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Programmatic+ Director

Omnicom Media Group UK
Full-time
On-site
London, City of, United Kingdom
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Programmatic+ Director

πŸ”Ή Company: Omnicom Media Group UK

πŸ”Ή Location: London, City of, United Kingdom

πŸ”Ή Job Type: On-site, Full-time

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: April 29, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Leading client accounts and campaigns across multiple DSPs
  • Improving buying practices and utilizing first-party data
  • Developing programmatic products to meet client needs
  • Managing team members and providing personal development plans

ASSUMPTION: This role requires a strong background in programmatic display and proven team leadership skills. The ideal candidate will have experience managing high-performing teams and driving client success.

πŸ“‹ Key Responsibilities

βœ… Oversee the successful end-to-end delivery of display activity across multiple DSPs

βœ… Improve buying practices to utilize first-party data and drive cost efficiencies

βœ… Develop programmatic products to provide solutions for clients’ needs

βœ… Deliver best practice brand safety and ad-verification, meeting target KPIs

βœ… Support the Head of Programmatic+ to deliver trading deals, programmatic, and OMG product targets

βœ… Lead all audit and data requirements, ensuring accurate team input

βœ… Work closely with key vendors to secure priority access to new products and features

βœ… Provide personal development plans and support for team managers

ASSUMPTION: This role involves a high level of responsibility and requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field

Experience: 5-10 years of experience in programmatic display, with at least 3 years in a senior management role

Required Skills:

  • Proven expertise in programmatic display and campaign management
  • Strong leadership and team management skills
  • Excellent client relationship management skills
  • Strong technical knowledge of programmatic marketplaces
  • Proficient in data analysis and reporting
  • Excellent communication and presentation skills

Preferred Skills:

  • Experience with DV360, The Trade Desk, Xandr, and Amazon DSP
  • Knowledge of PHD's proprietary tools and systems
  • Fluency in additional languages

ASSUMPTION: The ideal candidate will have a strong background in programmatic display and experience managing high-performing teams. Familiarity with PHD's proprietary tools and systems would be an asset but is not required.

πŸ’° Compensation & Benefits

Salary Range: Β£70,000 - Β£90,000 per annum (based on industry standards for a Director-level role in London)

Benefits:

  • Competitive benefits package
  • Opportunities for professional development and growth
  • Dynamic and collaborative work environment

Working Hours: Full-time, Monday to Friday, 9:00 AM to 5:30 PM (with flexibility for remote work)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Director-level role in London. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services. OMG UK operates within a competitive and dynamic market, requiring adaptability and innovation.

Company Size: 5,001-10,000 employees. As part of a large organization, the ideal candidate will have opportunities for collaboration and growth.

Founded: 1990. OMG UK has a rich history and a strong reputation in the industry.

Company Description:

  • Pioneering strategic and creative planning in media advertising
  • Driven by innovation and creativity
  • Committed to fostering a culture of equality, inclusion, and fairness

Company Specialties:

  • Planning and buying across various media channels
  • Data analysis and media targeting
  • Branded content and sponsorship
  • Direct response, search, social media, mobile, VOD, and sports marketing

Company Website: www.phdmedia.com/london & www.phdmedia.com/manchester

ASSUMPTION: OMG UK's large size and diverse client base offer numerous opportunities for growth and development. The company's commitment to fostering an inclusive environment is a significant advantage for candidates seeking a supportive work culture.

πŸ“Š Role Analysis

Career Level: Director. This role is suitable for experienced professionals seeking to advance their careers in programmatic advertising.

Reporting Structure: The Programmatic+ Director will report directly to the Head of Programmatic+ and will manage a team of programmatic managers.

Work Arrangement: On-site, full-time, with flexibility for remote work as needed.

Growth Opportunities:

  • Potential to advance to a Head of Department or other senior leadership roles
  • Opportunities to work on high-profile client campaigns and projects
  • Chance to develop and mentor team members, fostering a culture of growth and learning

ASSUMPTION: This role offers significant opportunities for career growth and development within the organization. The ideal candidate will be proactive in seeking out new challenges and learning opportunities.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art technology and amenities.

