Product and Marketing Specialist

📌 Core Information

🔹 Job Title: Product and Marketing Specialist

🔹 Company: Mann+Hummel GmbH

🔹 Location: Bangalore, Karnataka, India

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: 2025-06-26

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Promoting and supporting IAM product sales through strategic promotional activities
• Ensuring competitive advantage and driving sales growth
• Achieving business targets through effective marketing strategies
• Collaborating with cross-functional teams for product-related initiatives

ASSUMPTION: This role requires a strong focus on market analysis, competitive understanding, and effective communication to drive sales growth and achieve business targets.

📋 Key Responsibilities

✅ Prepare and share Management Information System (MIS) reports on a regular basis to provide actionable insights into new product introduction, sales performance, promotional activity outcomes, price disputes, and loyalty program progress.

✅ Assist the Product Management Team in conducting detailed competitive analysis, including pricing, product features, promotions, and market positioning of key competitors.

✅ Ensure regular coordination and follow-ups with cross-functional internal teams (Sales, Supply Chain, Finance, Marketing) to support timely execution of product-related initiatives.

✅ Coordinate with internal teams and external agencies to ensure timely execution, consistent messaging, and alignment with brand guidelines.

✅ Utilize print media, promotional materials, and POS visibility tools to enhance brand recall.

✅ Collaborate closely with the sales team to plan, develop, and implement promotional activities tailored to market needs and sales objectives.

✅ Support the planning and coordination of exhibitions, trade shows, and secondary marketing activities to enhance brand visibility and customer engagement.

✅ Assist in the creation, updating, and distribution of price lists and product catalogues to support sales and marketing teams.

✅ Handle price dispute resolution by verifying claims, coordinating with internal teams, and ensuring timely closure.

✅ Regular communication with internal departments, mainly finance & controlling.

✅ Oversee the execution and tracking of loyalty programs for mechanics and retailers.

ASSUMPTION: This role requires strong analytical skills, attention to detail, and excellent communication skills to effectively manage multiple responsibilities and stakeholders.

🎯 Required Qualifications

Education: Bachelor's or Master's degree in marketing

Experience: 3-4 years of experience in product management, marketing, and pricing

Required Skills:

• Strong knowledge of product life cycle
• Proficient in using marketing tools and platforms
• Excellent communication skills, both written and verbal
• Creative thinking and problem-solving abilities
• Good knowledge of SAP system (advantage)
• Mandatory knowledge of MS Office and PowerPoint

Preferred Skills:

• Good knowledge of the automotive industry
• Experience with CRM systems

ASSUMPTION: Given the role's focus on market analysis and competitive understanding, candidates with experience in market research or competitive intelligence may also be suitable.

💰 Compensation & Benefits

Salary Range: INR 8-12 lakhs per annum (estimated based on industry standards for the role, experience level, and location)

Benefits:

• Medical, dental, and vision insurance
• Retirement savings plan
• Employee assistance program
• Paid time off (vacation, sick leave, holidays)
• Flexible work arrangements (not specified)

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range is estimated based on industry standards for a marketing specialist role in Bangalore, India. Actual compensation may vary based on individual qualifications and company policy.

📌 Applicant Insights

🔍 Company Context

Industry: Environmental Services, specifically focused on filtration technology and solutions for various sectors, including transportation and life sciences.

Company Size: 10,001+ employees (global), with a significant presence in India

Founded: 1941, with headquarters in Ludwigsburg, Germany

Company Description:

• Mann+Hummel is a global leader in filtration technology, enabling cleaner mobility, cleaner air, cleaner water, and cleaner industry across the globe.
• The company develops intelligent filtration and separation solutions for various sectors, including transportation and life sciences.
• Mann+Hummel plays a key role in protecting the environment and promoting the sustainable use of limited resources.

Company Specialties:

• Indoor Air Quality
• Industrial Filters
• Filtration
• Intelligent Air Solutions
• Air Cleaners and Intake Systems
• Liquid Filter Systems
• Solutions for Alternative Drives
• Digital Transformation / IOT
• Water Treatment
• Waste Water Treatment
• Membrane Filtration

Company Website: https://www.mann-hummel.com

ASSUMPTION: Mann+Hummel's focus on environmental sustainability and filtration technology makes it an attractive employer for candidates interested in making a positive impact on the environment.

📊 Role Analysis

Career Level: Mid-level marketing role, with opportunities for growth and advancement within the company's marketing department or related functions.

Reporting Structure: This role reports directly to the Product Management Team and collaborates with various internal teams and external agencies.

Work Arrangement: On-site, with the possibility of flexible work arrangements (not specified).

Growth Opportunities:

• Progression to senior marketing roles within the company
• Expansion of responsibilities to include additional regions or product lines
• Transition to related functions, such as market research or competitive intelligence

ASSUMPTION: Given Mann+Hummel's global presence and diverse product portfolio, there are ample opportunities for career growth and development within the company.

🌍 Location & Work Environment

Office Type: Corporate office environment, with a focus on collaboration and innovation

Office Location(s): Bangalore, Karnataka, India

Geographic Context:

• Bangalore is the capital of the Indian state of Karnataka and is known for its thriving technology industry and high quality of life.
• The city offers a mix of traditional Indian culture and modern urban living, with numerous historical sites, parks, and entertainment options.
• Bangalore has a tropical savanna climate, with warm and humid weather throughout the year.

