- Job Title: Product Marketing Manager - Provider Solutions
- Company: Reveleer
- Location: United States (Remote)
- Job Type: Full-Time
- Category: Software Development
- Date Posted: April 9, 2025
- Experience Level: 5-10 years
- Remote Status: Remote (Telecommuting)
🚀 Job Overview
As the industry’s pioneering value-based care (VBC) enablement technology, Reveleer’s VBC platform is built to solve the most pressing challenges faced by risk-bearing organizations today. The Product Marketing Manager - Provider Solutions is responsible for telling the story of our products and solutions, driving success in sales and marketing, and achieving revenue results.
Key aspects of this role include:
- Market intelligence and understanding our buyers and their buying criteria.
- Competitive landscape analysis and positioning our products and solutions.
- Collaborating with cross-functional teams to develop product positioning and messaging.
- Planning and managing product launches.
- Supporting our sellers and developing internal tools and external collateral.
ASSUMPTION: This role requires a strong understanding of the healthcare industry, with a focus on the provider market, and excellent communication skills to effectively collaborate with various teams and stakeholders.
📋 Key Responsibilities
- Conduct market intelligence to understand our buyers, their buying criteria, and their decision-making processes.
- Analyze the competitive landscape and position our products and solutions effectively.
- Collaborate with product management, sales, subject matter experts, and marketing communications to develop product positioning and messaging that resonates with our target buyers and personas.
- Create and manage a library of messaging frameworks that serve as a single source of truth for our products and solutions.
- Plan and manage the launches of net-new products and releases of existing products, coordinating cross-functional implementation.
- Understand and support our sellers by training them on the problems we solve for our buyers and users, developing internal tools and external collateral, and teaching them how and when to use it.
ASSUMPTION: This role involves a significant amount of research, collaboration, and communication, requiring strong organizational skills and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
- Education: Bachelor's degree in Marketing, Business, or a related field.
- Experience: 5+ years of product marketing experience, with at least 2 years focused on the healthcare provider market.
- Required Skills:
- Proficient in Microsoft Office, Asana, and collaboration tools such as Teams and HubSpot.
- Exceptional ROI-tracking skills and ability to prove what is and isn’t working.
- Strong public speaking and writing skills, with the ability to present to large, senior groups.
- Excellent people and management skills to interact with staff, colleagues, cross-functional teams, and third parties.
- Preferred Skills:
- PMA or Pragmatic certified.
- Experience with sales enablement tools like HighSpot or Seismic.
ASSUMPTION: Candidates with a proven track record in product marketing within the healthcare industry and a passion for driving revenue growth will be most successful in this role.
💰 Compensation & Benefits
- Salary Range: $125k-150k annually (USD)
- Benefits:
- Medical, Dental, and Vision benefits, including HSA/FSA.
- 401k with Employer Match.
- 100% paid short-term and long-term disability insurance.
- PTO plan and 10 paid company holidays.
- Working Hours: Full-time (40 hours per week)
ASSUMPTION: The salary range provided is based on market location and may vary depending on job-related knowledge, skills, and experience.
📌 Applicant Insights
🔍 Company Context
- Industry: Software Development, specifically focused on value-based care enablement technology.
- Company Size: 201-500 employees
- Founded: 2009
- Company Description: Reveleer is purpose-built to solve the most pressing real-world challenges faced by provider and health-plan organizations today. By unifying retrieval, clinical intelligence, risk adjustment, quality improvement, and member management solutions into one intelligent, AI-powered system, Reveleer streamlines fragmented workflows to supercharge productivity, enhance care quality, and optimize performance on high-priority value-based initiatives.
- Company Specialties: Value-based care enablement, healthcare technology, risk adjustment, quality improvement, member management.
📊 Role Analysis
- Career Level: Mid-Senior level, with the potential for growth and career advancement.
- Reporting Structure: This role reports directly to the Vice President of Marketing.
- Work Arrangement: Remote (Telecommuting)
- Growth Opportunities: As Reveleer continues to grow, there may be opportunities for career progression within the marketing department or other areas of the organization.
🌍 Location & Work Environment
- Office Type: Remote (Telecommuting)
- Office Location(s): United States (Remote)
- Geographic Context: The United States offers a diverse range of work environments, from bustling cities to quiet suburbs, depending on the candidate's preferred location.
- Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to work remotely.
💼 Interview & Application Insights
- Typical Process: 1. Online application submission. 2. Phone or video screen with the hiring manager. 3. In-depth interview with the marketing team. 4. Final interview with the Vice President of Marketing.
- Key Assessment Areas: Market intelligence, competitive analysis, product positioning, messaging, and communication skills.
- Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience in product marketing and the healthcare industry.
- Prepare for the interview by researching Reveleer's products, competitors, and market trends.
- Be ready to discuss your approach to market intelligence, product positioning, and sales enablement.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Asana (Project Management)
- Teams (Collaboration)
- HubSpot (CRM and Marketing Automation)
- Sales enablement tools (e.g., HighSpot, Seismic)
👔 Cultural Fit Considerations
- Company Values: Reveleer values innovation, collaboration, and a customer-centric approach to solving real-world healthcare challenges.
- Work Style: Reveleer's work environment is fast-paced, dynamic, and focused on driving results. Employees are expected to be self-motivated, proactive, and able to manage multiple projects simultaneously.
- Self-Assessment Questions:
- How do you stay up-to-date with market trends and competitor activities in the healthcare industry?
- Can you provide an example of a successful product launch you've managed, and what steps you took to ensure its success?
- How do you balance the need for detailed, data-driven analysis with the need for swift decision-making and execution?
⚠️ Potential Challenges
- The fast-paced nature of the role may require candidates to adapt quickly to changing priorities and tight deadlines.
- The remote work environment may present unique challenges, such as maintaining work-life balance and fostering collaboration with team members who are not co-located.
📈 Similar Roles Comparison
- Product Marketing Manager (Healthcare): This role is similar to other product marketing positions within the healthcare industry, but it focuses specifically on the provider market and value-based care enablement technology.
- Product Marketing Manager (Software): While the core responsibilities may be similar, this role is unique in its focus on the healthcare industry and value-based care enablement technology.
- Marketing Manager (Healthcare): This role is broader in scope, focusing on overall marketing strategy and execution, rather than the specific product marketing responsibilities outlined in this job description.
📝 Sample Projects
- Conducting market research to identify new opportunities for product expansion within the provider market.
- Developing and executing a go-to-market strategy for a new product launch, including messaging, sales enablement, and marketing collateral.
- Analyzing competitor activities and positioning Reveleer's products and solutions to differentiate from the competition.
❓ Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits within it?
- How does Reveleer support the professional development and growth of its employees?
- What are the biggest challenges facing the value-based care enablement industry, and how is Reveleer positioned to address them?
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://reveleer.breezy.hr/p/59adcda74a39-product-marketing-manager-provider-solutions).
- Tailor your resume and cover letter to highlight your relevant experience in product marketing and the healthcare industry.
- Prepare for the interview by researching Reveleer's products, competitors, and market trends.
- Follow up with the hiring manager after the interview to express your interest in the position and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
