Propositie Marketing Manager

📌 Core Information

🔹 Job Title: Propositie Marketing Manager

🔹 Company: Eneco eMobility

🔹 Location: Rotterdam, Zuid-Holland, Netherlands

🔹 Job Type: Full-Time, Hybrid (2 days office, 2 days remote, 1 day flexible)

🔹 Category: Marketing

🔹 Date Posted: May 20, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site with hybrid work arrangement

🚀 Job Overview

Key aspects of this role include:

• Developing and launching innovative, customer-focused propositions
• Translating market trends, customer needs, and competition analysis into unique solutions
• Leading improvement and innovation projects to ensure optimal proposition performance
• Collaborating with internal teams and external partners to drive projects to completion

ASSUMPTION: This role requires a proactive, analytical, and pragmatic mindset, with a strong focus on driving results and connecting stakeholders.

📋 Key Responsibilities

✅ Develop customer-oriented propositions from MVP to successful market introduction

✅ Lead improvement and innovation projects to ensure propositions perform optimally and stay ahead in the market

✅ Collaborate with marketing team and external partners to develop and launch propositions

✅ Analyze market trends, customer needs, and competition to create unique, commercially viable solutions

✅ Connect internal departments and stakeholders to drive projects to completion

ASSUMPTION: This role requires strong project management skills, creativity, and the ability to balance strategic thinking with hands-on execution.

🎯 Required Qualifications

Education: Completed WO or HBO degree in marketing, business administration, or economics

Experience: At least 5 years of experience in B2B proposition marketing or marketing management

Required Skills:

• Fluent in Dutch and English (writing and speaking)
• Strong analytical skills
• Ability to connect internal departments effectively
• Entrepreneurial mindset, result-oriented, and able to maintain overview in dynamic environments
• Capable of balancing strategy, execution, and stakeholder management

Preferred Skills:

• Experience in a start-up or scale-up environment
• Knowledge of business services and physical products

ASSUMPTION: Candidates with a background in marketing, business, or a related field, and relevant experience in B2B marketing or proposition development are strongly encouraged to apply.

💰 Compensation & Benefits

Salary Range: €4,627 - €6,610 gross per month (based on 40 hours/week)

Benefits:

• 5% development and vitality budget, including sport reimbursement
• Access to development portal (Good Habitz)
• Hybrid working arrangement (2 days home, 2 days office, 1 day flexible)
• Home office reimbursement (€32.50 net/month)
• Free public transport subscription (24/7 in entire Netherlands)
• Attractive lease bicycle scheme
• 27 days leave + option to buy 5 extra days per year

Working Hours: 40 hours/week, with flexible working hours and the option to work from home or the office

ASSUMPTION: The salary range is based on the information provided in the job listing and is an estimate for a mid-level marketing manager role in the Netherlands.

📌 Applicant Insights

🔍 Company Context

Industry: Services for Renewable Energy

Company Size: 201-500 employees (as of 2023)

Founded: 2009

Company Description:

• Eneco eMobility is a fast-growing provider of charging services for businesses and consumers in the Netherlands, Belgium, and Luxembourg
• The company offers installation, hosting, maintenance, and service for charging points, as well as charging passes for use throughout Europe
• Eneco eMobility is a subsidiary of Eneco Group and operates independently with its own location in Central Post Rotterdam

Company Specialties:

• Charging infrastructure
• Electric vehicle charging
• Renewable energy services

Company Website: http://www.eneco-emobility.com

ASSUMPTION: Eneco eMobility is focused on accelerating the energy transition by providing innovative charging solutions for businesses and consumers.

📊 Role Analysis

Career Level: Mid-level marketing manager

Reporting Structure: This role reports directly to the management team and collaborates with various internal departments and external partners

Work Arrangement: Hybrid (2 days office, 2 days remote, 1 day flexible)

Growth Opportunities:

• Potential career progression to senior marketing roles or management positions within the company
• Opportunities to gain experience in a growing, innovative industry
• Chance to work on high-impact projects that drive the company's success

ASSUMPTION: This role offers strong growth potential for the right candidate, with opportunities to develop both personally and professionally within the company.

