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Praktikum im Bereich Marketing, Disneylandยฎ Paris

The Walt Disney Company
Full-time
On-site
Munich, Bavaria, Germany
๐ŸŒ Digital Marketing

๐Ÿ“Œ Core Information

๐Ÿ”น Job Title: Internship in Marketing, Disneylandยฎ Paris

๐Ÿ”น Company: The Walt Disney Company

๐Ÿ”น Location: Munich, Germany (with remote work for Disneylandยฎ Paris)

๐Ÿ”น Job Type: Full-time Internship

๐Ÿ”น Category: Marketing

๐Ÿ”น Date Posted: May 20, 2025

๐Ÿ”น Experience Level: Entry-level (0-2 years)

๐Ÿ”น Remote Status: On-site in Munich, with remote work for Disneylandยฎ Paris

๐Ÿš€ Job Overview

Key aspects of this role include:

  • Gain insights into marketing activities focused on Disneylandยฎ Paris
  • Contribute to the creation, update, and development of content for DisneylandParis.com and the Disneylandยฎ Paris app
  • Support various marketing projects, such as radio promotions and events
  • Work in a multicultural environment and improve your language skills

ASSUMPTION: This internship is designed to provide a well-rounded marketing experience, offering a mix of creative and analytical tasks while exposing interns to various aspects of the business.

๐Ÿ“‹ Key Responsibilities

โœ… Create, update, and maintain content for DisneylandParis.com and the Disneylandยฎ Paris app in German, Swiss German, and Austrian German

โœ… Adapt content for the Disneylandยฎ Paris app and ensure its quality

โœ… Write marketing texts for print and digital media, as well as adapt social media content for the German-speaking market

โœ… Support media campaigns and other marketing projects, such as radio promotions and events

โœ… Create newsletters and manage prize draws

โœ… Conduct research and create analyses

ASSUMPTION: The role may involve additional tasks and responsibilities based on the team's needs and the intern's skills and interests.

๐ŸŽฏ Required Qualifications

Education: Students of business administration, communication, or tourism with a focus on marketing

Experience: Some experience in marketing, especially in digital marketing and social media

Required Skills:

  • Excellent writing skills in German and good English proficiency (fluent French is a plus)
  • Strong PC skills (Word, Excel, PowerPoint, Outlook)
  • Analytical thinking, creativity, and self-motivation
  • Ability to work independently and in a team

Preferred Skills:

  • Previous experience in marketing or a related field
  • Familiarity with content management systems (CMS)
  • Knowledge of the tourism industry

ASSUMPTION: While not explicitly stated, it is assumed that applicants should be currently enrolled in a relevant degree program and available for a full-time internship.

๐Ÿ’ฐ Compensation & Benefits

Salary Range: Internships at Disney are typically paid, with the exact amount depending on the role and the intern's qualifications. According to Glassdoor, interns at The Walt Disney Company in Germany earn an average monthly salary of around โ‚ฌ1,500 (before tax).

Benefits:

  • Gain practical experience in a global entertainment company
  • Work in a multicultural environment and improve language skills
  • Opportunity to network with industry professionals
  • Possibility of full-time employment after the internship

Working Hours: Full-time (40 hours per week), with flexible hours based on project needs

ASSUMPTION: The salary range provided is an estimate based on user-submitted data on Glassdoor and may vary depending on the specific role and the intern's qualifications.

๐Ÿ“Œ Applicant Insights

๐Ÿ” Company Context

Industry: Entertainment Providers. The Walt Disney Company operates in the entertainment industry, offering a wide range of products and services, including theme parks, films, television shows, and consumer products.

Company Size: 10,001+ employees. With a large employee base, interns can expect a diverse and dynamic work environment with ample opportunities for growth and learning.

Founded: 1992. Disneyland Paris was founded in 1992 and has since grown to become one of the most popular tourist destinations in Europe.

Company Description:

  • Disneyland Paris is a theme park resort located in Chessy, France, and is owned and operated by The Walt Disney Company
  • The resort covers 587 acres and consists of two theme parks, several Disney hotels, and a shopping, dining, and entertainment complex
  • Disneyland Paris welcomes millions of visitors each year and offers a wide range of attractions, shows, and parades

Company Specialties:

  • Marketing and communication
  • Engineering
  • Human resources
  • Sales
  • Finance
  • Legal
  • Real estate development
  • Information technology
  • Event planning
  • Supply chain and logistics
  • Purchasing
  • Revenue management
  • Research and strategy
  • Audit
  • Construction
  • Pricing strategy
  • Guest relations and hospitality
  • Tourism

Company Website: careers.disneylandparis.com

ASSUMPTION: The company description and specialties provided are based on publicly available information and may not be exhaustive.

๐Ÿ“Š Role Analysis

Career Level: Entry-level. This internship is designed for students or recent graduates seeking to gain practical experience in marketing.

