📌 Core Information
🔹 Job Title: Product Marketing Manager
🔹 Company: Samsung Electronics
🔹 Location: Singapore
🔹 Job Type: Full-Time
🔹 Category: IT Services and IT Consulting
🔹 Date Posted: 2025-07-11
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Driving market share, revenue targets, and profits for the tablet business
- Managing product life cycle, positioning, benchmarking, and pricing
- Analyzing competitors and market trends to identify growth opportunities
- Planning product roadmaps and pricing strategies in collaboration with HQ
- Executing go-to-market strategies and new product launches
- Growing specific channel/account revenue while managing channel harmony
- Serving as a bridge between HQ and SAPL to ensure product and pricing needs are met
- Working closely with key account managers to drive sell-out and execute co-marketing campaigns
- Seeking out business opportunities for third-party partnerships
ASSUMPTION: This role requires a high level of strategic thinking, analytical skills, and strong communication to drive tablet business growth and collaborate effectively with various teams.
📋 Key Responsibilities
✅ Responsible for driving the market share, revenue targets, and profits for tablet business in the B2C/B2B segment
✅ Manage product life cycle, product positioning, product benchmarking/comparison, and pricing matters
✅ Analyze competitors, market trends, and identify gaps to grow market share for Tablets
✅ Plan product roadmap, pricing strategy with HQ, and communicate to internal stakeholders and external customers
✅ Responsible for go-to-market strategy and new product launches, working closely with Sales, Marketing, and Retail Marketing teams
✅ Grow specific channel/account revenue while managing channel harmony for pricing/consumer offers and minimizing sales cannibalization
✅ Bridge between HQ and SAPL to ensure product and pricing needs and requests are met
✅ Work closely with key account managers to drive sell-out and execute co-marketing campaigns with channel partners
✅ Seek out business opportunities for third-party partnerships to drive demand and visibility of Samsung IM products
ASSUMPTION: The role involves a mix of strategic planning, data analysis, and cross-functional collaboration to achieve business objectives.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field
Experience: 5-10 years of relevant working experience in Product Management or Marketing
Required Skills:
- Strong commercial sense and analytical mind
- Must be a team player with strong influencing skills
- Good communication and interpersonal skills
- Proficient with MS PowerPoint, Excel, and Word
- Excellent communication and collaboration skills
Preferred Skills:
- Experience in the tech industry or with consumer electronics
- Fluency in additional languages (e.g., Korean, Mandarin, or other Asian languages)
ASSUMPTION: Candidates with a strong background in product management or marketing, excellent analytical skills, and experience working with cross-functional teams will be well-suited for this role.
💰 Compensation & Benefits
Salary Range: SGD 120,000 - 180,000 per annum (Estimated based on industry standards for the role, experience level, and location)
Benefits:
- Competitive benefits package
- Opportunities for professional growth and development
- Attractive employee discounts on Samsung products
Working Hours: Full-time position with standard office hours (Monday - Friday, 9:00 AM - 6:00 PM)
ASSUMPTION: The salary range is estimated based on industry standards for the role, experience level, and location. Actual compensation may vary depending on the candidate's qualifications and the company's internal policies.
📌 Applicant Insights
🔍 Company Context
Industry: Samsung Electronics operates in the competitive consumer electronics and technology industry, focusing on products like smartphones, tablets, TVs, and appliances.
Company Size: Samsung Electronics is a large multinational corporation with over 500 employees in France alone, offering extensive resources and opportunities for growth.
Founded: Samsung Electronics was founded in 1938 and has since grown into a global leader in electronics and technology.
Company Description:
- Samsung Electronics is a global leader in consumer electronics, mobile devices, and semiconductor industries.
- The company focuses on innovation, quality, and customer satisfaction to provide cutting-edge products and solutions.
- Samsung Electronics France offers a wide range of products and services tailored to the French market.
Company Specialties:
- Consumer Electronics
- Mobile Devices
- Semiconductors
- Home Appliances
Company Website: Samsung Electronics France
ASSUMPTION: Samsung Electronics is a well-established company with a strong brand and extensive resources, offering opportunities for professional growth and development.
