π Core Information
πΉ Job Title: Product Manager, Media Planning (Ads)
πΉ Company: Netflix
πΉ Location: New York, NY; Seattle, WA; Los Angeles, CA; Los Gatos, CA
πΉ Job Type: Full-time
πΉ Category: Media & Advertising
πΉ Date Posted: June 18, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: On-site (with potential flexibility)
π Job Overview
Key aspects of this role include:
- Defining and launching media planning modules for Netflix's ad-supported channels
- Collaborating with cross-functional teams to automate RFI/RFP communication and media buying schedules
- Prioritizing product roadmaps and driving long-term product strategy
- Leading cross-functional teams and influencing stakeholders across the organization
ASSUMPTION: This role requires a strong understanding of media fundamentals and analytical skills to succeed in the dynamic advertising landscape at Netflix.
π Key Responsibilities
β
Work with cross-functional product and engineering teams to define media planning modules
β
Partner with engineering and design teams to launch new media investment and planning systems
β
Prioritize product roadmaps and manage near-term product delivery while formulating long-term product strategy
β
Collaborate with cross-functional teams to bring products to market and increase adoption
ASSUMPTION: Success in this role requires strong communication, leadership, and adaptability skills to thrive in a fast-paced, rapidly changing environment.
π― Required Qualifications
Education: Bachelor's degree in a relevant field (e.g., Business, Marketing, or a related discipline)
Experience: 5+ years of Product Management experience with a proven record of successfully launching and scaling platforms
Required Skills:
- Strong understanding of media fundamentals and analytical skills
- Proven ability to analyze complex data sets and derive actionable insights
- Excellent verbal and written communication skills
- Proven ability to lead cross-functional teams and influence stakeholders
- Experience working in a fast-paced, rapidly changing environment
Preferred Skills:
- Experience in the advertising or media planning industry
- Familiarity with relevant planning tools
ASSUMPTION: While not explicitly stated, a master's degree in a relevant field may be beneficial but not required for this role.
π° Compensation & Benefits
Salary Range: $240,000 - $725,000 per year (based on market indicators and experience)
Benefits:
- Health Plans
- Mental Health Support
- 401(k) Retirement Plan with employer match
- Stock Option Program
- Disability Programs
- Health Savings Accounts
- Flexible Spending Accounts
- Family-forming Benefits
- Life and Serious Injury Benefits
- Paid Leave of Absence
- Paid Time Off (35 days annually for hourly employees, flexible for salaried employees)
Working Hours: Full-time (40 hours per week, with potential flexibility)
ASSUMPTION: The compensation structure consists solely of an annual salary, with no bonuses. Employees choose how much of their compensation to receive as salary versus stock options each year.
π Applicant Insights
π Company Context
Industry: Entertainment Providers
Company Size: 10,001+ employees (Large enterprise)
Founded: 1997 (with a rich history in revolutionizing home entertainment)
Company Description:
- Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries
- Offers a wide variety of TV series, films, and games across various genres and languages
- Recently launched a new ad-supported tier to offer members more choice and attract new members at a lower price point
Company Specialties:
- Revolutionizing the way people watch TV shows and movies
- Global entertainment streaming
- Advertising and monetization strategies
Company Website: netflix.com
ASSUMPTION: Netflix's large size and global presence offer ample opportunities for career growth and exposure to diverse projects.
π Role Analysis
Career Level: Mid to Senior-level Product Manager role
Reporting Structure: This role reports directly to the Ads Platform team and collaborates with various cross-functional teams
Work Arrangement: Primarily on-site, with potential flexibility for remote work
Growth Opportunities:
- Expanding the Ads Platform team and taking on more responsibilities as the team grows
- Potential career progression into senior or leadership roles within the Ads team or broader Netflix organization
- Gaining experience in the rapidly growing Connected TV advertising space
ASSUMPTION: This role offers significant growth potential as Netflix continues to expand its advertising efforts.
