Product Marketing Specialist

📌 Core Information

🔹 Job Title: Product Marketing Specialist

🔹 Company: Nuvei

🔹 Location: London, England, United Kingdom

🔹 Job Type: Hybrid (Remote OK)

🔹 Category: Financial Services

🔹 Date Posted: April 9, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Defining and delivering go-to-market strategies for Nuvei's global payment products
• Developing sales educational content and internal collateral to empower the sales team
• Building and maintaining external marketing materials tailored to different personas, regions, and verticals
• Collaborating cross-functionally with Product, Commercial, Solutions, and Marketing teams to ensure alignment across the funnel

ASSUMPTION: This role requires a strong understanding of B2B marketing, with a focus on payments, fintech, or a similarly complex industry. Candidates should be comfortable working in a dynamic, fast-paced environment and have a proven track record of translating complex solutions into clear, benefit-led messaging.

📋 Key Responsibilities

✅ Deeply understand the market—merchant needs, competitive landscape, vertical dynamics—and turn insight into action

✅ Own targeting and messaging across product lines, geographies, and industries, with a laser focus on differentiated positioning

✅ Develop internal sales collateral to provide the sales team with what they need to close deals (product battlecards, educational decks, persona guides) that align regionally, vertically, and to buyer journeys to drive results

✅ Lead product marketing go-to-market execution for new launches, enhancements, and market expansions

✅ Translate technical features into powerful value propositions and benefit-led stories that resonate with both merchants and internal teams

✅ Drive adoption campaigns and expansion initiatives to help customers realize the full value of Nuvei's products

✅ Conduct post-launch analysis, collect feedback from the field, and refine messaging and positioning based on performance

ASSUMPTION: This role requires strong analytical skills, commercial acumen, and the ability to work effectively with cross-functional teams to drive results.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Minimum of 3 years of experience in B2B product marketing, ideally in payments, fintech, SaaS, or a similarly complex, fast-moving industry

Required Skills:

• Proven ability to translate complex solutions into clear, benefit-led messaging tailored to different personas and markets
• Strong writer and storyteller—you know how to build a narrative that sells, both internally and externally
• Skilled in developing content and collateral that empower Sales teams and close deals
• Naturally analytical and commercially minded—you use data to make decisions, help sharpen the story, and improve outcomes
• Experienced in managing end-to-end product launches, go-to-market product strategy, and adoption campaigns
• Confident working cross-functionally—you can build trust and influence across Product, Commercial, Solutions, and Marketing
• Creative and strong technical understanding—you can turn complex technical jargon into clear messages that land, with a clear skill for design
• Highly organized and proactive, with strong ownership mentality and bias for action
• Excellent communicator, presenter, and collaborator—you bring clarity and energy to everything you do
• Strong proficiency in PowerPoint and a proven ability to build compelling, visually engaging marketing decks for external audiences

Preferred Skills:

• Fluency in additional languages
• Experience with marketing automation tools
• Knowledge of the payments industry

ASSUMPTION: While not required, experience in the payments industry or familiarity with marketing automation tools could provide a competitive edge in this role.

💰 Compensation & Benefits

Salary Range: £45,000 - £60,000 per year (Estimated based on industry standards for a Product Marketing Specialist with 3-5 years of experience in London)

Benefits:

• 25 days annual leave
• 5% matched pension
• 2 days for volunteer charity work
• Private health
• Flexible working

Working Hours: Full-time (40 hours per week), with flexible hours and remote work options available

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Product Marketing Specialist with 3-5 years of experience in London. Actual compensation may vary based on factors such as skills, experience, and negotiation.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services, specifically Fintech and Payment Processing

Company Size: 1,001-5,000 employees (Large enterprise)

Founded: 2003 (Over 20 years of experience in the market)

Company Description:

• Nuvei is a Canadian fintech company that accelerates the business of clients around the world by providing modular, flexible, and scalable technology for next-gen payments, payout options, card issuing, banking, risk, and fraud management services.
• The company connects businesses to their customers in over 200 markets, with local acquiring in over 50 markets, 150 currencies, and 700 alternative payment methods.
• Nuvei's mission is to provide the technology and insights for customers and partners to succeed locally and globally with one integration.

Company Specialties:

• Fintech
• Partnerships
• Payments
• Payment Facilitation
• ISO & Agent Programs
• Integrated Payments
• Merchant Services
• Payment Processing
• Merchant Cash Advance
• Global Acquiring

Company Website: https://www.nuvei.com/

ASSUMPTION: Nuvei is a well-established company in the fintech industry, with a strong focus on payment processing and a global presence. Applicants can expect a dynamic and collaborative work environment with opportunities for growth and learning.

📊 Role Analysis

Career Level: Mid-level (3-5 years of experience)

Reporting Structure: This role reports directly to the Head of Product Marketing and works closely with cross-functional teams, including Product, Commercial, Solutions, and Marketing.

Work Arrangement: Hybrid (Remote OK) - This role offers flexible working hours and the option to work remotely, with occasional on-site collaboration with the team.

Growth Opportunities:

• As Nuvei continues to expand its global presence, there may be opportunities for candidates to take on additional responsibilities or explore new roles within the organization.
• The company values internal promotions and provides opportunities for professional development and growth.

ASSUMPTION: This role offers a unique opportunity for candidates to work in a dynamic and growing industry, with the potential for career advancement and professional development.

