📌 Core Information
🔹 Job Title: Product Marketing Manager - B2B Fixed Services, Kuiper Marketing (B2B)
🔹 Company: Amazon
🔹 Location: Redmond, Washington, United States
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: 2025-04-23
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing comprehensive B2B GTM strategies
- Leading product positioning, messaging, and competitive differentiation
- Driving customer insights through primary and secondary research
- Creating high-impact marketing content for various B2B segments
- Orchestrating product launches and marketing campaigns
ASSUMPTION: This role requires a strong blend of strategic thinking, creative prowess, and technical understanding to effectively communicate Kuiper's transformative potential across diverse industries and regions.
📋 Key Responsibilities
✅ Develop and execute comprehensive B2B GTM strategies
✅ Lead product positioning, messaging, and competitive differentiation
✅ Drive customer insights through primary and secondary research
✅ Create high-impact marketing content for various B2B segments
✅ Orchestrate product launches and marketing campaigns
✅ Collaborate closely with sales, product, industry, and partner marketing teams
✅ Analyze market trends and competitive landscapes
✅ Measure and optimize marketing performance
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to balance multiple priorities and stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in product marketing, with a focus on B2B marketing and enterprise solutions
Required Skills:
- Proven track record in developing and executing successful B2B GTM strategies
- Excellent communication and presentation skills
- Strong analytical skills and data-driven mindset
- Proficient in market research and customer segmentation
- Experience with marketing automation tools and CRM systems
- Familiarity with satellite technology and networking concepts
Preferred Skills:
- Master's degree in Marketing, Business, or a related field
- Experience in the space industry or related fields
- Fluency in additional languages
ASSUMPTION: While a background in the space industry is not required, a strong interest in and understanding of satellite technology is essential for success in this role.
💰 Compensation & Benefits
Salary Range: $120,000 - $180,000 per year (based on industry standards for a Senior Product Marketing Manager role in the Seattle area)
Benefits:
- Medical, dental, and vision insurance
- 401(k) matching
- Paid time off and company holidays
- Tuition reimbursement
- Employee discounts
Working Hours: Full-time, typically Monday through Friday, with some flexibility for occasional remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Amazon operates in the e-commerce, technology, and streaming industries, with a focus on innovation and customer experience.
Company Size: Amazon is a large corporation with over 1.3 million employees worldwide. This size offers opportunities for career growth and exposure to diverse projects.
Founded: Amazon was founded in 1994 by Jeff Bezos and is headquartered in Seattle, Washington.
Company Description:
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
- The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
- Amazon's mission is to be Earth's most customer-centric company.
Company Specialties:
- E-commerce
- Retail
- Operations
- Internet
Company Website: Amazon.com
ASSUMPTION: Amazon's large size and diverse business segments offer numerous opportunities for career growth and development within the company.
📊 Role Analysis
Career Level: This role is at the senior level, requiring significant experience and expertise in product marketing.
Reporting Structure: The Product Marketing Manager reports directly to the Director of Product Marketing for Kuiper Business.
Work Arrangement: This role is on-site, with some flexibility for occasional remote work.
Growth Opportunities:
- Potential to advance to a Director or Manager role within the Kuiper Marketing team
- Opportunities to work on high-impact projects that shape the future of global connectivity
- Exposure to diverse industries and regions, fostering a broad understanding of enterprise solutions
ASSUMPTION: The growth opportunities in this role are significant, given Amazon's commitment to innovation and expansion in the space industry.
🌍 Location & Work Environment
Office Type: Amazon's Redmond office is a modern, collaborative workspace with on-site amenities.
Office Location(s): 410 Terry Avenue North, Seattle, WA 98109 (main headquarters) and 1207 120th Avenue NE, Bellevue, WA 98005 (Redmond office)
Geographic Context:
- The Pacific Northwest region offers a mild climate, abundant natural beauty, and a thriving tech industry.
- Redmond is located near Seattle, providing easy access to urban amenities while maintaining a suburban feel.
- The area is home to numerous tech companies, fostering a vibrant and innovative work environment.
Work Schedule: The standard workweek is Monday through Friday, with some flexibility for occasional remote work.
