📌 Core Information
🔹 Job Title: Programmatic Media Trader, NY Hybrid
🔹 Company: Experian
🔹 Location: New York, NY, United States
🔹 Job Type: Full-time
🔹 Category: Information Services
🔹 Date Posted: July 7, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Hybrid (3+ days in office)
🚀 Job Overview
Key aspects of this role include:
- Overseeing deal performance and enhancing campaign effectiveness using Supply Side platforms
- Collaborating with internal sales teams to provide excellent client service
- Analyzing campaign performance and providing optimization recommendations
- Troubleshooting and facilitating communication within the team for smooth campaign execution
- Contributing to the development of supply side trading best practices
ASSUMPTION: This role requires a balance of technical proficiency, analytical skills, and strong communication to manage complex campaigns and collaborate effectively with internal teams.
📋 Key Responsibilities
✅ Coordinate the execution, testing, and optimization of private marketplace deals
✅ Work with internal sales teams to provide the best service to clients
✅ Provide insights on enhancing campaign effectiveness through the curation platform's functionality
✅ Develop reports, including campaign recaps, and analyze campaign performance, offering optimization recommendations
✅ Help troubleshoot and facilitate communication within the team to ensure smooth campaign execution
✅ Help manage the Jira ticketing process, ensuring all tasks and issues are tracked and resolved
✅ Collaborate with the team to contribute to the development of supply side trading best practices and offer ideas for improvement
ASSUMPTION: This role involves a high degree of multitasking, prioritization, and attention to detail to manage multiple campaigns and ensure client goals are met.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, Business, or a related field
Experience: At least 3+ years of hands-on programmatic trading experience
Required Skills:
- Proficient in DV360, Amazon, or Yahoo campaign management
- Experience working with ad exchanges, aggregators, ad servers, and other optimization platforms
- Familiarity with the Programmatic Supply Chain
- Ability to find creative solutions within complex technical constraints
- Capability to thrive under pressure in a fast-paced environment while meeting deadlines
- Proficiency in spreadsheets, with the ability to organize data and extract actionable insights using pivot tables, lookup tables, and more
Preferred Skills:
- Experience with Jira or similar project management tools
- Fluency in Spanish or other languages
ASSUMPTION: Candidates with experience in programmatic trading and a strong analytical background will be well-suited for this role.
💰 Compensation & Benefits
Salary Range: $70,000 - $90,000 per year (based on industry standards for mid-level programmatic traders in New York)
Benefits:
- 15 vacation days to start (along with 12 paid holidays)
- Great compensation package and comprehensive benefits package, with a bonus of 10%
- Flexible work schedule and relaxed dress code
Working Hours: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The salary range is estimated based on industry standards for mid-level programmatic traders in New York, with consideration for the company's size and the role's responsibilities.
📌 Applicant Insights
🔍 Company Context
Industry: Information Services, specifically focused on data activation, curation, and identity platforms
Company Size: Large (1,001-5,000 employees), offering a diverse range of opportunities and resources
Founded: 1960 (as Experian), with the Audigent platform being a more recent addition
Company Description:
- Experian is a global leader in data activation, curation, and identity platforms
- Offers pioneering data platforms that unlock the power of privacy-safe, first- and third-party data, contextual data, and cognitive (predictive) data
- Transforms the programmatic landscape with its SmartPMP, ContextualPMP, and CognitivePMP products, delivering value and performance for the world's largest brands and global media agencies
Company Specialties:
- Data activation and curation
- Identity management
- Programmatic media trading
- Artificial intelligence and machine learning
Company Website: www.serasaexperian.com.br
ASSUMPTION: Experian's diverse range of services and global presence offer applicants numerous opportunities for growth and development.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement within the company
Reporting Structure: Reports directly to the VP of Audience Strategy
Work Arrangement: Hybrid, with a requirement to be in the office at least 3 times a week
Growth Opportunities:
- Advancement within the Supply Trading team or other departments within Experian
- Expansion of skills and knowledge through training and development opportunities
- Potential to work on high-impact campaigns and projects, driving business growth and innovation
ASSUMPTION: This role offers a strong foundation for a career in programmatic media trading, with opportunities for growth and development within the company.
