📌 Core Information
🔹 Job Title: Proposals Writer
🔹 Company: IXL Learning
🔹 Location: Raleigh, NC
🔹 Job Type: Full-time, Hybrid (4 days in-office, 1 day remote)
🔹 Category: Education, E-Learning Providers
🔹 Date Posted: April 5, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Developing persuasive proposals that communicate IXL’s product value
- Collaborating with sales and curriculum teams to create winning proposals
- Analyzing Requests for Proposal (RFPs) to understand customer needs
- Ensuring proposals are compliant and strategically positioned
- Providing copywriting support for sales presentations and materials
ASSUMPTION: This role requires strong writing skills, attention to detail, and the ability to manage multiple projects. Proposal writing experience is preferred, but strong candidates with experience in sales writing, marketing copywriting, or grant writing may also be considered.
📋 Key Responsibilities
✅ Analyze Requests for Proposal (RFPs) to understand customer needs and key decision-making factors
✅ Collaborate with the Senior Proposals Manager to develop a winning response strategy that highlights IXL’s value proposition
✅ Develop persuasive, customer-focused proposal content that clearly articulates IXL’s unique benefits, differentiators, and competitive advantages
✅ Work together with sales, curriculum, product, contracts, security, and other teams to craft messaging aligned with buyer priorities
✅ Utilize district-specific insights, marketing strategies, and persuasive writing techniques to develop high-impact, results-driven proposals
✅ Ensure that proposals are compliant and strategically positioned to resonate with evaluators and decision-makers
✅ Create compliant and compelling proposals for IXL and its family of brands, tailoring existing content and developing new material based on input from subject matter experts (SMEs) to convey key win themes
✅ Provide copywriting support to sales teams for presentations, sales collateral, and other customer-facing materials
✅ Assist with catalog bids, proposal assembly, and other sales-related writing tasks as needed
ASSUMPTION: This role requires a proactive approach, strong organizational skills, and the ability to work well under pressure. The ideal candidate will be detail-oriented, deadline-driven, and capable of managing multiple fast-paced projects.
🎯 Required Qualifications
Education: BA/BS degree required
Experience: 3-5 years of experience in proposal writing, sales writing, marketing copywriting, or grant writing
Required Skills:
- Strong ability to craft persuasive, customer-centric messaging that drives engagement and action
- Understanding of sales processes and ability to align proposals with sales strategies
- Ability to translate technical or educational content into clear, compelling narratives
- Strong English writing and grammar skills with an emphasis on quality, clarity, and consistency
- Detail-oriented, deadline-driven, and capable of managing multiple fast-paced projects
- Experience with Google Applications, Microsoft Office Suite, and Adobe Acrobat
Preferred Skills:
- Experience in K-12 education or edtech sales
ASSUMPTION: While not explicitly stated, proficiency in English is required for this role due to the nature of the work.
💰 Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (Estimated based on industry standards for a Proposals Writer with 3-5 years of experience in the Raleigh, NC area)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Tuition reimbursement
- Employee discounts on IXL products and services
Working Hours: Full-time, Monday-Friday, with the option to work from home one day per week
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications. The benefits listed are based on information available on the company's website and may be subject to change.
📌 Applicant Insights
🔍 Company Context
Industry: IXL Learning is a leading provider of personalized learning products used by millions of people globally. They operate in the e-learning industry, focusing on creating innovative products that make a real, positive difference for learners and educators.
Company Size: IXL Learning has 501-1,000 employees, making it a mid-sized company. This size allows for a more collaborative work environment and the opportunity to work on a wide range of projects.
Founded: IXL Learning was founded in 1998, and since then, it has grown to become a prominent player in the e-learning industry.
Company Description:
- IXL Learning is passionate about improving learning for all and applies technology in thoughtful and innovative ways to unlock students' innate curiosity, creativity, and desire for knowledge.
- The company's award-winning personalized learning platform is used by more than 16 million students worldwide, with a comprehensive K-12 curriculum, individualized guidance, and real-time analytics.
- IXL Learning's family of brands includes Rosetta Stone, TeachersPayTeachers, Education.com, Wyzant, Vocabulary.com, SpanishDictionary.com, and ABCya.
Company Specialties:
- Web-based educational software
- Personalized learning platform
- K-12 curriculum
- Educational technology
Company Website: IXL Learning
ASSUMPTION: IXL Learning's mission and values are centered around improving learning for all, which is reflected in their company culture and the products they create.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career professionals with 3-5 years of relevant experience in proposal writing or a related field.
Reporting Structure: The Proposals Writer will report directly to the Senior Proposals Manager and collaborate with various teams, including sales, curriculum, product, contracts, security, and others.
Work Arrangement: This is a hybrid role, with employees working in the office for four days a week and having the option to work from home one day per week.
Growth Opportunities:
- As IXL Learning continues to grow, there may be opportunities for the Proposals Writer to take on more responsibilities or move into a management role.
- The company's diverse range of products and brands also presents opportunities for candidates to gain experience in different areas of the business.
ASSUMPTION: IXL Learning values internal promotions and provides opportunities for employees to grow within the company.
🌍 Location & Work Environment
Office Type: IXL Learning's Raleigh, NC office is a collaborative and innovative workspace designed to foster creativity and productivity.
