Product Marketing Manager, (Fixed-Term Contract) (English, Italian)

📌 Core Information

🔹 Job Title: Product Marketing Manager, (Fixed-Term Contract) (English, Italian)

🔹 Company: Google

🔹 Location: Milan, Lombardy, Italy

🔹 Job Type: Fixed-Term Contract

🔹 Category: Marketing

🔹 Date Posted: April 24, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing marketing strategies for Google's B2B products in Italy
• Collaborating with cross-functional teams to build content strategies and prove business impact
• Managing marketing initiatives, events, and campaigns to engage IT stakeholders
• Supporting sales teams and B2B customers with relevant materials and communications

ASSUMPTION: This role requires a strong understanding of both B2B marketing and the Italian market, as well as excellent communication skills in English and Italian.

📋 Key Responsibilities

✅ Execute marketing initiatives for Google’s B2B products, build content strategies, and prove business impact to support the marketing and go-to-market strategy.

✅ Coordinate EMEA activations for the Italian market, ensuring an attendance of IT stakeholders to key moments planned and contributing to maximize the relevance for the IT audience.

✅ Develop support materials for sales teams and B2B customers to emphasize Google’s narrative on the industry and influence media investments.

✅ Support communication within marketing and cross-functional teams to ensure the successful execution of the marketing strategy.

ASSUMPTION: This role involves a high degree of collaboration with various teams and stakeholders, both internally and externally.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent practical experience.

Experience: 4 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).

Required Skills:

• Experience managing cross-functional or cross-team projects.
• Ability to communicate in English and Italian fluently to support client relationship management in this region.

Preferred Skills:

• Experience working in one or more of the following fields: growth, product, brand, social, or partner marketing or research.
• Experience in consulting and working with behavioral marketing data.
• Experience with marketing and sales operations, financial analytics, or other related investigative experience.

ASSUMPTION: While a bachelor's degree is the minimum requirement, relevant practical experience may be considered equivalent.

💰 Compensation & Benefits

Salary Range: €50,000 - €70,000 per year (AI-estimated, based on market research for a Marketing Manager role in Milan with 5-10 years of experience)

Benefits:

• Health, dental, and vision insurance
• Retirement savings plan with company match
• Generous time off (vacation, sick, and holidays)
• Maternity and paternity leave
• On-site cafes and fitness centers

Working Hours: Full-time (40 hours/week), with flexible working hours and the possibility of working from home occasionally.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's skills and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Google is a multinational technology company that specializes in Internet-related services and products, including online advertising technologies, search engine, cloud computing, software, and hardware.

Company Size: Google is a large enterprise with over 10,000 employees in Milan alone. This means there are ample opportunities for growth and collaboration with diverse teams.

Founded: Google was founded in 1998 by Larry Page and Sergey Brin. It has since grown to become one of the world's most valuable companies.

Company Description:

• Google is committed to organizing the world's information and making it universally accessible and useful.
• The company values innovation, collaboration, and a user-centered approach to technology.
• Google's mission is to create a more informed world by providing access to information for everyone.

Company Specialties:

• Search engine and online advertising
• Cloud computing and enterprise solutions
• Hardware and consumer electronics
• Artificial intelligence and machine learning

Company Website: https://www.google.com/

ASSUMPTION: Google's large size and diverse product offerings mean that there are many opportunities for career growth and development within the company.

📊 Role Analysis

Career Level: This role is at the mid-level of the marketing career path, with opportunities for growth into senior roles or management positions.

Reporting Structure: The Product Marketing Manager reports directly to the Marketing Manager for Italy and collaborates with various cross-functional teams, including sales, public relations, and other marketing teams.

Work Arrangement: This role is primarily on-site, with some flexibility for remote work and occasional work from home.

Growth Opportunities:

• Progression to a senior marketing role or management position
• Expansion into other regions or product areas within Google
• Development of skills in areas such as data analysis, event management, or stakeholder engagement

ASSUMPTION: This role offers significant opportunities for career growth and development within Google's marketing organization.

🌍 Location & Work Environment

Office Type: Google's Milan office is a modern, collaborative workspace with on-site amenities such as cafes, fitness centers, and wellness rooms.

