📌 Core Information
🔹 Job Title: Product Manager - Marketing
🔹 Company: Springer Nature
🔹 Location: Ahmedabad, Gujarat, India
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 30, 2025
🔹 Experience Level: 4-8 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving product demonstrations and briefings to schools
- Executing marketing plans and coordinating workshops
- Empaneling resource persons and conducting workshops
- Collecting market and product feedback
- Providing product training to the sales team
ASSUMPTION: This role requires a balance of sales, marketing, and product management skills, with a focus on customer engagement and market understanding.
📋 Key Responsibilities
✅ Conduct product demonstrations and briefings to schools, highlighting USPs and competition
✅ Plan, coordinate, and conduct workshops, with a focus on unique city workshops
✅ Empanel resource persons for workshops and pan-India initiatives
✅ Collect market and product feedback to inform future strategies
✅ Provide product training to the sales team, emphasizing new, key, and distinguished features
✅ Create and maintain connections with user institutions
ASSUMPTION: The role involves frequent travel, with 14-16 days of travel expected per month.
🎯 Required Qualifications
Education: Graduate, preferably with a B Ed. or MBA
Experience: Minimum of 4-8 years in a relevant field
Required Skills:
- Excellent communication skills, particularly in English
- High enthusiasm and ability to build knowledge-based rapport with customers
- Ability to quickly understand the curriculum publishing market and products
- A team player with the ability to work independently and meet deadlines
- Excellent interpersonal relationship skills
Preferred Skills:
- Experience in the curriculum publishing market
- Familiarity with Springer Nature or Macmillan Education products
ASSUMPTION: Candidates with experience in the curriculum publishing market or familiarity with Springer Nature products may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: INR 12-18 lakhs per annum (Estimated based on industry standards for the role, experience level, and location)
Benefits:
- Competitive benefits package
- Opportunities for professional development and growth
- Dynamic and inclusive work environment
Working Hours: Full-time position, with flexible working hours and 14-16 days of travel expected per month
ASSUMPTION: The salary range is an estimate based on industry standards for the role, experience level, and location. Actual compensation may vary based on qualifications and negotiations.
📌 Applicant Insights
🔍 Company Context
Industry: Springer Nature operates in the book and periodical publishing industry, with a focus on research, science, technology, medicine, business, education, and research.
Company Size: Springer Nature has 5,001-10,000 employees globally, with a significant presence in India.
Founded: Springer Nature was founded in 1842 and has since grown into a global leader in academic and educational publishing.
Company Description:
- Springer Nature is a global publishing company that provides world-class content in the most relevant, engaging, and flexible formats to support students, teachers, and institutions in lifelong learning.
- The company is committed to opening doors to discovery for researchers, educators, clinicians, and other professionals, enabling them to improve outcomes, make progress, and benefit the generations that follow.
- Springer Nature is an ambitious and dynamic organization that values diversity, equity, and inclusion, with a strong commitment to supporting its employees' professional growth and development.
Company Specialties:
- Publishing
- Science
- Technology
- Medicine
- Business
- Education
- and Research
Company Website: https://group.springernature.com/
ASSUMPTION: Springer Nature's commitment to diversity, equity, and inclusion is evident in its hiring practices and company culture, making it an attractive employer for candidates seeking a supportive and inclusive work environment.
📊 Role Analysis
Career Level: Mid-level to senior-level position, with opportunities for growth and development within the company.
Reporting Structure: The Product Manager - Marketing will report directly to the Branch Manager or Regional Sales Team.
Work Arrangement: The role requires frequent travel, with 14-16 days of travel expected per month. The remaining workdays will be spent in the office or working remotely.
Growth Opportunities:
- Opportunities to work on high-impact projects and initiatives
- Exposure to diverse teams and stakeholders, fostering professional development
- Potential career progression within the marketing or product management functions
ASSUMPTION: The role offers significant growth opportunities for candidates looking to expand their skills and advance their careers in marketing or product management.
🌍 Location & Work Environment
Office Type: Springer Nature's Ahmedabad office is a modern, collaborative workspace that fosters innovation and creativity.
Office Location(s): Ahmedabad, Gujarat, India
Geographic Context:
- Ahmedabad is the largest city in Gujarat and is known for its rich history, culture, and textile industry.
- The city offers a mix of traditional and modern amenities, with a vibrant food scene and numerous historical sites.
- Ahmedabad is well-connected by air, rail, and road, making it easily accessible from other major cities in India.
