T

Product Marketing Specialist

Taroko Software
Full-time
Remote
Worldwide
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Product Marketing Specialist

πŸ”Ή Company: Taroko Software

πŸ”Ή Location: Taiwan (Remote)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Legal Services, Product Marketing

πŸ”Ή Date Posted: June 17, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Driving the full document development workflow, from builder optimization to launches
  • Collaborating cross-functionally with legal, product, and content teams
  • Ensuring templates are user-friendly, legally accurate, and scalable
  • Managing freelancers and subject matter experts
  • Working with a variety of tools and platforms

ASSUMPTION: This role requires a strong balance of marketing, project management, and legal understanding. Candidates should be comfortable working independently and managing multiple stakeholders.

πŸ“‹ Key Responsibilities

βœ… Own the full document development workflow, including:

  • Optimizing builder for user experience
  • Managing legal reviews and launches
  • Analyzing user behavior and completion data
  • Rewriting or repositioning questions for higher engagement and conversion

βœ… Write and edit content that makes complex legal documents feel simple and approachable

βœ… Collaborate with legal experts and SMEs to ensure content accuracy and compliance

βœ… Oversee A/B testing of new form flows and builder UX updates

βœ… Coordinate with QA to ensure functionality updates work as expected

βœ… Maintain clear documentation and create monthly reports on content performance and improvements

ASSUMPTION: This role involves a mix of creative, analytical, and project management skills. Candidates should be comfortable working with data and tools to optimize user experience.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 3+ years of work experience in product marketing, legal tech, content strategy, or a related field

Required Skills:

  • Strong written communication and critical thinking skills
  • Experience working cross-functionally with legal, product, and content teams
  • Prior experience managing freelancers or subject matter experts (a plus)
  • Interest in legal topics or background in legal content (a plus)
  • Familiarity with form builders or workflow tools (a plus)
  • Comfortable working with a variety of tools and platforms, with the ability to quickly learn and troubleshoot new technologies

Preferred Skills:

  • Fluency in multiple languages
  • Experience with SEO best practices

ASSUMPTION: While not explicitly stated, candidates should have a strong understanding of digital marketing principles and be comfortable working with data to inform content decisions.

πŸ’° Compensation & Benefits

Salary Range: NT$700,000 - NT$1,200,000 per year (Based on experience level and industry standards for Taiwan)

Benefits:

  • Work-life balance
  • 15 days paid vacation and 5 days paid sick leave annually
  • Work MacBook provided
  • Competitive compensation and performance-based annual bonus
  • Remote work flexibility
  • Monthly wellness allowance towards the cost of gym, yoga, etc.
  • Social events, quarterly team building, and an annual company outing
  • Annual full body health check-up at a top healthcare center
  • Employee group insurance (accident, sickness, hospitalization, cancer, occupational disaster, etc.)

Working Hours: 40 hours per week, with flexible scheduling for remote workers

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Taiwan. Actual compensation may vary based on individual qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Legal Services, with a focus on democratizing and modernizing legal services globally

Company Size: Small (11-50 employees), which offers a close-knit team environment and opportunities for growth

Founded: 2015, with a mission to make legal services more accessible and affordable

Company Description:

  • Legal Templates equips people with the right tools to be their own legal advocates, using cutting-edge technology to create free legal documents simply and quickly
  • The company aims to save users time and money by providing legally binding documents that can be customized to their specific needs
  • Legal Templates is committed to creating a diverse and inclusive environment for all employees

Company Specialties:

  • Legal Documents
  • Forms
  • & Templates

Company Website: legaltemplates.net

ASSUMPTION: Legal Templates is a mission-driven company that values innovation and continuous learning. Candidates should be passionate about the company's mission and eager to contribute to its growth.

πŸ“Š Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement within the company

Reporting Structure: This role reports directly to the Head of Marketing and works closely with legal, product, and content teams

Work Arrangement: Remote OK, with flexible scheduling and the option to work from the company's offices in Wilmington, DE or Greensboro, NC

Growth Opportunities:

  • Potential to take on more responsibilities and advance within the marketing department
  • Opportunities to collaborate with cross-functional teams and learn new skills
  • Chance to make a significant impact on the company's mission and growth

ASSUMPTION: This role offers a unique blend of marketing, project management, and legal expertise. Candidates should be eager to learn and grow within the company.

