Product Marketing Manager - Fixed Term Contract

📌 Core Information

🔹 Job Title: Product Marketing Manager - Fixed Term Contract

🔹 Company: Phocas Software

🔹 Location: Sydney, New South Wales, Australia

🔹 Job Type: Remote

🔹 Category: 📦 Product Marketing

🔹 Date Posted: Mon Mar 31 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Collaborating with a global team to support product marketing initiatives
• Developing and promoting effective product messaging
• Driving growth by optimizing lead generation across various channels
• Creating content materials that communicate product value internally and externally

ASSUMPTION: The role primarily focuses on strategic marketing initiatives and collaboration due to the emphasis on global team interaction and brand strengthening.

📋 Key Responsibilities

✅ Support teams in optimizing lead generation and improving go-to-market strategies

✅ Assist in creating and promoting product content to enhance brand perception

✅ Identify customer use cases to tailor product messaging effectively

✅ Translate technical documentation into relatable benefits for the market

ASSUMPTION: Responsibilities involve substantial cross-functional collaboration, suggesting a need for strong interpersonal skills.

🎯 Required Qualifications

Education: Not specified, but business or marketing-related qualifications likely beneficial

Experience: 3+ years in product marketing or related roles, especially within B2B technology

Required Skills:

• B2B Marketing
• Market Analysis
• Lead Generation

Preferred Skills:

• Experience with HubSpot or similar marketing automation tools
• Previous exposure to Phocas’ key market segments: manufacturing, wholesale distribution, or retail

ASSUMPTION: The role requires a balance of creativity and analytical skills, given the needs for market analysis and content creation.

💰 Compensation & Benefits

Salary Range: Not specified. Expected to align with industry standards for a mid-level marketing role in IT services.

Benefits:

• Potential for flexible working conditions
• Access to a dynamic and supportive company culture
• Opportunities for professional growth

Working Hours: 40 hours per week, with possible flexibility

ASSUMPTION: Compensation is likely competitive with similar roles, providing standard industry benefits.

📌 Applicant Insights

🔍 Company Context

Industry: IT Services and IT Consulting

Company Size: 201-500 employees, offering a blend of startup agility with established company stability

Founded: 1999

Company Description:

• SaaS company delivering a comprehensive BI and FP&A platform
• Serves 2,700 mid-market companies globally
• Integrates with leading ERP systems to enhance business insights and efficiency

Company Specialties:

• Business Intelligence
• Data Analytics
• Manufacturing, distribution, and retail focused solutions

Company Website: http://www.phocassoftware.com

ASSUMPTION: Phocas emphasizes a positive company culture and employee engagement as a key to its operational success.

📊 Role Analysis

Career Level: Mid-level position with potential for advancement

Reporting Structure: Likely reports to a senior marketing manager or director

Work Arrangement: Hybrid flexibility, with options for remote work

Growth Opportunities:

• Expand expertise in B2B marketing
• Develop strategic marketing leadership skills
• Engage directly with high-impact projects across global markets

ASSUMPTION: Offers significant professional development due to the dynamic and growth-focused nature of the company.

🌍 Location & Work Environment

Office Type: Modern office environment with opportunities for remote work

Office Location(s): Sydney, Melbourne, Christchurch

Geographic Context:

• Located in bustling and accessible urban areas
• Strong IT and tech industry presence in Sydney
• Offers a vibrant cultural scene beneficial for work-life balance

Work Schedule: Flexible work schedule supporting diverse employee needs

ASSUMPTION: The environment is conducive to creativity and innovation, offering flexible work hours.

💼 Interview & Application Insights

Typical Process:

• Initial application screening
• Phone interview with HR
• Panel interview with department leads

Key Assessment Areas:

• Technical skills and marketing knowledge
• Cultural fit and adaptability
• Problem-solving capabilities

Application Tips:

• Highlight relevant B2B marketing experience
• Showcase creativity and strategic thinking in career achievements
• Prepare to discuss industry trends and data-driven marketing

ATS Keywords: Product Marketing, B2B, Lead Generation, Tech Industry

ASSUMPTION: The selection process appears rigorous, focusing on both skills and cultural alignment.

🛠️ Tools & Technologies

• HubSpot or similar marketing automation platforms
• Business Intelligence tools
• Content creation and data visualization software

ASSUMPTION: Proficiency in tech-related tools is heavily emphasized due to the company's SaaS offerings.

👔 Cultural Fit Considerations

Company Values:

• Emphasis on making data accessible and enjoyable
• Commitment to sustainable and happy work environment
• Passionate about employee engagement and satisfaction

Work Style:

• Highly collaborative team dynamics
• Encourages creativity and innovation
• Focus on data-driven decision-making

Self-Assessment Questions:

• Can I thrive in a vibrant, fast-paced team?
• Do I enjoy data-driven marketing approaches?
• Am I ready to contribute to cross-functional projects?

ASSUMPTION: Cultural fit is critical, as Phocas values individuals who align with their customer-centric and people-first ethos.

⚠️ Potential Challenges

• Adjusting to a dynamic and rapidly changing environment
• Balancing responsibilities across different teams and countries
• Understanding and penetrating diverse market segments
• Translating complex technical concepts for non-technical audiences

ASSUMPTION: Candidates need to be adaptable and ready to tackle the dynamic challenges of a growing tech company.

📈 Similar Roles Comparison

• Higher emphasis on data and analytics compared to traditional marketing roles
• Greater involvement in strategic decision-making processes
• Requires a blend of technical and creative marketing skills

ASSUMPTION: The role stands out due to its integration of technical expertise with marketing strategy.

📝 Sample Projects

• Leading a campaign to launch a new product feature
• Developing cross-channel marketing strategies for product updates
• Creating customer testimonial content to highlight product benefits

ASSUMPTION: Projects are likely to be diverse, involving strategic planning and execution.

❓ Key Questions to Ask During Interview

• What does success look like for this position in the first six months?
• How does the team support new product marketing initiatives?
• What challenges might I face in this role?
• How do Phocas’ values translate into everyday work?
• What opportunities for professional growth exist here?

ASSUMPTION: Candidates are encouraged to inquire about success metrics and growth, indicating an opportunity-focused environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Phocas careers page or the provided link
• Tailor your resume to highlight relevant skills and experiences
• Prepare for an initial phone screening with a recruiter
• If selected, participate in interviews with the marketing team
• Demonstrate your understanding of market trends during discussions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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