📌 Core Information
🔹 Job Title: Programmatic Manager
🔹 Company: Jellyfish
🔹 Location: São Paulo, São Paulo, Brazil
🔹 Job Type: Full-time
🔹 Category: Advertising Services
🔹 Date Posted: April 14, 2025
🔹 Experience Level: 2-3+ years
🔹 Remote Status: Hybrid (60% remote)
🚀 Job Overview
Key aspects of this role include:
- Optimizing campaign performance across programmatic platforms
- Developing insights to inform client strategies
- Collaborating with Business Development to develop strategies for prospective clients
- Communicating with clients through written, phone, and in-person communication
- Collaborating across teams to create holistic advertiser solutions
ASSUMPTION: This role requires a strong background in programmatic advertising and a solid understanding of real-time bidding, ad formats, and associated technologies.
📋 Key Responsibilities
✅ Optimize campaign performance across programmatic platforms, striving to refine tactics for our clients.
✅ Develop insights to inform our client’s strategies.
✅ Partner with Business Development to develop strategies for prospective clients.
✅ Communicate with clients through written, phone, and in-person communication.
✅ Collaborate across our teams to create holistic advertiser solutions which span all areas of the digital spectrum.
✅ Interpret attribution modeling and 3rd party analytics data.
✅ Engage deal economics, media allocation, and advertiser investment decisions.
✅ Mentor and educate more junior staff as the business expands.
ASSUMPTION: This role requires a high level of analytical thinking and strong communication skills to effectively manage client relationships and collaborate with internal teams.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 2-3+ years of experience in Programmatic advertising in an agency environment
Required Skills:
- Knowledge of programmatic advertising, specifically real-time bidding, ad formats such as display, video, and CTV, demand site platforms, attribution models, and associated technologies, specifically within the Google Marketing Platform
- Expertise in managing campaigns within DSPs like DV360, Amazon, & The Trade Desk
- Experience with numerical detail, analysis, and using data and market insights to inform decisions and develop business strategies.
- Advanced Excel/Google Sheets skills
- Business writing skills and ability to produce high-quality documents
- Demonstrate a structured way of working, with the ability to cope with competing demands
- Strong interpersonal skills, specifically listening, consulting, and influencing
- Experiment with new methods and technologies to solve complex issues.
Preferred Skills:
- Fluency in Portuguese and English
- Experience with Google Analytics and Google Tag Manager
ASSUMPTION: While not explicitly stated, proficiency in both Portuguese and English is highly preferred for this role due to the location and nature of the business.
💰 Compensation & Benefits
Salary Range: Based on market research, the estimated salary range for this role in São Paulo is R$ 8,000 - R$ 12,000 per month (gross).
Benefits:
- Family Support: Extended maternity leave of 6 months in total
- GymPass: Discounts for gym access
- Custom Work Environment: Remote work up to 60% of the time
- Growth, Your Way: Access to LinkedIn Learning with unlimited online courses
- Health Insurance: Private health insurance policy including visual and dental plan coverage
Working Hours: Full-time, typically 40 hours per week, with flexible hours and the option to work remotely up to 60% of the time.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Jellyfish operates in the global digital marketing industry, focusing on integrated digital marketing solutions for progressive brands.
Company Size: Jellyfish is a mid-sized company with 1,001-5,000 employees worldwide, providing a collaborative and varied team environment.
Founded: Jellyfish was founded in 2005 and has since grown into a global digital marketing agency with offices across the Americas, Europe, Asia, and Australia.
Company Description:
- Jellyfish believes in the power of diverse perspectives and inclusive collaboration, welcoming individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table.
- The company is a global digital marketing agency that combines tech enthusiasts, creative minds, and media and data experts to empower clients along their digital journey.
- Jellyfish challenges the status quo, reinvents media activation, and crafts influential stories for global clients and their customers.
Company Specialties:
- Digital Strategy
- Search
- Analytics
- Integrated Campaign Planning
- Design & Build
- Creative
- Conversion Optimisation
- Training
- Video Production & Animation
- Paid Media
- Email
- Organic Social
- and Paid Social
Company Website: http://www.jellyfish.com
ASSUMPTION: Jellyfish's global presence and diverse team structure offer opportunities for career growth and exposure to various aspects of the digital marketing industry.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, requiring a balance of technical expertise and client management skills.
Reporting Structure: The Programmatic Manager will report directly to the Programmatic Director and work closely with various internal teams, including Paid Media, Business Development, and Data & Analytics.
Work Arrangement: This role is offered on a hybrid basis, with the option to work remotely up to 60% of the time.
Growth Opportunities:
- As the business expands, there will be opportunities to mentor junior staff and take on additional responsibilities.
- The global nature of Jellyfish's operations may present opportunities for international relocation or working with diverse teams.
- With the company's focus on innovation and reinventing media activation, there may be opportunities to contribute to new projects or initiatives.
ASSUMPTION: Given the company's growth trajectory and focus on innovation, there are likely to be numerous opportunities for career development and advancement within Jellyfish.
🌍 Location & Work Environment
Office Type: Jellyfish's São Paulo office is located in a modern, collaborative workspace with a focus on employee well-being and comfort.
