📌 Core Information
🔹 Job Title: Product Marketing Manager - Payments
🔹 Company: Nextech
🔹 Location: Remote
🔹 Job Type: Full time
🔹 Category: Marketing
🔹 Date Posted: July 15, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Remote (100%)
🚀 Job Overview
Key aspects of this role include:
- Developing specialized positioning and messaging for Nextech Payments
- Executing go-to-market (GTM) strategies for new features and enhancements
- Collaborating with cross-functional teams to align on market and product vision
- Driving demand for Nextech Payments through targeted marketing strategies
ASSUMPTION: This role requires a strong understanding of both marketing and payment processing, with a focus on healthcare specialties. The ideal candidate will have experience in embedded payments or fintech solutions and be comfortable working in a SaaS environment.
📋 Key Responsibilities
✅ Develop specialized positioning and messaging for Nextech Payments that differentiates it within the healthcare payments landscape
✅ Create and execute go-to-market (GTM) strategies for new features and enhancements within Nextech Payments
✅ Serve as the subject matter expert on Nextech Payments, understanding its value and benefits across different healthcare specialties
✅ Collaborate with Product Management, specialty-focused Product Marketing Managers, and cross-functional teams to align on the market and product vision for Nextech Payments
✅ Own competitive intelligence and market trend analysis specific to healthcare payments, focusing on how Nextech Payments stacks up against competitors in features, pricing, and specialty-specific benefits
✅ Develop targeted marketing strategies and programs that drive demand for Nextech Payments, leveraging its distinct value propositions for different healthcare specialties
✅ Work with Key Opinion Leaders (KOLs) in various healthcare specialties to capture testimonials, case studies, and other content that highlights the benefits of Nextech Payments for their specific practice types
✅ Monitor and analyze trends in healthcare payments, particularly as they relate to different specialties, to inform positioning and messaging for Nextech Payments
ASSUMPTION: This role requires a high level of collaboration and communication, as the Product Marketing Manager will work closely with various teams to ensure the success of Nextech Payments.
🎯 Required Qualifications
Education: Bachelor’s degree in business, marketing, or a related field
Experience: At least 3 years of product marketing experience, with a focus on embedded payments or fintech solutions
Required Skills:
- Strong written communication skills, with the ability to craft compelling messaging for both technical and non-technical audiences
- Strong presentation skills, comfortable presenting to internal teams and external stakeholders
- Excellent collaboration and interpersonal skills to work effectively with cross-functional teams, particularly specialty-focused Product Marketing Managers
Preferred Skills:
- Experience in embedded payments or fintech, particularly within the healthcare industry
- Familiarity with Agile and Scrum development methodologies
- Proficiency in Salesforce.com or similar CRM tools
- Deep understanding of healthcare payment processing, including the nuances of different specialties
ASSUMPTION: While not explicitly stated, experience in the healthcare or health technology sector is likely beneficial for this role, as the candidate will be working with various healthcare specialties.
💰 Compensation & Benefits
Salary Range: $90,000 - $120,000 per year (Based on industry standards for a mid-level marketing role in the United States with a focus on embedded payments or fintech solutions)
Benefits:
- Generous annual bonus opportunity
- 401(k) with employer match
- Flexible time off
- 10 paid holidays
- Volunteer time off
- Choice of medical, dental, and vision plans
- Health savings account with employer match
- Flexible spending account
- 100% company-paid parental leave
- 100% company-paid life insurance and short/long term disability insurance
- Nextech Luminary Peer Recognition Program
- Wellness program including discounts on medical premiums
- Employee assistance program with free counseling sessions available
- Corporate discounts on retail, travel, and entertainment
- Pet insurance options
Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level marketing role with a focus on embedded payments or fintech solutions. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Nextech is a leader in specialty healthcare technology solutions, focusing on electronic medical records, practice management, revenue management, and patient engagement software and services.
Company Size: Nextech has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Nextech was founded in 1997 and has since grown to serve more than 9,000 providers and 50,000 office staff members across various specialty practices.
Company Description:
- Nextech offers all-in-one, ONC-certified electronic medical records (EMR/EHR), practice management, revenue management, and patient engagement software and services
- The company focuses on the success of its specialty practices through consultative guidance and implementation of solutions tailored to the speed and workflows of individual providers
- Nextech is recognized as the top single solution provider for ophthalmology, plastic surgery, and dermatology
Company Specialties:
- Electronic Medical Records Software
- Practice Management Software
- Revenue Management
- Fully Integrated Solution
- Cloud Technology
- Ophthalmology
- Dermatology
- Plastic Surgery
- Orthopedics
Company Website: http://www.nextech.com
ASSUMPTION: Nextech's focus on specialty healthcare technology solutions makes it an attractive option for candidates interested in the healthcare industry and looking to work for a company that offers a comprehensive suite of software and services.
📊 Role Analysis
Career Level: This role is a mid-level position, requiring at least 3 years of product marketing experience, preferably in embedded payments or fintech solutions.
Reporting Structure: The Product Marketing Manager will work closely with Product Management, specialty-focused Product Marketing Managers, and cross-functional teams, including sales, sales enablement, and marketing.
Work Arrangement: This role is remote, with long-distance or air travel as needed, not to exceed 15% travel.
Growth Opportunities:
- As Nextech continues to grow, there may be opportunities for the Product Marketing Manager to take on additional responsibilities or move into a leadership role
- The company's focus on specialty healthcare technology solutions provides ample opportunity for the candidate to gain expertise in the healthcare industry
- Working closely with cross-functional teams may provide opportunities for the candidate to learn from and collaborate with experienced professionals in various fields
ASSUMPTION: Nextech's commitment to hiring and retaining talent, as well as its comprehensive benefits package, suggests that the company values employee growth and development.
