📌 Core Information
🔹 Job Title: Product Marketing Specialist - F/M
🔹 Company: Flexis
🔹 Location: Villebon-sur-Yvette, Île-de-France, France
🔹 Job Type: Full-time
🔹 Category: Motor Vehicle Manufacturing
🔹 Date Posted: April 11, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing marketing strategies for light commercial vehicles
- Focusing on customer needs and market trends
- Collaborating with cross-functional teams for successful product launches
- Gathering and prioritizing customer requests and competition intelligence
- Creating compelling marketing materials and supporting sales teams
ASSUMPTION: This role requires a strategic mindset, strong communication skills, and a deep understanding of the light commercial vehicles market to drive product success.
📋 Key Responsibilities
✅ Develop and execute marketing strategies for light commercial vehicles
✅ Gather and prioritize customer requests and competition intelligence
✅ Create clear and comprehensive product information and customer benefits
✅ Collaborate with sales teams to provide relevant information and tools
✅ Lead cross-functional teams to launch demo vehicle activities for customers
✅ Build offer structure and secure its implementation in sales tools
✅ Create compelling marketing materials, including brochures, presentations, and digital content
✅ Remain up-to-date on market trends and go-to-market strategies
✅ Engage with key customers as a product expert to support direct sales organization
ASSUMPTION: This role involves a mix of strategic planning, cross-functional collaboration, and customer engagement to ensure successful product launches and customer satisfaction.
🎯 Required Qualifications
Education: Bachelor's degree in Engineering
Experience: 5+ years of experience in technical product marketing or a related field, preferably in a B2B environment
Required Skills:
- Proven track record of successful product launches
- Strong strategic thinking and analytical skills
- Excellent communication and presentation skills
- Strong project management skills
- Collaborative mindset with the ability to work effectively across cross-functional teams
- LCV & Last mile delivery knowledge
- Background with E-mobility would be a plus
- Strong customer obsession with holistic view to build trust
- Adaptability and willingness to thrive in a fast-paced, dynamic environment
- Fluency in English and French; additional languages are a plus
- Understanding of technology industry trends
Preferred Skills:
- Experience in the electric vehicle industry
- Knowledge of the French market
ASSUMPTION: Candidates should have a strong background in product marketing, with a focus on B2B environments and a proven track record of successful product launches.
💰 Compensation & Benefits
Salary Range: €50,000 - €70,000 per year (Estimated, based on industry standards for a mid-level product marketing role in France)
Benefits:
- Competitive salary and benefits package
- Opportunity to work in a dynamic and fast-growing start-up environment
- Career development and growth opportunities
- Collaborative and inclusive company culture
- The chance to make a significant impact on the future of urban logistics and sustainability
Working Hours: Full-time, 40 hours per week (Flexible, with the possibility of remote work)
ASSUMPTION: The salary range is estimated based on industry standards for a mid-level product marketing role in France. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Motor Vehicle Manufacturing, focusing on electric vehicles and sustainable urban logistics
Company Size: 51-200 employees (Growing rapidly)
Founded: 2023 (New company)
Company Description:
- Flexis is a new company in the green logistics sector, on a mission to create more sustainable societies and change the way we move through cities
- The primary provider of electrified last-mile delivery services through connected solutions and vehicles for B2B partners and customers
- A team of diverse peers looking to grow to 100+ collaborators over the next six months across 3 launch markets
- Aiming to rapidly reach a significant size with sales in excess of EUR2Bn, operating at the junction between electric vehicles and the digital world
Company Specialties:
- Electric vehicles
- Last-mile delivery solutions
- Sustainable urban logistics
Company Website: flexis-mobility.com
ASSUMPTION: Flexis is a fast-growing start-up in the electric vehicle industry, focusing on sustainable urban logistics and last-mile delivery solutions.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and career development
Reporting Structure: This role reports directly to the Marketing Director and works closely with cross-functional teams, including sales, marketing, and product planning & engineering
Work Arrangement: Full-time, on-site, with the possibility of remote work
Growth Opportunities:
- As the company grows, there will be opportunities for career progression within the marketing department or other areas of the business
- The dynamic and fast-paced environment offers the chance to take on new challenges and responsibilities
- Working in a start-up allows for a high degree of autonomy and the opportunity to make a significant impact on the company's success
