Product Marketing Manager, Clinical Decision Support

📌 Core Information

🔹 Job Title: Product Marketing Manager, Clinical Decision Support

🔹 Company: Danaher

🔹 Location: Multiple locations (see below)

🔹 Job Type: Full-time, Remote

🔹 Category: Marketing

🔹 Date Posted: May 21, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Fully remote

🚀 Job Overview

Key aspects of this role include:

• Leading marketing strategies for Radiometer’s Clinical Decision Support portfolio
• Generating leads through integrated marketing campaigns
• Developing clinical value messaging and enabling sales teams
• Collaborating with cross-functional teams to align strategy and priorities

ASSUMPTION: This role requires a strong understanding of healthcare software solutions and the ability to translate clinical insights into impactful messaging.

📋 Key Responsibilities

✅ Lead product marketing strategy, drive product awareness, and generate leads through integrated marketing campaigns

✅ Develop clinical value messaging, create tailored content for clinical personas, and build tools to support sales execution

✅ Collaborate with Product Management, Sales, and Clinical teams to align strategy and priorities

ASSUMPION: This role involves a significant amount of cross-functional collaboration and requires strong communication skills.

🎯 Required Qualifications

Education: Bachelor’s degree in biology, Chemistry, Biomedical Engineering, or related scientific field

Experience: Minimum 5 years of experience in the healthcare industry, including experience marketing or selling healthcare software or clinical decision support tools and creating customer-facing materials and enabling sales teams, as well as a proven track record of lead generation, content development, and digital campaign success

Required Skills:

• Proficient in digital marketing tools, such as HubSpot, Marketo, LinkedIn Ads, or similar platforms
• Proficient in MS Office / MS 365 (especially PowerPoint, Excel), and familiarity with CRM tools (e.g. Microsoft Dynamics, Salesforce, etc.)
• Fluency in English

Preferred Skills:

• Familiarity with ICU, ED, or Laboratory clinical environments

ASSUMPTION: This role requires a strong understanding of healthcare software solutions and the ability to translate clinical insights into impactful messaging.

💰 Compensation & Benefits

Salary Range: $115,000 - $125,000 per year

Benefits:

• Medical Insurance
• Dental Insurance
• Vision Insurance
• Paid Time Off
• 401(k)

Working Hours: Full-time, remote work arrangement

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual compensation may vary.

📌 Applicant Insights

🔍 Company Context

Industry: Medical Equipment Manufacturing

Company Size: 10,001+ employees

Founded: 1969

Company Description:

• Danaher is a leading global life sciences and diagnostics innovator, committed to accelerating the power of science and technology to improve human health.
• The company partners with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.
• Danaher’s global teams are pioneering what’s next across Life Sciences, Diagnostics, Biotechnology and beyond.

Company Specialties:

• Life Sciences
• Diagnostics
• and Biotechnology

Company Website: www.danaher.com

ASSUMPTION: Danaher is a large, established company with a strong focus on innovation and improving human health.

📊 Role Analysis

Career Level: Mid-level to senior marketing role

Reporting Structure: Reports to the Director, Marketing

Work Arrangement: Fully remote, with approximately 30% travel, including some international

Growth Opportunities:

• Potential to grow within the marketing team or across Danaher’s 15 operating companies
• Opportunities to work on high-impact projects and collaborate with diverse teams

ASSUMPTION: This role offers significant growth potential within a large, global organization.

🌍 Location & Work Environment

Office Type: Fully remote, with occasional travel

Office Location(s): Multiple locations across the United States

Geographic Context:

• Positions available in multiple cities across the United States
• Opportunities to work with teams and customers across the globe

Work Schedule: Full-time, with flexible hours and the ability to work remotely

ASSUMPTION: This role offers a high degree of flexibility and the ability to work from various locations.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the hiring manager
• Behavioral and technical interviews with cross-functional team members
• Final interview with the Director, Marketing

Key Assessment Areas:

• Marketing strategy and campaign development
• Clinical knowledge and understanding of healthcare software solutions
• Communication and collaboration skills
• Problem-solving and analytical skills

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing experience and healthcare industry knowledge
• Prepare for behavioral interviews by reflecting on your past experiences and accomplishments
• Research Radiometer and Danaher to demonstrate your understanding of the company and its mission

ATS Keywords: Product Marketing, Clinical Decision Support, Healthcare Software, Lead Generation, Content Development, Digital Marketing, CRM, MS Office, English Fluency

ASSUMPTION: The application process for this role is competitive, and applicants should be prepared to demonstrate their skills and qualifications throughout the interview process.

🛠️ Tools & Technologies

• HubSpot, Marketo, or similar digital marketing platforms
• MS Office / MS 365 (especially PowerPoint, Excel)
• CRM tools (e.g. Microsoft Dynamics, Salesforce)
• Healthcare software solutions and clinical decision support tools

ASSUMPTION: This role requires proficiency in digital marketing tools, MS Office, and CRM tools, as well as familiarity with healthcare software solutions and clinical decision support tools.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer Focus
• Quality
• Collaboration

Work Style:

• Fast-paced and dynamic
• Collaborative and cross-functional
• Data-driven and analytical
• Adaptable and flexible

Self-Assessment Questions:

• How do you translate clinical insights into impactful marketing messaging?
• Can you provide an example of a successful digital marketing campaign you’ve led in the healthcare industry?
• How do you stay organized and manage your time when working remotely?

ASSUMPTION: Danaher values candidates who are innovative, customer-focused, and able to thrive in a fast-paced, collaborative work environment.

⚠️ Potential Challenges

• Working remotely may require strong self-motivation and time management skills
• Occasional travel may be required, including international travel
• This role involves a significant amount of cross-functional collaboration and may require working with diverse teams across multiple time zones
• The healthcare industry is subject to frequent regulatory changes and may require adaptability and quick learning

ASSUMPTION: These challenges can be overcome with strong communication, collaboration, and adaptability skills.

📈 Similar Roles Comparison

• This role is similar to other product marketing roles in the healthcare industry, but with a specific focus on clinical decision support tools
• Compared to other marketing roles, this position requires a strong understanding of healthcare software solutions and clinical environments
• Career paths for this role may include moving into senior marketing roles or transitioning into other areas of the healthcare industry

ASSUMPTION: This role offers unique opportunities for growth and career development within the healthcare industry.

📝 Sample Projects

• Developing a marketing campaign to launch a new clinical decision support tool
• Creating tailored content for clinical personas to support sales execution
• Building tools to enable sales teams and improve customer engagement

ASSUMPTION: These projects require strong marketing, communication, and analytical skills, as well as a deep understanding of healthcare software solutions and clinical environments.

❓ Key Questions to Ask During Interview

• How does Radiometer support the growth and development of its marketing team members?
• Can you describe the team structure and dynamics of the marketing team?
• How does Radiometer measure the success of its marketing campaigns, and how are these metrics used to inform future strategies?
• What opportunities are there for collaboration with other teams within Radiometer and Danaher?
• How does Radiometer support work-life balance for its remote employees?

ASSUMPTION: Asking these questions can help applicants better understand the role, the team, and the company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant marketing experience and healthcare industry knowledge
• Prepare for behavioral interviews by reflecting on your past experiences and accomplishments
• Research Radiometer and Danaher to demonstrate your understanding of the company and its mission
• Follow up with the hiring manager one week after your final interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.