Office Location(s): Bankside 2, 90-100 Southwark Street, London, SE1 0SW, GB & Canada House, Chepstow St, Manchester, M1 5FW, GB

Geographic Context:

  • London, City of, United Kingdom
  • Diverse and multicultural city with a vibrant advertising industry
  • Excellent transportation links and numerous amenities nearby

Work Schedule: Monday to Friday, 9:00 AM to 5:30 PM, with flexibility for remote work as needed.

ASSUMPTION: The ideal candidate will be comfortable working in a dynamic, fast-paced environment and will be able to manage their time effectively to meet deadlines and deliver high-quality work.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the Talent Team
  • In-person or virtual interview with the hiring manager
  • Final interview with the Head of Programmatic+ and/or other senior stakeholders

Key Assessment Areas:

  • Technical knowledge of programmatic display and campaign management
  • Leadership and team management skills
  • Client relationship management skills
  • Problem-solving and analytical skills
  • Communication and presentation skills

Application Tips:

  • Tailor your resume to highlight relevant experience and skills for this role
  • Prepare examples of your achievements in programmatic display and team management
  • Demonstrate your understanding of PHD's unique selling points and how you can contribute to their success

ATS Keywords: Programmatic Display, Campaign Management, Team Leadership, Client Relationship Management, Data Analysis, Brand Safety, Ad Verification, Vendor Relations, Business Development

ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager and the organization. Candidates should be prepared to demonstrate their relevant experience and skills throughout the interview process.

πŸ› οΈ Tools & Technologies

  • DV360, The Trade Desk, Xandr, and Amazon DSP
  • PHD's proprietary tools and systems
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Analytics and other data analysis tools

ASSUMPTION: Familiarity with PHD's proprietary tools and systems would be an asset but is not required. The ideal candidate will be a quick learner and able to adapt to new technologies as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Collaboration
  • Innovation
  • Integrity
  • Excellence
  • Diversity, Equity & Inclusion

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Results-driven and focused on client success

Self-Assessment Questions:

  • How do you embody PHD's values in your daily work?
  • How have you fostered a culture of collaboration and innovation in previous roles?
  • How do you ensure that your work meets the highest standards of excellence and integrity?

ASSUMPTION: The ideal candidate will be able to demonstrate a strong cultural fit with PHD's values and work style. They will be able to articulate how their personal values align with the company's and how they have embodied these values in their previous roles.

⚠️ Potential Challenges

  • Managing multiple client campaigns simultaneously, requiring strong organizational skills and attention to detail
  • Keeping up with the fast-paced and ever-evolving programmatic advertising landscape
  • Balancing the demands of client management, team leadership, and internal stakeholder communication
  • Adapting to the unique needs and preferences of diverse clients and vendors

ASSUMPTION: The ideal candidate will be able to overcome these challenges by leveraging their strong technical skills, leadership experience, and adaptability.

πŸ“ˆ Similar Roles Comparison

  • Unlike other programmatic director roles, this position requires a strong focus on client management and business development, in addition to campaign management and team leadership
  • OMG UK's large size and diverse client base offer numerous opportunities for growth and development, compared to smaller agencies
  • This role offers the potential for career advancement to a Head of Department or other senior leadership roles within the organization

ASSUMPTION: The ideal candidate will be able to leverage their unique combination of skills and experience to succeed in this role and contribute to PHD's continued success.

πŸ“ Sample Projects

  • Developing and executing a comprehensive programmatic strategy for a high-profile client campaign
  • Managing a team to deliver multiple client campaigns simultaneously, meeting tight deadlines and exceeding client expectations
  • Negotiating with vendors to secure priority access to new products, features, and beta opportunities for PHD clients

ASSUMPTION: The ideal candidate will be able to provide specific examples of their achievements in these areas and demonstrate their ability to succeed in this role.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall strategy of the programmatic team and OMG UK?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does PHD support the professional development and growth of its team members?
  • What are the biggest challenges facing the programmatic team currently, and how can this role help address them?
  • How does PHD foster a culture of diversity, equity, and inclusion, and what specific initiatives are in place to support this?

ASSUMPTION: The ideal candidate will use these questions to demonstrate their interest in the role and their commitment to PHD's success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the following link: https://job-boards.greenhouse.io/omguk/jobs/4698935007
  • Tailor your resume to highlight relevant experience and skills for this role
  • Prepare a cover letter that demonstrates your understanding of PHD's unique selling points and how you can contribute to their success
  • Prepare examples of your achievements in programmatic display and team management
  • Follow up with the Talent Team one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.