π Core Information
πΉ Job Title: Product Marketing Manager
πΉ Company: Mitratech
πΉ Location: UK - Remote
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: May 15, 2025
πΉ Experience Level: Mid-Senior level
πΉ Remote Status: Remote (UK)
π Job Overview
Key aspects of this role include:
- Defining market strategy and driving product adoption
- Creating strategic, thought leadership-based content
- Conducting market research and identifying software needs
- Collaborating with cross-functional teams to enhance product offerings
- Project managing product launches and driving results
ASSUMPTION: This role requires a blend of strategic thinking and tactical execution, with a strong focus on communication and data analysis.
π Key Responsibilities
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Develop messaging to effectively communicate Mitratechβs value and differentiation in the market
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Draft materials designed to drive pipeline and retention, such as white papers, one-sheets, case studies, and product brochures
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Build and execute quarterly product marketing plans that support business goals
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Ideate, build, and execute go-to-market, cross-sell, and upsell strategies that drive product adoption and overall business growth
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Work with product management to set the strategy, plan, and tactics for all upcoming product launches, project managing product launches including driving results working with cross-functional teams
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Lead strategic discussions with senior leadership, product teams, analysts, partners, and customers, presenting insights, gathering feedback, and ensuring alignment across stakeholders
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Track and analyze the effectiveness of all product marketing programs, incorporating key findings into future strategic plans and tactics
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Conduct competitive intelligence and disseminate it through product messaging to differentiate and drive higher win rates from the sales team
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills to balance multiple priorities.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 3-5 years of product marketing experience, preferably in the technology sector
Required Skills:
- Exceptional presentation, written, and verbal communication skills
- Ability to work independently and manage multiple deadlines
- Understanding of business-to-business marketing at scale
- MS Office computer skills (especially PowerPoint, Excel, Word)
- Ability to analyze data and make data-driven recommendations to management
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with the legal tech industry
ASSUMPTION: Candidates with experience in the legal tech industry may have a competitive advantage, but a strong product marketing background is more important.
π° Compensation & Benefits
Salary Range: Β£55,000 - Β£70,000 per annum (based on industry standards for mid-senior level product marketing roles in the UK)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Generous time off policy
- Employee assistance program
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for remote work
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Mitratech operates in the legal tech industry, focusing on corporate legal, HR, and compliance teams. The market is competitive and growing, driven by increasing regulatory demands and the need for digital transformation.
Company Size: Mitratech has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Mitratech was founded in 1987 and has since grown into a global technology partner with a strong reputation in the legal tech industry.
Company Description:
- Mitratech is a trusted, global technology partner empowering corporate legal, risk & compliance, and HR professionals to maximize productivity, control expense, and mitigate risk
- The company offers a proven portfolio of end-to-end solutions, enabling organizations to proactively identify and implement best practices and standardize processes across all lines of business to manage risk and ensure business continuity
- Mitratech partners with more than 10,000 companies worldwide, from small nimble teams needing tech-enablement to the largest organizations trying to centralize, streamline, and collaborate across their legal and risk functions
Company Specialties:
- Matter Management
- Legal
- Compliance
- Legal Hold
- Corporate Secretary
- eBilling
- eDiscovery
- TeamConnect
- GRC
- Expert Bill Review
- Machine Learning / AI driven technology
- Contract Lifecycle Management
- Spend Management
- Policy Management
- Operational Risk Management
- Firm Management
- Workflow Automation
- Enterprise Legal Management
- Regulatory Controls
- ESG
- Cyber Security & Info Sec
- Model Risk / Info Governance
- and Healthy & Safety
Company Website: http://www.mitratech.com
ASSUMPTION: Mitratech's extensive experience and global presence provide a stable and supportive environment for employees, with opportunities for growth and development.
π Role Analysis
Career Level: This role is at the mid-senior level, requiring a balance of strategic thinking and tactical execution, with the potential for growth into a leadership position.
Reporting Structure: The Product Marketing Manager reports directly to the Vice President of Marketing and works closely with product management, sales, and other marketing teams.
Work Arrangement: This role is remote, with a focus on results and output rather than hours worked. Regular check-ins and team meetings are held to ensure alignment and collaboration.
Growth Opportunities:
- Advancement into a leadership role within the marketing department
- Expansion into other areas of the business, such as product management or sales
- Gaining experience in a global, fast-paced technology company
ASSUMPTION: The remote work arrangement provides flexibility and work-life balance, while the global nature of the company offers opportunities for international travel and collaboration.
