Product Manager - Digital Content

📌 Core Information

🔹 Job Title: Product Manager - Digital Content

🔹 Company: Sainsbury's

🔹 Location: London, London, City of, United Kingdom

🔹 Job Type: Full time

🔹 Category: Retail, Digital & Technology

🔹 Date Posted: 2025-05-12

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Shaping the future of digital content experiences in-store
• Driving change to redefine customer interaction
• Collaborating with stakeholders and technology providers
• Crafting the technology vision and owning the product roadmap

ASSUMPTION: This role requires a balance of strategic thinking, customer focus, and cross-functional collaboration to deliver innovative digital content experiences that impact millions of customers.

📋 Key Responsibilities

✅ Refine, prioritise and showcase the product roadmap, working with stakeholders to understand value and partnering with engineering, experience design, and a broader cross-functional team.

✅ Manage the product backlog, crafting epics, user stories, and acceptance criteria.

✅ Adopt product excellence thinking at all stages of the product lifecycle, prioritising measurable outcomes over output.

✅ Build great relationships with technology partners, ensuring content management tooling delivers maximum value and influencing their roadmap.

✅ Define evaluation criteria to validate that products work for customers and colleagues as designed and that value is delivered.

✅ Prioritise opportunities for the product, keeping in mind value delivery, efficiency savings, and technical foundations.

✅ Evaluate how to support customers and colleagues further with interactive content experiences.

✅ Monitor relevant industry trends and engage both internal and external teams to build shared insight.

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and continuous learning to stay ahead of industry trends and customer needs.

🎯 Required Qualifications

Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or a related discipline) or equivalent experience.

Experience: Proven experience (2-5 years) in product management, with a focus on digital content or a related field.

Required Skills:

• Experience working within a scrum team, managing a backlog, and crafting user stories
• Deep understanding of agile practices, such as scrum, lean, kanban, and design thinking
• Relentless focus on understanding, anticipating, and exceeding customer needs
• Effective collaboration with other teams, customers, and stakeholders
• Ability to build a roadmap and articulate a product vision using tools and methods, such as a vision board
• Technical curiosity – asking the right questions to drive better solutions and translating between customer requirements and technology delivery
• Ability to use product metrics to prioritise effectively and seek out the right information to make strategic decisions
• Commercial awareness – understanding what makes a product viable and articulating business benefits
• Strong team player, contributing to building a great culture at Sainsbury’s Tech

Preferred Skills:

• Experience in the retail industry or working with retail technology
• Familiarity with content management systems (CMS) and digital asset management (DAM) tools
• Knowledge of A/B testing and experimentation methodologies

ASSUMPTION: Strong communication, stakeholder management, and problem-solving skills are essential for success in this role, along with a passion for experimentation and continuous learning.

💰 Compensation & Benefits

Salary Range: £45,000 - £60,000 per annum (based on experience and market rates for product managers in the digital content space in London)

Benefits:

• Competitive pension contributions
• Generous holiday allowance
• Discounts across Sainsbury's brands (Argos, Habitat, Sainsbury's Bank, etc.)
• Access to a range of wellbeing and benefits programs

Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for the role's demands

ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's experience and skills. Benefits are subject to change and may be confirmed during the application process.

📌 Applicant Insights

🔍 Company Context

Industry: Retail, with a focus on digital transformation and technology

Company Size: 10,001+ employees, providing ample opportunities for collaboration and growth

Founded: 1869, with a rich history and a strong brand presence in the UK

Company Description:

• Sainsbury's is the UK's second-biggest retailer, offering affordable, good food and excellent service across its family of brands
• The company is investing in technology and people to take Sainsbury’s to the next level, focusing on great value and convenient shopping
• Sainsbury's is committed to creating a more resilient UK food system and has put food back at the heart of its business

Company Specialties:

• Retail
• Food & Groceries
• Clothing & General Merchandise
• Digital & Technology
• Supermarket
• Banking & Finance
• Online

Company Website: sainsburys.jobs

ASSUMPTION: Sainsbury's is a well-established retailer with a strong focus on digital transformation and technology, providing a dynamic environment for professionals looking to grow their careers in the retail sector.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and progression within the product management function

Reporting Structure: This role reports directly to the Head of Product, Digital Content, and collaborates with cross-functional teams, including engineering, experience design, and key stakeholders

Work Arrangement: On-site, with flexibility for remote work as needed

Growth Opportunities:

• Progression to senior product management roles within Sainsbury's Tech
• Expanding responsibilities and leading larger teams or projects
• Gaining experience in different aspects of product management, such as working with new technologies or entering new markets

ASSUMPTION: This role offers ample opportunities for growth and development within the product management function, as well as the chance to work on high-impact projects that shape the future of digital content experiences in retail.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspaces with a focus on employee wellbeing and productivity

Office Location(s): 33 Holborn, London, EC1N 2HT, GB

Geographic Context:

• London is a vibrant, multicultural city with a thriving tech industry and numerous opportunities for professional growth
• The office is located in a central, easily accessible area with excellent transport links
• London offers a wide range of cultural attractions, restaurants, and entertainment options

Work Schedule: Full-time, with flexibility for the role's demands and potential occasional overtime or weekend work to support project deadlines

