📌 Core Information
🔹 Job Title: Program (Field) Marketing Manager
🔹 Company: Red Hat
🔹 Location: Singapore
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 2, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Defining and implementing field marketing strategies for Singapore
- Collaborating with various teams to increase awareness and drive demand for Red Hat solutions
- Managing marketing budget and tracking program performance using defined KPIs
- Working in a fast-paced, matrix organization across multiple countries and cultures
- Proven experience in field marketing, strategic marketing initiatives, project management, and creative problem-solving
ASSUMPTION: This role requires a high level of autonomy and cross-functional collaboration, with a focus on driving results and optimizing performance.
📋 Key Responsibilities
✅ Define and implement field marketing strategies and plans for Singapore
✅ Collaborate with sales, services, and ecosystem teams to achieve business goals
✅ Develop and execute field marketing campaigns and programs
✅ Manage field marketing budget and track program performance using defined KPIs
✅ Oversee agency support for events and collaborate with performance analytics team
ASSUMPTION: This role involves a high degree of project management, stakeholder communication, and data-driven decision-making.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 8+ years of field marketing experience in the technology sector
Required Skills:
- Proven experience in field marketing, strategic marketing initiatives, and project management
- Strong communication and presentation skills
- Ability to manage multiple projects under tight deadlines
- Creative problem-solving and resourcefulness
- Experience working in a fast-paced, matrix organization across multiple countries and cultures
Preferred Skills:
- Experience with marketing automation tools and CRM systems
- Fluency in additional languages (e.g., Mandarin, Bahasa Indonesia)
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the global nature of the company and the need to collaborate with various teams.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Senior Marketing Manager role in Singapore, the estimated salary range is SGD 120,000 - 160,000 per annum. This range takes into account the candidate's experience level, the company's size, and the location.
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Tuition reimbursement and professional development opportunities
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 6:00 PM (with flexibility for the role's demands)
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's specific qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Red Hat operates in the software development industry, focusing on enterprise open source solutions, including Linux, cloud, container, and Kubernetes technologies.
Company Size: Red Hat is a large organization with over 10,000 employees globally, providing ample opportunities for collaboration and growth.
Founded: 1993, in Raleigh, NC, USA
Company Description:
- Red Hat is the world's leading provider of enterprise open source solutions, using a community-powered approach to deliver high-performing technologies.
- The company fosters a culture of transparency, collaboration, and inclusion, where the best ideas can come from anywhere and anyone.
- Red Hat supports individuals with disabilities and provides reasonable accommodations to job applicants.
Company Specialties:
- Cloud computing
- Hybrid cloud management
- Linux
- Open source
- Virtualization
- Storage
- Middleware
- Containers
- Mobile
- OpenStack
Company Website: redhat.com
ASSUMPTION: Red Hat's open source approach allows for a diverse and inclusive work environment, where employees can contribute their ideas and help solve complex problems.
📊 Role Analysis
Career Level: This role is at the senior management level, requiring a high degree of expertise and experience in field marketing.
Reporting Structure: The role reports to the ASEAN Marketing Director and collaborates with leadership and sales management within a regional, field, and APAC matrix structure.
Work Arrangement: This role is on-site, with the primary office location in Singapore. However, the role may require occasional travel to other locations within the APAC region.
Growth Opportunities:
- Potential career progression within the marketing department or other functions within the organization
- Opportunities to work on diverse projects and collaborate with various teams
- Access to professional development opportunities, such as training and workshops
ASSUMPTION: Given Red Hat's global presence and commitment to employee growth, there are likely numerous opportunities for career advancement and skill development.
🌍 Location & Work Environment
Office Type: Red Hat's Singapore office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): Singapore, 100 E. Davie St., Raleigh, NC, USA (headquarters)
Geographic Context:
- Singapore is a global hub for technology, finance, and business, providing ample opportunities for networking and professional growth
- The city-state is known for its multicultural environment, offering a diverse range of cultural experiences and cuisines
- Singapore has a tropical rainforest climate, with uniform temperatures throughout the year and high humidity
Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for the role's demands. Occasional overtime may be required to meet project deadlines.