π Location & Work Environment
Office Type: Remote (UK)
Office Location(s): N/A (remote work)
Geographic Context:
- The UK has a thriving legal tech industry, with a strong focus on innovation and digital transformation
- Remote work allows for a flexible work environment, with the ability to work from home or a co-working space
- The UK offers a high quality of life, with access to excellent education, healthcare, and cultural amenities
Work Schedule: Full-time, typically Monday to Friday, with flexibility for remote work
ASSUMPTION: The remote work environment provides flexibility and work-life balance, while the UK offers a supportive and innovative legal tech industry.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the HR department
- In-depth interview with the hiring manager and other team members
- Final interview with the Vice President of Marketing
- Background check and offer
Key Assessment Areas:
- Communication skills and presentation ability
- Data analysis and problem-solving skills
- Strategic thinking and tactical execution
- Cross-functional collaboration and teamwork
- Cultural fit and alignment with Mitratech's values
Application Tips:
- Tailor your resume and cover letter to highlight your product marketing experience and relevant skills
- Prepare examples of your strategic thinking and tactical execution in previous roles
- Research Mitratech's products and competitors to demonstrate your understanding of the legal tech industry
- Practice your presentation skills and be prepared to discuss your approach to product marketing
ATS Keywords: Product Marketing, Market Research, Strategic Thinking, Tactical Execution, Communication Skills, Project Management, Data Analysis, Cross-Functional Collaboration, Competitive Intelligence, Content Creation, Business-to-Business Marketing, Presentation Skills, Relationship Building, Pipeline Development, Product Launches, Go-to-Market Strategies
ASSUMPTION: The interview process is designed to assess the candidate's strategic thinking, communication skills, and cultural fit, with a focus on the candidate's ability to drive product adoption and market growth.
π οΈ Tools & Technologies
- Microsoft Office Suite (PowerPoint, Excel, Word)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Project management tools (e.g., Asana, Trello)
- Data analysis tools (e.g., Google Analytics, Tableau)
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's experience and the team's preferences.
π Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Accountable
- Adaptable
Work Style:
- Results-driven
- Data-informed
- Cross-functional
- Adaptable
- Collaborative
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working independently and managing multiple priorities?
- Do you have a proven track record of driving product adoption and market growth?
- Are you passionate about the legal tech industry and eager to learn about Mitratech's products?
ASSUMPTION: Mitratech values employees who are results-driven, data-informed, and collaborative, with a strong focus on customer-centric innovation.
β οΈ Potential Challenges
- Balancing multiple priorities and deadlines in a fast-paced environment
- Keeping up with the latest trends and developments in the legal tech industry
- Collaborating effectively with cross-functional teams across different time zones
- Adapting to changes in the market and product offerings
ASSUMPTION: These challenges can be overcome through strong project management skills, continuous learning, and effective communication and collaboration.
π Similar Roles Comparison
- Product Marketing Manager vs. Product Manager: The Product Marketing Manager focuses on market strategy and communication, while the Product Manager is responsible for product development and roadmaps
- Product Marketing Manager vs. Marketing Manager: The Product Marketing Manager specializes in product-specific marketing strategies, while the Marketing Manager oversees the overall marketing function
- Career Path: Product Marketing Manager β Senior Product Marketing Manager β Director/VP of Product Marketing β Chief Marketing Officer
ASSUMPTION: The Product Marketing Manager role is a specialized function within the marketing department, with opportunities for growth and advancement into leadership positions.
π Sample Projects
- Developing a go-to-market strategy for a new product launch
- Conducting market research to identify customer needs and preferences
- Creating a competitive analysis and differentiation strategy
- Project managing a product launch, including cross-functional collaboration and stakeholder communication
ASSUMPTION: These sample projects demonstrate the strategic and tactical aspects of the Product Marketing Manager role, with a focus on driving product adoption and market growth.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for Mitratech?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Mitratech support the professional development and growth of its employees?
- What are the biggest challenges facing the legal tech industry, and how is Mitratech addressing them?
- How does Mitratech foster a culture of innovation and collaboration?
ASSUMPTION: These questions demonstrate the candidate's interest in the role, the company, and the industry, while also providing insight into the company's priorities and culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through http://www.mitratech.com/careers
- Tailor your resume and cover letter to highlight your product marketing experience and relevant skills
- Prepare examples of your strategic thinking and tactical execution in previous roles
- Research Mitratech's products and competitors to demonstrate your understanding of the legal tech industry
- Practice your presentation skills and be prepared to discuss your approach to product marketing
- Follow up with the HR department one week after submitting your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.