🌍 Location & Work Environment
Office Type: Remote work environment
Office Location(s): Not applicable (remote work)
Geographic Context:
- The remote nature of this role allows for flexibility in location, with the primary requirement being a stable internet connection
- Nextech is headquartered in Tampa, Florida, but serves clients across the United States
- The company's focus on specialty healthcare technology solutions means that the candidate may work with clients from various healthcare specialties and locations
Work Schedule: Full-time (40 hours per week), with long-distance or air travel as needed, not to exceed 15% travel
ASSUMPTION: The remote nature of this role may provide flexibility for the candidate to work from various locations, as long as they have a stable internet connection and can effectively collaborate with the team.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with cross-functional team members
- Final interview with the director of marketing
- Background check and offer extension
Key Assessment Areas:
- Product marketing experience and expertise
- Understanding of embedded payments or fintech solutions
- Communication and collaboration skills
- Alignment with Nextech's company values and culture
Application Tips:
- Tailor your resume and cover letter to highlight your product marketing experience and any relevant experience in embedded payments or fintech solutions
- Prepare examples of your marketing campaigns and their outcomes to discuss during the interview
- Research Nextech's company values and culture to demonstrate your alignment with the organization
ATS Keywords: Product Marketing, Embedded Payments, Fintech Solutions, SaaS, Healthcare, Communication Skills, Presentation Skills, Collaboration, Market Analysis, Go-to-Market Strategies, Competitive Intelligence, Client Personas, Healthcare Payment Processing, Agile Methodologies, Salesforce.com, Interpersonal Skills
ASSUMPTION: Nextech's interview process is designed to assess the candidate's skills and experience in product marketing, with a focus on embedded payments or fintech solutions. The company values communication and collaboration, so the candidate should be prepared to discuss their experience working with cross-functional teams.
🛠️ Tools & Technologies
- Salesforce.com or similar CRM tools
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Jira)
- Marketing automation tools (e.g., Marketo, HubSpot)
ASSUMPTION: The candidate should be comfortable using CRM tools, project management tools, and marketing automation tools to effectively manage their workload and collaborate with cross-functional teams.
👔 Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Accountable
- Respectful
Work Style:
- Remote work environment
- Long-distance or air travel as needed, not to exceed 15% travel
- Activities require a significant amount of sitting at office and work desks and in front of a computer monitor
Self-Assessment Questions:
- Do you have experience working remotely and collaborating with cross-functional teams in a virtual environment?
- Are you comfortable traveling as needed, not to exceed 15% travel?
- Do you have a strong understanding of both marketing and payment processing, with a focus on healthcare specialties?
ASSUMPTION: Nextech values candidates who are customer-focused, innovative, collaborative, accountable, and respectful. The ideal candidate will be comfortable working remotely and collaborating with cross-functional teams in a virtual environment, as well as traveling as needed.
⚠️ Potential Challenges
- The remote nature of this role may present challenges in terms of communication and collaboration with cross-functional teams
- The candidate may need to travel as needed, not to exceed 15% travel, which could present challenges in terms of work-life balance
- The candidate may need to work with various healthcare specialties, each with its unique payment processing needs and buying criteria, which could present challenges in terms of tailoring marketing messages and strategies
- The candidate may need to monitor and analyze trends in healthcare payments, which could present challenges in terms of staying up-to-date with industry developments and regulations
ASSUMPTION: Nextech's commitment to hiring and retaining talent, as well as its comprehensive benefits package, suggests that the company is aware of the potential challenges of this role and is committed to supporting its employees in overcoming them.
📈 Similar Roles Comparison
- This role is unique in its focus on embedded payments within the healthcare industry, with a specific emphasis on Nextech Payments and its integration within the Nextech Practice Management software
- While there may be similar roles in other industries or companies, the unique nature of Nextech's offerings and the specific requirements of this role make it a distinct opportunity
- Candidates should research other roles in product marketing, embedded payments, or fintech solutions to gain a better understanding of the market and the specific requirements of this role
ASSUMPTION: Nextech's focus on specialty healthcare technology solutions and its commitment to hiring and retaining talent make this role an attractive opportunity for candidates interested in the healthcare industry and looking to work for a company that offers a comprehensive suite of software and services.
📝 Sample Projects
- Developing a go-to-market strategy for a new feature within Nextech Payments, including messaging, positioning, and campaign planning
- Conducting market research on healthcare payment trends and competitive landscape to inform positioning and messaging for Nextech Payments
- Creating targeted marketing collateral, website content, and landing pages that effectively promote Nextech Payments to diverse healthcare specialties
ASSUMPTION: Nextech's focus on specialty healthcare technology solutions and its commitment to hiring and retaining talent make this role an attractive opportunity for candidates interested in the healthcare industry and looking to work for a company that offers a comprehensive suite of software and services.
❓ Key Questions to Ask During Interview
- Can you describe the typical workday for a Product Marketing Manager at Nextech?
- How does the Product Marketing team collaborate with other departments, such as Product Management and Sales?
- What are the most important qualities for success in this role?
- How does Nextech support the professional development and growth of its employees?
- What are the biggest challenges facing the Product Marketing team in the next 12 months, and how can this role help address them?
ASSUMPTION: Nextech values candidates who are curious and proactive, and the company encourages applicants to ask thoughtful questions during the interview process to demonstrate their interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your product marketing experience and any relevant experience in embedded payments or fintech solutions
- Prepare examples of your marketing campaigns and their outcomes to discuss during the interview
- Research Nextech's company values and culture to demonstrate your alignment with the organization
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
