📌 Core Information
🔹 Job Title: Promotional Marketing Associate
🔹 Company: West Lake Solutions
🔹 Location: Austin, TX
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: May 21, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Executing dynamic promotional marketing campaigns to drive brand awareness and sales growth
- Building and nurturing customer relationships to foster brand loyalty
- Collaborating with cross-functional teams to develop and implement promotional strategies
- Providing exceptional customer service and support
ASSUMPTION: This role requires a proactive, enthusiastic individual who is passionate about marketing and sales, with a strong focus on customer engagement and brand promotion.
📋 Key Responsibilities
✅ Build and nurture strong relationships with potential and existing customers to foster brand loyalty and create lasting connections
✅ Stay informed about the latest products, promotions, and services to provide customers with accurate, relevant information that aligns with their needs and supports overall sales growth
✅ Collaborate closely with the sales, customer service, and Promotional Marketing teams to develop and execute promotional strategies that drive sales performance and enhance brand visibility
✅ Address customer inquiries, provide solutions to any issues or concerns, and ensure that each customer interaction reflects the company's high standards of service and care
✅ Maintain accurate and up-to-date records of all sales transactions and conduct follow-ups to ensure customer satisfaction and repeat business
ASSUMPTION: This role requires strong communication, interpersonal, and organizational skills, as well as the ability to thrive in both team-oriented and independent work environments.
🎯 Required Qualifications
Education: High school diploma or equivalent
Experience: Prior experience in promotional marketing, customer service, sales, or a related field is preferred but not required. We value a positive attitude and a willingness to learn.
Required Skills:
- Strong attention to detail and excellent organizational skills
- Ability to thrive in both team-oriented and independent work environments
- Passion for marketing, sales, and building brand awareness, with a proactive approach to promoting client products and services
- Flexibility to work evenings and weekends, ensuring availability during peak promotional periods
Preferred Skills:
- Previous experience in promotional marketing, customer service, or sales
ASSUMPTION: Candidates with a background in marketing, sales, or customer service may have an advantage in this role, but a positive attitude and willingness to learn are essential.
💰 Compensation & Benefits
Salary Range: $30,000 - $40,000 per year (based on industry standards for entry-level marketing roles in Austin, TX)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on products and services
Working Hours: Full-time, Monday-Friday, with flexibility to work evenings and weekends during peak promotional periods
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Austin, TX. Actual compensation may vary based on factors such as experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Education Management
Company Size: 11-50 employees (Small to Medium-Sized Enterprise)
Founded: 2018
Company Description:
- West Lake Solutions is a forward-thinking marketing and sales firm focused on driving brand awareness and fostering sales growth through innovative marketing strategies
- The company offers a range of resources and training to support personal and professional growth, along with opportunities for career advancement
- West Lake Solutions is committed to delivering high-quality education and promoting sustainable education solutions
Company Specialties:
Company Website: https://www.educoacademy.co.za/
ASSUMPTION: West Lake Solutions is a growing company that values employee development and offers opportunities for career advancement within its growing organization.
📊 Role Analysis
Career Level: Entry-Level (0-2 years)
Reporting Structure: This role reports directly to the Promotional Marketing Manager
Work Arrangement: On-site, with flexibility to work evenings and weekends during peak promotional periods
Growth Opportunities:
- Advancement within the promotional marketing department
- Expansion into other marketing or sales roles within the company
- Potential to take on leadership or management responsibilities
ASSUMPTION: This role offers opportunities for growth and advancement within the company, as West Lake Solutions values employee development and promotes from within.
