📌 Core Information
🔹 Job Title: Product Manager - Marketing Growth (m/f/x)
🔹 Company: Scalable GmbH
🔹 Location: Munich, Bavaria, Germany
🔹 Job Type: Full-time, Hybrid
🔹 Category: Product Management
🔹 Date Posted: April 16, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Collaborating with marketing teams to build features for client acquisition and engagement campaigns
- Conducting market research and developing product strategies to improve user experience and conversion rates
- Liaising between cross-functional teams to develop a technical feature roadmap
- Improving data collection on key engagement metrics and optimizing the client's onboarding user experience
- Supporting the decision-making process to select the right 3rd-party tools for marketing efforts
ASSUMPTION: This role requires a strong understanding of both marketing and product management, with a focus on driving growth through innovative features and campaigns.
📋 Key Responsibilities
✅ Collaborate closely with Scalable’s Marketing teams to build features and tooling that enable them to launch bold and innovative client acquisition and engagement campaigns.
✅ Conduct market and competitor research and review user feedback to develop Scalable’s top-of-the-funnel product strategy and feature roadmap.
✅ Liaise between your cross functional software development, design and marketing teams to develop a technical feature roadmap that drives product adoption and growth, and supports Scalable’s overall brand and product strategy.
✅ Improve data collection on key engagement metrics and the client’s user journey. Enable the marketing performance team to make data-driven decisions on user behaviour and improve segmentation.
✅ Help optimise the client’s onboarding user experience and conversion rates across all digital acquisition and communication channels, Scalable Capital’s public website and the onboarding journey.
✅ Collaborate with the mobile apps teams and other cross-functional teams to make Scalable’s client experience the most engaging on the market.
✅ Support the decision-making process to select the right 3rd-party tools for our analytics, CRM and content management efforts.
ASSUMPTION: This role involves a high degree of collaboration with various teams and requires a strong understanding of both marketing and product management.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field
Experience: 5-10 years of professional experience in agile product development, with a focus on marketing growth
Required Skills:
- Passion for digital products and the fintech landscape
- Customer-obsessive mindset and proven track record in executing/supporting world-class marketing campaigns in high-growth environments
- Strong analytical thinking, leveraging both quantitative and qualitative data to drive decisions
- Excellent communication skills that are clear, concise, and targeted towards your audience - software engineer, stakeholder or executive
- Hands-on mentality and geared towards execution: from idea to UX-prototype to user story and design, you can handle it
- Experience with common agile working tools and technologies like Jira, Confluence, Balsamiq, SQL/Metabase and similar applications
- Excellent English communication skills (German is advantageous but not necessary)
- Strong business process mindset
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with the European investment landscape
ASSUMPTION: Candidates should have a strong background in both marketing and product management, with a focus on driving growth through innovative features and campaigns.
💰 Compensation & Benefits
Salary Range: €70,000 - €90,000 per year (based on experience and qualifications)
Benefits:
- Be part of one of the fastest-growing and most visible Fintech startups in Europe
- Work with an international, diverse, inclusive, and ever-growing team
- Work from centrally located offices in Munich or Berlin, with convenient amenities
- Be productive with the latest hardware and tools
- Learn and grow by joining in-house knowledge sharing sessions and spending your individual Education Budget
- Learn and experience German culture first hand by joining free German language classes
- Relocation support (for international candidates)
- Flexible vacation policy and the opportunity to work from abroad
- Attractive compensation package and company pension scheme
- Monthly contribution of 25% for the ‘Deutschland Jobticket’
- Complimentary subscription of Scalable Capital’s PRIME+ Broker
Working Hours: 40 hours per week, with flexible working hours and the opportunity to work from home up to 2 days per week
ASSUMPTION: The salary range is based on industry standards for a product manager role in the fintech industry, with a focus on marketing growth. Benefits are designed to attract and retain top talent in a competitive market.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services, specifically Fintech and Investment Management
Company Size: Medium (501-1,000 employees), which means a well-established company with a significant presence in the market, but still with room for growth and innovation
Founded: 2014, with a brief history of rapid growth and expansion in the European market
Company Description:
- Scalable Capital is a leading digital investment platform in Europe, empowering everyone to shape their financial future
- The company offers a range of services, including a digital wealth management service (Scalable Wealth) and a digital brokerage platform (Scalable Broker)
- With over 27 billion euros held on the platform by more than one million clients, Scalable Capital is one of the fastest-growing Fintech startups in Europe
Company Specialties:
- Digital investment management
- Fintech innovation
- Client-centric product development
Company Website: www.scalable.capital
ASSUMPTION: Scalable Capital is a well-established Fintech company with a strong focus on innovation and client-centric product development. The company's success is driven by its ability to attract and retain top talent in the industry.