ASSUMPTION: The Redmond office provides a dynamic and collaborative work environment, with ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with a recruiter
- In-depth phone or video call with the hiring manager
- On-site or virtual interview with the team
- Final interview with the Director or higher
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Communication and presentation skills
- Technical understanding of satellite technology and networking concepts
- Market research and customer segmentation skills
- Ability to work collaboratively and manage multiple priorities
Application Tips:
- Highlight your experience with B2B marketing and enterprise solutions
- Demonstrate your understanding of satellite technology and its potential applications
- Tailor your resume and cover letter to emphasize your relevant skills and experiences
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and strategic thinking
ATS Keywords: Product Marketing, B2B Marketing, Enterprise Solutions, Satellite Technology, Kuiper, Amazon, Marketing Strategy, Competitive Analysis, Market Research, Customer Segmentation
ASSUMPTION: The interview process for this role will prioritize candidates with strong strategic thinking, creative prowess, and technical understanding, as well as a passion for innovation and customer-centricity.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., Marketo, Pardot)
- CRM systems (e.g., Salesforce, HubSpot)
- Market research tools (e.g., SurveyMonkey, Google Forms)
- Data visualization tools (e.g., Tableau, Power BI)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools is not required but is highly desirable, as they are commonly used in product marketing roles.
👔 Cultural Fit Considerations
Company Values:
- Customer obsession
- Passion for invention
- Commitment to operational excellence
- Long-term thinking
Work Style:
- Fast-paced and dynamic
- Collaborative and cross-functional
- Data-driven and analytical
- Customer-centric and innovative
Self-Assessment Questions:
- Do you have a strong passion for customer-centric marketing and a deep understanding of enterprise solutions?
- Are you comfortable working in a fast-paced, dynamic environment with multiple priorities and stakeholders?
- Do you possess strong analytical skills and a data-driven mindset, with the ability to translate complex data into actionable insights?
ASSUMPTION: Candidates who align with Amazon's values and work style, and who possess a strong passion for customer-centric marketing and enterprise solutions, will be most successful in this role.
⚠️ Potential Challenges
- Working in a fast-paced, dynamic environment with multiple priorities and stakeholders
- Balancing strategic thinking with hands-on execution and project management
- Keeping up with the latest trends and developments in satellite technology and networking concepts
- Adapting to a large corporation with diverse business segments and a rapidly evolving space industry
ASSUMPTION: These challenges can be overcome with strong project management skills, a customer-centric mindset, and a willingness to adapt and learn in a dynamic work environment.
📈 Similar Roles Comparison
- This role is unique in its focus on B2B marketing for satellite broadband services, requiring a blend of strategic thinking, creative prowess, and technical understanding.
- Compared to traditional product marketing roles, this position offers the opportunity to work at the intersection of innovative space technology, enterprise solutions, and strategic marketing.
- Career paths in this role may lead to advanced positions within the Kuiper Marketing team or related fields within Amazon.
ASSUMPTION: The unique nature of this role presents both challenges and opportunities, requiring candidates with a strong passion for innovation and a deep understanding of enterprise solutions.
📝 Sample Projects
- Developing a comprehensive go-to-market strategy for Kuiper's B2B fixed services, targeting enterprise customers in various industries
- Creating engaging marketing content that clearly articulates Kuiper's value propositions and use cases for diverse B2B segments
- Orchestrating a product launch campaign for Kuiper's B2B fixed services, coordinating with cross-functional teams to ensure a successful market introduction
ASSUMPTION: These sample projects illustrate the strategic and creative nature of the role, requiring candidates with strong problem-solving skills and a customer-centric mindset.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall strategy for Kuiper and Amazon's expansion into the space industry?
- What are the key priorities for the first 90 days in this role?
- How does the Kuiper Marketing team collaborate with other departments, such as product, sales, and industry marketing?
- What opportunities are there for growth and development within the Kuiper Marketing team and Amazon as a whole?
- How does Amazon support work-life balance for employees in this role?
ASSUMPTION: These questions demonstrate your interest in the role and provide valuable insights into the work environment and career growth opportunities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences in B2B marketing, enterprise solutions, and satellite technology
- Prepare for behavioral and situational interview questions that assess your problem-solving skills and strategic thinking
- Research Amazon's company culture and values to demonstrate your fit with the organization
- Follow up with the recruiter one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