Work Schedule: The role requires a flexible work schedule, with 14-16 days of travel expected per month. The remaining workdays will be spent in the office or working remotely.
ASSUMPTION: Candidates should be comfortable with frequent travel and have the ability to manage their time effectively to balance work and personal responsibilities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final decision and offer
Key Assessment Areas:
- Communication skills and presentation abilities
- Market understanding and product knowledge
- Problem-solving and analytical skills
- Cultural fit and alignment with company values
Application Tips:
- Highlight relevant experience and achievements in marketing, sales, or product management
- Demonstrate a strong understanding of the curriculum publishing market and Springer Nature products
- Prepare a compelling cover letter that showcases your enthusiasm for the role and alignment with the company's mission and values
ATS Keywords: Product Manager, Marketing, Curriculum Publishing, Springer Nature, Macmillan Education, Sales, Workshops, Customer Engagement, Market Research, Product Training
ASSUMPTION: The application process may vary depending on the specific hiring manager or team, but candidates can expect a thorough and comprehensive evaluation of their skills and qualifications.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
- Project management tools (e.g., Asana, Trello)
- Marketing automation and analytics tools (e.g., Marketo, Google Analytics)
ASSUMPTION: The role may require the use of additional tools and technologies, depending on the specific needs of the team and the projects being worked on.
👔 Cultural Fit Considerations
Company Values:
- Quality and Excellence
- Integrity and Respect
- Accountability and Responsibility
- Innovation and Creativity
- Collaboration and Teamwork
Work Style:
- Dynamic and fast-paced work environment
- Collaborative and inclusive team culture
- Focus on continuous learning and professional development
Self-Assessment Questions:
- Do you have strong communication skills, particularly in English, and the ability to build rapport with customers?
- Are you comfortable working in a fast-paced, dynamic environment and managing multiple priorities?
- Do you align with Springer Nature's company values and commitment to diversity, equity, and inclusion?
ASSUMPTION: Candidates who demonstrate a strong cultural fit with Springer Nature's values and work style will be more likely to succeed in the role and contribute to the company's ongoing success.
⚠️ Potential Challenges
- Frequent travel requirements may pose challenges for candidates with personal or family commitments
- The role may involve working with tight deadlines and managing multiple priorities, which could be stressful for some individuals
- Candidates may face competition from other experienced marketing and product management professionals
- The curriculum publishing market can be competitive, and candidates may need to demonstrate a strong understanding of the market and Springer Nature products to succeed
ASSUMPTION: Candidates should carefully consider the potential challenges associated with the role and ensure that they are comfortable with the demands of the position before applying.
📈 Similar Roles Comparison
- This role is similar to a Marketing Manager or Product Manager position in the curriculum publishing or educational publishing industries
- However, the focus on customer engagement, market research, and product training sets this role apart from similar positions in other industries
- Career progression in this role could lead to opportunities in marketing, product management, or sales leadership within Springer Nature or the broader publishing industry
ASSUMPTION: Candidates should consider the unique aspects of this role and how it compares to similar positions in the industry when evaluating their career goals and aspirations.
📝 Sample Projects
- Conducting a market analysis of the curriculum publishing market in India and developing a go-to-market strategy for a new product launch
- Planning and executing a pan-India workshop series to engage educators and promote Springer Nature's educational resources
- Developing and delivering product training sessions for the sales team, focusing on new, key, and distinguished product features
ASSUMPTION: The specific projects and initiatives undertaken by the Product Manager - Marketing may vary depending on the company's priorities, market conditions, and the candidate's skills and experience.
❓ Key Questions to Ask During Interview
- Can you describe the typical workweek for this role and how travel requirements are managed?
- How does this role collaborate with other teams and departments within Springer Nature?
- What opportunities are there for professional development and growth within the company?
- How does Springer Nature support work-life balance for its employees?
- Can you provide examples of successful marketing campaigns or product launches that the company has executed in the past?
ASSUMPTION: Candidates should prepare thoughtful and insightful questions to ask during the interview process to demonstrate their interest in the role and commitment to the company's success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://springernature.wd3.myworkdayjobs.com/SpringerNatureCareers/job/Ahmedabad/Product-Manager---Marketing_JR103110-1
- Customize your resume to highlight relevant experience and skills for this role
- Prepare a compelling cover letter that showcases your enthusiasm for the role and alignment with Springer Nature's mission and values
- If applicable, prepare examples or a portfolio that demonstrates your marketing, sales, or product management skills
- Follow up with the hiring manager or recruiter one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