ASSUMPTION: The work environment at Sainsbury's is dynamic, collaborative, and focused on driving innovation and growth within the retail sector.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the hiring manager to discuss the role and assess cultural fit
• Technical assessment or case study, focusing on product management skills and problem-solving
• Final interview with the product team, including a presentation or discussion of a product-related challenge
• Offer and onboarding

Key Assessment Areas:

• Product management skills and experience
• Customer focus and understanding of customer needs
• Collaboration and stakeholder management
• Problem-solving and analytical thinking
• Cultural fit and alignment with Sainsbury's values

Application Tips:

• Tailor your resume to highlight relevant experience and skills, focusing on product management, digital content, and customer-centric roles
• Prepare a cover letter that demonstrates your enthusiasm for the role and your understanding of Sainsbury's digital transformation journey
• Be ready to discuss your approach to product management, including your process for roadmap development, stakeholder engagement, and data-driven decision-making

ATS Keywords: Product Management, Digital Content, Agile, Scrum, Lean, Kanban, Design Thinking, Customer Focus, Collaboration, Roadmap Development, Technical Curiosity, Data Analysis, Commercial Awareness, Team Player, Creative Problem-Solving, Stakeholder Management, User Story Crafting

ASSUMPTION: The application process for this role is designed to assess the candidate's product management skills, customer focus, and cultural fit, as well as their ability to thrive in a dynamic, collaborative work environment.

🛠️ Tools & Technologies

• JIRA or similar project management tools
• Confluence or similar collaboration platforms
• Data visualization tools (e.g., Tableau, Power BI)
• Content management systems (CMS) and digital asset management (DAM) tools
• Analytics and reporting tools (e.g., Google Analytics, Mixpanel)

ASSUMPTION: The tools and technologies required for this role are standard for product management in the digital content space, with a focus on collaboration, project management, and data analysis.

👔 Cultural Fit Considerations

Company Values:

• Putting customers first
• Working together as one team
• Passionate about making a difference
• Being open and honest
• Taking responsibility and delivering results

Work Style:

• Collaborative and cross-functional, with a focus on teamwork and shared goals
• Agile and adaptable, with a willingness to embrace change and continuous learning
• Customer-centric, with a deep understanding of customer needs and a passion for delivering exceptional experiences

Self-Assessment Questions:

• Do you have a proven track record of delivering innovative digital content experiences that meet customer needs?
• Are you comfortable working in a dynamic, collaborative environment and collaborating with cross-functional teams?
• Do you have a strong customer focus and a passion for understanding and anticipating customer needs?
• Are you curious and open to learning new tools and technologies to drive better solutions?

ASSUMPTION: Sainsbury's values a diverse and inclusive work environment, with a strong focus on collaboration, customer-centricity, and continuous learning.

⚠️ Potential Challenges

• Managing competing priorities and stakeholders in a fast-paced, dynamic environment
• Balancing strategic thinking with tactical execution and day-to-day tasks
• Keeping up with industry trends and emerging technologies in the digital content space
• Navigating a large, complex organization and building effective relationships with key stakeholders

ASSUMPTION: These challenges are inherent to a role of this nature and can be overcome with strong communication, stakeholder management, and problem-solving skills, as well as a willingness to learn and adapt in a dynamic environment.

📈 Similar Roles Comparison

• Compared to other product management roles, this position has a strong focus on digital content and customer experience, with a unique opportunity to shape the future of in-store digital experiences
• In the retail industry, this role is distinct due to its focus on digital content and the scale of impact on millions of customers
• Career progression in product management at Sainsbury's Tech may involve moving into senior roles, leading larger teams, or exploring new markets and technologies

ASSUMPTION: This role offers a unique opportunity to work at the intersection of retail, technology, and digital content, with a significant impact on customer experiences and the chance to grow and develop within the product management function.

📝 Sample Projects

• Developing and implementing a new in-store digital content strategy to enhance the customer experience and drive engagement
• Collaborating with cross-functional teams to design and launch a new digital content platform, integrating with existing systems and technologies
• Conducting user research and usability testing to inform the development of new digital content features and improve existing ones

ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities for innovation and impact in this role, focusing on digital content strategy, development, and user experience.

❓ Key Questions to Ask During Interview

• Can you describe the current state of digital content experiences in Sainsbury's stores and the vision for the future?
• How does this role collaborate with other teams, such as engineering, experience design, and key stakeholders, to deliver innovative digital content experiences?
• What are the key priorities for this role in the first 30, 60, and 90 days, and how will success be measured?
• How does Sainsbury's support the professional development and growth of its product management team?
• What is the company's approach to experimentation and continuous learning, and how does this role contribute to that culture?

ASSUMPTION: These questions are designed to assess the candidate's understanding of the role, the company's digital content strategy, and the opportunities for growth and development within the product management function.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Sainsbury's careers website
• Tailor your resume to highlight relevant experience and skills, focusing on product management, digital content, and customer-centric roles
• Prepare a cover letter that demonstrates your enthusiasm for the role and your understanding of Sainsbury's digital transformation journey
• Be ready to discuss your approach to product management, including your process for roadmap development, stakeholder engagement, and data-driven decision-making
• Follow up with the hiring manager one week after submitting your application to confirm receipt and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.