📌 Core Information
🔹 Job Title: Product Marketing IV - (B4)
🔹 Company: Applied Materials
🔹 Location: Santa Clara, CA
🔹 Job Type: Full-Time
🔹 Category: Semiconductor Manufacturing
🔹 Date Posted: July 7, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing complex business and marketing plans to drive competitive advantage and market share
- Collaborating with cross-functional teams to enhance products and communicate market needs
- Conducting competitive analysis and recommending investment decisions for new product development
- Managing product life cycles and pricing strategies to protect market leadership and enhance profit margins
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with diverse teams.
📋 Key Responsibilities
✅ Develops complex scope business & marketing plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share
✅ Recommends investment decisions for new product development
✅ Conducts complex competitive analysis for specific products or product lines. Drives Red Team Analysis
✅ Assists with complex pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for successful product introductions
✅ Partners with Engineering, Manufacturing and Sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements
✅ Understands technical and business environments. Assists with the development of strategies to meet business objectives
✅ Supports the Field to ensure synergistic account approaches and optimization of all opportunities for account partnership and penetration
✅ Manages release of complex products through the end of their product life cycle
ASSUMPTION: This role involves a high degree of complexity and requires strong problem-solving skills and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, Engineering, or a related field. MBA preferred.
Experience: 5-10 years of experience in product marketing, business development, or a related role within the semiconductor industry.
Required Skills:
- Proven expertise in product marketing and business strategy
- Strong analytical and problem-solving skills
- Excellent communication and interpersonal skills
- Ability to lead cross-functional teams and influence stakeholders
- Proficient in market research and competitive analysis
Preferred Skills:
- Experience with semiconductor manufacturing equipment or flat panel display manufacturing equipment
- Fluency in a second language
- Experience with pricing strategies and product life cycle management
ASSUMPTION: Candidates should have a strong understanding of the semiconductor industry and relevant market trends.
💰 Compensation & Benefits
Salary Range: $152,000.00 - $208,500.00 per year
Benefits:
- Comprehensive benefits package
- Stock options and equity
- Bonus program
Working Hours: Full-time, with occasional travel (20% of the time)
ASSUMPTION: The salary range provided is the Target Total Cash (TTC) range for the role, which is the sum of base salary and target bonus amount at 100% goal achievement.
📌 Applicant Insights
🔍 Company Context
Industry: Applied Materials is the global leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world. They serve the semiconductor and display industries.
Company Size: Applied Materials has 10,001+ employees globally.
Founded: 1967, in Santa Clara, CA
Company Description:
- Applied Materials is the leader in materials engineering solutions used to produce virtually every new chip and advanced display in the world.
- Their expertise in modifying materials at atomic levels enables customers to transform possibilities into reality.
- These materials engineering solutions are the heart of the electronics you interact with daily.
Company Specialties:
- Semiconductor Manufacturing Equipment
- Materials Engineering
- Flat Panel Display Manufacturing Equipment
- and Global Services for the industries served
Company Website: http://www.appliedmaterials.com
ASSUMPTION: Applied Materials is a well-established company with a strong reputation in the semiconductor industry. They offer a comprehensive benefits package and opportunities for career growth.
📊 Role Analysis
Career Level: This role is at the senior individual contributor level, with potential to lead projects and mentor junior team members.
Reporting Structure: This role reports directly to the Senior Director of Product Marketing.
Work Arrangement: This role is on-site, with occasional travel required (20% of the time).
Growth Opportunities:
- Potential to lead larger projects or teams as experience and performance dictate
- Opportunities to work on cutting-edge technologies and collaborate with cross-functional teams
- Chance to gain exposure to various aspects of the business and contribute to strategic decision-making
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to take on more responsibility and make a meaningful impact on the business.
🌍 Location & Work Environment
Office Type: Applied Materials' headquarters is a modern, collaborative workspace with state-of-the-art facilities.
Office Location(s): 3050 Bowers Avenue, Santa Clara, CA 95054, US
Geographic Context:
- Santa Clara is located in the heart of Silicon Valley, with a vibrant tech industry and numerous amenities.
- The area offers a diverse range of housing options, from urban apartments to suburban family homes.
- Santa Clara has a Mediterranean climate, with mild winters and warm, dry summers.
Work Schedule: The standard workweek is Monday through Friday, with flexible hours to accommodate team meetings and project deadlines.
ASSUMPTION: The work environment at Applied Materials is dynamic and collaborative, with a strong focus on innovation and continuous learning.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with a member of the HR team
- Technical interview with a member of the Product Marketing team
- On-site interview with the hiring manager and other team members
- Final interview with the Senior Director of Product Marketing
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Communication and interpersonal skills
- Industry knowledge and market awareness
- Ability to work collaboratively with cross-functional teams
Application Tips:
- Highlight relevant industry experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and your fit with the company
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work collaboratively
ATS Keywords: Product Marketing, Semiconductor, Market Analysis, Competitive Analysis, Pricing Strategies, Product Development, Technical Understanding, Business Strategy, Problem Solving, Interpersonal Skills, Team Leadership
ASSUMPTION: The application process at Applied Materials is thorough and designed to assess the candidate's fit with the company's culture and the specific requirements of the role.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Market research and analysis tools (e.g., Gartner, IDC, IHS Markit)
- Project management tools (e.g., Asana, Jira)
- Collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The tools and technologies required for this role are standard for the industry and can be learned quickly by candidates with relevant experience.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Integrity
- Performance
- People
- Sustainability
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on execution
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced environment?
- Are you comfortable working with cross-functional teams and influencing stakeholders?
- Do you have a proven track record of driving results and making a meaningful impact on the business?
ASSUMPTION: Candidates who are innovative, results-driven, and collaborative will be a strong fit with Applied Materials' culture.
⚠️ Potential Challenges
- The role requires a high degree of complexity and may involve managing multiple projects simultaneously
- The work environment can be fast-paced and demanding, with tight deadlines and competing priorities
- The role may require occasional travel, which can be disruptive to personal schedules and family commitments
- The semiconductor industry is highly competitive, and the role may involve working with challenging customers and market conditions
ASSUMPTION: Candidates should be prepared to manage complexity, work effectively under pressure, and adapt to changing priorities and market conditions.
📈 Similar Roles Comparison
- Compared to related roles in the industry, this role offers a higher level of responsibility and strategic influence
- The semiconductor industry is highly competitive, and this role requires a strong understanding of market trends and competitive dynamics
- Career progression in this role may involve moving into management or taking on more strategic responsibilities within the product marketing function
ASSUMPTION: Candidates should have a strong understanding of the semiconductor industry and relevant market trends to be successful in this role.
📝 Sample Projects
- Developing a comprehensive market analysis and competitive landscape assessment for a new product launch
- Collaborating with cross-functional teams to enhance an existing product line and extend its market life
- Conducting a pricing strategy review and recommending changes to optimize market share and profitability
ASSUMPTION: These sample projects are representative of the types of initiatives a candidate in this role might work on, but the specific projects will vary depending on the business priorities and market conditions.
❓ Key Questions to Ask During Interview
- Can you describe the most challenging market conditions you've faced in this role, and how you've addressed them?
- How does the company support the professional development and growth of its employees?
- What is the company's approach to innovation and staying ahead of market trends?
- How does the company measure the success of this role, and what are the key performance indicators?
- What is the work-life balance like for someone in this role, and how does the company support work-life integration?
ASSUMPTION: These questions are designed to help candidates better understand the role, the company culture, and the expectations for success in this position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the job posting
- Tailor your resume and cover letter to highlight your relevant industry experience and achievements
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work collaboratively
- Follow up with the HR team one week after submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
