty offices in the region.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager
- Background check and onboarding
Key Assessment Areas:
- Relevant education and experience in marketing or a related field
- Strong analytical and communication skills
- Proficiency in German and English
- Ability to work independently and in a team
- Alignment with Coty's company culture and values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Demonstrate your passion for the beauty industry and eagerness to learn
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work in a team
ATS Keywords: Marketing, Customer Marketing, Trade Marketing, Social Media Campaigns, Market Analysis, Consumer Goods, Luxury Goods, Beauty Industry
ASSUMPTION: The application process for this internship is competitive, and candidates should tailor their application materials to demonstrate their fit for the role and the company.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Social media platforms (Facebook, Instagram, etc.)
- Market analysis tools (e.g., Google Trends, social media analytics tools)
ASSUMPTION: The tools and technologies required for this role are standard for the marketing industry and can be learned on the job.
π Cultural Fit Considerations
Company Values:
- Fearless: Coty encourages employees to take risks and challenge the status quo
- Forward: The company is committed to innovation and continuous improvement
- You: Coty celebrates individuality and empowers employees to bring their unique perspectives to the table
Work Style:
- Collaborative: Coty fosters a team-oriented work environment
- Dynamic: The company offers a fast-paced and ever-changing work environment
- Inclusive: Coty values diversity and encourages employees to bring their authentic selves to work
Self-Assessment Questions:
- Do you thrive in a dynamic and fast-paced work environment?
- Are you comfortable working in a team and collaborating with various departments?
- Do you have a passion for the beauty industry and a desire to learn and grow within the company?
ASSUMPTION: Candidates who are a strong cultural fit for Coty will be self-motivated, adaptable, and eager to contribute to the company's success.
β οΈ Potential Challenges
- The role may require occasional travel to other Coty offices in the region
- Candidates may face competition for the internship position
- The internship is for a fixed duration, with no guarantee of extension or conversion to a full-time position
- The role may require working on weekends or outside of regular business hours, depending on project demands
ASSUMPTION: While there may be challenges associated with this internship, the opportunity to gain practical experience and work alongside industry professionals outweighs these potential obstacles.
π Similar Roles Comparison
- This role is unique in its focus on customer marketing and trade marketing within the luxury goods industry
- Similar roles may be found in other luxury goods companies or in the consumer goods industry
- Career progression in this field may lead to roles in brand management, marketing management, or other related positions
ASSUMPTION: Candidates should research similar roles in the industry to better understand the competitive landscape and identify potential career paths.
π Sample Projects
- Developing and implementing a social media campaign to promote a new fragrance launch
- Analyzing market trends and competitor activities to identify opportunities for a skincare brand
- Supporting the planning and execution of a trade marketing event for a color cosmetics brand
ASSUMPTION: These sample projects are intended to illustrate the types of tasks an intern in this role might undertake, but the actual projects may vary based on the company's needs and the intern's skills.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30 days?
- How does this internship fit into the company's long-term talent development strategy?
- What opportunities are there for growth and development within the company?
- How does the Customer Marketing Team collaborate with other departments, such as Sales and Customer Service?
- What are the most important qualities and skills for success in this role?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Coty careers website
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work in a team
- Research Coty's company culture and values to demonstrate your fit for the role and the company
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.