Reporting Structure: Interns will report directly to the marketing team at Disneyland Paris and may work closely with other departments, such as communications and events.

Work Arrangement: On-site in Munich, with remote work for Disneyland Paris. Interns will be based in Munich but may be required to travel to Disneyland Paris for specific projects or events.

Growth Opportunities:

  • Gain practical experience in marketing and related fields
  • Develop skills in content creation, project management, and teamwork
  • Network with industry professionals and build relationships within the company
  • Potential for full-time employment after the internship

ASSUMPTION: Growth opportunities may vary depending on the intern's performance, the needs of the business, and the availability of full-time positions.

๐ŸŒ Location & Work Environment

Office Type: Corporate office in Munich, with remote work for Disneyland Paris

Office Location(s): Munich, Germany, and Chessy, France (remote work)

Geographic Context:

  • Munich is the third-largest city in Germany and is known for its vibrant culture, rich history, and strong economy
  • Disneyland Paris is located approximately 32 kilometers east of the center of Paris, France
  • The resort is situated in the commune of Chessy and is easily accessible by public transportation

Work Schedule: Full-time (40 hours per week), with flexible hours based on project needs

ASSUMPTION: The work schedule may vary depending on the specific needs of the project and the team's workload.

๐Ÿ’ผ Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or video interview with the hiring manager
  • Background check and reference verification

Key Assessment Areas:

  • Communication skills and language proficiency
  • Writing and editing skills
  • Cultural fit and enthusiasm for the role
  • Problem-solving skills and analytical thinking

Application Tips:

  • Tailor your resume and cover letter to highlight your marketing experience and skills
  • Demonstrate your enthusiasm for the role and the company
  • Showcase your language skills and provide examples of your writing and editing work
  • Prepare questions to ask the interviewer about the role, the team, and the company

ATS Keywords: Marketing, internship, Disneyland Paris, content creation, social media, German language, English language, French language, analytical thinking, creativity, self-motivation

ASSUMPTION: The application process and interview format may vary depending on the specific role and the hiring manager's preferences.

๐Ÿ› ๏ธ Tools & Technologies

  • Content management systems (CMS)
  • Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
  • Social media platforms (Facebook, Instagram, Twitter)
  • Project management tools (Asana, Trello, Microsoft Project)

ASSUMPTION: The tools and technologies required may vary depending on the specific role and the team's needs.

๐Ÿ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Quality
  • Excellence
  • Inclusion
  • Optimism
  • Integrity
  • Respect

Work Style:

  • Collaborative and team-oriented
  • Adaptable and flexible
  • Results-driven and proactive
  • Creative and innovative

Self-Assessment Questions:

  • Do I share Disney's core values, and can I demonstrate them in my work?
  • Am I comfortable working in a multicultural environment and collaborating with diverse teams?
  • Can I adapt to different work arrangements and manage my time effectively?

ASSUMPTION: Cultural fit is an essential aspect of the hiring process, and applicants should be prepared to demonstrate their alignment with Disney's values and work style.

โš ๏ธ Potential Challenges

  • Language barriers and the need to adapt content for different markets
  • Managing multiple projects and deadlines simultaneously
  • Adapting to a fast-paced and dynamic work environment
  • Balancing remote work and on-site responsibilities

ASSUMPTION: The potential challenges listed are based on common experiences of interns and entry-level employees in marketing roles.

๐Ÿ“ˆ Similar Roles Comparison

  • This internship offers a broad range of marketing experience, unlike more specialized roles that may focus on a single aspect of marketing, such as social media or event planning
  • Working in the entertainment industry provides unique insights into marketing strategies for theme parks and related products and services
  • This role may offer opportunities for career growth within the company, as interns may be considered for full-time positions after completing their internship

ASSUMPTION: The comparison provided is based on general trends in the marketing industry and may not reflect the specific opportunities or challenges of this role.

๐Ÿ“ Sample Projects

  • Creating and updating content for DisneylandParis.com and the Disneylandยฎ Paris app
  • Adapting social media content for the German-speaking market
  • Supporting media campaigns and events, such as radio promotions and prize draws

ASSUMPTION: The sample projects listed are based on the key responsibilities outlined in the job description and may vary depending on the specific needs of the team and the company.

โ“ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role contribute to the overall marketing strategy for Disneyland Paris?
  • What opportunities are there for professional development and growth within the company?
  • How does the team collaborate and communicate, especially when working remotely?
  • What are the most challenging aspects of this role, and how can I best prepare for them?

ASSUMPTION: The key questions listed are designed to help applicants better understand the role, the team, and the company, and to demonstrate their interest and enthusiasm for the position.

๐Ÿ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Disneyland Paris careers website
  • Tailor your resume and cover letter to highlight your marketing experience and skills
  • Prepare for your interview by researching the company, the role, and the industry, and by practicing common interview questions
  • Follow up with the hiring manager after your interview to express your appreciation for the opportunity and reiterate your interest in the role

โš ๏ธ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.