Product Marketing Specialist

📌 Core Information

🔹 Job Title: Product Marketing Specialist

🔹 Company: Stanley Black & Decker, Inc.

🔹 Location: Tokyo, Japan

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: June 19, 2025

🔹 Experience Level: Mid-Senior level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Driving top and bottom line growth for Stanley Black & Decker's business units (SBUs) in Japan
• Leading product pricing control and new product launches to achieve SBU targets
• Participating in the Sales & Operations Planning (S&OP) process for accurate demand planning and inventory management
• Collaborating with cross-functional teams to execute marketing strategies and tactics

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with various teams to drive business growth.

📋 Key Responsibilities

✅ Achieve top line of SBU by creating strategy and executing plans for growth

✅ Achieve bottom line of SBU by controlling product pricing to meet margin targets

✅ Achieve new product top and bottom line targets for SBU through successful launches

✅ Support S&OP process to ensure accurate demand planning and reduce excess inventory

ASSUMPTION: This role requires a proactive approach, strong leadership skills, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 3+ years of product marketing experience in the consumer products industry

Required Skills:

• Business-level proficiency in Japanese and English
• Proven experience in consumer products industry
• Understanding of local business practices in real stores and e-commerce
• Proactive personality with passion to drive business growth
• Goal-oriented personality with leadership skills
• Self-management skills with self-started attitude
• Team player

Preferred Skills:

• Experience with Sales & Operations Planning (S&OP)
• Knowledge of Stanley Black & Decker's products and brands

ASSUMPTION: Candidates with experience in the power tools, outdoor power equipment, or industrial sectors may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: ¥6,000,000 - ¥8,000,000 per year (Based on industry standards for mid-level marketing roles in Tokyo)

Benefits:

• Career Opportunity: Multiple career paths within the global company with 60+ brands
• Learning & Development: Access to learning resources, including Lean Academy, Coursera, and online university
• Diverse & Inclusive Culture: Respect for differences and a fun work environment
• Purpose-Driven Company: Positive changes in local communities and sustainable business practices

Working Hours: Full-time position with standard Japanese working hours (8:30 AM - 5:30 PM, Monday - Friday)

ASSUMPTION: Salary range is estimated based on industry standards for mid-level marketing roles in Tokyo. Actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Manufacturing - Stanley Black & Decker is the world's largest tool company, with a rich history dating back to 1843 and a diverse portfolio of iconic brands, including DEWALT, STANLEY, and BLACK+DECKER.

Company Size: 10,001+ employees - As a large organization, Stanley Black & Decker offers numerous opportunities for growth and development.

Founded: 1843 - Stanley Black & Decker has a long history of innovation and quality, with a strong commitment to social responsibility and sustainability.

Company Description:

• Stanley Black & Decker provides tools and innovative solutions for builders, protectors, makers, and explorers worldwide.
• The company's products are used in various industries, including construction, manufacturing, and infrastructure.
• Stanley Black & Decker is committed to delivering value to customers, colleagues, and communities through quality, safety, and sustainability.

Company Specialties:

• Tools
• Storage
• Industrial
• Professional Power Tools
• Pneumatic Tools
• Fasteners
• Consumer Power Tools
• Lawn & Garden
• Hand Tools
• Power Tools & Accessories
• Storage
• Electrified Outdoor Products
• Engineered Fastening
• Automotive
• Aerospace
• Construction
• and Infrastructure

Company Website: http://www.stanleyblackanddecker.com

ASSUMPTION: Stanley Black & Decker's diverse product portfolio and global presence offer numerous opportunities for career growth and development.

📊 Role Analysis

Career Level: Mid-Senior level - This role offers the opportunity to grow within the company and take on more responsibilities over time.

Reporting Structure: The Product Marketing Specialist will report directly to the Marketing Manager for Japan.

Work Arrangement: On-site - This role requires working on-site in Tokyo, Japan.

Growth Opportunities:

• Advancement within the Marketing department or other departments within Stanley Black & Decker
• Expansion of responsibilities and leadership opportunities
• Potential relocation to other regions or countries within the company

ASSUMPTION: Stanley Black & Decker's global presence and diverse product portfolio provide numerous opportunities for career growth and development.