Work Schedule: Full-time (40 hours per week), with the possibility of flexible work arrangements (not specified).

ASSUMPTION: Bangalore's vibrant tech industry and high quality of life make it an attractive location for professionals seeking opportunities in marketing and related fields.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-depth interviews with the hiring manager and/or team members
• Final round interviews, possibly including a case study or presentation
• Background check and offer extension

Key Assessment Areas:

• Marketing and product management skills
• Analytical and problem-solving abilities
• Communication and interpersonal skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing and product management experience and skills
• Demonstrate your understanding of the role and Mann+Hummel's business by conducting thorough research and preparing thoughtful questions
• Showcase your creativity and problem-solving abilities through relevant examples or case studies

ATS Keywords: Product life cycle, marketing tools, competitive analysis, promotional activities, sales growth, business targets, market analysis, stakeholder management, brand recall, loyalty programs, price disputes

ASSUMPTION: Mann+Hummel's recruitment process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization. Successful applicants will demonstrate strong marketing and product management skills, as well as a passion for driving sales growth and achieving business targets.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• SAP (advantage)
• Marketing automation and CRM platforms (not specified)
• Data analysis and visualization tools (e.g., Excel, Power BI)

ASSUMPTION: Familiarity with Microsoft Office Suite and SAP is essential for this role. Experience with marketing automation and CRM platforms, as well as data analysis and visualization tools, would be beneficial.

👔 Cultural Fit Considerations

Company Values:

• Innovation and continuous improvement
• Customer focus and market orientation
• Collaboration and teamwork
• Sustainability and environmental responsibility
• Integrity and ethical behavior

Work Style:

• Dynamic and fast-paced, with a focus on driving results and achieving business targets
• Collaborative and team-oriented, with a strong emphasis on cross-functional coordination
• Data-driven and analytical, with a focus on continuous improvement and optimization
• Adaptable and flexible, with a willingness to take on new challenges and responsibilities

Self-Assessment Questions:

• Do you have a strong understanding of the product life cycle and marketing tools?
• Are you comfortable working in a dynamic and fast-paced environment, with a focus on driving results?
• Do you possess excellent communication and interpersonal skills, with the ability to collaborate effectively with various stakeholders?
• Are you passionate about environmental sustainability and committed to driving positive change?

ASSUMPTION: Mann+Hummel's company culture emphasizes innovation, collaboration, and sustainability. Successful candidates will demonstrate strong marketing and product management skills, as well as a strong cultural fit with the company's values and work style.

⚠️ Potential Challenges

• Managing multiple responsibilities and stakeholders, requiring strong organizational skills and attention to detail
• Working in a fast-paced and dynamic environment, with a focus on driving results and achieving business targets
• Adapting to changes in the market and competitive landscape, requiring continuous learning and flexibility
• Navigating a large and complex organization, with numerous internal teams and external agencies

ASSUMPTION: These challenges can be overcome by strong organizational skills, adaptability, and a proactive approach to continuous learning and improvement.

📈 Similar Roles Comparison

• Compared to other marketing specialist roles, this position places a stronger emphasis on market analysis, competitive understanding, and data-driven decision-making
• In the automotive industry, this role requires a deeper understanding of the product life cycle and competitive dynamics specific to the sector
• Career progression in this role may involve transitioning to senior marketing roles within the company or related functions, such as market research or competitive intelligence

ASSUMPTION: Candidates with experience in market research or competitive intelligence may find this role particularly appealing, given its focus on market analysis and data-driven decision-making.

📝 Sample Projects

• Conducting a comprehensive competitive analysis of key competitors in the IAM product market
• Developing and implementing a targeted promotional campaign to drive sales growth in a specific region
• Creating and distributing price lists and product catalogues tailored to the needs of different customer segments

ASSUMPTION: These sample projects demonstrate the role's focus on market analysis, competitive understanding, and data-driven decision-making, as well as its emphasis on effective communication and collaboration with various stakeholders.

❓ Key Questions to Ask During Interview

• Can you describe the current competitive landscape for IAM products, and how this role contributes to maintaining Mann+Hummel's competitive advantage?
• How does this role collaborate with the sales team, and what are the key priorities for driving sales growth and achieving business targets in the first 90 days?
• What are the most significant challenges facing the IAM product market, and how does this role address them to ensure Mann+Hummel's long-term success?
• How does Mann+Hummel support the professional development and growth of its marketing team members, and what opportunities exist for career progression within the company?
• What is the work-life balance like for this role, and how does Mann+Hummel support employees in maintaining a healthy work-life balance?

ASSUMPTION: These interview questions demonstrate a strong understanding of the role's responsibilities and the company's priorities, as well as a proactive approach to driving results and achieving business targets.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant marketing and product management experience and skills, as well as your understanding of Mann+Hummel's business and the role's responsibilities
• Prepare a portfolio or examples of your work, demonstrating your creativity, problem-solving abilities, and data-driven approach to marketing
• Follow up with the hiring manager or HR department one week after submitting your application, inquiring about the status of your application and expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.