Public Relations & Affiliate Strategist

📌 Core Information

🔹 Job Title: Public Relations & Affiliate Strategist

🔹 Company: 829 Studios

🔹 Location: Boston, MA, United States

🔹 Job Type: Full-Time

🔹 Category: Marketing & PR

🔹 Date Posted: April 7, 2025

🔹 Experience Level: Mid-Level (5-10 years)

🔹 Remote Status: Remote OK (with specific state restrictions)

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing impactful PR and affiliate marketing strategies
• Building strong client relationships and leading discussions
• Pitching to top-tier media outlets and securing impactful stories
• Managing affiliate relationships and optimizing performance
• Collaborating with in-house teams and clients to gather research and set project goals

ASSUMPTION: This role requires a balance of strategic leadership and hands-on execution, with a focus on cultivating relationships and driving brand awareness and revenue growth.

📋 Key Responsibilities

✅ Develop and maintain strong relationships with clients, understanding their goals, personalities, and priorities

✅ Confidently lead discussions, build strategy, and conduct presentations with marketing stakeholders

✅ Write and edit media materials including pitches, press releases, press kits, fact sheets, infographics, bios, blogs, newsletters, case studies, award submissions, official statements, letters from leadership, Q&A's, etc.

✅ Research, develop and maintain media lists and client editorial calendars

✅ Pitch top-tier short/long-lead print, online, virtual and broadcast media outlets and secure national and localized impact stories as well as consistent interview opportunities

✅ Develop and implement affiliate marketing strategies that drive revenue growth and customer acquisition

✅ Manage affiliate relationships, and ensure that affiliates are effectively promoting clients' products and services

✅ Analyze affiliate performance data and metrics, and identify opportunities to optimize performance

✅ Audit affiliate programs for potential clients and identify areas for improvement

ASSUMPTION: This role involves consistent client contact and requires confidence in owning presentations and deliverables. It also requires a strong understanding of PR and affiliate software.

🎯 Required Qualifications

Education: Bachelor's degree in Communications, Marketing, Journalism, or a related field

Experience: 4+ years of PR experience (agency experience required) and 2+ years of affiliate marketing experience

Required Skills:

• Exceptional critical thinking, communication (written and verbal), presentation, and organizational skills
• The ability to problem-solve, confidently make decisions, and lead projects with authority
• Demonstrated success in implementing media and affiliate marketing campaigns
• Strong command of PR & affiliate software including MuckRack, BrandWatch, Impact, Commission Junction, Rakuten, etc.

Preferred Skills:

• Experience in managing influencer campaigns
• Fluency in additional languages

ASSUMPTION: Candidates should have a proven track record of developing successful working relationships with the press and affiliate partners, securing media coverage and impactful partnerships for brands.

💰 Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (based on experience and industry standards for mid-level marketing roles in Boston)

Benefits:

• Remote Workplace (with specific state restrictions)
• Paid Time Off (generous vacation benefits, 13 Company Holidays, and Summer Fridays)
• 401K + Match (4% Safe Harbor employer match after one year of employment)
• Life Insurance Benefit (no-cost coverage)
• Short Term Disability Benefit
• Healthcare (80% employer coverage for all medical and dental premiums, 100% employer coverage for vision, and the option to participate in the FSA program)
• Commuter Benefits
• Continuing Education (personal budget to attend events and conferences)

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for mid-level marketing roles in Boston. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Digital Marketing

Company Size: Mid-sized (100-250 employees)

Founded: 2019

Company Description:

• 829 Studios is a Boston-based integrated digital marketing agency
• Focuses on propelling organizations to unlock their full potential and accomplish their most ambitious goals
• Harnesses the power of logic with magic - a balance of data-driven strategy and brand-focused creative

Company Specialties:

• Digital Marketing Strategy
• Branding & Creative
• Web & App Development
• SEO & SEM
• Social Media Marketing
• Content Marketing
• Public Relations
• Affiliate Marketing

Company Website: http://829llc.com

ASSUMPTION: 829 Studios is an employee-certified Great Place to Work, with a focus on diversity, equity, inclusion, and belonging values within its community.

📊 Role Analysis

Career Level: Mid-level (with potential for growth)

Reporting Structure: Reports to the Associate Director of PR

Work Arrangement: Remote OK (with specific state restrictions)

Growth Opportunities:

• Potential to take on more responsibilities and advance within the PR department
• Opportunities to work with a diverse range of clients across various industries
• Chance to collaborate with and learn from experienced marketing professionals

ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and collaborative work environment.