Office Location(s): 250 Mayfield Ave, Mountain View, California 94043, US

Geographic Context:

• Milan is the second-largest city in Italy and a major economic, financial, and cultural hub.
• The city is known for its fashion, design, and finance industries, as well as its rich history and cultural attractions.
• Milan has a Mediterranean climate, with mild winters and warm, humid summers.

Work Schedule: The work schedule is typically Monday to Friday, with some flexibility for remote work and occasional work from home.

ASSUMPTION: Milan offers a vibrant and dynamic work environment, with many cultural and recreational opportunities for employees.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the hiring manager
• On-site or virtual interview with a panel of Google employees
• Final interview with the marketing leadership team

Key Assessment Areas:

• Marketing strategy and campaign development
• Cross-functional collaboration and stakeholder management
• Data analysis and interpretation
• Communication and presentation skills

Application Tips:

• Tailor your resume to highlight relevant marketing experience and skills
• Prepare examples of marketing campaigns or projects you've led and their outcomes
• Demonstrate your understanding of the Italian market and Google's products
• Showcase your ability to work collaboratively with cross-functional teams

ATS Keywords: B2B marketing, product marketing, cross-functional collaboration, content strategy, marketing campaigns, data analysis, stakeholder engagement, event management, sales support, integrated marketing, communication, behavioral marketing, financial analytics, project management, consulting, media strategy

ASSUMPTION: Google's application process is competitive, and candidates should be prepared to demonstrate their skills and experience through specific examples and case studies.

🛠️ Tools & Technologies

• Google Workspace (Gmail, Google Docs, Sheets, Slides)
• Marketing automation tools (e.g., Marketo, HubSpot)
• Social media management tools (e.g., Hootsuite, Buffer)
• Data analysis tools (e.g., Google Analytics, Tableau)

ASSUMPTION: The specific tools and technologies used may vary depending on the team and the project.

👔 Cultural Fit Considerations

Company Values:

• Focus on the user
• Innovation
• Collaboration
• Inclusion
• Integrity

Work Style:

• Data-driven decision making
• Cross-functional collaboration
• Continuous learning and growth
• Results-oriented and action-focused

Self-Assessment Questions:

• How do you prioritize user needs in your marketing strategies?
• Can you describe a time when you collaborated effectively with a cross-functional team to achieve a common goal?
• How do you stay up-to-date with industry trends and new technologies in marketing?

ASSUMPTION: Google values employees who are passionate about their work, collaborative, and committed to continuous learning and growth.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously
• Working with diverse teams and stakeholders, each with their own goals and priorities
• Adapting to a fast-paced and dynamic work environment
• Balancing the need for innovation with the need for consistency and standardization

ASSUMPTION: These challenges can be overcome through strong project management skills, effective communication, and a results-oriented approach.

📈 Similar Roles Comparison

• Compared to a Brand Marketing Manager, this role focuses more on B2B products and less on consumer-facing brands.
• Compared to a Growth Marketing Manager, this role is more focused on specific products and less on overall company growth.
• Compared to a Product Manager, this role is more focused on marketing and less on product development and strategy.

ASSUMPTION: This role offers a unique blend of product marketing, B2B focus, and cross-functional collaboration, making it distinct from similar roles in the market.

📝 Sample Projects

• Developing and executing a marketing campaign to launch a new B2B product in Italy
• Analyzing market data to identify trends and opportunities for Google's B2B products
• Managing an event or conference to engage IT stakeholders and showcase Google's B2B offerings

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role, but the specific projects may vary depending on the team and the priorities.

❓ Key Questions to Ask During Interview

• How does this role fit into the broader marketing strategy for Google's B2B products in Italy?
• Can you describe the team structure and how this role will collaborate with other teams and stakeholders?
• What are the key priorities for this role in the first 90 days?
• How does Google support the professional development and growth of its marketing employees?
• What are the most challenging aspects of this role, and how can I best prepare to succeed in them?

ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and your commitment to understanding the company and its culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your relevant marketing experience and skills
• Prepare a cover letter that demonstrates your understanding of the Italian market and Google's products
• Prepare examples of marketing campaigns or projects you've led and their outcomes
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.