🌍 Location & Work Environment

Office Type: Central Post Rotterdam, with a hybrid work arrangement

Office Location(s): Rotterdam, Zuid-Holland, Netherlands

Geographic Context:

• Rotterdam is the second-largest city in the Netherlands, known for its vibrant culture, architecture, and port
• The Zuid-Holland province is home to various industries, including renewable energy and technology
• The Netherlands is a leader in sustainable energy and innovation

Work Schedule: Flexible working hours, with the option to work from home or the office

ASSUMPTION: The hybrid work arrangement offers a good balance between remote work and in-office collaboration, allowing employees to maintain a healthy work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview to discuss the role and assess cultural fit
• On-site or virtual interview with the hiring manager and/or team members
• Final decision and job offer

Key Assessment Areas:

• Marketing and proposition development skills
• Analytical and problem-solving abilities
• Stakeholder management and communication skills
• Cultural fit and motivation

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of the company, its mission, and the specific challenges faced by the industry
• Prepare examples of your past accomplishments in marketing, proposition development, or related fields

ATS Keywords: Proactive, analytical, pragmatic, B2B proposition marketing, marketing management, business services, physical products, entrepreneurial, result-oriented, stakeholder management, innovation, market trends analysis, customer needs understanding, project management, team collaboration, creativity

ASSUMPTION: Applicants should focus on demonstrating their relevant skills and experiences, as well as their enthusiasm for driving innovative solutions in the renewable energy industry.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., HubSpot, Marketo)
• Customer relationship management (CRM) software (e.g., Salesforce, HubSpot CRM)
• Project management tools (e.g., Asana, Trello)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau)

ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the candidate's expertise.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Sustainability
• Collaboration
• Customer focus

Work Style:

• Dynamic and fast-paced environment
• Focus on results and impact
• Strong emphasis on teamwork and collaboration
• Openness to new ideas and continuous learning

Self-Assessment Questions:

• How do you align with the company's values of innovation and sustainability?
• How comfortable are you working in a dynamic, fast-paced environment with a strong focus on results?
• How well do you collaborate with others and contribute to a positive team culture?

ASSUMPTION: Applicants should assess their fit with the company's values and work style to ensure a successful and fulfilling employment experience.

⚠️ Potential Challenges

• Managing multiple projects and stakeholders simultaneously
• Keeping up with the fast-paced, innovative nature of the renewable energy industry
• Balancing strategic thinking with hands-on execution
• Adapting to a hybrid work environment and maintaining effective communication with remote team members

ASSUMPTION: Applicants should be prepared to tackle these challenges head-on and demonstrate their ability to thrive in a fast-paced, dynamic environment.

📈 Similar Roles Comparison

• Compared to other marketing manager roles, this position places a stronger emphasis on proposition development and innovation
• This role requires a unique blend of analytical, creative, and project management skills
• Career progression opportunities may vary depending on the company's growth and expansion plans

ASSUMPTION: Applicants should consider the unique aspects of this role and how it aligns with their career goals and skillset.

📝 Sample Projects

• Developing and launching a new, innovative charging solution for businesses
• Conducting market research and analysis to identify trends and opportunities in the renewable energy industry
• Leading a cross-functional team to improve the customer experience and drive customer satisfaction

ASSUMPTION: These sample projects are intended to illustrate the types of initiatives the successful candidate might work on in this role.

❓ Key Questions to Ask During Interview

• How does this role contribute to the company's overall mission and growth strategy?
• What are the most significant challenges facing the marketing team in the next 6-12 months, and how can this role address them?
• How does the company support the professional development and growth of its employees?
• What is the company's approach to innovation and staying ahead of the competition in the renewable energy industry?
• How does the company foster a positive and inclusive work environment, particularly in a hybrid work setting?

ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the company's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of your past accomplishments in marketing, proposition development, or related fields
• Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.