ASSUMPTION: The work environment at Red Hat's Singapore office is likely dynamic and collaborative, with a strong emphasis on teamwork and innovation.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- In-depth interview with the marketing team and other stakeholders
- Final interview with the ASEAN Marketing Director
- Background check and offer extension
Key Assessment Areas:
- Marketing strategy and planning
- Campaign development and execution
- Budget management and ROI analysis
- Cross-functional collaboration and stakeholder communication
- Problem-solving and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight your field marketing experience and relevant skills
- Prepare examples of successful marketing campaigns you've led and the results you've achieved
- Demonstrate your understanding of Red Hat's open source approach and how it aligns with your personal values
- Showcase your ability to work effectively in a matrix organization and collaborate with diverse teams
ATS Keywords: Field Marketing, Strategic Marketing Initiatives, Project Management, Creative Problem Solving, Communication Skills, Presentation Skills, Collaboration, Demand Generation, Budget Management, Performance Analytics, Event Management, Multi-Cultural Experience, Fast-Paced Environment, Customer Success, Marketing Plans, Campaign Development
ASSUMPTION: The interview process at Red Hat is likely designed to assess the candidate's technical skills, cultural fit, and ability to thrive in a fast-paced, collaborative environment.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., Marketo, Pardot)
- CRM systems (e.g., Salesforce, HubSpot)
- Project management tools (e.g., Asana, Trello)
- Data visualization tools (e.g., Tableau, Power BI)
- Event management platforms (e.g., Eventbrite, Cvent)
ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and the projects they work on.
👔 Cultural Fit Considerations
Company Values:
- Inclusion
- Integrity
- Customer focus
- Innovation
- Leadership
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to change
- Data-driven and results-focused
- Committed to continuous learning and improvement
Self-Assessment Questions:
- How do you embody Red Hat's values of inclusion and innovation in your daily work?
- Describe a time when you had to adapt to a significant change in a project or campaign. How did you handle it, and what was the outcome?
- How do you approach collaborating with diverse teams and stakeholders to achieve common goals?
ASSUMPTION: Red Hat's culture is built on the open source principles of transparency, collaboration, and inclusion, where the best ideas can come from anywhere and anyone. Candidates should be prepared to demonstrate their alignment with these values and their ability to thrive in a diverse, collaborative environment.
⚠️ Potential Challenges
- Managing multiple projects and priorities in a fast-paced, matrix organization
- Collaborating effectively with diverse teams and stakeholders across multiple countries and cultures
- Adapting to changes in marketing strategies and priorities
- Meeting and exceeding defined KPIs and performance metrics
ASSUMPTION: The role may present challenges related to time management, cross-cultural communication, and navigating a complex, matrix organization. Candidates should be prepared to demonstrate their ability to thrive in such an environment.
📈 Similar Roles Comparison
- Compared to other field marketing roles, this position may have a greater emphasis on cross-functional collaboration and stakeholder management due to Red Hat's matrix organization structure
- Industry-specific context: Red Hat's focus on open source solutions may require candidates to have a strong understanding of the open source community and its dynamics
- Career path comparison: This role may provide opportunities for career progression within the marketing department or other functions within the organization, such as moving into a management or director-level position
ASSUMPTION: While the core responsibilities of this role may be similar to other field marketing positions, the unique aspects of Red Hat's organization and culture set it apart from other companies in the industry.
📝 Sample Projects
- Developing and executing a regional marketing campaign to launch a new product or feature
- Collaborating with the sales team to create targeted demand generation campaigns for specific industries or customer segments
- Managing a virtual event or conference, including vendor management, speaker coordination, and attendee engagement
ASSUMPTION: The specific projects a candidate may work on will depend on the company's current priorities, market conditions, and the candidate's unique skills and experiences.
❓ Key Questions to Ask During Interview
- Can you describe the typical marketing planning process for a quarter or a year, and how my role would fit into that?
- How does the marketing team collaborate with the sales and product teams to ensure alignment and maximize customer success?
- What are the key performance indicators (KPIs) used to measure the success of field marketing campaigns, and how are they tracked and reported?
- How does Red Hat support the professional development and growth of its marketing team members?
- What are the most significant challenges facing the marketing team in the next 12-24 months, and how can this role help address them?
ASSUMPTION: These questions are designed to help the candidate better understand the role's day-to-day responsibilities, the team's dynamics, and the company's long-term goals and challenges.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Red Hat careers portal
- Tailor your resume and cover letter to highlight your field marketing experience and relevant skills
- Prepare examples of successful marketing campaigns you've led and the results you've achieved
- Demonstrate your understanding of Red Hat's open source approach and how it aligns with your personal values
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
