🔹 Job Title: Product Marketing Manager (Remote - US)
🔹 Company: Nextech
🔹 Location: Remote (US)
🔹 Job Type: Full time
🔹 Category: Software Development
🔹 Date Posted: May 15, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (US)
Key aspects of this role include:
ASSUMPTION: This role requires a strong understanding of enterprise software product marketing, with experience working in a SaaS company being a plus. Familiarity with Agile and Scrum development, as well as Salesforce.com, would also be beneficial.
✅ Develop product positioning and messaging that differentiates Nextech’s products in the market
✅ Develop and manage the cross-functional implementation of GTM strategies for new product launches
✅ Be the product expert, understanding the value and benefits of each product and simplifying product capabilities into compelling messages and tools
✅ Collaborate with various teams to produce marketing collateral, website content, landing pages, campaigns, and more to promote products
✅ Owner of competitive intel and market-impacting trends/insights; conduct analysis and research on existing and prospective client personas and their buying criteria and process
✅ Develop the strategy and contribute to the marketing programs that drive demand
✅ Work with key opinion leaders (KOLs) for your products to capture testimonials, case studies, webinar guests, and more
✅ Follow and analyze market trends to understand how to best position products
✅ Carry out additional responsibilities assigned based on business need
ASSUMPTION: This role requires strong attention to detail, an eye for quality, and the ability to grasp and translate technical capabilities into benefits. Excellent written and presentation skills are also crucial.
Education: Bachelor’s degree in business or marketing
Experience: At least 3 years of enterprise software product marketing experience
Required Skills:
Preferred Skills:
ASSUMPTION: While not explicitly stated, experience in healthcare or health technology is desirable but not required. A technical background with familiarity in Agile and Scrum development, as well as knowledge of Salesforce.com, would also be beneficial.
Salary Range: $100,000 - $140,000 per year (Estimated based on industry standards for a Product Marketing Manager with 2-5 years of experience in a SaaS company)
Benefits:
Working Hours: 40 hours per week, with long-distance or air travel as needed (not to exceed 15% travel)
ASSUMPTION: The salary range is estimated based on industry standards for a Product Marketing Manager with 2-5 years of experience in a SaaS company. The benefits listed are based on the information provided in the job description.
Industry: Nextech is a leader in specialty healthcare technology solutions, focusing on electronic medical records software, practice management software, revenue management, and patient engagement. They serve a client base of over 9,000 providers and 50,000 office staff members, with a specialization in ophthalmology, plastic surgery, and dermatology.
Company Size: Nextech has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Nextech was founded in 1997 and is headquartered in Tampa, Florida.
Company Description:
Company Specialties:
Company Website: www.nextech.com
ASSUMPTION: Nextech's focus on specialty healthcare technology solutions provides a unique opportunity for candidates interested in the healthcare industry. The company's size and specialties offer a range of career growth opportunities.
Career Level: This role is at the mid-level career stage, requiring 3+ years of experience in enterprise software product marketing. It offers opportunities for growth and advancement within the company.
Reporting Structure: The Product Marketing Manager reports directly to the Vice President of Marketing.
Work Arrangement: This role is remote, with long-distance or air travel as needed (not to exceed 15% travel).
Growth Opportunities:
ASSUMPTION: This role offers significant growth opportunities for the right candidate, with the potential to advance within the marketing department or explore cross-functional growth opportunities within the organization.
Office Type: Remote (work from home)
Office Location(s): N/A (Remote)
Geographic Context:
Work Schedule: The work schedule is primarily Monday-Friday, with the potential for occasional long-distance or air travel as needed (not to exceed 15% travel).
ASSUMPTION: The remote nature of this role provides flexibility for candidates, allowing them to work from their preferred location within the United States. The work schedule is typical for a full-time role, with the occasional need for travel.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Product marketing, enterprise software, SaaS, go-to-market strategy, market analysis, competitive intelligence, healthcare technology, Agile, Scrum, Salesforce.com
ASSUMPTION: The interview process for this role is likely to focus on assessing the candidate's product marketing experience, communication skills, and cultural fit. Researching Nextech's products and competitors will help applicants prepare for the interview and demonstrate their market knowledge.
ASSUMPTION: While not explicitly stated, familiarity with common marketing automation, project management, and design tools is likely to be beneficial for this role. Experience with Salesforce.com is also preferred.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Nextech values a patient-centered, innovative, collaborative, accountable, and respectful work environment. Candidates should assess their fit with these values and the company's remote-friendly, results-driven, team-oriented, adaptable, and data-informed work style.
ASSUMPTION: This role presents several challenges, including managing multiple product launches, balancing stakeholder needs, staying up-to-date with market trends, and occasional travel. Candidates should be prepared to address these challenges and demonstrate their ability to thrive in a dynamic, fast-paced environment.
ASSUMPTION: This role offers a unique opportunity to work with a diverse range of products and stakeholders, providing a challenging and growth-oriented experience. Career progression may lead to senior or director-level positions within the marketing department or cross-functional growth opportunities within the organization.
ASSUMPTION: These sample projects provide a sense of the types of tasks and responsibilities the Product Marketing Manager may encounter in this role. Candidates should be prepared to discuss their experience with similar projects during the interview process.
ASSUMPTION: These key questions provide a starting point for applicants to gain insight into the role's responsibilities, the company's culture, and the team's dynamics. Candidates should tailor these questions to their specific interests and concerns.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.