📊 Role Analysis
Career Level: Mid-level to senior, with the opportunity for growth and advancement within the company
Reporting Structure: This role reports directly to the Head of Product and works closely with cross-functional teams, including marketing, software development, and design
Work Arrangement: Hybrid, with the opportunity to work from home up to 2 days per week
Growth Opportunities:
- Advancement to a senior product management role within the company
- Expansion of responsibilities to include additional product lines or markets
- Opportunities to work on strategic initiatives and projects
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with a clear path for advancement within the company.
🌍 Location & Work Environment
Office Type: Modern, centrally located offices in Munich and Berlin, with convenient amenities and a collaborative work environment
Office Location(s): Seitzstraße 8e, München, Bayern 80538, DE and 71-73 Carter Lane, London, England EC4V 5EQ, GB
Geographic Context:
- Munich is the capital of Bavaria and the third-largest city in Germany, with a vibrant cultural scene and a strong economy
- Berlin is the capital of Germany and a major hub for technology and innovation, with a diverse and multicultural population
Work Schedule: Standard working hours are from 9:00 AM to 6:00 PM, with flexible working hours and the opportunity to work from home up to 2 days per week
ASSUMPTION: The work environment at Scalable Capital is collaborative, innovative, and fast-paced, with a strong focus on driving growth and success in the competitive Fintech market.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- On-site or virtual interview with the hiring manager and relevant team members
- Final interview with the Head of Product
Key Assessment Areas:
- Product management skills and experience
- Marketing expertise and understanding of the European investment landscape
- Analytical and problem-solving skills
- Communication and collaboration abilities
Application Tips:
- Highlight your experience with marketing growth and product management in a competitive environment
- Tailor your resume and cover letter to emphasize your relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work collaboratively
ATS Keywords: Product Manager, Marketing Growth, Fintech, Digital Investment, Client Acquisition, Engagement Campaigns, Agile Product Development, Market Research, User Experience, Conversion Rates, Marketing Automation, European Investment Landscape
ASSUMPTION: The application process at Scalable Capital is designed to assess the candidate's skills and fit for the role, with a focus on problem-solving, collaboration, and innovation.
🛠️ Tools & Technologies
- Jira
- Confluence
- Balsamiq
- SQL/Metabase
- Marketing automation tools (e.g., HubSpot, Marketo)
ASSUMPTION: The tools and technologies used at Scalable Capital are designed to support collaboration, innovation, and efficiency in a fast-paced work environment.
👔 Cultural Fit Considerations
Company Values:
- Client-centric
- Innovative
- Collaborative
- Data-driven
- Ambitious
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Data-driven and analytical
- Innovative and forward-thinking
Self-Assessment Questions:
- Do you have a passion for digital products and the fintech landscape?
- Are you comfortable working in a fast-paced, collaborative environment?
- Do you have a customer-obsessive mindset and a proven track record in executing world-class marketing campaigns?
- Are you comfortable working with data and using it to drive decisions?
ASSUMPTION: Scalable Capital values a strong cultural fit, with a focus on innovation, collaboration, and a customer-centric approach to product development and marketing.
⚠️ Potential Challenges
- The fast-paced and dynamic work environment may be challenging for candidates who prefer a more structured or stable work environment
- The role requires a strong understanding of both marketing and product management, which may be challenging for candidates with a background in only one of these areas
- The competitive Fintech market may present challenges in driving growth and success for the company
- The role may require travel to the company's offices in Munich and Berlin, which may be challenging for candidates who prefer to work remotely
ASSUMPTION: While Scalable Capital offers a dynamic and innovative work environment, candidates should be prepared for the challenges that come with working in a fast-paced, competitive market.
📈 Similar Roles Comparison
- This role is unique in its focus on marketing growth within the Fintech industry, with a strong emphasis on collaboration and innovation
- Similar roles in the industry may focus more on product development or marketing, rather than the intersection of the two
- Career paths in this role may lead to senior product management or marketing leadership positions within the company
ASSUMPTION: This role is unique in its focus on marketing growth within the Fintech industry, with a strong emphasis on collaboration and innovation. Candidates should be prepared for a dynamic and challenging work environment that requires a strong understanding of both marketing and product management.
📝 Sample Projects
- Developing and executing a marketing campaign to drive client acquisition and engagement for a new product launch
- Conducting market research and competitor analysis to inform product strategy and feature roadmap
- Optimizing the client onboarding user experience and conversion rates across digital acquisition and communication channels
ASSUMPTION: Sample projects for this role should focus on marketing growth and product development within the Fintech industry, with a strong emphasis on collaboration and innovation.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the product management and marketing departments?
- How does Scalable Capital support the growth and development of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Scalable Capital approach innovation and risk-taking within the product development process?
- What are the key challenges facing the company in the next 1-2 years, and how does this role contribute to addressing them?
ASSUMPTION: Key questions to ask during the interview should focus on the work environment, team dynamics, and the strategic priorities for the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the job posting
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work collaboratively
- Research the company and industry to demonstrate your understanding and enthusiasm for the role
- Follow up with the HR department one week after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
