Programmatic Trader

📌 Core Information

🔹 Job Title: Programmatic Trader

🔹 Company: EVERSANA INTOUCH

🔹 Location: Chicago, Illinois, United States

🔹 Job Type: Full-time

🔹 Category: Advertising Services

🔹 Date Posted: 2025-04-29

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing and optimizing live programmatic campaigns to meet client objectives
• Monitoring campaign performance, brand safety, and viewability
• Collaborating with internal teams for data analysis, optimization, and reporting
• Contributing to tactical media planning and identifying new media opportunities
• Staying up-to-date with new technologies, trends, and best practices in programmatic advertising

ASSUMPTION: This role requires a strong understanding of demand-side platforms (DSPs) and a proactive approach to problem-solving and optimization.

📋 Key Responsibilities

✅ Execute, manage, and optimize live programmatic campaigns using DSPs

✅ Monitor campaign performance, brand safety, and viewability

✅ Manage campaign calendar, assets, screenshots, billing tracker, and pre/post launch processes

✅ Analyze data and optimize campaigns based on performance insights

✅ Provide weekly performance snapshots and pacing updates

✅ Contribute to analytics reporting with optimizations made and additional insights

✅ Identify and diagnose issues quickly and escalate them to internal stakeholders

✅ Maintain strong vendor and cross-agency partner relationships

✅ Participate in internal and external meetings and contribute to proposals

✅ Stay up-to-date with new technologies, trends, and best practices in programmatic advertising

ASSUMPTION: This role requires strong attention to detail, excellent communication skills, and the ability to work effectively with various internal teams and vendors.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field

Experience: 1-3 years of experience in programmatic trading

Required Skills:

• Proficient in demand-side platforms (DSPs) and ad servers
• Strong data analysis and Excel skills (including pivot tables, formulas, etc.)
• Proficient in data platforms or working with data vendors
• Proficient in 3rd party verification tools (e.g., DoubleVerify, IAS)
• Strong communication and presentation skills
• Ability to collaborate effectively with internal teams and vendors
• Proficient in Microsoft Office properties for day-to-day operational projects

Preferred Skills:

• Experience with specific DSPs (e.g., Google Display & Video 360, The Trade Desk, AppNexus)
• Knowledge of healthcare or pharmaceutical advertising
• Fluency in additional languages

ASSUMPTION: Candidates with experience in programmatic trading and a strong understanding of DSPs are most likely to succeed in this role. Familiarity with the healthcare or pharmaceutical advertising industry is a plus but not required.

💰 Compensation & Benefits

Salary Range: $56,000 - $84,000 per year

Benefits:

• Competitive salaries and benefits package
• 401(k) matching
• Health, dental, and vision insurance
• Paid time off (vacation, sick, and holidays)
• Employee assistance program
• Tuition reimbursement

Working Hours: Full-time (40 hours/week), with flexibility for remote work

ASSUMPTION: The salary range provided is based on industry standards for mid-level programmatic traders in the Chicago area. Benefits may vary based on employment status and location.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services, with a focus on healthcare and pharmaceutical marketing

Company Size: 1,001-5,000 employees, offering a large network of resources and opportunities for growth

Founded: 2018, with a history of growth and expansion in the advertising industry

Company Description:

• EVERSANA INTOUCH is a full-service, global healthcare agency serving the life sciences and pharmaceutical industries
• Offers next-generation creative and media services, enterprise solutions, and data analytics services for clients
• Combines world-class creative and digital teams with deep market access, payer, and healthcare communications expertise

Company Specialties:

• Life science marketing
• Branding
• Advertising
• Brand launches
• Strategic planning
• Creative services
• Market access
• Medical communications
• Consulting
• Digital transformation
• Technology strategy and consulting
• Omnichannel marketing
• Media planning and buying
• Innovation services
• Data and analytics
• Market research
• Social media
• Film, video, and animation
• Search engine marketing
• Web and mobile development

