π Core Information
πΉ Job Title: Product Marketing Manager - (Remote - US)
πΉ Company: Jobgether
πΉ Location: United States
πΉ Job Type: Full-Time, Remote
πΉ Category: Marketing
πΉ Date Posted: April 29, 2025
πΉ Experience Level: Mid-Level (2-5 years)
πΉ Remote Status: Fully Remote (US only)
π Job Overview
Key aspects of this role include:
- Leading integrated marketing efforts to drive enrollment growth for online and hybrid academic programs
- Serving as the primary marketing contact for assigned partners, managing campaign calendars, marketing assets, and messaging
- Executing multi-channel marketing plans to support program launches, enrollment targets, and brand consistency
- Analyzing campaign performance data to inform optimizations and deliver stakeholder reports on key metrics
- Collaborating with internal teams to align efforts and ensure successful lead generation and conversion
ASSUMPTION: This role requires a strong understanding of digital marketing, project management, and stakeholder communication skills. The ideal candidate will have experience in product marketing, brand management, or agency account management.
π Key Responsibilities
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Serve as the primary marketing contact for assigned partners, managing campaign calendars, marketing assets, and messaging
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Execute multi-channel marketing plans to support program launches, enrollment targets, and brand consistency
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Analyze campaign performance data to inform optimizations and deliver stakeholder reports on key metrics
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Collaborate with internal teams (media, SEO, automation, field marketing) to align efforts and ensure successful lead generation and conversion
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Conduct competitive analysis and leverage research insights to refine value propositions and campaign strategies
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Manage marketing compliance processes, including creative brief development and asset review/approval cycles
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Support budget tracking and fulfillment of deliverables for fee-for-service engagements
ASSUMPTION: The role involves managing multiple projects simultaneously in a fast-paced environment, requiring strong organizational skills and attention to detail.
π― Required Qualifications
Education: Bachelorβs degree required; MBA preferred
Experience: 3β5 years of experience in marketing, with a background in product marketing, brand management, or agency account management
Required Skills:
- Proven success in developing and executing strategic marketing plans with measurable outcomes
- Strong understanding of digital marketing, including paid media and analytics tools like Google Analytics
- Proficient in Microsoft Office; familiarity with Salesforce CRM and Tableau is a plus
- Excellent communication and presentation skills, with the ability to engage both internal stakeholders and clients
- Detail-oriented and capable of managing multiple projects simultaneously in a fast-paced environment
Preferred Skills:
- Familiarity with the higher education industry
- Experience with marketing automation tools
ASSUMPTION: While not explicitly stated, familiarity with the higher education industry and marketing automation tools could be beneficial for this role.
π° Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for mid-level marketing roles in the US)
Benefits:
- 18 days of PTO, plus winter shutdown
- 12 paid holidays, plus 1 floating holiday
- Multiple medical plan options
- Dental and vision coverage
- Company-paid life and disability insurance
- Flexible Spending Accounts (FSA) and Health Savings Accounts (HSA)
- Retirement plan with company match
- Paid maternity, paternity, and parental leave
- Volunteer time off
- Supplemental wellness and alternative medicine benefits
- Pet insurance discounts
- Accident, critical illness, and hospital indemnity coverage
- Professional development and leadership training
- Tuition reimbursement for employees and dependents
- Employee rewards and recognition programs
Working Hours: Full-time, typically Monday-Friday, 9am-5pm ET, with flexibility for remote work
ASSUMPTION: The salary range is estimated based on industry standards for mid-level marketing roles in the US. The benefits listed are based on the provided information and may vary depending on the specific plan chosen.
π Applicant Insights
π Company Context
Industry: Jobgether is an AI-driven global platform that connects top talent with the right job opportunities efficiently. They partner with companies worldwide to match top talent with relevant positions through their AI-powered job matching system.
Company Size: Jobgether is a small company with 11-50 employees, which may offer a more agile and collaborative work environment. This size can provide opportunities for growth and impact as the company continues to expand.
Founded: Jobgether was founded in 2020, making it a relatively new company in the job matching industry.
Company Description:
- Jobgether aims to fix the broken hiring process by connecting top talent with the right opportunities through AI-driven job matching
- Their platform understands more than just keywords, interpreting skills, experience, and intent to create meaningful connections
- Jobgether eliminates the noise and automates manual work, allowing people to focus on hiring smarter and finding the perfect job
Company Specialties:
- AI-driven job matching
- Talent acquisition and hiring solutions
- Global job marketplace
Company Website: www.jobgether.com
ASSUMPTION: Jobgether's focus on AI-driven job matching and efficient hiring processes may result in a fast-paced and innovative work environment.
π Role Analysis
Career Level: This role is a mid-level position, requiring 3-5 years of experience in marketing. It offers opportunities for growth and development within the marketing department and the company as a whole.
Reporting Structure: The Product Marketing Manager will likely report directly to the Marketing Director or a similar role, depending on the company's organizational structure.
Work Arrangement: This role is fully remote, with a requirement for the candidate to be based in the United States. The work arrangement may include flexibility in working hours and the ability to work from home or a co-working space.
