Product Marketing Manager (REMOTE US)

📌 Core Information

🔹 Job Title: Product Marketing Manager (REMOTE US)

🔹 Company: Veeam Software

🔹 Location: Remote, Florida, USA

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: May 5, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote

🚀 Job Overview

Key aspects of this role include:

• Drive product go-to-market (GTM) strategy
• Launch like a pro
• Be the glue across teams
• Create marketing magic
• Influence the web experience
• Champion the SDR team
• Become the expert
• Tell data-backed stories

ASSUMPTION: This role requires a strategic thinker who can balance multiple projects and stakeholders, with a strong focus on data-driven decision making and cross-functional collaboration.

📋 Key Responsibilities

✅ Drive product go-to-market (GTM) strategy

✅ Launch like a pro

✅ Be the glue across teams

✅ Create marketing magic

✅ Influence the web experience

✅ Champion the SDR team

✅ Become the expert

✅ Tell data-backed stories

ASSUMPTION: Success in this role requires a deep understanding of the product, market trends, and customer needs, as well as strong communication and collaboration skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5+ years of product marketing experience

Required Skills:

• Proven product marketing experience
• Pure marketing wizardry
• Understanding of web journeys
• SDR-savvy
• Great communicator
• Energetic, optimistic, and collaborative
• Comfortable with complexity

Preferred Skills:

• Experience in product marketing or a related role within B2B tech

ASSUMPTION: Candidates should have a strong background in product marketing, with experience in B2B tech, particularly in SaaS, data protection, or cybersecurity.

💰 Compensation & Benefits

Salary Range: $133,800 - $191,200 USD per year

Benefits:

• Health, dental, and vision insurance
• 401(k) with company match
• Paid time off (vacation, sick, and holidays)
• Parental leave
• Employee assistance program
• Tuition reimbursement
• Gym membership reimbursement
• Commuter benefits

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is inclusive of base and variable pay, and is subject to change based on the candidate’s expectations, experience, education, and market demands.

📌 Applicant Insights

🔍 Company Context

Industry: IT Services and IT Consulting

Company Size: 5,001-10,000 employees

Founded: 2006

Company Description:

• Veeam is a global leader in data protection and recovery solutions
• Protects over 550,000 customers worldwide, including 67% of the Global 2000
• Offers a wide range of data protection solutions for cloud, virtual, physical, SaaS, and Kubernetes environments

Company Specialties:

• Data Protection
• Virtual Environment Management
• Data Management
• Backup
• Business Continuity
• Digital Transformation
• Multi-Cloud Data Protection

Company Website: www.veeam.com

ASSUMPTION: Veeam is a well-established company in the IT industry, with a strong focus on data protection and recovery solutions.

📊 Role Analysis

Career Level: Mid-career to senior-level

Reporting Structure: This role reports directly to the Senior Director of Product Marketing

Work Arrangement: Remote, with occasional travel for team meetings and events

Growth Opportunities:

• Potential to grow into a senior leadership role within the product marketing team
• Opportunities to work on high-impact projects and influence the company's go-to-market strategy
• Chance to gain experience in a fast-paced, dynamic environment

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a real impact on the company's go-to-market strategy.

🌍 Location & Work Environment

Office Type: Remote, with occasional use of co-working spaces or company offices

Office Location(s): Remote, with the option to work from any of Veeam's global offices

Geographic Context:

• Remote work allows for flexibility and a better work-life balance
• Access to Veeam's global offices provides opportunities for collaboration and networking

Work Schedule: Full-time (40 hours per week), with flexible hours to accommodate different time zones

ASSUMPTION: The remote work arrangement offers flexibility and work-life balance, while providing opportunities for collaboration and networking with colleagues around the world.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the hiring manager
• Technical assessment or case study
• Final round interview with senior leadership

Key Assessment Areas:

• Product marketing experience and skills
• Communication and collaboration abilities
• Problem-solving and analytical thinking
• Cultural fit and alignment with Veeam's values

Application Tips:

• Highlight relevant product marketing experience and achievements
• Tailor your resume and cover letter to emphasize skills and experiences related to the role
• Prepare for behavioral and situational interview questions
• Research Veeam's products, market position, and competition

ATS Keywords: Product Marketing, Go-To-Market Strategy, Messaging, Sales Enablement, Campaign Management, Collaboration, Data Analysis, Communication, Technical Writing, B2B Marketing, Customer Insights, Email Marketing, Sales Development, Market Research, Storytelling, Digital Marketing

ASSUMPTION: The interview process focuses on assessing the candidate's product marketing skills, communication abilities, and cultural fit with Veeam.

🛠 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Accountable
• Passionate

Work Style:

• Fast-paced and dynamic
• Data-driven and analytical
• Collaborative and team-oriented
• Adaptable and resilient

Self-Assessment Questions:

• How do you align with Veeam's customer-centric approach?
• Describe a time when you had to adapt to a significant change or challenge in a project or role?
• How do you ensure that your messaging resonates with different audiences and personas?

ASSUMPTION: Success in this role requires a strong cultural fit with Veeam's values and work style, as well as the ability to thrive in a fast-paced, collaborative environment.

⚠️ Potential Challenges

• Managing multiple projects and stakeholders simultaneously
• Keeping up with market trends and customer needs in a rapidly evolving industry
• Balancing strategic thinking with tactical execution
• Working effectively in a remote or hybrid work environment

ASSUMPTION: These challenges require strong organizational skills, adaptability, and the ability to thrive in a dynamic, fast-paced environment.

📈 Similar Roles Comparison

• This role is more strategic and focused on go-to-market strategy than other product marketing roles
• Requires a deeper understanding of data analysis and customer insights than similar roles in other industries
• Offers more opportunities for collaboration and cross-functional work than roles in smaller companies

ASSUMPTION: This role is unique in its focus on go-to-market strategy and data-driven decision making, and offers significant opportunities for collaboration and growth.

📝 Sample Projects

• Developing a go-to-market strategy for a new product or feature
• Creating targeted messaging and campaigns for specific customer segments
• Conducting market research and analysis to inform product positioning and messaging
• Collaborating with cross-functional teams to launch a product or feature

ASSUMPTION: These projects require strong analytical skills, creativity, and the ability to work effectively with diverse teams.

💡 Key Questions to Ask During Interview

• How does this role fit into the company's long-term product marketing strategy?
• What are the biggest challenges facing the product marketing team currently, and how can this role help address them?
• How does the company support the professional development and growth of its product marketing team members?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company measure the success of its product marketing efforts, and how can this role contribute to improving those metrics?

ASSUMPTION: Asking these questions demonstrates your interest in the role and the company's success, and helps you better understand the expectations and requirements of the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant product marketing experience and skills
• Prepare for a phone or video screen with the hiring manager, focusing on your product marketing experience and cultural fit with Veeam
• Complete a technical assessment or case study, demonstrating your analytical and problem-solving skills
• Prepare for a final round interview with senior leadership, focusing on your strategic thinking, communication abilities, and cultural fit
• Follow up with the hiring manager after your interview, expressing your enthusiasm for the role and asking any remaining questions

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.