🌍 Location & Work Environment

Office Type: Hybrid (remote and on-site), with offices in Wilmington, DE and Greensboro, NC

Office Location(s): 4023 Kennett Pike #57884, Wilmington, DE 19807, US and 717 Green Valley Rd Suite 200, Greensboro, North Carolina 27408, US

Geographic Context:

  • Taiwan is a small island nation in East Asia, with a highly developed economy and a strong focus on technology and innovation
  • The company's remote work policy allows employees to work from anywhere in Taiwan
  • The company offers a competitive benefits package, including health insurance and wellness allowances

Work Schedule: Flexible, with core hours between 9:00 AM and 5:00 PM local time

ASSUMPTION: While the company is based in the United States, its remote work policy allows employees to work from anywhere in Taiwan. Candidates should be comfortable working in a remote, global team environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the hiring manager
  • In-depth interview with the marketing team
  • Final interview with the Head of Marketing

Key Assessment Areas:

  • Marketing and content strategy
  • Project management skills
  • Legal knowledge and understanding
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant marketing, project management, and legal experience
  • Be prepared to discuss your understanding of legal topics and your ability to work with legal experts
  • Demonstrate your familiarity with form builders and workflow tools, and your ability to learn new technologies quickly
  • Showcase your strong written communication and critical thinking skills through your application materials

ATS Keywords: Product Marketing, Legal Tech, Content Strategy, Written Communication, Critical Thinking, Cross-Functional Collaboration, Project Management, Detail-Oriented, Organized, Adaptable, Solutions-Oriented, Curious, Proactive, Independent Work

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on marketing, project management, and legal skills. Candidates should be prepared to demonstrate their relevant experience and alignment with the company's mission.

πŸ› οΈ Tools & Technologies

  • Form builders (e.g., Wufoo, Typeform)
  • Workflow tools (e.g., Asana, Trello)
  • Legal research tools (e.g., Westlaw, LexisNexis)
  • Marketing analytics tools (e.g., Google Analytics, SEMrush)
  • Project management tools (e.g., Asana, Jira)

ASSUMPTION: The specific tools and technologies used by the company may vary, but candidates should be comfortable working with a variety of digital platforms and learning new tools as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Accessibility
  • Collaboration
  • Continuous learning

Work Style:

  • Remote-friendly and flexible
  • Data-driven and analytical
  • Collaborative and cross-functional
  • Mission-focused and passionate

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you comfortable working with data to inform content decisions?
  • Do you have a strong interest in legal topics and a passion for making legal services more accessible?
  • Are you eager to learn and grow within a mission-driven company?

ASSUMPTION: Legal Templates values candidates who are passionate about its mission, comfortable working in a remote, global team environment, and eager to learn and grow within the company.

⚠️ Potential Challenges

  • Managing multiple stakeholders and balancing competing priorities
  • Working with complex legal topics and ensuring content accuracy
  • Keeping up with the latest trends and best practices in digital marketing and legal services
  • Adapting to a remote work environment and managing time zones

ASSUMPTION: This role offers a unique blend of marketing, project management, and legal expertise, but also presents challenges in managing multiple stakeholders and working with complex legal topics. Candidates should be comfortable working in a fast-paced, collaborative environment and eager to learn and grow within the company.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position requires a strong understanding of legal topics and the ability to work with legal experts
  • Compared to other legal tech roles, this position places a greater emphasis on marketing and content strategy
  • Career path comparison: This role offers opportunities for growth and advancement within the marketing department, with the potential to take on more responsibilities and advance within the company

ASSUMPTION: This role is unique in its blend of marketing, project management, and legal expertise. Candidates should be comfortable working in a cross-functional, collaborative environment and eager to learn and grow within the company.

πŸ“ Sample Projects

  • Developing and launching a new legal document template
  • Conducting user research and usability testing to optimize form flows and builder UX
  • Collaborating with legal experts to ensure content accuracy and compliance

ASSUMPTION: These sample projects are intended to give candidates a sense of the types of tasks and responsibilities they can expect in this role. The specific projects and initiatives may vary based on the company's needs and priorities.

❓ Key Questions to Ask During Interview

  • Can you describe the typical workflow for developing and launching a new legal document template?
  • How does the marketing team collaborate with legal and product teams to ensure content accuracy and compliance?
  • What opportunities are there for growth and advancement within the marketing department?
  • How does the company support remote workers and manage time zones?
  • Can you describe the company's approach to innovation and continuous learning?

ASSUMPTION: These key questions are intended to help candidates better understand the role, the company, and the team they will be working with. Candidates should be prepared to ask thoughtful, insightful questions that demonstrate their interest in the position and their alignment with the company's mission.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing, project management, and legal experience
  • Prepare for your interview by researching the company, its mission, and its values
  • Follow up with the hiring manager within one week of submitting your application to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.