🌍 Location & Work Environment
Office Type: Modern, collaborative office space in New York, NY
Office Location(s): 200 Varick Street, Suite 514, New York, NY, United States
Geographic Context:
- New York, NY, United States
- Diverse and vibrant city with a thriving tech industry
- Accessible public transportation and numerous amenities nearby
Work Schedule: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The New York office offers a dynamic and engaging work environment, with easy access to numerous cultural, social, and professional opportunities.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- In-depth interview with the hiring manager and team members
- Case study or project presentation (if applicable)
- Final interview with the VP of Audience Strategy
Key Assessment Areas:
- Technical proficiency in programmatic trading and relevant platforms
- Analytical skills and problem-solving abilities
- Communication and collaboration skills
- Adaptability and resilience in a fast-paced environment
Application Tips:
- Highlight relevant experience and achievements in programmatic trading and data analysis
- Tailor your resume and cover letter to emphasize skills and experiences that match the job description
- Prepare for behavioral and situational interview questions that focus on problem-solving, communication, and teamwork
ATS Keywords: Programmatic Trading, Campaign Management, Ad Exchanges, Optimization Platforms, Data Analysis, Problem Solving, Communication, Jira, Collaboration, Spreadsheets, Artificial Intelligence, Machine Learning, Client Service, Performance Analysis, Technical Constraints, Fast-Paced Environment
ASSUMPTION: The interview process for this role will focus on assessing the candidate's technical skills, analytical abilities, and cultural fit within the team and company.
🛠️ Tools & Technologies
- DV360, Amazon, or Yahoo
- Ad exchanges and aggregators
- Ad servers and optimization platforms
- Spreadsheets (Microsoft Excel or Google Sheets)
- Jira or similar project management tools
ASSUMPTION: Familiarity with the listed tools and technologies is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Integrity
- Customer focus
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Data-driven and analytical
Self-Assessment Questions:
- Do you thrive in fast-paced environments and enjoy working on multiple projects simultaneously?
- Are you comfortable collaborating with diverse teams and contributing to a collaborative work culture?
- Do you possess strong analytical skills and enjoy working with data to drive informed decision-making?
ASSUMPTION: Candidates who align with Experian's core values and work style will be well-suited for this role and the company's culture.
⚠️ Potential Challenges
- Managing multiple campaigns and priorities simultaneously
- Working in a fast-paced environment with tight deadlines
- Adapting to changes in the programmatic landscape and staying up-to-date with industry trends
- Collaborating effectively with diverse teams and stakeholders
ASSUMPTION: Successful candidates will possess strong organizational skills, adaptability, and resilience to overcome these challenges and thrive in the role.
📈 Similar Roles Comparison
- This role focuses on programmatic media trading, while related positions may emphasize other aspects of digital marketing or advertising
- Industry-specific context: Experian's Audigent platform specializes in data activation, curation, and identity management, offering unique opportunities for growth and development
- Career path comparison: This role offers a strong foundation for a career in programmatic media trading, with opportunities for advancement within the company or the broader industry
ASSUMPTION: Applicants should consider their long-term career goals and how this role aligns with their desired path when comparing it to similar positions.
📝 Sample Projects
- Optimizing campaign performance for a major retail client using DV360 and Amazon
- Developing a comprehensive report on the programmatic supply chain for internal stakeholders
- Collaborating with the internal sales team to create a targeted campaign strategy for a new client
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available in this role, highlighting the importance of strong analytical, communication, and collaboration skills.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role and how it might evolve over time?
- How does this role contribute to the overall success of the company's programmatic trading efforts?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does the company support the professional development and growth of its employees in this role?
- What is the team's dynamic, and how does this role fit into the broader organizational structure?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to emphasize your relevant skills and experiences
- Prepare for behavioral and situational interview questions that focus on problem-solving, communication, and teamwork
- Research Experian and the Audigent platform to demonstrate your understanding of the company and its products
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
