📌 Core Information
🔹 Job Title: Product Marketing Manager
🔹 Company: Beamery
🔹 Location: Austin, Texas, United States (Remote)
🔹 Job Type: Full-Time
🔹 Category: Software Development
🔹 Date Posted: April 9, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Remote (East Coast preferred)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing go-to-market strategies for Beamery's AI-driven products
- Collaborating with cross-functional teams to create impactful sales enablement materials
- Gathering customer insights and feedback to inform product development
- Fostering a culture of collaboration and innovation within the marketing team and across the organization
ASSUMPTION: This role requires a blend of strategic thinking and hands-on execution, with a focus on driving product adoption and customer success.
📋 Key Responsibilities
✅ Enabling the sales team by developing proactive strategies to position Beamery as a critical skills intelligence layer for workforce transformation
✅ Collaborating with cross-functional teams to ensure active engagement with product marketing materials and messaging
✅ Turning market and competitive insights into impactful go-to-market tools, such as sales battlecards and win stories
✅ Developing strong messaging and sales enablement materials that drive pipeline and market positioning
✅ Engaging with customers and prospects directly to gather insights and feedback, surfacing them forward to product teams
✅ Fostering a culture of collaboration and innovation within the marketing team and across the organization
ASSUMPTION: This role involves a high degree of collaboration and requires strong communication skills to work effectively with various teams and stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Proven experience in product marketing, preferably in a B2B startup or tech environment
Required Skills:
- Excellent communication and storytelling skills
- Deep understanding of market dynamics and customer needs
- Strong competitive intelligence and market research skills
- Action-oriented and adaptable to changing priorities
- Experience working closely with sales teams and understanding the importance of sales enablement
Preferred Skills:
- Strong interest or experience in AI, data intelligence, HR tech, or related fields
- Based on the East Coast
ASSUMPTION: Candidates should have a proven track record of successful go-to-market strategies and be comfortable working in a fast-paced, dynamic environment.
💰 Compensation & Benefits
Salary Range: $100,000 - $120,000 per year (USD) plus equity and benefits depending on location and experience
Benefits:
- Unlimited holidays (26 days minimum) + bank/federal holidays
- Company closure between Christmas and the New Year
- Beamery Explore: Work from another country for up to 25 days each year
- 6 months of full pay for primary caregivers (parental, surrogacy & adoption)
- 6 weeks of full pay for secondary caregivers (parental, surrogacy & adoption)
- Time off for prenatal appointments
- 401(k) package
- 100% paid medical, dental, and vision care option
- Stock options
Working Hours: Full-time (40 hours per week) with flexible working hours
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Product Marketing Manager role with the given experience level and location. The actual salary may vary depending on the candidate's qualifications and the company's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Beamery operates in the software development industry, focusing on HR tech and talent lifecycle management
Company Size: Beamery has 201-500 employees, providing a mid-sized company environment with opportunities for growth and impact
Founded: Beamery was founded in 2014, with a mission to create equal access to work, skills, and careers
Company Description:
- Beamery's Talent Lifecycle Management platform empowers companies to understand their workforce's skills and capabilities, build agile workforce plans, and attract, retain, upskill, and redeploy their workforce
- With Beamery, organizations can navigate change at speed, retain critical skill sets, foster diversity, equity, and inclusion, and build the workforce of the future
- Beamery is committed to creating an inclusive culture where everybody can contribute, with a focus on diversity, equality, and inclusion
Company Specialties:
- Recruiting CRM
- Talent Marketing
- Talent Acquisition
- Recruitment Acceleration
- HR Tech
- Sourcing
- Talent Intelligence
- Candidate Engagement
- Recruitment Automation
- Talent Engagement
- Candidate Experience
- Talent Intelligence Software
Company Website: beamery.com
ASSUMPTION: Beamery's focus on HR tech and talent lifecycle management provides opportunities for candidates interested in shaping the future of work and talent management.
📊 Role Analysis
Career Level: This role is suitable for experienced product marketing professionals looking to take on new challenges and opportunities in a growing company
Reporting Structure: The Product Marketing Manager will report directly to the Head of Marketing and work closely with cross-functional teams, including Sales, Product, and Customer Success
Work Arrangement: This role is remote-friendly, with a preference for candidates based on the East Coast
Growth Opportunities:
- Beamery's fast-paced growth and expansion present opportunities for career advancement and professional development
- The company's focus on innovation and continuous improvement encourages employees to take on new challenges and learn new skills
- Beamery's commitment to fostering an inclusive culture provides opportunities for employees to grow both personally and professionally
ASSUMPTION: This role offers a unique opportunity for experienced product marketing professionals to make a significant impact on Beamery's growth and success.