π Location & Work Environment
Office Type: Netflix's offices are modern, collaborative workspaces designed to foster creativity and innovation
Office Location(s): New York, NY; Seattle, WA; Los Angeles, CA; Los Gatos, CA
Geographic Context:
- New York, NY: A major hub for media and advertising industries, offering ample networking opportunities
- Seattle, WA: Home to a thriving tech industry, with a strong focus on innovation and collaboration
- Los Angeles, CA: The heart of the entertainment industry, providing unparalleled access to content creators and partners
- Los Gatos, CA: Netflix's global headquarters, offering a central location for decision-making and strategic planning
Work Schedule: Full-time (40 hours per week, with potential flexibility for remote work)
ASSUMPTION: The work environment at Netflix is dynamic, fast-paced, and highly collaborative, with a strong focus on innovation and creativity.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with a recruiter or HR representative
- Technical or case study assessment
- On-site or video interview with the hiring manager and team members
- Final round interviews with senior leadership
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Communication and presentation skills
- Cultural fit and alignment with Netflix's values
- Domain expertise in media planning and advertising
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral and situational interview questions focused on problem-solving, leadership, and adaptability
- Familiarize yourself with Netflix's content library and advertising strategy to demonstrate your enthusiasm for the role and company
ATS Keywords: Product Manager, Media Planning, Ads, Netflix, Advertising, Cross-functional Teams, Stakeholder Influence, Roadmap Prioritization, Data Analysis, Media Fundamentals
ASSUMPTION: The interview process at Netflix is thorough and comprehensive, with a strong focus on cultural fit and problem-solving skills.
π οΈ Tools & Technologies
- Relevant media planning and advertising tools (e.g., Nielsen, comScore, Kantar)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Project management and collaboration tools (e.g., Asana, JIRA, Confluence)
- Communication and productivity suites (e.g., Google Workspace, Microsoft 365)
ASSUMPTION: The specific tools and technologies required for this role may evolve as Netflix's Ads Platform continues to grow and develop.
π Cultural Fit Considerations
Company Values:
- Inclusion: Netflix is an equal opportunity employer, celebrating diversity and fostering an inclusive work environment
- Integrity: Netflix values honesty, fairness, and accountability in all aspects of its business
- Excellence: Netflix strives for excellence in all endeavors, continuously innovating and improving
Work Style:
- Collaborative: Netflix encourages open communication, teamwork, and cross-functional collaboration
- Fast-paced: Netflix operates in a dynamic, rapidly changing environment, requiring adaptability and agility
- Data-driven: Netflix uses data to inform decision-making and drive product development
Self-Assessment Questions:
- How do you embody Netflix's values of inclusion, integrity, and excellence in your daily work?
- How do you thrive in a fast-paced, collaborative work environment, and how do you adapt to change?
- How do you use data to inform your decision-making and drive product development?
ASSUMPTION: Success at Netflix requires strong alignment with the company's values and a willingness to embrace a fast-paced, collaborative work environment.
β οΈ Potential Challenges
- Navigating Netflix's large, complex organization and identifying key stakeholders
- Balancing the need for innovation with the constraints of working within an established entertainment ecosystem
- Managing the expectations and demands of various cross-functional teams and partners
- Adapting to the rapidly evolving advertising landscape and emerging technologies
ASSUMPTION: These challenges are inherent to working in a large, dynamic organization like Netflix and can be overcome with strong communication, leadership, and adaptability skills.
π Similar Roles Comparison
- Unlike traditional media planning roles, this position focuses on the unique aspects of advertising within Netflix's content delivery ecosystem
- Netflix's advertising strategy is still in its early stages, offering a unique opportunity to shape the future of Connected TV advertising
- Career progression in this role may differ from traditional media planning career paths, with opportunities to specialize in Connected TV advertising
ASSUMPTION: This role offers a unique opportunity to work at the intersection of entertainment and advertising, with a focus on innovation and growth.
π Sample Projects
- Developing a new media planning module to optimize ad delivery across Netflix's ad-supported channels
- Collaborating with cross-functional teams to automate RFI/RFP communication and media buying schedules
- Conducting a comprehensive analysis of Netflix's ad inventory and audience data to inform media planning strategies
ASSUMPTION: These sample projects illustrate the dynamic, collaborative nature of the role and the opportunity to drive meaningful impact on Netflix's advertising strategy.
β Key Questions to Ask During Interview
- How does this role fit into Netflix's broader advertising strategy, and how will my work contribute to its success?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Netflix support the growth and development of its product managers, and what opportunities exist for career progression in this role?
- What are the biggest challenges facing the Ads Platform team, and how can this role help address them?
- How does Netflix approach work-life balance, and what resources are available to support employees' well-being?
ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and commitment to success at Netflix.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and situational interview questions focused on problem-solving, leadership, and adaptability
- Familiarize yourself with Netflix's content library and advertising strategy to demonstrate your enthusiasm for the role and company
- Follow up with the hiring manager or recruiter within one week of your interview to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.