📊 Role Analysis
Career Level: Mid to Senior level role, requiring a balance of strategic thinking and tactical execution
Reporting Structure: This role reports directly to the Head of Product Marketing and works closely with cross-functional teams, including Sales, Marketing, and Retail Marketing
Work Arrangement: On-site, full-time position with standard office hours
Growth Opportunities:
- Potential career progression within the Product Marketing function or related roles
- Opportunities to work on high-impact projects and drive business growth
- Access to training and development programs to enhance skills and advance career
ASSUMPTION: This role offers opportunities for professional growth and development within a large, established organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with state-of-the-art facilities
Office Location(s): Mapletree Business City, Singapore
Geographic Context:
- Singapore is a global hub for technology, finance, and business, offering a vibrant and multicultural work environment
- The Mapletree Business City location provides easy access to public transportation and amenities
- Singapore's strategic location in Southeast Asia facilitates regional business operations
Work Schedule: Standard office hours, Monday - Friday, with flexibility for occasional remote work or adjusted hours as needed
ASSUMPTION: The work environment at Samsung Electronics Singapore is collaborative, innovative, and focused on driving business growth through cutting-edge technology and customer-centric solutions.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site interviews with cross-functional teams
- Final interview with the hiring manager
Key Assessment Areas:
- Strategic thinking and analytical skills
- Communication and collaboration skills
- Problem-solving abilities
- Cultural fit and alignment with Samsung's values
Application Tips:
- Highlight relevant experience and achievements in product management or marketing
- Demonstrate strong analytical skills and strategic thinking in your resume and cover letter
- Prepare examples of how you've driven business growth and managed cross-functional teams
- Research Samsung's products, competitors, and market trends to show your industry knowledge
ATS Keywords: Product Marketing, Product Management, Tablet Business, Market Share, Revenue Targets, Pricing Strategy, Go-To-Market Strategy, Cross-Functional Teams, Samsung
ASSUMPTION: The application process at Samsung Electronics is competitive, and candidates should emphasize their relevant experience, strong analytical skills, and strategic thinking to increase their chances of success.
🛠️ Tools & Technologies
- Microsoft Office Suite (PowerPoint, Excel, Word)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Project management tools (e.g., Asana, Trello)
- CRM software (e.g., Salesforce, HubSpot)
ASSUMPTION: Candidates should be proficient in using Microsoft Office Suite and other relevant tools to effectively manage projects and collaborate with cross-functional teams.
👔 Cultural Fit Considerations
Company Values:
- Do the right thing
- Think customer first
- Innovate and simplify
- Collaborate and execute
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Innovative and forward-thinking
- Adaptable and responsive to change
Self-Assessment Questions:
- Do you align with Samsung's core values, particularly 'Do the right thing' and 'Think customer first'?
- Are you comfortable working in a collaborative, cross-functional team environment?
- Do you have a proven track record of driving business growth through strategic thinking and data analysis?
ASSUMPTION: Candidates who demonstrate a strong fit with Samsung's core values and work style will be well-suited for this role and the company's culture.
⚠️ Potential Challenges
- Working in a fast-paced, competitive industry with frequent market changes
- Managing multiple stakeholders and priorities across cross-functional teams
- Balancing strategic thinking with tactical execution and day-to-day responsibilities
- Adapting to a large, multinational corporation with diverse teams and cultures
ASSUMPTION: Candidates should be prepared to navigate a dynamic work environment, manage multiple priorities, and adapt to a large, multinational corporation.
📈 Similar Roles Comparison
- Compared to other Product Marketing Manager roles, this position focuses more on driving market share and revenue targets for a specific product category (tablets) rather than managing a broader product portfolio
- In the tech industry, this role is similar to Product Marketing Manager positions at other consumer electronics companies, with a focus on driving business growth through strategic thinking and data analysis
- Career progression may involve moving into senior product marketing roles, management positions, or related functions within Samsung Electronics
ASSUMPTION: Candidates should consider how their experience and skills align with the specific focus of this role and the broader context of the tech industry.
📝 Sample Projects
- Developing and executing a go-to-market strategy for a new tablet product launch
- Analyzing market trends and competitor activities to identify growth opportunities for the tablet business
- Collaborating with cross-functional teams to optimize pricing strategies and improve channel harmony
ASSUMPTION: These sample projects illustrate the strategic and collaborative nature of the role, focusing on driving business growth and managing cross-functional teams.
❓ Key Questions to Ask During Interview
- Can you describe the current tablet market landscape and Samsung's competitive position?
- How does this role collaborate with other teams, such as Sales and Marketing, to drive tablet business growth?
- What are the most significant challenges facing the tablet business, and how can this role address them?
- How does Samsung support the professional development and growth of its employees in this role?
- What is the expected timeline for this role to make a significant impact on the tablet business?
ASSUMPTION: These questions help candidates better understand the role's context, priorities, and opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of how you've driven business growth and managed cross-functional teams in previous roles
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
