📌 Core Information
- Job Title: Program Manager, Marketing M&A
- Company: Salesforce
- Location: Indianapolis, Indiana, United States
- Job Type: Full-Time, On-Site
- Category: Marketing & Communications
- Date Posted: May 8, 2025
- Experience Level: 5-10 years
🚀 Job Overview
Key aspects of this role include:
- Driving strategic initiatives to drive profitable growth for acquired companies.
- Managing integration programs from announcement to post-close, ensuring successful marketing integration across people, processes, and systems.
- Collaborating with cross-functional teams to develop comprehensive integration roadmaps.
- ASSUMPTION: This role requires strong project management skills and experience in marketing and M&A to succeed.
📋 Key Responsibilities
- Ensure Program Standardization Across Integrations:
- Provide guidelines for operating best practices, including meeting strategy, templates, comms overview, etc.
- Develop and Maintain Program Status:
- Drive the program review/status meeting, ensuring the team stays on time and on task, and documents and aids in removing any blockers.
- Support Integration Strategy and Planning:
- Partner with teams to develop a comprehensive integration roadmap that spans people, processes, and systems.
- ASSUMPTION: This role involves significant planning and coordination efforts to ensure successful integration.
- Integration Execution:
- Facilitate ad-hoc requests and maintain status docs & program plan.
- Organize and facilitate a post-project retrospective to capture feedback and execute on future improvements.
- ASSUMPTION: This role requires strong organizational skills and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
- Education: Bachelor's degree (PMP certification preferred).
- Experience: 5+ years of project management experience, ideally within Marketing and M&A fields.
- Required Skills:
- Expertise in project management methodologies (Agile, Scrum, etc.).
- Proven experience managing complex, cross-functional projects with external vendors and internal teams.
- Strong organizational and communication skills.
- Ability to lead teams, manage stakeholder expectations, and drive the adoption of new technologies and processes.
- ASSUMPTION: Candidates with a strong background in project management and marketing will be well-suited for this role.
💰 Compensation & Benefits
- Salary Range: $120,000 - $160,000 per year (based on industry standards for a Program Manager role with 5-10 years of experience in the Marketing & Communications field in the Indianapolis area).
- Benefits: Comprehensive benefits package, including health, dental, and vision insurance, 401(k) matching, and employee stock purchase plan.
- Working Hours: Full-time, 40 hours per week, with flexible work arrangements available.
- ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
- Industry: Software Development
- Company Size: 10,001+ employees
- Founded: 1999
- Company Description: Salesforce is a leading customer relationship management (CRM) platform that helps businesses of all sizes connect with their customers in a whole new way. With a focus on innovation, customer success, and giving back to the community, Salesforce is committed to being the world's most trusted enterprise cloud platform.
- Company Specialties: Enterprise Cloud Computing and Customer Relationship Management
- Company Website:
http://www.salesforce.com
📊 Role Analysis
- Career Level: Mid-level to senior
- Reporting Structure: This role reports directly to the Marketing M&A team lead and collaborates with various cross-functional teams, including marketing, sales, and product.
- Work Arrangement: On-site, with flexible work arrangements available.
- Growth Opportunities: Potential career growth opportunities include advancing to a senior program manager role or transitioning into a marketing or product management role within the organization.
- ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to expand their skills and advance their career within the organization.
🌍 Location & Work Environment
- Office Type: On-site, with flexible work arrangements available.
- Office Location(s): Indianapolis, Indiana
- Geographic Context: Indianapolis is the capital and most populous city in Indiana, with a growing tech industry and a cost of living that is lower than the national average.
- Work Schedule: Full-time, 40 hours per week, with flexible work arrangements available.
- ASSUMPTION: The Indianapolis office offers a collaborative and dynamic work environment, with opportunities to work with talented professionals in various fields.
💼 Interview & Application Insights
- Typical Process: Phone screen → Technical assessment → On-site interview → Final decision
- Key Assessment Areas: Problem-solving skills, communication skills, project management experience, and cultural fit.
- Application Tips:
- Tailor your resume and cover letter to highlight your relevant project management and marketing experience.
- Be prepared to discuss your experience with integration projects and your ability to manage complex, cross-functional teams.
- ASSUMPTION: The interview process for this role is designed to assess the candidate's technical skills and cultural fit within the organization.
🛠️ Tools & Technologies
- Salesforce CRM
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Jira, Trello)
- ASSUMPTION: The specific tools and technologies required for this role may vary depending on the projects and teams the candidate works with.
👔 Cultural Fit Considerations
- Company Values: Customer Success, Innovation, Equality, Trust, and Growth.
- Work Style: Collaborative, dynamic, and fast-paced.
- Self-Assessment Questions:
- How do you align with Salesforce's core values, particularly in the context of this role?
- How comfortable are you working in a fast-paced, collaborative environment with cross-functional teams?
- ASSUMPTION: Candidates who are a strong cultural fit for Salesforce will be passionate about customer success, embrace innovation, and thrive in a collaborative work environment.
⚠️ Potential Challenges
- Managing multiple projects simultaneously, with varying priorities and deadlines.
- Navigating a large, complex organization with multiple stakeholders.
- ASSUMPTION: Candidates who are organized, adaptable, and effective communicators will be well-suited to overcome these challenges.
📈 Similar Roles Comparison
- Program Manager vs. Project Manager: While both roles involve managing projects, a Program Manager is responsible for overseeing multiple, related projects and ensuring they align with strategic objectives, whereas a Project Manager focuses on delivering a single project successfully.
- Marketing M&A vs. Marketing Integration: Marketing M&A involves managing the integration of acquired companies into the organization, while Marketing Integration focuses on the specific marketing aspects of the integration process.
- ASSUMPTION: This role is unique in its focus on managing marketing-related aspects of M&A integrations within a large, complex organization.
📝 Sample Projects
- Managing the integration of a newly acquired marketing automation platform into the organization's tech stack.
- Leading a cross-functional team to develop and execute a go-to-market strategy for a newly acquired product line.
- ASSUMPTION: Sample projects for this role may vary depending on the specific acquisitions and strategic initiatives the candidate works on.
❓ Key Questions to Ask During Interview
- Can you describe the typical timeline for an M&A integration project, from announcement to post-close?
- How does the Marketing M&A team collaborate with other departments, such as Sales and Product, during the integration process?
- What opportunities are there for professional development and growth within the Marketing M&A team and the broader organization?
- ASSUMPTION: Candidates should ask thoughtful questions that demonstrate their interest in the role and their understanding of the integration process.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link:
https://salesforce.wd12.myworkdayjobs.com/External_Career_Site/job/Indiana---Indianapolis/Program-Manager--Marketing-M-A_JR295460
- Tailor your resume and cover letter to highlight your relevant project management and marketing experience.
- Prepare for your interview by researching Salesforce's company culture and values, and practicing your responses to common interview questions.
- Follow up with the hiring manager one week after your interview to express your continued interest in the position.
- ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
