Product Marketing Specialist (M/F) – Permanent contract

📌 Core Information

🔹 Job Title: Product Marketing Specialist (M/F) – Permanent Contract

🔹 Company: Sociabble

🔹 Location: Paris, Île-de-France, France

🔹 Job Type: On-site

🔹 Category: 📦 Product Marketing

🔹 Date Posted: April 1, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Managing and expanding revenue for Sociabble’s go-to-market product features
• Collaborating with cross-functional teams across Marketing, Product, Customer Success, and Sales
• Crafting narratives and strategies for product features
• Leading initiatives to drive product adoption and educate internal teams

ASSUMPTION: The role focuses on deep collaboration across company departments to capitalize on integrated strategies. The emphasis is on practical implementation, which suggests a dynamic and fast-paced work environment.

📋 Key Responsibilities

✅ Establish yourself as a go-to-market expert, focusing on specific product features like Enterprise Video & Audio, Ask AI, and Rewards.

✅ Develop and expand the Sales Enablement strategy and materials.

✅ Craft and implement go-to-market strategies for new and existing features.

✅ Collaborate to create comprehensive communication and marketing campaigns.

✅ Boost product and feature adoption and offer training to end-users.

✅ Co-organize events to promote solutions to clients.

✅ Monitor performance and business impact, adjusting strategies as necessary.

ASSUMPTION: Responsibilities require strong multitasking abilities and leadership skills, as you will drive strategic initiatives while analyzing key performance indicators.

🎯 Required Qualifications

Education: Not specified

Experience: Over 2 years in product marketing or offer development

Required Skills:

• Sales Orientation
• Client Engagement
• Pitching and Feedback Gathering
• Attention to Detail
• Project Management
• Proficiency in English and French (C1 level)

Preferred Skills:

• Experience with AI Tools like ChatGPT
• Excellent organizational and interpersonal skills

ASSUMPTION: The role’s requirements are suited to candidates who have a robust understanding of both marketing techniques and cutting-edge technologies, indicating a workplace that values modern digital proficiency.

💰 Compensation & Benefits

Salary Range: Not specified; likely competitive given industry standards for SaaS in Paris

Benefits:

• Comprehensive onboarding and ongoing training sessions
• Healthcare and transportation coverage
• Hybrid work with office presence in a prime location
• Numerous team-building and social events
• Participation in environmental initiatives through Tree Nation

Working Hours: 40 hours per week with flexibility due to hybrid work options

ASSUMPTION: Benefits are designed to attract talent by providing a supportive and engaging work environment, hinting at a company culture that values employee growth and satisfaction.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development with a focus on Employee Engagement and Advocacy

Company Size: 51-200 employees, offering opportunities for direct impact and visibility in projects

Founded: 2014

Company Description:

• Pioneers in creating an SAAS platform for internal communication
• Operates in over 180 countries with prestigious clients
• Named a “Great Place To Work” with high employee satisfaction

Company Specialties:

• Employee Advocacy
• Digital Transformation
• Social Media and Employee Engagement

Company Website: https://www.sociabble.com

ASSUMPTION: The company’s global reach and innovative culture suggest it emphasizes innovation and sustainability, looking to align employees with its dynamic, value-driven mission.

📊 Role Analysis

Career Level: Mid-level role offering significant responsibility in strategic and sales-oriented tasks

Reporting Structure: Reports to the Head of Product Marketing

Work Arrangement: Hybrid model, providing flexibility and interaction with the core team in Paris

Growth Opportunities:

• Expand skills in product marketing and client engagement
• Gain experience with international and well-known clients
• Opportunity to innovate using AI tools and marketing technologies

ASSUMPTION: Given the role’s strategic importance, there is likely room for career progression within the company, potentially including leadership or higher strategic roles in product marketing.

🌍 Location & Work Environment

Office Type: Modern office environment located in Paris

Office Location(s): 22 Rue Chapon, Paris, IdF 75003, FR

Geographic Context:

• Located in the cultural hub of France, providing access to diverse business networks
• Ideal for those interested in working in a highly international setting
• Easy access to public transport and vibrant urban amenities

Work Schedule: Primarily weekdays with potential flexibility for virtual work, aligning with client and team needs

ASSUMPTION: Sociabble’s Paris location suggests a work environment infused with a blend of cultural flair and professional engagement typical of global metropolises, reinforcing its innovative culture.

💼 Interview & Application Insights

Typical Process:

• Initial application screening
• Interviews with HR and department heads
• Case studies or practical tasks to demonstrate capabilities

Key Assessment Areas:

• Sales orientation and client engagement
• Technical proficiency and innovative thinking
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume to highlight relevant marketing and sales achievements
• Demonstrate understanding of digital tools and client engagement tactics
• Prepare examples of past success in strategic roles

ATS Keywords: Product Marketing, Client Engagement, Sales Strategy, Go-to-Market, SaaS, English and French proficiency

ASSUMPTION: Sociabble likely values candidates who demonstrate a proactive attitude and a readiness to embrace their innovative and strategic culture.

🛠️ Tools & Technologies

• SAAS platforms
• AI tools such as ChatGPT
• Social media and marketing analytics software

ASSUMPTION: Proficiency with cutting-edge digital and AI tools is a focus, likely due to Sociabble’s emphasis on technological integration in marketing strategies.

👔 Cultural Fit Considerations

Company Values:

• Simplicity and Kindness
• Respect and Fairness
• Ambition and Humility

Work Style:

• Collaborative and team-oriented
• Focused on innovation and continuous learning
• Active participation in both strategic planning and client interaction

Self-Assessment Questions:

• Are you comfortable operating in a dynamic and fast-paced environment?
• Do you have a demonstrated track record of successful client engagements?
• Are you proficient in leveraging AI tools for marketing purposes?

ASSUMPTION: The company's culture, emphasizing kindness and fairness, plays a significant role in employee satisfaction and is a crucial element of the work environment.

⚠️ Potential Challenges

• Managing multiple strategic responsibilities concurrently
• Ensuring effective communication across international teams
• Navigating fast-paced changes in technology and market trends
• Balancing strategic duties with hands-on client engagements

ASSUMPTION: Challenges primarily revolve around maintaining strategic coherence while staying adaptable to rapid changes inherent within SaaS startups.

📈 Similar Roles Comparison

• High interaction with clients compared to typical marketing roles
• Emphasis on AI and digital tools distinguishes it from traditional roles
• Engagement in comprehensive cross-departmental initiatives

ASSUMPTION: Similar roles in other companies may not provide the same breadth of strategic involvement and direct impact on product development.

📝 Sample Projects

• Developing sales enablement materials for a new feature launch
• Leading a marketing campaign for client engagement using AI tools
• Contributing to the international launch and support of new product features

ASSUMPTION: Sample projects indicate a strong emphasis on crafting impactful, tech-driven marketing solutions that bolster product adoption.

❓ Key Questions to Ask During Interview

• How does Sociabble integrate new technologies into their marketing strategies?
• What are the primary growth opportunities in the Product Marketing team?
• Can you describe a typical client engagement process?
• How are performance metrics used to guide strategic decisions?
• What support is provided for professional development and training?

ASSUMPTION: Questions focused on innovation and growth opportunities will help gauge if the role aligns with the candidate’s career aspirations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the company’s careers page or designated application platform
• Focus on detailing your relevant experience and skills in your cover letter
• Prepare examples of past marketing successes to share
• Brush up on AI tools and technologies relevant to product marketing
• Research Sociabble’s market impact and innovative product features

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.