ASSUMPTION: This role offers strong growth opportunities as the company expands and gains market share in the electric vehicle industry.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space
Office Location(s): Villebon-sur-Yvette, Île-de-France, France (with the possibility of remote work)
Geographic Context:
- Villebon-sur-Yvette is a suburban town located 25 km south of Paris, offering a mix of urban and rural living
- The area is well-connected by public transportation, with easy access to Paris and other nearby towns
- The region is home to several tech and automotive companies, providing ample networking opportunities
Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM (Flexible, with the possibility of remote work)
ASSUMPTION: The office is located in a suburban area with easy access to public transportation and nearby amenities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interviews with the Marketing Director and other team members
- Case study or presentation preparation and delivery
- Final decision and job offer
Key Assessment Areas:
- Product marketing expertise and strategic thinking
- Communication and presentation skills
- Customer focus and understanding of market trends
- Collaboration and teamwork
- Adaptability and cultural fit
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of the electric vehicle industry and Flexis' mission
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work in a collaborative environment
- Be ready to discuss your ideas for marketing strategies and product launches
ATS Keywords: Product Marketing, Light Commercial Vehicles, Customer Needs, Market Trends, Sales Support, Demo Plan, Go-to-Market, Content Creation, Market Intelligence, Stakeholder Collaboration, Customer Focus, E-Mobility, Adaptability
ASSUMPTION: The interview process will focus on assessing the candidate's product marketing expertise, strategic thinking, communication skills, and cultural fit within the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Design tools (e.g., Adobe Creative Suite, Sketch)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the candidate's expertise.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Sustainability
- Collaboration
- Customer-centricity
- Agility
Work Style:
- Dynamic and fast-paced environment
- Collaborative and inclusive team culture
- Focus on results and continuous improvement
- Strong customer obsession and commitment to sustainability
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you passionate about sustainability and electric vehicles?
- Do you have strong communication and collaboration skills?
- Are you comfortable working in a cross-functional team and taking on new challenges?
ASSUMPTION: Flexis values innovation, sustainability, collaboration, and a strong customer focus. Candidates should be comfortable working in a dynamic, fast-paced environment and be passionate about sustainability and electric vehicles.
⚠️ Potential Challenges
- Working in a fast-growing start-up can be unpredictable and challenging at times
- The electric vehicle industry is competitive and constantly evolving, requiring adaptability and continuous learning
- The role may require occasional travel to attend industry events, customer meetings, or other business-related activities
- The company is new, and some processes and structures may still be in development
ASSUMPTION: While there may be challenges, the dynamic and fast-paced environment also offers opportunities for growth and learning.
📈 Similar Roles Comparison
- Product Marketing Manager - Automotive (Similar role, focusing on passenger vehicles)
- Marketing Manager - Electric Vehicle Charging Infrastructure (Related role, focusing on a different aspect of the electric vehicle ecosystem)
- Business Development Manager - Last-Mile Delivery Solutions (Related role, focusing on sales and business development)
ASSUMPTION: This role is similar to other product marketing roles in the automotive industry but focuses specifically on light commercial vehicles and last-mile delivery solutions.
📝 Sample Projects
- Developing a go-to-market strategy for a new electric van model
- Conducting market research to identify customer needs and preferences for last-mile delivery solutions
- Creating a demo plan for customer engagement and brand awareness
ASSUMPTION: These sample projects are representative of the types of tasks and initiatives the Product Marketing Specialist may work on.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role fit into the overall marketing strategy for Flexis?
- What are the most significant challenges facing the electric vehicle industry, and how does Flexis plan to address them?
- How does Flexis support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how does it support employees in achieving it?
ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and its culture, as well as the challenges and opportunities that lie ahead.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work in a collaborative environment
- Be ready to discuss your ideas for marketing strategies and product launches
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about the next steps in the process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