Office Location(s): Arenco Tower, Dubai Internet City, Suite J, Unit 1805 & 1807, Level 18, Dubai, United Arab Emirates
Geographic Context:
- São Paulo is the largest city in Brazil and the Americas, with a vibrant cultural scene, diverse neighborhoods, and a thriving business environment.
- The city is known for its dynamic digital marketing industry, with numerous agencies and tech companies operating in the area.
- São Paulo offers a mix of urban and natural environments, with numerous parks, museums, and entertainment options within easy reach.
Work Schedule: The standard workweek is Monday to Friday, with flexible hours and the option to work remotely up to 60% of the time.
ASSUMPTION: The hybrid work arrangement and flexible hours offered by Jellyfish provide a good balance between work and personal life, allowing employees to maintain a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- Technical assessment or case study presentation
- In-person or video interview with the hiring manager and/or team members
- Final interview with the Programmatic Director
Key Assessment Areas:
- Programmatic advertising knowledge and experience
- Analytical and problem-solving skills
- Communication and interpersonal skills
- Cultural fit and alignment with Jellyfish's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant programmatic advertising experience and skills.
- Prepare for the technical assessment or case study presentation by brushing up on your knowledge of real-time bidding, ad formats, and associated technologies.
- Research Jellyfish's company culture and values to demonstrate your cultural fit during the interview process.
ATS Keywords: Programmatic Advertising, Real-Time Bidding, Ad Formats, Demand Site Platforms, Attribution Models, Google Marketing Platform, DSP Management, Campaign Optimization, Client Communication, Team Collaboration
ASSUMPTION: Given the competitive nature of the digital marketing industry and the specific requirements of this role, applicants should focus on tailoring their application materials to highlight their relevant experience and skills.
🛠️ Tools & Technologies
- Google Marketing Platform (DV360)
- Amazon Advertising Platform
- The Trade Desk
- Excel/Google Sheets
- Google Analytics
- Google Tag Manager
ASSUMPTION: Familiarity with the tools and technologies listed above is essential for success in this role, as they are used daily to manage campaigns and analyze data.
👔 Cultural Fit Considerations
Company Values:
- Collaboration: Jellyfish values a collaborative approach to work, with a focus on teamwork and knowledge-sharing.
- Innovation: The company encourages employees to challenge the status quo and think creatively to drive business growth.
- Integrity: Jellyfish operates with honesty and transparency, both internally and with clients.
Work Style:
- Data-driven: The company relies on data and analytics to inform decision-making and drive business strategies.
- Agile: Jellyfish operates in a fast-paced, dynamic environment, requiring employees to be adaptable and responsive to change.
- Client-focused: The company prioritizes client needs and works closely with clients to understand their unique business challenges and develop tailored solutions.
Self-Assessment Questions:
- Do you thrive in a collaborative, team-based environment?
- Are you comfortable working with data and using it to inform decision-making?
- Do you have strong communication skills and the ability to build and maintain client relationships?
ASSUMPTION: Applicants who are comfortable working in a collaborative, data-driven environment and possess strong communication skills are likely to be a good fit for Jellyfish's company culture.
⚠️ Potential Challenges
- Managing client expectations and delivering results in a fast-paced, dynamic environment
- Keeping up with industry trends and technological advancements in programmatic advertising
- Balancing remote work and in-office collaboration effectively
- Navigating a large, global organization with diverse teams and stakeholders
ASSUMPTION: These challenges are common in the digital marketing industry and can be overcome with strong communication skills, adaptability, and a focus on continuous learning and improvement.
📈 Similar Roles Comparison
- Compared to other programmatic advertising roles, this position places a greater emphasis on client communication and collaboration with internal teams.
- Jellyfish's global presence and focus on innovation set it apart from other digital marketing agencies, offering unique opportunities for career growth and exposure to diverse industries and markets.
- This role is well-suited to candidates seeking to advance their career in programmatic advertising, with opportunities for mentorship and professional development.
ASSUMPTION: Applicants should consider their career goals and preferences when comparing this role to other opportunities in the digital marketing industry.
📝 Sample Projects
- Developing and executing a comprehensive campaign optimization strategy for a major client, resulting in a 20% increase in ROI
- Collaborating with the Business Development team to create a tailored programmatic advertising strategy for a prospective client in the retail industry
- Analyzing and interpreting attribution modeling data to inform client strategy and investment decisions, leading to a 15% increase in advertiser investment
ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available to the Programmatic Manager in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Paid Media department?
- How does Jellyfish support the professional development and growth of its employees?
- What are the key priorities for this role in the first 90 days?
- How does Jellyfish approach work-life balance, particularly for remote employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: Asking thoughtful, informed questions during the interview process demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant programmatic advertising experience and skills.
- Prepare for the technical assessment or case study presentation by brushing up on your knowledge of real-time bidding, ad formats, and associated technologies.
- Research Jellyfish's company culture and values to demonstrate your cultural fit during the interview process.
- Follow up with the Jellyfish HR team one week after submitting your application to inquire about the status of your application.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
