📌 Core Information
🔹 Job Title: Product Marketing Manager, EU Emerging Stores
🔹 Company: Amazon
🔹 Location: Brussels, Brussels-Capital Region, Belgium
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: 2025-04-28
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing store merchandising strategy for Amazon.com.be
- Managing homepage content to optimize customer shopping experience
- Planning and executing experiments with target customer segments
- Collaborating with cross-functional teams to deliver store merchandising priorities
- Analyzing performance metrics to inform business decisions
ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a strong focus on data-driven decision making.
📋 Key Responsibilities
✅ Development and implementation of store merchandising strategy in partnership with key stakeholders
✅ Management of homepage content to ensure an optimal and inspiring shopping experience for customers in balance with partner team priorities
✅ Planning and implementing experiments with target customer segments to optimize on engagement goals
✅ Design, lead, and implement projects that support store merchandising priorities often in partnership with other teams
✅ Analyze performance metrics and drive business decisions about future direction based on performance
ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong project management skills.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5-10 years of experience in product marketing, with a focus on e-commerce or retail
Required Skills:
- Data-driven decision making
- Product marketing expertise
- Customer experience focus
- Project management skills
- Performance analysis
- Merchandising strategy development
- Content management
- Experiment planning and execution
Preferred Skills:
- Fluency in Dutch and French, in addition to English
- Experience working in an emerging market
ASSUMPTION: Fluency in local languages is highly preferred for this role, given the target market.
💰 Compensation & Benefits
Salary Range: €60,000 - €80,000 per year (based on market research for the role, experience level, and location)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off and holidays
- Maternity and paternity leave
- Employee discount on Amazon products
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for project needs
ASSUMPTION: The salary range provided is an estimate based on market research for the role, experience level, and location. Actual compensation may vary based on individual qualifications and company discretion.
📌 Applicant Insights
🔍 Company Context
Industry: E-commerce and Retail
Company Size: 10,000+ employees (Large enterprise)
Founded: 1994 (Over 25 years ago)
Company Description:
- Amazon is a multinational technology company that focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking
- Amazon's mission is to be Earth's most customer-centric company
Company Specialties:
- E-commerce
- Retail
- Operations
- Internet
Company Website: Amazon.com
ASSUMPTION: Amazon is a well-established company with a strong global presence and a reputation for innovation and customer focus.
📊 Role Analysis
Career Level: Mid-level to senior role, with potential for growth within the marketing organization
Reporting Structure: This role reports directly to the EU Emerging Stores Marketing Manager
Work Arrangement: On-site, with potential for hybrid or remote work in the future
Growth Opportunities:
- Advancement to a senior marketing role within Amazon
- Expansion into other emerging markets or product categories
- Potential to lead a team of marketing professionals in the future
ASSUMPTION: This role offers significant growth potential within Amazon's marketing organization.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space with on-site amenities
Office Location(s): Brussels, Belgium
Geographic Context:
- Brussels is the capital and largest city of Belgium, with a population of over 1 million people
- The city is known for its cultural diversity, with over 100 nationalities represented
- Brussels offers a high quality of life, with a vibrant cultural scene, excellent public transportation, and a wide range of housing options
Work Schedule: Standard business hours, with flexibility for project needs and potential overtime during peak periods
ASSUMPTION: The work environment at Amazon's Brussels office is dynamic, collaborative, and focused on innovation and customer obsession.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with a member of the HR team
- In-depth behavioral and technical interviews with cross-functional stakeholders
- Final interview with the hiring manager
Key Assessment Areas:
- Data-driven decision making
- Product marketing expertise
- Customer experience focus
- Project management skills
- Performance analysis
- Merchandising strategy development
- Content management
- Experiment planning and execution
Application Tips:
- Highlight your experience with data-driven decision making and product marketing in your resume and cover letter
- Tailor your application to demonstrate your understanding of the Belgian market and customer preferences
- Prepare examples of your merchandising strategy development and content management skills
- Be ready to discuss your approach to experiment planning and execution
ATS Keywords: Product Marketing, E-commerce, Merchandising, Customer Experience, Data-Driven, Experimentation, Belgium
ASSUMPTION: The application process for this role is competitive, and applicants should be prepared to demonstrate their skills and experience in detail.
🛠️ Tools & Technologies
- Amazon's proprietary marketing tools and platforms
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Analytics
- Social media management tools (e.g., Hootsuite, Sprout Social)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Applicants should be comfortable using a range of marketing tools and platforms, with a focus on data analysis and project management.
👔 Cultural Fit Considerations
Company Values:
- Customer obsession
- Passion for invention
- Commitment to operational excellence
- Long-term thinking
Work Style:
- Fast-paced and dynamic
- Collaborative and cross-functional
- Data-driven and analytical
- Focused on innovation and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working collaboratively with cross-functional teams?
- Do you have a strong data-driven approach to decision making?
- Are you passionate about innovation and continuous improvement?
ASSUMPTION: Applicants should be comfortable working in a fast-paced, dynamic environment and be able to demonstrate a strong data-driven approach to decision making.
⚠️ Potential Challenges
- Managing multiple, competing priorities simultaneously with strong attention to detail
- Working in a fast-paced and ambiguous environment
- Balancing the needs of customers, partners, and internal stakeholders
- Adapting to changes in the market and customer preferences
ASSUMPTION: This role requires strong project management skills and the ability to adapt to changes in a fast-paced environment.
📈 Similar Roles Comparison
- This role is unique in its focus on the Belgian market and emerging stores within Amazon's EU organization
- Similar roles within Amazon may include Product Marketing Manager - EU Core Stores or Senior Marketing Manager - EU Emerging Markets
- Career progression from this role may include advancement to a senior marketing role within Amazon or expansion into other emerging markets or product categories
ASSUMPTION: This role offers unique opportunities for growth and development within Amazon's marketing organization.
📝 Sample Projects
- Developing and implementing a merchandising strategy for a new product category launch in Belgium
- Conducting customer segmentation analysis to inform targeted marketing campaigns
- Managing a cross-functional team to execute a homepage redesign project to improve customer engagement
ASSUMPTION: These sample projects are designed to illustrate the key responsibilities and required skills for this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the EU Emerging Stores organization?
- How does this role contribute to Amazon's overall merchandising strategy for the EU market?
- What are the key priorities for this role in the first 90 days?
- How does Amazon support the professional development and growth of its marketing team members?
- What are the most challenging aspects of working in the Belgian market, and how does Amazon approach them?
ASSUMPTION: These interview questions are designed to provide insight into the role, team dynamics, and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your data-driven decision making and product marketing experience
- Prepare examples of your merchandising strategy development and content management skills
- Be ready to discuss your approach to experiment planning and execution
- Follow up with the hiring manager one week after your final interview, expressing your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