🌍 Location & Work Environment

Office Type: Hybrid (with remote work options)

Office Location(s): Boston, MA

Geographic Context:

• Boston is a vibrant, multicultural city with a rich history and a thriving tech industry
• The office is located in the heart of Boston, offering easy access to public transportation and various amenities
• Boston has a humid continental climate, with warm, humid summers and cold, snowy winters

Work Schedule: Monday - Friday, 9:00 AM - 5:00 PM (with flexibility for remote work)

ASSUMPTION: The work environment at 829 Studios is collaborative, inclusive, and focused on employee growth and development.

💼 Interview & Application Insights

Typical Process:

• Phone or video screen with the HR team
• In-depth interview with the hiring manager and/or team members
• Final interview with the Associate Director of PR

Key Assessment Areas:

• Communication skills (written and verbal)
• Presentation skills
• Problem-solving abilities
• Understanding of PR and affiliate marketing strategies
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills
• Prepare examples of successful PR and affiliate marketing campaigns you've led or contributed to
• Be ready to discuss your understanding of the industry and trends in media and affiliate marketing
• Demonstrate your ability to build strong relationships with clients and stakeholders

ATS Keywords: Public Relations, Affiliate Marketing, Client Management, Media Relations, Strategic Leadership, Communication Skills, Presentation Skills, Organizational Skills, Critical Thinking, Problem Solving, Data Analysis, Influencer Campaigns, Media Trends, Affiliate Technologies, Campaign Implementation, Relationship Building

ASSUMPTION: The interview process at 829 Studios is designed to assess your skills, experience, and cultural fit for the role and the company.

🛠️ Tools & Technologies

• MuckRack
• BrandWatch
• Impact
• Commission Junction
• Rakuten
• Microsoft Office Suite
• Google Workspace

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Collaboration
• Innovation
• Accountability
• Diversity, Equity, and Inclusion

Work Style:

• Collaborative and team-oriented
• Data-driven and strategic
• Adaptable and responsive to client needs
• Focused on continuous learning and improvement

Self-Assessment Questions:

• Do you thrive in a collaborative, team-oriented work environment?
• Are you comfortable working with a diverse range of clients and stakeholders?
• Do you have a strong command of PR and affiliate software, and are you eager to learn new tools and technologies?
• Are you committed to fostering a culture of diversity, equity, and inclusion?

ASSUMPTION: Candidates who align with 829 Studios' values and work style will be most successful in this role.

⚠️ Potential Challenges

• Managing multiple client relationships and priorities
• Keeping up with industry trends and best practices in PR and affiliate marketing
• Working remotely with specific state restrictions
• Adapting to a fast-paced, dynamic work environment

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a commitment to continuous learning and improvement.

📈 Similar Roles Comparison

• Unlike other PR roles, this position combines strategic leadership with hands-on execution and a focus on driving revenue growth through affiliate marketing
• 829 Studios offers a unique blend of data-driven strategy and brand-focused creative, setting it apart from other digital marketing agencies
• This role offers opportunities for professional growth and development within a dynamic and collaborative work environment

ASSUMPTION: This role is well-suited for experienced PR professionals looking to expand their skills and take on more responsibilities in the affiliate marketing space.

📝 Sample Projects

• Developing and implementing a comprehensive PR and affiliate marketing strategy for a new product launch
• Securing national and localized media coverage for a client's thought leadership campaign
• Managing affiliate relationships and optimizing performance for a client's e-commerce platform

ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities available in this role.

❓ Key Questions to Ask During Interview

• What are the biggest challenges facing the PR department currently, and how can this role help address them?
• How does 829 Studios support the professional growth and development of its employees?
• What are the most important qualities and skills for success in this role, according to the hiring manager?
• How does 829 Studios approach diversity, equity, and inclusion in its hiring and workplace practices?
• What are the next steps for growth and advancement within the PR department?

ASSUMPTION: Asking these questions demonstrates your interest in the role and the company, and provides valuable insights into the work environment and culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills, using the ATS keywords provided
• Prepare examples of successful PR and affiliate marketing campaigns you've led or contributed to
• Be ready to discuss your understanding of the industry and trends in media and affiliate marketing
• Follow up with the hiring manager one week after your final interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.