📌 Core Information
🔹 Job Title: Product Marketing Manager (Spain - Remote)
🔹 Company: PriceLabs
🔹 Location: Spain (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 12, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Spain only)
🚀 Job Overview
Key aspects of this role include:
- Driving product marketing strategy for a specific user segment
- Conducting market insights and competitive analysis
- Defining product positioning, messaging, and go-to-market strategy
- Collaborating with cross-functional teams to ensure alignment and execution
- Optimizing processes and challenging the status quo
ASSUMPTION: This role requires a strategic mindset and the ability to work independently, as the Product Marketing Manager will own a specific user segment and drive its engagement strategy.
📋 Key Responsibilities
✅ Market Insights & Competitive Analysis: Identify trends, competitive shifts, and customer pain points to inform strategy.
✅ Analyze Data & User Behavior: Leverage AI tools and apply strategic judgment to extract meaningful insights.
✅ Define What’s Needed: Ensure messaging, strategy, and execution align with customer needs and business goals.
✅ Positioning & Storytelling: Develop clear, differentiated messaging that resonates with your user segment.
✅ Go-to-Market (GTM) Strategy: Lead GTM plans for new features and pricing plans, ensuring adoption and long-term success.
✅ Empower Other Teams: Provide Sales, Product, and Marketing with insights and tools to enhance their impact.
✅ Enablement & Process Optimization: Equip teams with frameworks and playbooks that improve execution.
✅ Challenge the Status Quo: Identify opportunities, test new approaches, and refine how we work.
ASSUMPTION: This role involves a mix of strategic planning, data analysis, and cross-functional collaboration, requiring strong organizational skills and the ability to balance multiple priorities.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 3+ years of experience in product marketing, product management, or digital marketing
Required Skills:
- Strategic thinking and planning
- Data analysis and interpretation
- Storytelling and messaging
- Cross-functional collaboration
- Process optimization
- Proactivity and initiative
- Strong communication and presentation skills
Preferred Skills:
- Experience with AI tools and platforms
- Fluency in Spanish
- Industry-specific knowledge (short-term rental, hospitality)
ASSUMPTION: While not explicitly stated, proficiency in Spanish is likely required for this role due to the location and target user segment.
💰 Compensation & Benefits
Salary Range: €45,000 - €60,000 per year (Estimated based on industry standards for the role, experience level, and location)
Benefits:
- Remote work with a global team
- Competitive compensation and benefits package
- Opportunity to work with an industry-leading product
- Equal opportunity employer with a diverse and inclusive work environment
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: The salary range is estimated based on industry standards for a Product Marketing Manager role in Spain with 3+ years of experience. The actual salary may vary based on individual qualifications and company policy.
📌 Applicant Insights
🔍 Company Context
Industry: Revenue management and pricing optimization for the short-term rental and hospitality industry
Company Size: 201-500 employees (Remote-first, global team)
Founded: 2014, with exponential growth in customers and team size since then
Company Description:
- PriceLabs is a revenue management solution for short-term rental and hospitality professionals
- Offers dynamic pricing, automation rules, and customizations to optimize pricing and revenue
- Manages pricing and minimum-stay restrictions for over 500,000 listings globally across 150+ countries
Company Specialties:
- Dynamic pricing and revenue management
- Short-term rental and hospitality industry
- AI-driven pricing optimization
Company Website: https://pricelabs.co/
ASSUMPTION: PriceLabs is a well-established company in the short-term rental and hospitality industry, with a strong focus on data-driven pricing optimization and a global customer base.
📊 Role Analysis
Career Level: Mid-level marketing role with potential for growth and career progression
Reporting Structure: Reports directly to the Head of Product Marketing
Work Arrangement: Remote work with a global team, requiring strong communication and collaboration skills
Growth Opportunities:
- Potential to grow into a leadership role within the product marketing team
- Opportunity to work on high-impact projects and drive company growth
- Chance to learn and develop skills in a dynamic and fast-growing industry
ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to make a meaningful impact on the company's success.
