π Core Information
πΉ Job Title: Promotional Marketing Associate
πΉ Company: Highland Management Group
πΉ Location: Tampa, FL
πΉ Job Type: Full-Time
πΉ Category: Marketing & Advertising
πΉ Date Posted: April 10, 2025
πΉ Experience Level: Entry-Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Executing dynamic promotional marketing campaigns to drive brand awareness and sales growth
- Building and nurturing customer relationships to foster brand loyalty
- Collaborating with cross-functional teams to develop and implement promotional strategies
- Providing excellent customer service and addressing customer inquiries
ASSUMPTION: This role requires a high level of customer interaction and may involve working evenings and weekends during peak promotional periods.
π Key Responsibilities
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Build and maintain strong relationships with potential and existing customers to promote client brands and drive sales growth
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Stay informed about products, promotions, and services to provide customers with accurate, relevant information
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Collaborate with sales, customer service, and promotional marketing teams to develop and execute promotional strategies
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Address customer inquiries, resolve issues, and ensure customer satisfaction
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Maintain accurate sales records and conduct follow-ups to ensure repeat business
ASSUMPTION: This role requires strong communication, problem-solving, and organizational skills to manage multiple tasks and customer interactions effectively.
π― Required Qualifications
Education: High school diploma or equivalent required; associate's or bachelor's degree in marketing, business, or a related field preferred
Experience: Prior experience in promotional marketing, customer service, sales, or a related field is preferred but not required. A positive attitude and willingness to learn are essential.
Required Skills:
- Strong communication and interpersonal skills
- Excellent organizational skills and attention to detail
- Ability to thrive in both team-oriented and independent work environments
- Proactive approach to promoting client products and services
- Flexibility to work evenings and weekends as needed
Preferred Skills:
- Experience with CRM software
- Bilingual or multilingual skills
ASSUMPTION: While prior experience is preferred, the company values a positive attitude and willingness to learn, making this an excellent entry-level opportunity.
π° Compensation & Benefits
Salary Range: $25,000 - $35,000 per year (based on entry-level marketing roles in Tampa, FL)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Training and development opportunities
Working Hours: Full-time, Monday-Friday, with flexibility to work evenings and weekends during peak promotional periods
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in the Tampa, FL area. Actual compensation may vary based on experience and performance.
π Applicant Insights
π Company Context
Industry: Advertising Services
Company Size: 2-10 employees (Small, close-knit team with opportunities for growth)
Founded: 2008 (Over 15 years of experience in the industry)
Company Description:
- HMG Business Group is a full-service marketing agency specializing in the food and beverage industry
- The company works with major suppliers and distributors to create marketing partnerships for restaurants, hotels, and bars
- HMG is committed to providing 100% customer satisfaction and offering the best product at the lowest price
Company Specialties:
- Marketing and advertising
- Printing and creative design
- Photography and web development
- Brand identity and logo creation
- Package design and point-of-sale collateral
- Direct mail, sales sheets, and brochures
- Drink development and promotional materials
Company Website: http://www.hermesmg.com
ASSUMPTION: As a small business, HMG values customer satisfaction and strives to offer the best product at the lowest price, making it an excellent fit for candidates who prioritize customer service and quality.
π Role Analysis
Career Level: Entry-Level (Promotional Marketing Associate)
Reporting Structure: This role reports directly to the Promotional Marketing Manager
Work Arrangement: On-site, with flexibility to work evenings and weekends as needed
Growth Opportunities:
- Advancement within the promotional marketing department
- Expansion into other areas of marketing or sales
- Potential for career growth as the company expands
ASSUMPTION: This entry-level role offers opportunities for growth and development within a small, close-knit team.
π Location & Work Environment
Office Type: On-site, with a collaborative and creative work environment
Office Location(s): Tampa, FL
Geographic Context:
- Tampa is a vibrant city with a growing job market and a cost of living slightly below the national average
- The city offers a diverse range of cultural attractions, outdoor activities, and entertainment options
- Tampa has a subtropical climate with mild winters and hot, humid summers
Work Schedule: Full-time, Monday-Friday, with flexibility to work evenings and weekends during peak promotional periods
ASSUMPTION: The on-site work environment at HMG Business Group fosters collaboration and creativity, making it an ideal setting for candidates who thrive in team-oriented environments.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or video interview with the Promotional Marketing Manager
- Final interview with the company owner or another senior team member
Key Assessment Areas:
- Communication and interpersonal skills
- Problem-solving abilities
- Customer service experience and approach
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your passion for marketing, sales, and customer service in your application materials
- Prepare examples of successful customer interactions or promotional campaigns you've worked on
ATS Keywords: Promotional Marketing, Customer Service, Sales, Relationship Building, Problem Solving, Attention to Detail, Organizational Skills, Teamwork, Initiative, Proactive Approach, Brand Awareness, Communication, Flexibility, Training, Customer Engagement, Sales Growth
ASSUMPTION: The application process at HMG Business Group is designed to assess candidates' communication, problem-solving, and customer service skills, as well as their adaptability and willingness to learn.
π οΈ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
- Marketing automation tools (e.g., Marketo, Pardot, or Hootsuite)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Gmail, Google Docs, Google Sheets)
ASSUMPTION: While specific tools and technologies may vary, candidates should be comfortable learning and using new software as needed to perform their job effectively.
π Cultural Fit Considerations
Company Values:
- Customer satisfaction
- Quality and creativity
- Collaboration and teamwork
- Continuous learning and improvement
Work Style:
- Collaborative and team-oriented
- Creative and innovative
- Adaptable and flexible
- Customer-focused
Self-Assessment Questions:
- Do you thrive in a collaborative, creative work environment?
- Are you passionate about marketing, sales, and customer service?
- Can you adapt to new situations and learn quickly?
- Do you prioritize customer satisfaction and quality in your work?
ASSUMPTION: Candidates who align with HMG Business Group's company values and work style will be well-suited to this role and the company's culture.
β οΈ Potential Challenges
- Working evenings and weekends during peak promotional periods
- Managing multiple tasks and customer interactions simultaneously
- Adapting to new tools, technologies, and processes as needed
- Meeting and exceeding sales targets and customer expectations
ASSUMPTION: While this role offers opportunities for growth and development, it also presents challenges that require strong communication, organizational, and problem-solving skills.
π Similar Roles Comparison
- Promotional Marketing Associate vs. Marketing Coordinator: The former focuses more on customer interactions and sales growth, while the latter may have more administrative and project management responsibilities
- Industry-specific context: This role is specific to the food and beverage industry, with a focus on promoting client brands and driving sales growth
- Career path comparison: This entry-level role offers opportunities for growth and development within the promotional marketing department or expansion into other areas of marketing or sales
ASSUMPTION: Candidates should consider their career goals and interests when comparing this role to similar positions in the industry.
π Sample Projects
- Developing and executing a promotional campaign to launch a new product
- Collaborating with the sales team to create targeted marketing materials for a specific client
- Conducting market research to identify trends and opportunities for a client's brand
ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities candidates can expect in this role, focusing on promotional marketing, customer service, and sales growth.
β Key Questions to Ask During Interview
- What are the most important qualities you're looking for in a Promotional Marketing Associate?
- How does this role support the overall goals and objectives of the company?
- What opportunities are there for growth and development within the promotional marketing department or the company as a whole?
- How does the company support work-life balance for employees, especially during peak promotional periods?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company and its culture.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of successful customer interactions or promotional campaigns you've worked on
- Follow up with the HR department one week after submitting your application to express your continued interest in the position
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.