📌 Core Information
🔹 Job Title: Promotional Marketing Associate
🔹 Company: HS Consulting Group
🔹 Location: Columbus, Ohio
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 10, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Executing dynamic promotional marketing campaigns to drive brand awareness and sales growth
- Building and nurturing customer relationships to foster brand loyalty
- Collaborating with cross-functional teams to develop and implement promotional strategies
- Providing excellent customer service and addressing customer inquiries
ASSUMPTION: This role requires a high level of customer interaction and a proactive approach to marketing and sales. It is ideal for an enthusiastic individual looking to grow within the marketing and sales industry.
📋 Key Responsibilities
✅ Build and maintain strong relationships with potential and existing customers to foster brand loyalty
✅ Stay informed about the latest products, promotions, and services to provide customers with accurate, relevant information
✅ Collaborate with sales, customer service, and promotional marketing teams to develop and execute promotional strategies
✅ Address customer inquiries, provide solutions to any issues or concerns, and ensure customer satisfaction
✅ Maintain accurate and up-to-date records of all sales transactions and conduct follow-ups to ensure repeat business
ASSUMPTION: This role requires a strong focus on customer service and attention to detail, as well as the ability to work both independently and collaboratively.
🎯 Required Qualifications
Education: High school diploma or equivalent required; associate's or bachelor's degree in marketing, business, or a related field preferred
Experience: Prior experience in promotional marketing, customer service, sales, or a related field is preferred but not required. We value a positive attitude and a willingness to learn.
Required Skills:
- Strong attention to detail and excellent organizational skills
- Ability to thrive in both team-oriented and independent work environments
- Passion for marketing, sales, and building brand awareness
- Proactive approach to promoting client products and services
- Flexibility to work evenings and weekends during peak promotional periods
Preferred Skills:
- Experience with CRM software
- Bilingual or multilingual skills
ASSUMPTION: While prior experience is preferred, we are open to training the right candidate with a strong work ethic and enthusiasm for learning.
💰 Compensation & Benefits
Salary Range: $30,000 - $35,000 per year (based on industry standards for entry-level marketing roles in Columbus, Ohio)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on products and services
Working Hours: Full-time (40 hours per week), with flexibility to work evenings and weekends during peak promotional periods
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Columbus, Ohio. Actual compensation may vary based on factors such as experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Marketing and Sales
Company Size: Small (2-10 employees)
Founded: 2005 (as per LinkedIn)
Company Description:
- HS Consulting Group is a forward-thinking marketing and sales firm that focuses on driving brand awareness and fostering sales growth through innovative marketing strategies
- The company offers opportunities for personal and professional growth, as well as career advancement within the growing organization
- HS Consulting Group works with top-tier brands to promote their products and services
Company Specialties:
- Promotional Marketing
- Customer Service
- Sales
Company Website: hscgroupinc.net
ASSUMPTION: HS Consulting Group is a small but growing company that values employee growth and success. They work with top-tier brands to promote their products and services.
📊 Role Analysis
Career Level: Entry-level (Promotional Marketing Associate)
Reporting Structure: This role reports directly to the Promotional Marketing Manager
Work Arrangement: On-site, with flexibility to work evenings and weekends during peak promotional periods
Growth Opportunities:
- Advancement to Senior Promotional Marketing Associate
- Transition to other marketing or sales roles within the company
- Professional development and training opportunities
ASSUMPTION: This role offers growth opportunities for the right candidate, including advancement within the promotional marketing team and potential transitions to other marketing or sales roles.