🌍 Location & Work Environment

Office Type: Corporate office - Stanley Black & Decker's Tokyo office is a professional and collaborative work environment.

Office Location(s): Tokyo, Japan

Geographic Context:

• Tokyo is a major global city with a vibrant business environment and numerous cultural attractions.
• The office is located in the Kioicho Chiyoda-ku district, offering easy access to public transportation and amenities.
• Tokyo offers a high quality of life, with excellent dining, shopping, and entertainment options.

Work Schedule: Standard Japanese working hours (8:30 AM - 5:30 PM, Monday - Friday) with occasional overtime as needed

ASSUMPTION: The Tokyo office provides a professional and collaborative work environment that supports productivity and growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the hiring manager
• Final interview with senior leadership

Key Assessment Areas:

• Product marketing experience and achievements
• Language proficiency in Japanese and English
• Cultural fit and alignment with Stanley Black & Decker's values
• Problem-solving skills and strategic thinking

Application Tips:

• Highlight relevant experience and achievements in product marketing, with a focus on driving business growth and managing projects.
• Tailor your resume and cover letter to emphasize your language skills, cultural fit, and strategic thinking.
• Prepare for behavioral interview questions that focus on your problem-solving skills, leadership, and teamwork.

ATS Keywords: Product Marketing, Consumer Products, Demand Planning, Pricing Control, New Product Launch, E-commerce, Innovation, Growth, Quality, Goal-Oriented, Leadership, Self-Management, Team Player, Business Strategy

ASSUMPTION: Stanley Black & Decker's hiring process is designed to assess candidates' skills, experience, and cultural fit for the role and the company.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• CRM software (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Data analysis tools (e.g., Excel, Google Analytics)

ASSUMPTION: Stanley Black & Decker uses industry-standard tools and technologies to support its marketing efforts.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Quality
• Sustainability
• Integrity
• Diversity & Inclusion

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on achieving business growth
• Adaptable and open to change

Self-Assessment Questions:

• How do you align with Stanley Black & Decker's commitment to innovation and quality?
• How do you approach working collaboratively with cross-functional teams to achieve business growth?
• How do you adapt to change and new challenges in a dynamic work environment?

ASSUMPTION: Stanley Black & Decker values a diverse and inclusive work environment that fosters collaboration, innovation, and growth.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously
• Working in a fast-paced and dynamic business environment
• Adapting to changes in the market and consumer behavior
• Collaborating effectively with cross-functional teams

ASSUMPTION: The Product Marketing Specialist role requires strong project management skills, adaptability, and the ability to work effectively with cross-functional teams.

📈 Similar Roles Comparison

• Compared to other product marketing roles, this position focuses more on driving business growth and less on brand management.
• In the consumer products industry, this role requires a strong understanding of both real store and e-commerce business practices.
• Career progression in this role may involve expanding responsibilities, taking on leadership positions, or transitioning to other departments within Stanley Black & Decker.

ASSUMPTION: The Product Marketing Specialist role at Stanley Black & Decker offers unique opportunities for growth and development within the company.

📝 Sample Projects

• Developing and executing a go-to-market strategy for a new product launch in the Japanese market
• Conducting market research and analysis to identify trends and opportunities in the consumer products industry
• Collaborating with cross-functional teams to optimize pricing strategies and improve product profitability

ASSUMPTION: The Product Marketing Specialist role involves a diverse range of projects that require strategic thinking, analytical skills, and strong collaboration with cross-functional teams.

❓ Key Questions to Ask During Interview

• How does this role contribute to Stanley Black & Decker's overall business strategy in Japan?
• What are the key priorities for the first 90 days in this role?
• How does Stanley Black & Decker support the professional development and growth of its employees?
• What are the most challenging aspects of working in the consumer products industry in Japan?
• How does Stanley Black & Decker foster a culture of innovation and continuous improvement?

ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and your commitment to success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience, skills, and cultural fit for the role
• Prepare for behavioral interview questions that focus on your problem-solving skills, leadership, and teamwork
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.