Office Location(s): 1500 Perimeter Park Dr, Suite 200, Morrisville, North Carolina 27560, US
Geographic Context:
- The Raleigh, NC area is known for its vibrant tech industry, with many startups and established companies calling the region home.
- The area offers a high quality of life, with a low cost of living, excellent schools, and a variety of cultural attractions.
- The office is conveniently located near major highways, making it easily accessible for commuters.
Work Schedule: The work schedule for this role is Monday-Friday, with the option to work from home one day per week.
ASSUMPTION: The Raleigh, NC area is an attractive location for professionals seeking a balance between a thriving tech industry and a high quality of life.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Hiring Manager
- In-depth interview with the Senior Proposals Manager and a member of the sales team
- Final interview with the Director of Proposals
- Background check and offer
Key Assessment Areas:
- Writing samples that demonstrate the candidate's ability to craft persuasive, customer-centric messaging
- Understanding of sales processes and the ability to align proposals with sales strategies
- Attention to detail and ability to manage multiple fast-paced projects
- Cultural fit with IXL Learning's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Include writing samples that showcase your ability to craft persuasive, customer-centric messaging
- Be prepared to discuss your approach to proposal writing and how you ensure proposals are compliant and strategically positioned
- Research IXL Learning's products and mission to demonstrate your enthusiasm for the role and the company
ATS Keywords: Proposal Writing, Sales Writing, Marketing Copywriting, Grant Writing, Persuasive Writing, Customer-Centric Messaging, Sales Strategies, Technical Writing, Detail-Oriented, Deadline-Driven, Project Management, Google Applications, Microsoft Office Suite, Adobe Acrobat, K-12 Education, EdTech Sales
ASSUMPTION: IXL Learning's application process is designed to assess the candidate's writing skills, attention to detail, and cultural fit with the company's mission and values.
🛠️ Tools & Technologies
- Google Applications (Google Docs, Google Sheets, Google Slides)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Adobe Acrobat
- Salesforce (for proposal tracking and management)
- Confluence (for collaboration and knowledge sharing)
ASSUMPTION: The tools and technologies listed are based on industry standards and may vary depending on the specific needs of the role and the company.
👔 Cultural Fit Considerations
Company Values:
- Passion for improving learning for all
- Innovation and continuous improvement
- Collaboration and teamwork
- Integrity and accountability
- Customer focus
Work Style:
- Collaborative and team-oriented
- Results-driven and deadline-focused
- Adaptable and open to feedback
- Strong communication and interpersonal skills
Self-Assessment Questions:
- Do you share IXL Learning's passion for improving learning for all?
- Are you comfortable working in a fast-paced, collaborative environment?
- Do you have strong communication and interpersonal skills, and are you open to feedback?
ASSUMPTION: IXL Learning values candidates who are passionate about their mission, collaborative, and open to feedback.
⚠️ Potential Challenges
- Managing multiple fast-paced projects with tight deadlines
- Balancing the need for persuasive, customer-centric messaging with the requirement for compliance and strategic positioning
- Working effectively with various teams, including sales, curriculum, product, contracts, security, and others
- Adapting to the hybrid work arrangement, with four days in the office and one day remote
ASSUMPTION: The potential challenges listed are based on the role's requirements and the company's work environment. Candidates should be prepared to address these challenges and demonstrate their ability to succeed in this role.
📈 Similar Roles Comparison
- Compared to other proposal writing roles, this position offers the opportunity to work on a wide range of projects and collaborate with various teams within a growing, mission-driven company.
- In the e-learning industry, IXL Learning is known for its innovative products and commitment to improving learning for all, making it an attractive employer for professionals seeking to make a positive impact.
- Career-wise, this role presents opportunities for growth and development within a mid-sized company, with potential paths to management or other specialized roles.
ASSUMPTION: The comparison points listed are based on industry trends and the unique aspects of this role and company. Candidates should research similar roles and companies to gain a better understanding of the market and their own career goals.
📝 Sample Projects
- Developing a winning proposal for a large school district, highlighting IXL’s unique benefits and differentiators
- Collaborating with the sales team to create a persuasive presentation for a key customer, tailored to their specific needs and priorities
- Working with the curriculum team to craft compelling messaging for a new product launch, ensuring alignment with educational standards and best practices
ASSUMPTION: The sample projects listed are based on the role's responsibilities and the company's products and services. Candidates should be prepared to discuss their approach to similar projects and how they would ensure success in this role.
❓ Key Questions to Ask During Interview
- Can you describe the typical timeline for developing a proposal, from RFP receipt to submission?
- How does the sales team collaborate with the proposals team to ensure alignment with customer priorities?
- What are the key challenges and opportunities facing IXL Learning in the next 1-2 years, and how does this role contribute to addressing them?
- How does IXL Learning support the professional development and growth of its employees?
- What is the work environment like in the Raleigh, NC office, and how does the hybrid work arrangement contribute to a positive work-life balance?
ASSUMPTION: The key questions listed are designed to help candidates better understand the role, the company, and the work environment. Candidates should tailor their questions to their own interests and concerns, and be prepared to ask thoughtful, insightful questions throughout the interview process.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Include writing samples that showcase your ability to craft persuasive, customer-centric messaging
- Prepare for your interviews by researching IXL Learning's products, mission, and values, and be ready to discuss your approach to proposal writing and strategic positioning
- Follow up with the Hiring Manager one week after your final interview to express your continued interest in the role and ask about the next steps in the process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