🌍 Location & Work Environment
Office Type: On-site, with a collaborative and dynamic work environment
Office Location(s): Austin, TX
Geographic Context:
- Austin is the capital city of Texas and is known for its vibrant music and arts scene, as well as its tech industry
- The city offers a high quality of life, with numerous parks, cultural attractions, and outdoor activities
- Austin has a humid subtropical climate, with mild winters and hot summers
Work Schedule: Full-time, Monday-Friday, with flexibility to work evenings and weekends during peak promotional periods
ASSUMPTION: Austin offers a dynamic and culturally diverse environment, with a strong job market and numerous opportunities for personal and professional growth.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Hiring Manager
- In-person or virtual interview with the Promotional Marketing Manager and a team member
- Background check and reference check
- Job offer
Key Assessment Areas:
- Customer service skills and experience
- Marketing and sales knowledge and enthusiasm
- Communication and interpersonal skills
- Attention to detail and organizational skills
- Adaptability and flexibility
Application Tips:
- Highlight any relevant experience in promotional marketing, customer service, or sales
- Tailor your resume to emphasize skills and experiences that align with the job description
- Prepare examples of how you have successfully promoted products or services in the past
- Demonstrate your passion for marketing and sales, and your commitment to customer engagement and brand promotion
ATS Keywords: Promotional Marketing, Customer Engagement, Brand Loyalty, Sales Performance, Promotional Strategies, Customer Service, Attention to Detail, Organizational Skills, Teamwork, Initiative, Proactive Approach, Marketing, Sales
ASSUMPTION: The application process for this role may vary, but typically involves an online application submission, followed by phone or video screens, and in-person or virtual interviews with the Hiring Manager and a team member.
🛠️ Tools & Technologies
- Customer Relationship Management (CRM) software
- Marketing automation tools
- Social media platforms
- Email marketing software
ASSUMPTION: The specific tools and technologies used in this role may vary, but typically include customer relationship management software, marketing automation tools, and social media platforms.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Growth-oriented
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven
Self-Assessment Questions:
- Do you have a passion for marketing and sales, and a commitment to customer engagement and brand promotion?
- Are you adaptable and flexible, with the ability to thrive in a dynamic and fast-paced work environment?
- Do you have strong communication and interpersonal skills, with the ability to build and nurture customer relationships?
- Are you a self-starter, with a proactive approach to promoting products and services?
ASSUMPTION: West Lake Solutions values employees who are passionate about marketing and sales, with a strong commitment to customer engagement and brand promotion. Successful candidates will be adaptable, flexible, and results-driven, with strong communication and interpersonal skills.
⚠️ Potential Challenges
- Working evenings and weekends during peak promotional periods
- Managing multiple customer interactions and sales transactions simultaneously
- Adapting to a fast-paced and dynamic work environment
- Meeting and exceeding sales targets and performance metrics
ASSUMPTION: This role may require flexibility to work evenings and weekends during peak promotional periods, as well as the ability to manage multiple customer interactions and sales transactions simultaneously. Successful candidates will be adaptable and results-driven, with a strong commitment to customer engagement and brand promotion.
📈 Similar Roles Comparison
- Promotional Marketing Associate vs. Marketing Coordinator: The Marketing Coordinator role may involve more strategic planning and less direct customer interaction than the Promotional Marketing Associate role
- Promotional Marketing Associate vs. Sales Representative: The Sales Representative role may involve more direct sales and less promotional marketing than the Promotional Marketing Associate role
- Promotional Marketing Associate vs. Customer Service Representative: The Customer Service Representative role may involve more customer support and less promotional marketing than the Promotional Marketing Associate role
ASSUMPTION: The Promotional Marketing Associate role is distinct from other marketing, sales, and customer service roles, with a focus on executing dynamic promotional marketing campaigns and building customer relationships to foster brand loyalty.
📝 Sample Projects
- Developing and executing a promotional marketing campaign for a new product launch
- Creating and distributing promotional materials, such as flyers, posters, and social media content
- Conducting customer surveys and focus groups to gather feedback and inform promotional strategies
- Collaborating with cross-functional teams to develop and implement promotional strategies that drive sales performance and enhance brand visibility
ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities that a Promotional Marketing Associate may be expected to perform in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role contribute to the overall success of the promotional marketing department and the company as a whole?
- What opportunities are there for growth and advancement within the company?
- How does the company support employee development and training?
- What is the work-life balance like for this role, and how is it supported by the company?
ASSUMPTION: These key questions are designed to help applicants better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant experience and skills
- Prepare examples of how you have successfully promoted products or services in the past
- Demonstrate your passion for marketing and sales, and your commitment to customer engagement and brand promotion
- Follow up with the Hiring Manager one week after submitting your application to confirm receipt and express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