Company Website: eversanaintouch.com

ASSUMPTION: EVERSANA INTOUCH is a well-established agency with a strong reputation in the healthcare and pharmaceutical advertising industry. Their extensive list of specialties reflects their comprehensive approach to marketing and advertising services.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement within the company

Reporting Structure: The Programmatic Trader will report directly to the Programmatic Supervisor or another Programmatic leader within the media team

Work Arrangement: On-site, with flexibility for remote work as needed

Growth Opportunities:

• Advancement to senior roles within the programmatic team
• Expansion into other areas of media or advertising within the company
• Career development opportunities through training and mentorship programs

ASSUMPTION: This role offers a clear path for career growth and development within the company, with opportunities to advance within the programmatic team or explore other areas of media and advertising.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with state-of-the-art technology and amenities

Office Location(s): Chicago, Illinois, United States

Geographic Context:

• Chicago is a major city with a diverse population and a thriving cultural scene
• The office is located in a bustling business district with easy access to public transportation and nearby amenities
• The city offers a variety of housing options and neighborhoods to suit different preferences and budgets

Work Schedule: Full-time (40 hours/week), with flexibility for remote work as needed

ASSUMPTION: The Chicago office provides a dynamic and collaborative work environment, with easy access to public transportation and nearby amenities. The city offers a diverse range of housing options and cultural experiences for employees to enjoy.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen with the hiring manager or HR representative
• In-depth interview with the Programmatic Supervisor or another Programmatic leader
• Final interview with the Director of Media or another senior team member
• Background check and reference check (if applicable)

Key Assessment Areas:

• Technical skills and proficiency with demand-side platforms (DSPs)
• Data analysis and optimization skills
• Communication and presentation skills
• Problem-solving and troubleshooting abilities
• Collaboration and teamwork skills
• Understanding of the healthcare or pharmaceutical advertising industry (preferred)

Application Tips:

• Highlight relevant experience with demand-side platforms (DSPs) and data analysis in your resume
• Prepare a portfolio or examples of your programmatic trading work to showcase during the interview
• Research EVERSANA INTOUCH and the healthcare or pharmaceutical advertising industry to demonstrate your understanding and enthusiasm for the role
• Practice common interview questions and prepare thoughtful questions to ask the interviewer

ATS Keywords: Programmatic Trading, Demand-Side Platforms, DSP, Data Analysis, Excel, Microsoft Office, Campaign Optimization, Brand Safety, Viewability, Media Planning, Collaboration, Communication, Troubleshooting, Healthcare Advertising, Pharmaceutical Advertising

ASSUMPTION: The interview process for this role will focus on assessing technical skills, data analysis and optimization abilities, communication and presentation skills, and cultural fit within the company. Applicants should be prepared to discuss their relevant experience with demand-side platforms (DSPs) and provide examples of their programmatic trading work.

🛠️ Tools & Technologies

• Demand-side platforms (DSPs) such as Google Display & Video 360, The Trade Desk, or AppNexus
• Ad servers and other related technology platforms
• Data analysis and visualization tools (e.g., Excel, Power BI, Tableau)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (e.g., Asana, Trello, JIRA)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's preferred platforms and the client's needs. Applicants should be prepared to work with a variety of tools and technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Patient Minded: Act with the patient's best interest in mind
• Client Delight: Own every client experience and its impact on results
• Take Action: Be empowered and empower others to act now
• Grow Talent: Own your development and invest in the development of others
• Win Together: Passionately connect with anyone, anywhere, anytime to achieve results
• Communication Matters: Speak up to create transparent, thoughtful, and timely dialogue
• Embrace Diversity: Create an environment of awareness and respect
• Always Innovate: Be bold and creative in everything you do

Work Style:

• Collaborative and team-oriented, with a focus on open communication and cross-functional collaboration
• Data-driven and analytical, with a strong emphasis on continuous improvement and optimization
• Adaptable and flexible, with a willingness to learn and grow in a dynamic work environment
• Results-focused and proactive, with a commitment to delivering high-quality work and exceeding client expectations