🌍 Location & Work Environment
Office Type: Remote-friendly with offices in London, Berlin, San Francisco, and New York
Office Location(s): Austin, Texas, United States (Remote)
Geographic Context:
- Austin, Texas, is known for its vibrant tech industry, diverse culture, and high quality of life
- The remote nature of this role allows for flexibility and work-life balance
- Beamery's global presence provides opportunities for collaboration and exposure to diverse perspectives
Work Schedule: Full-time (40 hours per week) with flexible working hours and unlimited holidays
ASSUMPTION: The remote nature of this role and Beamery's global presence provide opportunities for candidates to work from various locations and collaborate with diverse teams.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- In-depth interview with cross-functional stakeholders
- Final interview with the Head of Marketing
Key Assessment Areas:
- Product marketing skills and experience
- Communication and storytelling abilities
- Market research and competitive intelligence skills
- Cultural fit and alignment with Beamery's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant product marketing experience and skills
- Demonstrate your understanding of Beamery's mission and values in your application materials
- Prepare for behavioral interview questions that focus on your problem-solving skills, collaboration, and adaptability
- Research Beamery's products and competitors to showcase your market research skills
ATS Keywords: Product Marketing, B2B, Tech Environment, Go-to-market Strategies, Communication, Storytelling, Market Dynamics, Customer Needs, Sales Enablement, AI, Data Intelligence, HR Tech
ASSUMPTION: Beamery's interview process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for both the candidate and the company.
🛠️ Tools & Technologies
- Salesforce
- HubSpot
- Google Workspace (G Suite)
- Asana
- Slack
ASSUMPTION: Beamery uses a variety of tools and technologies to streamline its marketing and sales processes, enabling efficient collaboration and communication among teams.
👔 Cultural Fit Considerations
Company Values:
- Empowerment: Trust, autonomy, and accountability
- Inclusion: Embracing diversity and fostering an inclusive culture
- Integrity: Honesty, transparency, and ethical decision-making
- Collaboration: Working together to achieve common goals
- Innovation: Embracing change and continuous improvement
Work Style:
- Remote-friendly and flexible working hours
- Collaborative and cross-functional team environment
- Fast-paced and dynamic, with a focus on agility and adaptability
- Data-driven and results-oriented, with a focus on continuous learning and improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment, and are you comfortable with ambiguity and changing priorities?
- Are you passionate about competitive intelligence and market research, and do you have a strong understanding of market dynamics and customer needs?
- Are you an excellent communicator and storyteller, able to articulate complex ideas in a clear and compelling manner?
- Do you have experience working closely with sales teams and understand the importance of sales enablement in driving product success?
- Are you curious and eager to learn, with a desire to grow your career in product marketing in a company that invests in ambitious talent wanting to take on new challenges and opportunities?
ASSUMPTION: Beamery's cultural values and work style provide a framework for assessing candidates' fit with the company's mission, vision, and goals.
⚠️ Potential Challenges
- The fast-paced nature of the role may require candidates to adapt quickly to changing priorities and workloads
- The remote nature of the role may present challenges in building and maintaining relationships with colleagues and stakeholders
- The competitive landscape of the HR tech industry may require candidates to stay up-to-date with market trends and developments
- The need to balance strategic thinking with hands-on execution may present challenges in managing time and priorities
ASSUMPTION: These potential challenges are inherent in the role and require candidates to possess strong adaptability, time management, and communication skills to succeed.
📈 Similar Roles Comparison
- Product Marketing Manager roles in other companies may focus more on specific product lines or industries, whereas this role is focused on Beamery's AI-driven products and the broader HR tech industry
- Beamery's focus on innovation and continuous improvement may provide more opportunities for growth and professional development compared to more established companies
- This role may offer more exposure to senior leadership and cross-functional teams compared to similar roles in larger organizations
ASSUMPTION: This role offers a unique opportunity for experienced product marketing professionals to make a significant impact on Beamery's growth and success in the competitive HR tech industry.
📝 Sample Projects
- Developing a go-to-market strategy for a new AI-driven product feature, including market research, competitive analysis, and messaging framework
- Creating sales enablement materials, such as battlecards, win stories, and presentation decks, to support the sales team in driving product adoption and customer success
- Conducting customer interviews and surveys to gather insights and feedback, and using that information to inform product development and marketing strategies
ASSUMPTION: These sample projects are representative of the types of initiatives the Product Marketing Manager may be involved in, with a focus on driving product adoption, customer success, and market positioning.
❓ Key Questions to Ask During Interview
- How does Beamery differentiate its AI-driven products from competitors in the HR tech industry?
- What are the key priorities for the Product Marketing team in the first 90 days, and how can I contribute to their success?
- How does Beamery support the professional development and growth of its employees, particularly in the Product Marketing team?
- What are the key challenges facing the HR tech industry, and how is Beamery positioned to address them?
- How does Beamery foster an inclusive culture, and what are some specific initiatives or programs in place to support diversity, equity, and inclusion?
ASSUMPTION: These key questions are designed to help candidates assess their fit with Beamery's mission, values, and culture, as well as their understanding of the HR tech industry and the role's requirements.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant product marketing experience and skills, as well as your understanding of Beamery's mission and values
- Prepare for behavioral interview questions that focus on your problem-solving skills, collaboration, and adaptability
- Research Beamery's products and competitors to showcase your market research skills
- Follow up with Beamery's hiring team one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