Growth Opportunities:
- As a mid-sized company, Jobgether may offer opportunities for career advancement as the company grows and expands its services
- The role's focus on strategic marketing planning and execution may lead to opportunities in leadership or management positions
- Working with a diverse range of partners and clients may provide opportunities to develop new skills and gain experience in different industries
ASSUMPTION: The growth opportunities for this role will depend on the company's expansion and the individual's performance and interests.
π Location & Work Environment
Office Type: Jobgether has a small office in San Francisco, but this role is fully remote and can be performed from anywhere in the United States.
Office Location(s): San Francisco, CA
Geographic Context:
- The United States offers a diverse range of cultural, economic, and professional opportunities for individuals in the marketing field
- Working remotely allows for flexibility in location and the ability to live in areas with a lower cost of living
- The United States has a well-established higher education industry, which may provide opportunities for collaboration and partnership
Work Schedule: The work schedule for this role is full-time, with flexibility for remote work. The specific work hours may vary depending on the individual's needs and the team's requirements.
ASSUMPTION: The remote work arrangement may require strong self-motivation, time management, and communication skills to succeed in the role.
πΌ Interview & Application Insights
Typical Process:
- The application process involves an AI-powered 3-step screening, where the top 5 candidates are selected based on their fit for the role
- Candidates may be required to complete a skills assessment or provide examples of their work as part of the interview process
- The hiring process may include multiple rounds of interviews, involving different stakeholders and team members
Key Assessment Areas:
- Digital marketing skills and experience
- Project management and organizational skills
- Communication and presentation skills
- Cultural fit and alignment with Jobgether's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Provide specific examples of your marketing campaigns and their outcomes to demonstrate your abilities
- Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability
ATS Keywords: Product Marketing, Digital Marketing, Campaign Performance, Stakeholder Communication, Marketing Compliance, Brand Management, Competitive Analysis, Google Analytics, Microsoft Office, Salesforce CRM, Tableau
ASSUMPTION: The AI-powered 3-step screening process may result in a more efficient and unbiased hiring process, focusing on the most relevant candidates for the role.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Analytics
- Salesforce CRM
- Tableau
- Marketing automation tools (e.g., HubSpot, Marketo)
ASSUMPTION: The required tools and technologies may vary depending on the specific needs of the role and the company's existing tech stack.
π Cultural Fit Considerations
Company Values:
- Innovation: Jobgether values creativity and continuous improvement in their approach to job matching and hiring solutions
- Integrity: The company emphasizes transparency, honesty, and ethical behavior in all aspects of their business
- Collaboration: Jobgether fosters a collaborative work environment, where team members support and learn from one another
Work Style:
- Agile: Jobgether's focus on AI-driven job matching may require a fast-paced and adaptable work style
- Data-driven: The company values data-informed decision-making and continuous optimization
- Remote-friendly: As a fully remote company, Jobgether values self-motivation, time management, and strong communication skills
Self-Assessment Questions:
- Do you have experience in digital marketing and a strong understanding of campaign performance analysis?
- Are you comfortable working remotely and managing multiple projects simultaneously?
- Do you thrive in a fast-paced, innovative environment and enjoy collaborating with diverse teams?
ASSUMPTION: Jobgether's focus on AI-driven job matching and efficient hiring processes may result in a fast-paced and innovative work environment that requires strong self-motivation and adaptability.
β οΈ Potential Challenges
- The role may require managing multiple projects simultaneously, which can be challenging in a fast-paced environment
- Working remotely may present unique challenges, such as maintaining work-life balance and staying connected with team members
- The role involves collaborating with various internal teams and external partners, which may require strong communication and project management skills
- The higher education industry may have specific regulations and compliance requirements that the Product Marketing Manager must navigate
ASSUMPTION: The potential challenges for this role will depend on the individual's skills, experience, and ability to adapt to the company's work environment.
π Similar Roles Comparison
- Compared to other Product Marketing Manager roles, this position may offer more focus on digital marketing and campaign performance analysis
- The role may require more collaboration with internal teams and external partners, as Jobgether works with a diverse range of clients
- Career progression in this role may involve opportunities in leadership or management positions, as the company continues to grow and expand its services
ASSUMPTION: The comparison of this role to similar positions will depend on the individual's career goals, experience, and the specific requirements of the role.
π Sample Projects
- Developing and executing a multi-channel marketing campaign to support the launch of a new online degree program
- Conducting competitive analysis and refining value propositions for an existing hybrid academic program
- Managing marketing compliance processes for a fee-for-service engagement with a university partner
ASSUMPTION: The sample projects listed are based on the provided job description and may vary depending on the specific needs of the role and the company.
β Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the marketing department?
- How does Jobgether support the professional development and growth of its employees?
- What are the key priorities for this role in the first 90 days?
- How does Jobgether measure the success of its marketing campaigns, and what are the key performance indicators (KPIs) for this role?
- What is the company's approach to work-life balance for remote employees?
ASSUMPTION: The key questions to ask during the interview will depend on the individual's interests, career goals, and the specific requirements of the role.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare for behavioral interview questions that focus on your problem-solving skills, teamwork, and adaptability
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.