🌍 Location & Work Environment
Office Type: Remote (no physical office)
Office Location(s): Spain (remote work only)
Geographic Context:
- Spain has a large and growing short-term rental market, with significant opportunities for revenue management and optimization
- The remote work arrangement allows for flexibility and work-life balance
- PriceLabs has a global team with a strong company culture, fostering collaboration and innovation
Work Schedule: Full-time (40 hours per week) with flexible scheduling and the ability to work asynchronously with a global team
ASSUMPTION: The remote work arrangement and flexible scheduling allow for a better work-life balance and the ability to attract top talent from across Spain.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- Technical assessment or case study
- Final interview with the hiring manager and team members
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Data analysis and interpretation abilities
- Communication and presentation skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the short-term rental industry and revenue management
- Showcase your ability to work independently and collaboratively in a remote work environment
ATS Keywords: Product Marketing, Market Research, Competitive Analysis, Go-to-Market Strategy, Revenue Management, Short-Term Rental, Hospitality, AI Tools, Data Analysis, Strategic Thinking
ASSUMPTION: The application process for PriceLabs is likely to be competitive, with a strong focus on cultural fit and relevant industry experience.
🛠️ Tools & Technologies
- AI-driven pricing optimization tools (e.g., PriceLabs platform)
- Data analysis and visualization tools (e.g., Excel, Google Analytics)
- Project management and collaboration tools (e.g., Asana, Trello)
- Communication and productivity tools (e.g., Slack, Google Workspace)
ASSUMPTION: PriceLabs uses a combination of proprietary tools and industry-standard software to drive its revenue management platform and internal operations.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Data-driven decision making
- Continuous learning and improvement
- Collaboration and teamwork
- Innovation and creativity
Work Style:
- Remote work with a global team
- Flexible and asynchronous work schedule
- Strong communication and collaboration skills
- Data-driven and results-oriented approach
- Continuous learning and adaptation
Self-Assessment Questions:
- Do you thrive in a remote work environment and enjoy collaborating with a global team?
- Are you comfortable working independently and managing your own priorities?
- Do you have a strong customer focus and a data-driven approach to decision making?
- Are you open to continuous learning and adaptation in a fast-growing industry?
ASSUMPTION: PriceLabs values candidates who are comfortable working remotely, have strong communication skills, and are data-driven and results-oriented.
⚠️ Potential Challenges
- Managing multiple priorities and balancing strategic planning with day-to-day tasks
- Working remotely with a global team, requiring strong communication and collaboration skills
- Keeping up with industry trends and competitive shifts in the short-term rental market
- Adapting to a fast-growing company and evolving role requirements
ASSUMPTION: These challenges require strong organizational skills, adaptability, and a proactive approach to problem-solving.
📈 Similar Roles Comparison
- Product Marketing Manager (Spain - Remote) vs. Product Marketing Manager (On-site):
- Remote work arrangement offers more flexibility and work-life balance
- On-site role may provide more opportunities for in-person collaboration and networking
- Product Marketing Manager (Spain - Remote) vs. Digital Marketing Specialist:
- Product Marketing Manager focuses on product positioning, messaging, and go-to-market strategy
- Digital Marketing Specialist focuses on online marketing channels and campaigns
- Product Marketing Manager (Spain - Remote) vs. Product Manager:
- Product Marketing Manager focuses on market insights, customer needs, and product positioning
- Product Manager focuses on product development, roadmaps, and feature prioritization
ASSUMPTION: These role comparisons highlight the unique aspects and requirements of the Product Marketing Manager (Spain - Remote) position at PriceLabs.
📝 Sample Projects
- Conducting market research and competitive analysis to inform product positioning and messaging
- Developing and executing go-to-market strategies for new features or pricing plans
- Collaborating with cross-functional teams to optimize processes and improve execution
ASSUMPTION: These sample projects illustrate the strategic and collaborative nature of the Product Marketing Manager role at PriceLabs.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Product Marketing department?
- How does PriceLabs support the professional development and growth of its employees?
- What are the most significant challenges facing the short-term rental industry, and how does PriceLabs address them?
- How does PriceLabs measure the success of its product marketing efforts, and what key performance indicators (KPIs) are tracked?
- What is the company's long-term vision for growth and expansion, and how does this role contribute to that vision?
ASSUMPTION: These interview questions help assess the company culture, growth opportunities, and the strategic importance of the Product Marketing Manager role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: Apply Now
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare for the interview by researching the short-term rental industry and PriceLabs' products and services
- Follow up with the hiring manager one week after submitting your application, if you haven't heard back
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