🌍 Location & Work Environment

Office Type: Hybrid (On-site and Remote)

Office Location(s): London, England, United Kingdom

Geographic Context:

• London is a major global city with a vibrant financial services industry, providing ample opportunities for networking and professional growth.
• The city offers a diverse range of cultures, attractions, and amenities, making it an exciting place to live and work.
• Nuvei's London office is located in the heart of the city, providing easy access to public transportation and nearby amenities.

Work Schedule: Full-time (40 hours per week), with flexible hours and the option to work remotely

ASSUMPTION: Applicants should be comfortable working in a hybrid environment, with occasional on-site collaboration and remote work. The London office provides a modern and collaborative work environment, with access to various amenities and resources.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR team
• Technical assessment or case study
• Interview with the hiring manager and/or team members
• Final interview with the Head of Product Marketing
• Offer and onboarding

Key Assessment Areas:

• Product marketing skills and experience
• Analytical and problem-solving skills
• Communication and presentation skills
• Cultural fit and alignment with Nuvei's core values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Be prepared to discuss your approach to product marketing, go-to-market strategies, and sales enablement.
• Demonstrate your ability to translate complex solutions into clear, benefit-led messaging.
• Showcase your understanding of the payments industry and Nuvei's products and services.

ATS Keywords: Product Marketing, B2B, Payments, Sales Enablement, Go-to-Market Strategy, Content Development, Analytical Skills, Cross-Functional Collaboration, Storytelling, Technical Understanding, Organizational Skills, Communication Skills, Presentation Skills, Proactive Attitude, Visual Design Skills, Market Analysis

ASSUMPTION: The application process for this role is likely to be competitive, and applicants should be prepared to demonstrate their skills and experience through a series of interviews and assessments. Familiarizing oneself with Nuvei's products, services, and industry trends will be essential for success in the interview process.

🛠️ Tools & Technologies

• PowerPoint
• Marketing automation tools (e.g., HubSpot, Marketo)
• CRM software (e.g., Salesforce, HubSpot CRM)
• Project management tools (e.g., Asana, Trello)
• Design tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: Applicants should be comfortable using a range of marketing, design, and project management tools to streamline their work and collaborate effectively with cross-functional teams.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Agile
• Accountable

Work Style:

• Dynamic and fast-paced
• Collaborative and cross-functional
• Data-driven and analytical
• Results-oriented and action-focused
• Adaptable and open to change

Self-Assessment Questions:

• Do you have a proven track record of translating complex solutions into clear, benefit-led messaging?
• Are you comfortable working in a dynamic, fast-paced environment and collaborating with cross-functional teams?
• Do you have strong analytical skills and a data-driven approach to decision-making?
• Are you results-oriented and action-focused, with a bias for getting things done?
• Do you thrive in a customer-centric and innovative work environment?

ASSUMPTION: Applicants should assess their fit with Nuvei's company values and work style to ensure a successful and fulfilling career with the organization.

⚠️ Potential Challenges

• Working in a fast-paced and dynamic industry, with frequent changes and updates to products and services
• Managing multiple projects and priorities, with tight deadlines and competing demands
• Collaborating effectively with cross-functional teams, with varying work styles and priorities
• Adapting to a hybrid work environment, with occasional on-site collaboration and remote work
• Keeping up with industry trends and competitor activities in a rapidly evolving market

ASSUMPTION: Applicants should be prepared to navigate the challenges of working in a fast-paced and dynamic industry, with a strong focus on collaboration, adaptability, and results-driven execution.

📈 Similar Roles Comparison

• Product Marketing Manager (B2B, Fintech) - Responsible for developing and executing go-to-market strategies for a range of fintech products, with a focus on payments and banking services.
• Senior Product Marketing Manager (B2B, SaaS) - Leads product marketing efforts for a suite of SaaS products, with a focus on driving adoption and expansion within target verticals and markets.
• Product Marketing Specialist (B2C, E-commerce) - Develops and executes go-to-market strategies for a range of e-commerce products, with a focus on driving customer acquisition and retention through targeted marketing campaigns.

ASSUMPTION: This role is similar to other product marketing positions in B2B, fintech, and SaaS industries, with a focus on driving growth and adoption through targeted marketing strategies and cross-functional collaboration.

📝 Sample Projects

• Developing a go-to-market strategy for a new payment processing product, including market research, target audience identification, and messaging framework
• Creating a sales enablement deck that highlights the key features, benefits, and use cases of an existing payment processing product, tailored to a specific vertical or region
• Launching a customer adoption campaign for a new payout option, including email marketing, in-app notifications, and targeted advertising

ASSUMPTION: Applicants should be prepared to provide examples of their work in product marketing, sales enablement, and customer adoption campaigns, with a focus on driving results and demonstrating their ability to translate complex solutions into clear, benefit-led messaging.

❓ Key Questions to Ask During Interview

• Can you describe the typical go-to-market process for new products or enhancements at Nuvei?
• How does the product marketing team collaborate with other departments, such as Product, Commercial, and Solutions?
• What are the most significant challenges facing the product marketing team in the next 12-24 months, and how can this role help address them?
• How does Nuvei support the professional development and growth of its product marketing team members?
• What are the key priorities for this role in the first 30-60-90 days, and how will success be measured?

ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of Nuvei's product marketing team, work environment, and growth opportunities, as well as the specific priorities and expectations for this role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on product marketing, sales enablement, and go-to-market strategies
• Prepare for the interview process by researching Nuvei's products, services, and industry trends, as well as the specific requirements and priorities for this role
• Follow up with the hiring manager or HR team within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.