Programmatic Trader (Ad Tech)

📌 Core Information

🔹 Job Title: Programmatic Trader (Ad Tech)

🔹 Company: CivicScience

🔹 Location: Pittsburgh, PA

🔹 Job Type: Full-Time, Remote

🔹 Category: Ad Tech

🔹 Date Posted: July 29, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Remote (work from home) with flexibility and autonomy

🚀 Job Overview

Key aspects of this role include:

• End-to-end campaign management across DSPs and SSPs
• Technical execution and optimization of programmatic ad campaigns
• Collaboration with internal teams to build tailored campaign strategies
• Innovation-first approach to enhance processes and outcomes
• Trusted technical liaison for both internal stakeholders and external clients

ASSUMPTION: This role requires a proactive, detail-oriented individual with a strong background in programmatic trading and a passion for driving campaign performance through data-driven strategies.

📋 Key Responsibilities

✅ End-to-End Campaign Management: Independently launch and optimize programmatic ad campaigns via leading DSPs (The Trade Desk, Viant, Basis) and SSPs (Xandr Curate, Index Exchange, Media.net)

✅ Technical Execution: Handle all pre-launch setups, including pixel creation, creative trafficking, audits, and measurement tracking

✅ Performance Optimization: Monitor campaign health and drive performance across KPIs through continuous data-driven adjustments and strategic thinking

✅ Collaboration & Strategy: Partner with internal teams (Product, Sales, Account Management) to build tailored campaign strategies that meet advertiser goals

✅ Troubleshooting & Insights: Resolve PMP deliver challenges and identify revenue opportunities, even with limited data

✅ Measurement-Driven Focus: Own measurement studies and real-time performance analytics to validate and refine strategy

✅ Innovation-First Approach: Bring new ideas and proactive solutions to enhance processes, tools, and outcomes across the trading organization

✅ Trusted Technical Liaison: Act as a key technical point of contact for both internal stakeholders and external clients

ASSUMPTION: This role requires strong technical skills, a deep understanding of ad tech platforms, and the ability to balance multiple campaigns and stakeholders effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, Statistics, or a related field (or equivalent experience)

Experience: 3+ years of hands-on DSP experience, launching and optimizing campaigns

Required Skills:

• Proven expertise in DSPs (The Trade Desk, Viant, Basis)
• Strong command of SSPs (Xandr Curate, Index Exchange, Media.net) and PMP execution
• Excellent analytical and problem-solving skills
• Proficient in Excel and campaign analytics platforms
• Strong multitasking and organizational skills
• Ability to work independently and manage multiple campaigns
• Familiarity with Google Workspace products and HubSpot

Preferred Skills:

• Experience with ad tech products and tools
• Knowledge of first- and third-party data strategies
• Familiarity with measurement best practices

ASSUMPTION: A strong background in programmatic trading and a solid understanding of ad tech platforms are essential for success in this role.

💰 Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (based on experience level and industry standards for Programmatic Traders in the Ad Tech industry)

Benefits:

• Company paid medical, dental, and vision premiums for you and your legal dependents
• Company paid life insurance plus short- & long-term disability coverage
• Flexible spending accounts for medical and dependent care
• Employee assistance programs
• Unlimited PTO
• 401(k)
• Travel and educational opportunities

Working Hours: Full-time (40 hours per week) with flexibility and autonomy

ASSUMPTION: The salary range is estimated based on industry standards for Programmatic Traders in the Ad Tech industry and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: CivicScience operates in the Market Research industry, focusing on consumer analytics and advertising solutions.

Company Size: CivicScience is a mid-sized company with 51-200 employees, providing a dynamic and collaborative work environment.

Founded: CivicScience was founded in 2007 and is headquartered in Pittsburgh, PA.

Company Description:

• CivicScience is a consumer analytics and advertising platform that tracks consumer wants, needs, and intentions in real-time.
• The company powers the world’s opinions and delivers data to decision-makers, helping brands and media companies retain and grow existing customers while reaching and acquiring new ones.
• CivicScience has been recognized for its work in the Inc. 5000, Pittsburgh Top Workplaces 2022, Pittsburgh Business Times Fast 50, GRIT Top 50 Innovative Supplier, Pittsburgh Technology Council's Tech 50 (winner), and Mental Health America’s Bell Seal program (Gold winner, 2024 & 2025).

Company Specialties:

• Marketing solutions
• Market research
• Big data
• Data mining
• Brand tracking
• Brand marketing
• Data-driven decision-making
• Consumer marketing
• Consumer insights
• Consumer research
• Polling
• Corporate activism
• Research services
• Market segmentation
• Public opinion
• Digital marketing
• Consumer intelligence
• And consumer trends

Company Website: CivicScience

ASSUMPTION: CivicScience's focus on consumer analytics and advertising solutions provides a unique opportunity for candidates interested in market research and data-driven decision-making.

📊 Role Analysis

Career Level: This role is at the mid-level career stage, requiring a balance of technical expertise and strategic thinking.

Reporting Structure: The Programmatic Trader will report directly to the Advertising Solutions team and collaborate with various internal teams.

Work Arrangement: This role is remote with flexibility and autonomy, allowing for a strong work-life balance.

