📌 Core Information
🔹 Job Title: Promotional Marketing Associate
🔹 Company: IIM Group
🔹 Location: Fairfax, VA
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 9, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Directly engaging with consumers to promote products and services
- Executing promotional marketing campaigns and tracking consumer engagements
- Collaborating with the team to develop innovative promotional strategies
- Building and maintaining strong relationships with clients and consumers
ASSUMPTION: This role is ideal for individuals seeking an entry-level position in sales, marketing, or customer service, with a focus on face-to-face interactions and a fast-paced environment.
📋 Key Responsibilities
✅ Execute promotional marketing campaigns and promote products directly to consumers
✅ Interact with interested consumers and deliver exciting promotional presentations
✅ Build and maintain strong relationships with new & existing clients and consumers
✅ Assist in the presentation and education of our client’s products and services to enhance brand awareness, generate interest, and close sales
✅ Track consumer engagements, report sales and marketing metrics, and provide feedback to leadership
✅ Support the Promotional Marketing Team & other senior executives with administrative tasks, marketing initiatives, and sales strategies
✅ Collaborate with the team to develop innovative approaches for promotional campaigns
✅ Maintain a positive & professional attitude by fostering a team-family work environment
ASSUMPTION: This role requires strong communication skills, self-motivation, and the ability to thrive in a fast-paced environment.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Advertising, Communications, or a related field is preferred but not required
Experience: Experience in sales, marketing, advertising, or as a Promotional Marketing Associate is preferred
Required Skills:
- Excellent verbal & written communication skills, especially in a face-to-face setting
- Self-motivated, results-driven, and eager to take on new challenges
- Strong time management skills and the ability to handle numerous tasks in a fast-paced environment
- Availability to work evenings and weekends as needed
Preferred Skills:
- Student mindset, always looking to learn from those around you
ASSUMPTION: While a degree in a related field is preferred, the company values experience and a strong skill set over formal education.
💰 Compensation & Benefits
Salary Range: $48,000 - $55,000 per year
Benefits:
- Extensive hands-on experience & training in sales, marketing, and customer service
- Develop strong leadership qualities and skills from top performers to advance your own career
Working Hours: Full-time, with the expectation to work evenings and weekends as needed
ASSUMPTION: The salary range is based on industry standards for entry-level marketing and sales positions in the Fairfax, VA area.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing Services
Company Size: Small (11-50 employees)
Founded: Not specified
Company Description:
- At Infinite Icons, they believe in investing in their greatest asset: their team
- They prioritize training and development initiatives to equip team members with the skills and knowledge needed to manage new office locations and support clients' growth initiatives
Company Specialties:
- Promotional Marketing
- Sales & Marketing Training
- Customer Service
Company Website: infiniteiconsinc.com
ASSUMPTION: Infinite Icons is a small, growing company that focuses on developing its employees' skills and careers.
📊 Role Analysis
Career Level: Entry-Level
Reporting Structure: This role reports directly to the Promotional Marketing Team and other senior executives
Work Arrangement: On-site, with the expectation to work evenings and weekends as needed
Growth Opportunities:
- Develop strong leadership qualities and skills from top performers to advance your own career
- Gain extensive hands-on experience and training in sales, marketing, and customer service
ASSUMPTION: This role offers significant growth opportunities for individuals looking to build a career in sales, marketing, or customer service.
🌍 Location & Work Environment
Office Type: On-site, with a collaborative team environment
Office Location(s): 8850 Richmond Hwy, Alexandria, Virginia 22309, US
Geographic Context:
- Fairfax, VA is located in the Washington, D.C. metropolitan area
- The area offers a mix of urban and suburban living, with a variety of cultural and recreational opportunities
Work Schedule: Full-time, with the expectation to work evenings and weekends as needed
ASSUMPTION: The work environment is fast-paced and collaborative, with a focus on team growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and reference check
Key Assessment Areas:
- Communication skills, particularly in a face-to-face setting
- Self-motivation and results-driven attitude
- Ability to thrive in a fast-paced environment
- Availability to work evenings and weekends as needed
Application Tips:
- Highlight relevant experience in sales, marketing, or customer service
- Demonstrate strong communication skills and a results-driven attitude in your resume and cover letter
- Prepare examples of your ability to handle multiple tasks and work in a fast-paced environment
ATS Keywords: Promotional Marketing, Sales, Marketing, Customer Service, Communication, Teamwork, Leadership, Time Management, Self-Motivation
ASSUMPTION: The application process is likely to be competitive, with a focus on strong communication skills and a results-driven attitude.
🛠️ Tools & Technologies
- Customer Relationship Management (CRM) software
- Marketing automation tools
- Presentation software (e.g., PowerPoint)
ASSUMPTION: The specific tools and technologies used may vary depending on the client and the promotional campaign.
👔 Cultural Fit Considerations
Company Values:
- Investment in team growth and development
- Collaboration and teamwork
- Customer focus
Work Style:
- Fast-paced and results-driven
- Collaborative and team-oriented
- Focused on continuous learning and improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you results-driven and self-motivated?
- Are you comfortable working evenings and weekends as needed?
ASSUMPTION: Infinite Icons values individuals who are self-motivated, results-driven, and comfortable working in a fast-paced environment.
⚠️ Potential Challenges
- Working evenings and weekends as needed
- Handling multiple tasks and responsibilities in a fast-paced environment
- Dealing with consumer rejection or apathy towards promotional campaigns
ASSUMPTION: These challenges can be overcome with strong communication skills, self-motivation, and a results-driven attitude.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses on direct consumer engagement and face-to-face interactions
- In comparison to other entry-level marketing roles, this position offers significant growth opportunities and hands-on experience
- Career paths from this role may include advancement to senior marketing or sales positions within the company
ASSUMPTION: This role offers unique opportunities for growth and development in the marketing and sales fields.
📝 Sample Projects
- Developing and executing a promotional campaign for a new product launch
- Collaborating with the team to create engaging promotional presentations
- Tracking consumer engagements and providing feedback to leadership to improve the consumer experience
ASSUMPTION: These sample projects demonstrate the hands-on, collaborative nature of the role and the focus on continuous improvement.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role support the company's growth initiatives, and what opportunities are there for advancement?
- What training and development opportunities are available for employees in this role?
- How does the company support work-life balance for employees, particularly those working evenings and weekends?
ASSUMPTION: These questions demonstrate a proactive and engaged approach to the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience in sales, marketing, or customer service
- Write a cover letter demonstrating your strong communication skills and results-driven attitude
- Prepare examples of your ability to handle multiple tasks and work in a fast-paced environment
- Follow up one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