Self-Assessment Questions:

• Do you have a deep understanding of demand-side platforms (DSPs) and a strong track record of successful programmatic trading campaigns?
• Are you comfortable working in a fast-paced, dynamic environment and able to adapt to changing priorities and deadlines?
• Do you possess strong communication and presentation skills, with the ability to clearly and concisely articulate complex data insights to both technical and non-technical stakeholders?
• Are you passionate about the healthcare or pharmaceutical advertising industry and committed to making a positive impact on patients' lives?

ASSUMPTION: Applicants should carefully consider their fit with EVERSANA INTOUCH's company values and work style, and be prepared to demonstrate their alignment with these principles during the interview process.

⚠️ Potential Challenges

• Managing multiple campaigns simultaneously, requiring strong organizational skills and attention to detail
• Working with tight deadlines and shifting priorities, demanding excellent time management and adaptability
• Collaborating with various internal teams and vendors, requiring strong communication and interpersonal skills
• Navigating the complexities of the healthcare or pharmaceutical advertising industry, with its unique regulations and target audiences
• Keeping up-to-date with the latest trends and best practices in programmatic advertising, requiring continuous learning and professional development

ASSUMPTION: Applicants should be aware of the potential challenges associated with this role and be prepared to demonstrate their ability to overcome these obstacles and succeed in a dynamic and fast-paced work environment.

📈 Similar Roles Comparison

• Unlike other programmatic trading roles, this position focuses specifically on the healthcare and pharmaceutical advertising industry, requiring a unique understanding of its regulations and target audiences
• Compared to other advertising agencies, EVERSANA INTOUCH offers a comprehensive suite of services and a strong reputation in the healthcare and pharmaceutical marketing space
• Career progression in this role may differ from other programmatic trading positions, with opportunities to specialize in healthcare or pharmaceutical advertising or transition into other areas of media or advertising within the company

ASSUMPTION: Applicants should carefully consider the unique aspects of this role and how it compares to other programmatic trading positions in the industry. Understanding the specific requirements and opportunities of this role will help applicants determine if it is the right fit for their career goals.

📝 Sample Projects

• Developing and executing a programmatic campaign for a new pharmaceutical product launch, targeting healthcare professionals and patients
• Optimizing an existing campaign to improve viewability and brand safety metrics, while maintaining or improving performance
• Analyzing campaign data to identify trends and insights, and developing data-driven recommendations for optimization and future campaigns
• Collaborating with internal teams to develop and implement a comprehensive media strategy for a client, incorporating programmatic advertising alongside other channels

ASSUMPTION: Applicants should be prepared to discuss their experience with relevant programmatic trading projects and how they have approached similar challenges in the past. Providing specific examples of their work will help demonstrate their qualifications for this role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the programmatic team and the broader media team?
• How does the company support the professional development and growth of its employees, particularly within the programmatic team?
• What are the most challenging aspects of working on programmatic campaigns in the healthcare or pharmaceutical advertising industry, and how does the company address these challenges?
• How does the company measure the success of its programmatic campaigns, and what key performance indicators (KPIs) are most important for this role?
• What opportunities are there for collaboration and integration with other teams within the company, such as analytics, planning, or creative services?

ASSUMPTION: Applicants should prepare thoughtful and insightful questions to ask during the interview, demonstrating their interest in the role and the company. Engaging in a meaningful conversation with the interviewer will help both parties determine if the position is a good fit.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience with demand-side platforms (DSPs) and data analysis
• Prepare a portfolio or examples of your programmatic trading work to showcase during the interview
• Research EVERSANA INTOUCH and the healthcare or pharmaceutical advertising industry to demonstrate your understanding and enthusiasm for the role
• Practice common interview questions and prepare thoughtful questions to ask the interviewer
• Follow up with the hiring manager or HR representative within one week of submitting your application, if you have not heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.