Growth Opportunities:

• As CivicScience continues to grow, there will be opportunities for the Programmatic Trader to take on more responsibilities and advance their career within the Advertising Solutions team.
• CivicScience's focus on innovation and creativity encourages employees to explore new ideas and contribute to the company's overall success.

ASSUMPTION: The Programmatic Trader role offers a unique opportunity for candidates looking to grow their career in the Ad Tech industry while working for a dynamic and innovative company.

🌍 Location & Work Environment

Office Type: Remote (work from home) with flexibility and autonomy

Office Location(s): Pittsburgh, PA

Geographic Context:

• Pittsburgh, PA, is known for its rich history, vibrant cultural scene, and affordable cost of living.
• The city is home to numerous Fortune 500 companies and offers ample opportunities for career growth and development.

Work Schedule: Full-time (40 hours per week) with flexibility and autonomy

ASSUMPTION: The remote work arrangement and flexible hours allow for a healthy work-life balance, making this an attractive opportunity for candidates seeking a flexible work environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• Technical assessment or case study
• Final round interview with the team
• Background check and offer

Key Assessment Areas:

• Technical skills and ad tech platform proficiency
• Problem-solving and analytical skills
• Strategic thinking and campaign optimization
• Collaboration and communication skills
• Cultural fit and alignment with CivicScience's values

Application Tips:

• Highlight relevant ad tech experience and campaign management skills
• Tailor your resume to emphasize key skills and qualifications
• Prepare for behavioral and situational interview questions
• Research CivicScience's company culture and values
• Be ready to discuss your approach to data-driven decision-making and campaign optimization

ATS Keywords: Programmatic Trading, DSP, SSP, Campaign Management, Ad Tech, PMP, Data-Driven, Optimization, Collaboration, Strategic Thinking, Technical Skills, Problem-Solving, Analytical Skills

ASSUMPTION: The interview process will focus on assessing the candidate's technical skills, problem-solving abilities, and cultural fit with CivicScience's innovative and collaborative work environment.

🛠 Tools & Technologies

• The Trade Desk
• Viant
• Basis
• Xandr Curate
• Index Exchange
• Media.net
• Google Workspace products
• HubSpot
• Excel
• Campaign analytics platforms

ASSUMPTION: Familiarity with these ad tech platforms and tools is essential for success in the Programmatic Trader role.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Data-driven decision-making
• Integrity
• Customer-centricity

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Data-driven and analytical
• Innovative and creative
• Customer-focused

Self-Assessment Questions:

• How do you approach data-driven decision-making in your current role?
• Can you provide an example of a time when you optimized a campaign using data insights?
• How do you balance multiple campaigns and stakeholders effectively?
• How do you stay up-to-date with the latest trends and best practices in the Ad Tech industry?

ASSUMPTION: Candidates should be able to demonstrate a strong alignment with CivicScience's values and a willingness to embrace the company's dynamic and collaborative work environment.

⚠️ Potential Challenges

• The Programmatic Trader role may require working on multiple campaigns simultaneously, which can be challenging for candidates who struggle with multitasking or time management.
• The Ad Tech industry is constantly evolving, which may require the Programmatic Trader to adapt to new platforms and tools regularly.
• The remote work arrangement may present challenges for candidates who prefer an in-office work environment or struggle with self-motivation and time management.

ASSUMPTION: Candidates should be aware of these potential challenges and be prepared to address them during the interview process.

📈 Similar Roles Comparison

• The Programmatic Trader role at CivicScience differs from similar roles at other companies in its focus on consumer analytics and advertising solutions, providing a unique opportunity for candidates interested in market research and data-driven decision-making.
• CivicScience's mid-sized company structure offers a more collaborative and dynamic work environment compared to larger enterprises.
• The Programmatic Trader role at CivicScience may require more strategic thinking and innovation compared to similar roles at other companies, as CivicScience places a strong emphasis on data-driven decision-making and continuous improvement.

ASSUMPTION: Candidates should research CivicScience's company culture and values to ensure a strong fit with the company's innovative and collaborative work environment.

📝 Sample Projects

• Developing and executing a targeted campaign strategy for a major retail client to drive online sales and increase brand awareness
• Optimizing a PMP campaign for a leading CPG brand to improve reach and engagement metrics
• Conducting a comprehensive audit of an advertiser's campaign portfolio to identify optimization opportunities and improve overall performance

ASSUMPTION: These sample projects demonstrate the range of responsibilities and strategic thinking required for success in the Programmatic Trader role at CivicScience.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the Advertising Solutions department?
• How does CivicScience support the professional development and growth of its employees?
• What are the most significant challenges facing the Programmatic Trader role in the next 1-2 years, and how can this role help address them?
• How does CivicScience approach diversity, equity, and inclusion in its hiring and workplace practices?
• Can you provide an example of a time when CivicScience's data-driven approach led to a significant business impact for a client?

ASSUMPTION: These questions will help candidates better understand the role, team dynamics, and company culture, allowing them to make an informed decision about their fit with the organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: CivicScience Careers
• Tailor your resume to highlight relevant ad tech experience and campaign management skills
• Prepare for behavioral and situational interview questions, focusing on your problem-solving skills and strategic thinking
• Research CivicScience's company culture and values to demonstrate your fit with the organization
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.