🌍 Location & Work Environment
Office Type: On-site, with a collaborative and energetic work environment
Office Location(s): Columbus, Ohio
Geographic Context:
- Columbus is the capital and largest city in Ohio, with a population of over 890,000
- The city is known for its vibrant arts scene, diverse neighborhoods, and numerous parks and green spaces
- Columbus offers a variety of cultural attractions, including the Columbus Museum of Art, the Franklin Park Conservatory, and the Columbus Zoo and Aquarium
Work Schedule: Full-time (40 hours per week), with flexibility to work evenings and weekends during peak promotional periods
ASSUMPTION: The work environment at HS Consulting Group is collaborative and energetic, with a focus on driving brand awareness and fostering sales growth through innovative marketing strategies.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Promotional Marketing Manager
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Customer service skills and experience
- Marketing and sales knowledge and enthusiasm
- Problem-solving abilities and attention to detail
- Adaptability and willingness to learn
Application Tips:
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare examples of how you have successfully built customer relationships and executed promotional marketing campaigns in the past
- Demonstrate your enthusiasm for marketing, sales, and brand awareness in your cover letter
ATS Keywords: Promotional Marketing, Customer Service, Sales, Brand Awareness, Customer Engagement, Promotional Strategies, Marketing Campaigns, Customer Relationships, Problem Solving, Attention to Detail
ASSUMPTION: The application process for this role is typical for an entry-level marketing position, with a focus on assessing customer service skills, marketing and sales knowledge, and problem-solving abilities.
🛠️ Tools & Technologies
- CRM software (e.g., Salesforce, HubSpot, or Zoho CRM)
- Marketing automation tools (e.g., Marketo, Pardot, or Hootsuite)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's preferences and the client's requirements.
👔 Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Growth-oriented
Work Style:
- Energetic and enthusiastic
- Adaptable and flexible
- Proactive and solution-oriented
- Collaborative and team-focused
Self-Assessment Questions:
- Do you have a passion for marketing and sales, and a proactive approach to promoting client products and services?
- Are you comfortable working in a fast-paced, collaborative environment, and able to adapt to changing priorities and peak promotional periods?
- Do you have strong attention to detail and excellent organizational skills, with a focus on providing excellent customer service?
ASSUMPTION: HS Consulting Group values employees who are customer-focused, innovative, collaborative, and growth-oriented, with an energetic and enthusiastic work style.
⚠️ Potential Challenges
- Working evenings and weekends during peak promotional periods
- Managing multiple customer interactions and sales transactions simultaneously
- Adapting to changing client requirements and promotional strategies
- Meeting sales targets and performance metrics
ASSUMPTION: This role may require flexibility to work evenings and weekends during peak promotional periods, and a strong focus on meeting sales targets and performance metrics.
📈 Similar Roles Comparison
- Promotional Marketing Associate vs. Brand Ambassador: Both roles focus on promoting client products and services, but the Promotional Marketing Associate role is more focused on executing marketing initiatives and driving sales growth, while the Brand Ambassador role is more focused on representing the brand at events and creating brand awareness
- Promotional Marketing Associate vs. Marketing Coordinator: Both roles involve executing marketing initiatives and driving sales growth, but the Promotional Marketing Associate role is more focused on customer interactions and sales transactions, while the Marketing Coordinator role is more focused on planning and coordinating marketing campaigns and events
- Promotional Marketing Associate vs. Sales Representative: Both roles involve driving sales growth, but the Promotional Marketing Associate role is more focused on executing marketing initiatives and building customer relationships, while the Sales Representative role is more focused on closing sales and meeting sales targets
ASSUMPTION: This role is similar to other marketing and sales roles, but with a focus on executing marketing initiatives, building customer relationships, and driving sales growth through promotional strategies.
📝 Sample Projects
- Executing a promotional marketing campaign for a new product launch, including customer outreach, sampling events, and sales tracking
- Developing and implementing a customer loyalty program to foster brand loyalty and repeat business
- Collaborating with the sales team to create targeted promotional materials and sales presentations for key accounts
ASSUMPTION: These sample projects are based on typical responsibilities for a Promotional Marketing Associate, but may vary depending on the specific needs of the company and its clients.
❓ Key Questions to Ask During Interview
- What are the most important qualities you look for in a Promotional Marketing Associate?
- How does this role fit into the overall marketing and sales strategy for the company?
- What opportunities are there for growth and advancement within the promotional marketing team and the company as a whole?
- How does the company support employees in developing their skills and advancing their careers?
- What is the work environment like, and how does the company foster collaboration and teamwork?
ASSUMPTION: These interview questions are designed to assess the fit between the candidate's skills, experiences, and career goals, and the requirements and opportunities of the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare examples of how you have successfully built customer relationships and executed promotional marketing campaigns in the past
- Demonstrate your enthusiasm for marketing, sales, and brand awareness in your cover letter
- Follow up with the HR department one week after submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
